التغطية الإعلامية لمنتجات شركة QNet وأنشطتها في مصر لشهر يناير 2014

1. QNet Evaluation Report
January 2014

2. Historical Data
Key Activities
Write ups / Press Releases ( Positive News)
4 Write ups circulated during January
Reputation
Management
via endorsing
Qnet’s media
relations
program to
enhance Qnet’s
image amongst
the Egyptian
local press.
• QNET: Direct selling is a possible solution to unemployment and consequently spinsterhood
in Egypt
• QNET success in MENA spurs further expansion into Africa and Europe
•Haldun Arin Interview
•Dr. Fareed Hadi OP/ED
.Published 61 times in both Online and Print.
-Total print coverage : 12 clips
-Total online coverage : 49 hits
Main Media channels of QNet news coverage:
Print :- Alam al Youm; Al Messa; Al Ahram Al Ektisady
Online: Akhbar Al Youm ; AME Info, Zawya; Moheet

3. Content
s/n
Announcement
Market
Number of
Clips
1
QNET: Direct selling is a possible solution to unemployment and
consequently spinsterhood in Egypt
Egypt
31
2
QNET success in MENA spurs further expansion into Africa and
Europe
Egypt
29
3
Haldun Arin Interview
Egypt
1

4. Coverage language Breakdown
Language
1
1
Arabic
English
French
59

5. Direct Selling Beats Perils of Spinsterhood
QNET: Direct selling is a possible solution to unemployment and consequently
spinsterhood in Egypt

6. Direct Selling Beats Perils of Spinsterhood
QNET: Direct selling is a possible solution to unemployment and consequently spinsterhood in
Egypt
A pressing question these days that many of us ask is why is marriage age constantly on the rise
and "spinsterhood" is spreading so widely in Egypt? And then who is to blame for
this calamity? Perhaps the most important question we should ask is how can this
be solved?
Spinsterhood, as a phenomenon has become one of the biggest challenges in the Arab region
especially in Egypt. According to official statistics, over 8 million women above the age of 35 are
not yet married, which represents 40% of girls in their fertile period and the numbers are
increasing.
The reasons for spreading spinsterhood in Egypt are many; high costs of marriage including
dowries, housing, and furniture; the high illiteracy rate among women is only some. But experts
confirm that the high rate of unemployment is the main reason behind the spread of this
phenomenon. Young men who don’t have a secured, well-paying job that enables them to start
a new life don’t think of marriage and prefer to postpone it.
“My family has invested all their money in my education and now my salary barely covers my
personal expenses... The idea of marriage for me is a postponed dream” said a
young Egyptian guy.

7. Recently, Egypt’s economy has been in limbo and this made the problem of youth
unemployment even worse. Recent figures from the Central Agency for Public
Mobilization and Statistics (CAPMAS) indicate that the third quarter of 2013 has
witnessed a rise in unemployment rates to 13.4% compared to 8.9 in the same quarter in 2010.
Economist Dr. Adel Amer sees that some reasons are also traditional like when some families
burden suitors with demands that they cannot afford, and this makes young men forget all
about it or postpone it until their economic status gets better - which in many cases takes years
and years.
Experts confirm that the only way out is to search for creative means and to open new channels
of employment in order to provide those young men with job opportunities that secure them a
decent income that helps them with marriage expenses .
Haldun Arin Chief Executive officer in QNet said that “Public and private sectors are increasingly
unable to provide enough jobs for millions of unemployed youth. Thus the solution is in
developing new ways for flexible work which is not confined to a certain time or place such as
direct selling in which QNET is a pioneer .The company has achieved big successes all over the
globe in the last few years, helping millions get stable incomes that enabled them to get married
and live a happy life.”

8. “Direct selling is an ingenious new means of making a living. For us it depends on marketing
high quality products and this helps a lot …the more the number of clients I reach
the higher income I get” Said one of QNET’s IRs.
QNET offers its independent representatives (IRs) free specialized training sessions in order for
them to become professionals in marketing the products, the creative solutions, and other
services provided by the company, which also in turn contributes in developing the personal
skills of the youth. The training develops the youth self-confidence and strengthens their
ambition. QNet coaches its IRs that everything is possible. The Company develops its IRs’
strategic thinking and helps them to think out of the box and find new creative solutions for
their problems, making them realize the simple dream of making a family which is one of the
issues facing Egypt’s youth.
There are thousands of Egyptian youths who succeeded in making a living and got married with
the help of their work in direct selling ; and the more effort they put to market the products the
more their incomes have increased, said Arin
Direct selling is not only for young men but it is very suitable for girls and ladies. It depends in
the first place on social networking and marketing skills and it is not confined to a certain time
or place; it can be done in the club, at the university or even at home.

9. “The recipe for success in direct selling is a high quality product that is in demand and this is the
case with QNET” Arin added.
QNET offers its customers a variety of versatile high standard products that range from water
filtration systems, educational solutions & training sessions and Swiss handmade watches to
travel packages for tourism and weekends.
Direct selling is a possible solution for solving unemployment and spinsterhood problems in
Egypt and creating the social balance. When a young man finds a good job with a stable income
he starts to think of finding a partner and beginning a new married life. Youth shouldn’t wait for
formal employment; they need to search for creative means that can secure them a job with a
decent salary.

10. Headline:Direct selling faces spinsterhood
Date: January 19th 2014
Publication: Al Messa
Country: Egypt
Circulation: 450,000
Language: Arabic
Summary:
A pressing question these days that many of us ask is
why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can this
be solved?

11. Headline:Central Organization for Statistics report: Egypt tops the list of Arab
spinsterhood with 8 million spinsters
Date: January 20th 2014
Publication: Allam Al Youm
Country: Egypt
Circulation: 164,070
Language: Arabic
Summary:
A pressing question these days that many of us ask is
why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can this
be solved?

12. Headline:ICAAN: . MASR is an international Marketing for the Egyptian Trade Mark
Date: January 20th 2014
Publication: Veto
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
A pressing question these days that many of us ask is
why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can this
be solved?

13. Headline:QNET: Direct selling is a possible solution to unemployment and consequently
spinsterhood in Egypt
Date: January 20th 2014
Publication: Alam Rakamy
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
A pressing question these days that many of us ask is
why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can this
be solved?

14. Headline: Report: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Moheet
Country: Egypt
Link: http://bit.ly/1arF2jL
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

15. Headline: Experts: E-marketing eliminates unemployment and spinsterhood in Egypt
Date: January 14th 2014
Publication: Veto
Country: Egypt
Link: http://bit.ly/L6XeWT
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

16. Headline: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Misr News Agency
Country: Egypt
Link: http://bit.ly/L6XjtA
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

17. Headline: QNET: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Al Borsagya
Country: Egypt
Link: http://bit.ly/1i0KaQp
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

18. Headline: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Arabian Business
Country: Egypt
Link: http://bit.ly/1i0KaQp
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

19. Headline: QNET: Direct Selling is the key to eliminates unemployment and spinsterhood
in Egypt
Date: January 14th 2014
Publication: Akhbar Al Youm
Country: Egypt
Link: http://bit.ly/1gPu7Br
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

20. Headline: Report: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Al Borsa
Country: Egypt
Link: http://bit.ly/1eSmVD6
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

21. Headline: Report: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Zawya
Country: Egypt
Link: http://bit.ly/1cnIpEM
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

22. Headline: QNET: Direct Selling is the key to eliminates unemployment and spinsterhood
in Egypt
Date: January 14th 2014
Publication: Masress
Country: Egypt
Link: http://bit.ly/1hqmkuQ
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

23. Headline: Report: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Masress
Country: Egypt
Link: http://bit.ly/1j7a9WJ
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

24. Headline: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 14th 2014
Publication: Watan
Country: Egypt
Link: http://bit.ly/L4t5H4
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

25. Headline:QNET confirms: Direct Selling is the key to eliminates unemployment and
spinsterhood in Egypt
Date: January 14th 2014
Publication: Eqtesady
Country: Egypt
Link: http://bit.ly/LAnmtu
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

26. Headline: QNET: Direct Selling is most convenient for Women
Date: January 15th 2014
Publication: Youm 7
Country: Egypt
Link: http://bit.ly/1a9K4DR
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

27. Headline: QNET: Direct Selling is most convenient for Women
Date: January 15th 2014
Publication: Yahoo Maktoob
Country: Egypt
Link: http://yhoo.it/1jZM6dC
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

28. Headline:Egypt tops the list of Arab in spinsterhood
Date: January 15th 2014
Publication: Al Mustagbal
Country: Egypt
Link: http://bit.ly/1huflRv
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

29. Headline:QNET: Direct Selling is most convenient for Women
Date: January 15th 2014
Publication: Zawya
Country: Egypt
Link: http://bit.ly/1i14EJ4
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

30. Headline:QNET: Direct Selling is the key to eliminates unemployment and spinsterhood
in Egypt
Date: January 15th 2014
Publication: Shabab Al Nil
Country: Egypt
Link: http://bit.ly/1jgX9eF
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

31. Headline:QNET Solutions for facing Spinsterhood problem in Egypt
Date: January 15th 2014
Publication: Moutamar
Country: Egypt
Link: http://bit.ly/KsTQEr
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

32. Headline:QNET: Direct Selling is most convenient for Women
Date: January 15th 2014
Publication: News Egypt
Country: Egypt
Link: http://bit.ly/1cHMSSU
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

33. Headline:QNET: Direct Selling is most convenient for Women
Date: January 15th 2014
Publication: 3yon News
Country: Egypt
Link: http://bit.ly/KjIG5I
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

34. Headline:Report: Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 15th 2014
Publication: Wady Masr
Country: Egypt
Link: http://bit.ly/1e3ntnM
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

35. Headline:QNET: Direct Selling is most convenient for Women
Date: January 16th 2014
Publication: Misr Day
Country: Egypt
Link: http://bit.ly/1eUGpHj
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

36. Headline:Spinsterhood spreads in the Arab World
Date: January 16th 2014
Publication: I News Arabia
Country: Egypt
Link: http://bit.ly/1arz0fX
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

37. Headline:Spinsterhood spreads in the Arab World
Date: January 16th 2014
Publication: Al Arab
Country: Egypt
Link: http://bit.ly/L9HKAK
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

38. Headline:Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 16th 2014
Publication: Forbess
Country: Egypt
Link: http://bit.ly/1aAEepB
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

39. Headline:Egypt tops the list of Arab spinsterhood with 8 million spinsters
Date: January 16th 2014
Publication: El Osboa
Country: Egypt
Link: http://bit.ly/1h4ebew
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

40. Headline:Spinsterhood spreads in the Arab world
Date: January 16th 2014
Publication: Al Bashayer
Country: Egypt
Link: http://bit.ly/1ajOjN4
Language: Arabic
Summary:
A pressing question these days that many of us ask
is why is marriage age constantly on the rise and
"spinsterhood" is spreading so widely in Egypt? And
then who is to blame for this calamity? Perhaps the
most important question we should ask is how can
this be solved?

41. QNET success in MENA spurs further expansion into Africa and Europe

42. QNET success in MENA spurs further expansion into Africa and Europe
The Managing Director of prominent Asian direct selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by expansion into several new countries &
territories.
During a visit to the MENA regional headquarters in Dubai recently, JR Mayer, the MD of QNET
reaffirmed that operations in the Middle East and Egypt in particular, continue to perform well.
He also announced that the company has established its East African hub in Rwanda with the
opening of QNET East Africa Ltd, as QNET prepares for business expansion in the African
continent.
“The move into Africa followed the localization and opening of a dedicated office in Ho Chi
Minh City in Vietnam, to serve one of the fastest growing new network marketing
markets in Asia. Future expansion plans include taking the business to Europe,” he added.”
“We have just completed incorporation of companies in the European Union and by early 2014
we will have a regional operation in Frankfurt and an EU headquarters based in Ireland.”

43. In Egypt, QNET recently launched its very first Egyptian product “Bel & Belle” a personal care
range of products through an Alexandria based
manufacturer as part of its ‘Merchant Program’ that provides a global platform for local small
and medium businesses to reach a global audience through QNet’s ecommerce store.
Mayer revealed that product sales in Egypt averaged approximately 15,000 transactions per
quarter in 2013. An agency office has also been recently opened in Cairo to serve as a customer
support centre and to provide after sales service.
“The MENA region currently contributes to more than 40 per cent of our global sales,
demonstrating the popularity of our products and the method of direct selling in this region,”
Mayer said
He added that the opening of the Dubai office in 2012 has bought a lot of brand visibility,
confidence and convenience to QNET distributors in the country as many Egyptians leaves and
travel to Dubai regularly.
“The number of prospects ( future IRs) visiting our new office on a regular basis to get product
training, updates on the business and pick up new products is increasing dramatically . We get
around 800 walk-in customers a month from all over the region”, he added

44. QNET also recently celebrated its 15th anniversary and a customer event in Egypt featuring Arab
superstars Nancy Ajram and Tamer Hosny was held at the
Cairo Stadium witnessed by nearly 10,000 people to mark the occasion.

45. Headline: QNET success in MENA spurs further expansion into Africa and Europe
Date: January 26th 2014
Publication: Al Sok Al Arabia
Country: Egypt
Circulation: 25,000
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.

46. Headline: JR Mayer: The Egyptian Market Contributed greatly in the increase of sales….
We will open a new office in the European Union
Date: January 27th 2014
Publication: Al Ahram Al Ektisady
Country: Egypt
Circulation: 119,138
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.

47. Headline: JR Mayer: The Egyptian Market Contributed greatly in the increase of sales….
We will open a new office in the European Union
Date: January 27th 2014
Publication: Al Ahram Al Ektisady
Country: Egypt
Circulation: 119,138
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.

48. Headline: JR Mayer the Company Managing Director: The local Market Contributed
greatly in the increase of QNET sales
Date: January 27th 2014
Publication: Alam Al Mal
Country: Egypt
Circulation: 35,000
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.

49. Headline: QNet: The Egyptian Market Contributed greatly in the increase of sales…. We
will open a new office in the European Union greatly in the increase of QNET sales
Date: January 27th 2014
Publication: Alam Rakamy
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.

50. Headline: JR Mayer: The Egyptian Market Contributed greatly in the increase of sales….
We will open a new office in the European Union
Date: January 29th 2014
Publication: Al Ahram Al Taawen
Country: Egypt
Circulation: 40,000
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.

51. Headline: QNET success spurs further expansion
Date: January 30th 2014
Publication: Le Progres Egyptien
Country: Egypt
Circulation: 25,000
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.

52. Headline: QNET the global company: Egyptian market contributed greatly to the rise in
sales of the region... And Opening European Union headquarters in 2014
Date: January 20th 2014
Publication: Al Borsa
Country: Egypt
Link: http://bit.ly/1e6AZXI
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

53. Headline: "QNET" established a branch for the Central African region in Rwanda
Date: January 20th 2014
Publication: Al Mal
Country: Egypt
Link: http://bit.ly/1jkrqf7
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

54. Headline: QNET opens a new office in Africa
Date: January 20th 2014
Publication: Veto
Country: Egypt
Link: http://bit.ly/1eZdxjd
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

55. Headline: QNET success in MENA spurs further expansion into Africa and Europe
Date: January 20th 2014
Publication: Zawya
Country: Egypt
Link: http://bit.ly/LuUKBf
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

56. Headline: QNET success in MENA spurs further expansion into Africa and Europe
Date: January 20th 2014
Publication: Allam Rakamy
Country: Egypt
Link: http://bit.ly/LGHQRg
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

57. Headline: QNET success in MENA spurs further expansion into Africa and Europe
Date: January 20th 2014
Publication: Hi Tech 4 All
Country: Egypt
Link: http://bit.ly/Kr72dK
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

58. Headline: QNET opens a new office in Africa
Date: January 20th 2014
Publication: Misr Day
Country: Egypt
Link: http://bit.ly/1cLNeYQ
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

59. Headline: 60,000 sales transactions for QNET in Egypt in 2013
Date: January 20th 2014
Publication: Veto
Country: Egypt
Link: http://bit.ly/Ky8n2v
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

60. Headline: JR Mayer: Egyptian market contributed greatly to the rise in sales of the
region... And Opening European Union headquarters in 2014
Date: January 20th 2014
Publication: Shabab Al Nil
Country: Egypt
Link: http://bit.ly/1jkwmRk
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

61. Headline: QNET success in MENA spurs further expansion into Africa and Europe
Date: January 20th 2014
Publication: Zawya
Country: Egypt
Link: http://bit.ly/LAEUoN
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

62. Headline: QNET: 15,000 sales Transactions in Egypt During 2013
Date: January 20th 2014
Publication: Amwal Al Ghad
Country: Egypt
Link: http://bit.ly/1f2Zp8G
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

63. Headline: QNET intends to further expand in Africa and Europe
Date: January 20th 2014
Publication: Al Borsagya
Country: Egypt
Link: http://bit.ly/1drTtkG
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

64. Headline: QNET: ME and Africa represent 40% of our global sales
Date: January 20th 2014
Publication: Al Ayam
Country: Egypt
Link: http://bit.ly/1aHH9gi
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

65. Headline: "QNET" established a branch for the Central African region in Rwanda
Date: January 20th 2014
Publication: Akhbarak
Country: Egypt
Link: http://bit.ly/1fVHgwr
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

66. Headline: QNET: Advanced performance for Egypt in the field of Direct Selling
Date: January 20th 2014
Publication: Masress
Country: Egypt
Link: http://bit.ly/1kXwFDp
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

67. Headline: QNET: 15,000 sales transactions in Egypt during 2013
Date: January 20th 2014
Publication: Masress
Country: Egypt
Link: http://bit.ly/1hiT9ZM
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

68. Headline: JR Mayer: 15,000 sales transactions per quarter last year
Date: January 20th 2014
Publication: Eqtesady
Country: Egypt
Link: http://bit.ly/1jxHDxE
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

69. Headline: The Managing Director of the Global Company QNET announced that the
Egyptian market contributed greatly to the rise in sales of the region
Date: January 21st 2014
Publication: Ame Info
Country: Egypt
Link: http://bit.ly/1jtIdtP
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

70. Headline: JR Mayer: Egyptian market contributed greatly to the rise in sales of the region
Date: January 21st 2014
Publication: Misr News Agency
Country: Egypt
Link: http://bit.ly/KC9CNp
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

71. Headline: QNET success in MENA spurs further expansion into Africa and Europe
Date: January 21st 2014
Publication: Arab Ict
Country: Egypt
Link: http://bit.ly/1f30oWc
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

72. Headline: 60,000 sales transactions for QNET in Egypt in 2013
Date: January 21st 2014
Publication: Misr Day
Country: Egypt
Link: http://bit.ly/1aXBT8m
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

73. Headline: QNET: The Egyptian market contributed in increasing the sales in the Middle
East
Date: January 24th 2014
Publication: Moutamar
Country: Egypt
Link: http://bit.ly/1eVLHDU
Language: Arabic
Summary:
The Managing Director of prominent Asian direct
selling company, QNET, is confident of closing
the current financial year (to 31st December) on a
high, with global business being given a boost by
expansion into several new countries & territories.

74. Haldun Arin Interview

75. Haldun Arin Interview
1. At first, we want to know the size of "QNET” investments worldwide? And in the Egyptian
market? What is QNET’s sales volume worldwide?
QNET is a prominent Asian direct selling company founded in 1998, owned by the QI Group.
The Company is one of Asia’s leading direct selling companies and leader in MENA region,
offering a wide range of life-enhancing products through its proprietary e-commerce
platform to customers and distributors in over 100 countries in around 25 offices and agency
partnerships worldwide, and more than 50 stockists, in a number of countries. The company
is headquartered in Hong Kong and has a presence through representative offices and
agency partners in 25 countries around the world. The most recent office opened by QNET is
in Rwanda, marking its first African footprint. The Middle East region has been an important
markets for QNET’s business since its early days hence its presence in UAE since 2001. In
2009 QNET established UAE as the regional hub for MENA with an office in Abu Dhabi. A
second office was opened in Dubai in 2012. This is in addition to a Middle East Logistics hub
in Musafah Industrial city. Today, UAE serves as our regional headquarters for the MENA
region serving approximately 2 million Independent Representatives. MENA region currently
contributes to more than 40 percent of QNET’s global sales, demonstrating the popularity of
its products and the method of direct selling in this region. QNET product sales transactions
are averaging over 10,000 per month in the Middle East and North Africa region as a whole.
In 2013 in Egypt, QNET averaged approximately 10,000 product sales per quarter

76. 2. What are the markets where QNET is currently operating in? What are the target markets in
the upcoming period?
Being an e-commerce company, QNET offers products and services to customers in most
countries around the world. At the moment, we ship products to around 100 countries
worldwide, primarily in South East Asia, Mena region and Central Asia. We are now exploring
Europe and are in the process of setting up our first EU office in Germany.
3. Does QNET operate in other Arabian Markets other than Egypt?
UAE serves as the regional hub for the entire Middle East and North Africa region and we have
2 offices and a logistics centre there. Additionally, we also have a local presence in certain
countries through agency partnerships for customer service and after sales support in several
countries including Egypt, Morocco, Lebanon and Bahrain.
4. What are your expansion plans over the coming years?
In Egypt, QNET recently launched its very first Egyptian product “Bel & Belle” a personal care
range of products through an Alexandria based manufacturer as part of its ‘Merchant Program’
that provides a global platform for local small and medium businesses to reach a global
audience through QNet’s ecommerce store. Also product sales in Egypt averaged
approximately 15,000 transactions per quarter in 2013. An agency office has also been
recently opened in Cairo to serve as a customer support centre and to provide after sales
service.

77. 5. What is your strategy for 2014?
We are definitely looking to expend our sales in Egypt and launch more products matching the
Egyptian citizens life style. Egypt is one of our most potential markets in ME and we’ll always
be present to further support its economy
6. What are the obstacles and challenges facing QNET in the Egyptian market?
QNET is concerned about the mushrooming of dubious and fraudulent schemes operating
under the garb of direct selling or multi-level marketing opportunities in Egypt. Policy
interventions can provide a conducive and sustainable operating environment for genuine
direct selling companies. The need of the hour is legislation. A clear legislation helps keep in
check fly by night operators. The potential of the direct selling business to generate
employment, especially for women, and its positive socioeconomic impact provides a case to
encourage direct selling. Hence, I would urge the authorities to address these gaps and create
a regulatory framework for the industry to flourish.

78. 7. What's your vision of the Egyptian economy over the coming period? Do you think
it will be better or worse?
2013 has been an eventful year for Egypt. While the World Bank is predicting weak
economic growth and reports 13 percent unemployment, QNET remains firm in its
resolve to stand by its distributors in Egypt. In 2012, Egypt played a very important
role in strengthening our presence in the MENA region and while political events
have impacted our sales in Egypt in 2013, we are looking forward to a brand new
chapter in 2014. We have started sourcing products from local manufacturers and
have opened an agency office to provide customer support. We will continue to make
improvements and expand our presence. We are committed to fulfilling our promise
of contributing to the Egyptian economy.

79. 8. What's your expectation for the movement of investments coming into Egypt in light
of the current situation in the country?
The investors in Egypt must not exaggerate in size of risks as all countries have gone
through stressful periods even more than Egypt, but their markets are still operating
and their economies are growing. All signs confirm that Egypt’s economy will rebound.
QNET is confident that the economy will recover and we are doing our bit to support
local manufacturers through our initiative called ‘Merchant Program’. We are also
looking at sourcing more Egyptian products that we can take to our global customer
base. Also, we are supporting the tourism industry by heavily promoting holiday
packages in Egypt to both domestic and international travellers. Egypt is a major,
influential country, and things can’t get worse than present. There is no doubt that the
tasks ahead will be difficult, but there is no other option but to face them.

80. 9. In your opinion how to overcome the challenges facing Egypt? And what are
the urgent reforms required from the Egyptian government, which will return the
flow of foreign investments again? And What about the economic and financial
legislation needed?
Security is an important criteria for any foreign investor. Protests and acts of
violence on the streets disrupting daily life does cause a level of fear among
foreigners. Stability of the situation would lead to the stability of the market and
then the flow of domestic and foreign investment. The Egyptian government
needs to provide the required guarantees to protect the rights of investors.
Exports should be increased and infrastructure for tourism industry improved.
People still need infrastructure, healthcare and education. Therefore, investment
opportunities are plentiful. For our industry specifically, we have requested for
specific legislation to govern the direct selling industry, which can help protect
genuine companies and also consumers. This will also keep unscrupulous
operators in check.

81. Headline: Chief Executive officer in QNET to Al Borsagya
Date: January 30th 2014
Publication: Al Borsagya
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
Haldun Arin Chief Executive officer in QNET said in an
exclusive interview with Al Borsagya that QNET sales
reached 15000 sales transactions in 2013 and that
MENA region contributed with 40% from the total
QNET sales globally.

82. Tone
Tone
70
60
50
40
Tone
30
20
10
0
Negative
positive
Neutral

83. QNET key Online coverage
NO of Hits
Online Coverage
Top Coverage
Hits
49
Zawya
Ame Info
Akhbar Al Youm
Moheet

84. QNET key Print coverage
NO of clips
Print Coverage
12
Top Coverage
Allam Al Youm
Al Ahram Al Ektisady
Al Messa

85. Thank You