1. 37 ways for a better world
Overview of 37 innovation principles and inspiring examples

2. Concept
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3. 37 ways is a set of checklists and inspiration sources for product ideas, product
development, service innovations, government innovations…
Based on successful innovations, we extracted important trends, principles or
evolutions.
37 ways is useful in individual or group brainstorms. You can browse systematic
or let you inspire at random.
Looking for a better world, explore each principle and imagine if one of the 37
ways is possible for your challenge.
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4. Overview
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5. 5

6. 1. Re-inventing the wheel
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7. http://www.hipporoller.org

8. http://www.youtube.com/watch?v=OORnMYoWX9c

9. 2. Re-use
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10. http://www.sinkpositive.com/site

11. http://www.terracycle.net

12. http://www.trendhunter.com/slideshow/global-warming-recycle

13. 3. Hybrid
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14. http://www.skysails.info

15. http://www.solarsailor.com

16. http://www.apple.com/ipod/nike/

17. 4. Combinations
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18. http://www.apple.com/ipod/nike

19. 5. Reverse
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20. http://www.blackle.com

21. http://carrotmob.org

22. http://www.sandeonline.co.uk/Upside%20Down%20World.gif

23. 6. Innovate financing
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24. http://www.vittana.org

25. http://uk.zopa.com/ZopaWeb/public/about-zopa/about-zopa-home.html

26. 7. Low cost and life saving
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27. http://medic.frontlinesms.com

28. http://www.vestergaard-frandsen.com/lifestraw.htm

29. 8. Mobility
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30. http://www.mobileschool.org/text.php?text=156&lang=EN

31. http://www.amref.nl/

32. 9. Re-inventing statistics
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33. http://www.amref.nl

34. http://www.organiclinker.com/food-miles.cfm

35. http://image.guardian.co.uk/sys-files/Environment/documents/2008/10/29/ecofootprint.pdf

36. 10. Crowdsourcing
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37. http://www.thebetterproject.org

38. http://www.project10tothe100.com/ideas.html

39. http://www.tntplanetme.com/index.php?lang=en

40. 11. Less consumption
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41. https://www.adbusters.org/campaigns/bnd

42. http://www.meatfreemondays.co.uk

43. 12. Fun
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44. http://www.playpumps.org

45. http://www.barcoderevolution.com

46. http://www.sustainabledanceclub.com

47. http://www.eightprinciples.com

48. 13. Democracy 2.0.
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49. http://www.tweetminster.com

50. http://whitehouse2.org

51. http://www.mysociety.org

52. 14. Creative packaging
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53. http://www.designspotter.com/product/2008/04/birdhouse_recyc.php

54. http://www.cargoshell.com/index.php

55. 15. Local
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56. http://www.qurrent.com/pages/content.aspx?PageName=localenergy

57. http://www.planningalerts.com

58. http://www.veggietrader.com

59. 16. Open Source
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60. http://www.openoffice.org

61. http://brewtopia.com.au

62. http://www.cmmn.org/nc/en/home.html

63. http://www.wikipedia.org

64. 17. Sustainable
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65. http://www.mcdonough.com/cradle_to_cradle.htm

66. http://www.mindthecurb.com/our-gallery.asp

67. 18. Transparency
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68. http://www.witness.org/index.html

69. http://www.glaesernemanufaktur.de

70. 19. Slow
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71. http://www.slowcowdrink.com

72. http://www.slowfood.com

74. 20. Things
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76. 21. Visionary people
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77. http://www.theelders.org

78. http://www.ted.com

79. 22. Involve kids
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80. http://www.nick.com/minisites/biggreen/index.jhtml#

81. http://www.jijmaaktuit.nl

82. 23. Images changing the world
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83. http://beyondasiaphilia.files.wordpress.com/2009/06/tank-man.jpg

85. 24. Repair
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86. http://www.platform21.nl/page/4453

87. 25. Non violent
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88. http://www.yesmagazine.org/issues/learn-as-you-go/weapons-of-mass-democracy

89. http://www.peaceoneday.org/en/welcome

90. 26. Micro
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91. http://www.grameenfoundation.org/?gclid=CIishO_VyZ0CFQk13godfXJpsQ

92. http://www.wearewhatwedo.org

93. http://www.inhabitat.com/2007/03/21/micro-wind-turbines-small-size-big-impact

94. 27. Sharing
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95. http://www.zipcar.com

96. http://www.velov.grandlyon.com

97. 28. Fair Trade
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98. http://www.slowfood.com

99. 29. Standards
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100. http://news.bbc.co.uk/2/hi/technology/8323018.stm

101. 30. Better communication
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102. http://translate.google.co.uk

103. http://www.skype.com/intl/en http://twitter.com

104. 31. Positive
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105. http://www.yesmagazine.org

106. http://www.trendhunter.com/slideshow/positive-innovations

107. http://newspiration.com/news

108. 32. People Profit Planet companies
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109. http://www.innocentdrinks.co.uk http://www.benjerry.com/intl_home.cfm

110. http://www.joinred.com/Home.aspx

111. 33. Design for the world
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112. http://www.designfortheworld.org

113. http://www.thegraphicimperative.org

114. 34. Safety
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115. http://www.core77.com/blog/object_culture/pulse_a_new_urban_bike_concept_from_teague_14220.asp
http://www.lightlanebike.com

116. 35. Free (almost)
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117. http://laptop.org/en

118. http://www.wired.com/techbiz/it/magazine/16-03/ff_free?currentPage=all

119. 36. your ideas
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120. http://en.wikipedia.org/wiki/Intentionally_blank_page

121. 37. More 37 ways
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122. http://www.newshoestoday.com/37ways marc@newshoestoday.com

123. 37 ways
Ideas or suggestions?
new shoes today – 7 ideas
Marc Heleven
Kerklaan 6 - 3590 Diepenbeek (Belgium)
marc@newshoestoday.com
0032 476 564072
www.7ideas.be
Skype: helevenmarc
http://twitter.com/7ideas
More information and 37 ways:
http://www.newshoestoday.com/37ways
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