SlideShare ist ein Scribd-Unternehmen logo

Brand Engagement through social games

•Als PPT, PDF herunterladen•
•
Tyler Projects
Tyler Projects

The document discusses engagement in social games and how brands can leverage this. It first defines engagement as forming an attachment with something. It then discusses demographics of social gamers, finding most are mature, working adults who are web-savvy and affluent. Examples are given of how brands can engage on Facebook through events, responding to users, and providing benefits. Ways to leverage social game engagement are through keeping users engaged longer than ads, and using incentives like those of Red Bull which uses an energy point system.

Technologie
1 von 23
 
 
Social Games True Brand Engagement with social network users ,[object Object],[object Object]
My company Our game
Agenda 1 Engagement 2 Demographics and user behavior in Social Games 3 Examples of Brand Engagement 4 Leveraging on the engagement of Social Games 5 Q&A
What is “Engagement”?
Engagement is…
Engagement ,[object Object]
Demographics and user behavior in social games
Demographics ,[object Object]
Demographics ,[object Object],Battle Stations players = Young / working adults. Web-savvy. Affluent. 80% 25% 12 mins Age 18-30 yrs 80% Male 20% Female Annual Income > US$75,000 Average Time/ Visit
Demographics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Demographics ,[object Object],[object Object],[object Object]
Examples of Brand Engagement ,[object Object]
 
 
Events / fan photos Actively responding to user queries Provides benefits for joining (promos, contests, etc) ,[object Object],[object Object],Updates, new content, status updates
Leveraging on the engagement of social games
Engagement thru Social Games ,[object Object],User <=> interface <=> User User <=> interface
Time to engage through Social Games Budget Air Travel example
Time to engage through Social Games ,[object Object],Energy Points (AP)
Time to engage through Social Games ,[object Object],[object Object],[object Object],[object Object]
 

Empfohlen

Build Brand Engagement through social apps
Build Brand Engagement through social appsBuild Brand Engagement through social apps
Build Brand Engagement through social appse27
 
Xelleration Social Client: Give the Needy Foundation
Xelleration Social Client: Give the Needy FoundationXelleration Social Client: Give the Needy Foundation
Xelleration Social Client: Give the Needy FoundationKaitlyn Knoll
 
PR disasters: is social media the problem or the solution?
PR disasters: is social media the problem or the solution?PR disasters: is social media the problem or the solution?
PR disasters: is social media the problem or the solution?Bob Pickard
 
IMS Social Media Panel Presentation
IMS Social Media Panel PresentationIMS Social Media Panel Presentation
IMS Social Media Panel PresentationChris Baccus
 
Emerson
EmersonEmerson
EmersonMediaPost
 
Social Media Influence 2010: Alexandra Wheeler, Digital Director, Starbucks
Social Media Influence 2010: Alexandra Wheeler, Digital Director, StarbucksSocial Media Influence 2010: Alexandra Wheeler, Digital Director, Starbucks
Social Media Influence 2010: Alexandra Wheeler, Digital Director, StarbucksSustainly
 
Ford Social Media Training - Socialized! Boot Camp Series Module 1
Ford Social Media Training - Socialized! Boot Camp Series Module 1Ford Social Media Training - Socialized! Boot Camp Series Module 1
Ford Social Media Training - Socialized! Boot Camp Series Module 1Shane Gibson
 
CafeGive Social: Who We Are & What We Do
CafeGive Social: Who We Are & What We DoCafeGive Social: Who We Are & What We Do
CafeGive Social: Who We Are & What We DoCafeGive Social
 

Empfohlen

Build Brand Engagement through social apps
Build Brand Engagement through social appsBuild Brand Engagement through social apps
Build Brand Engagement through social appse27
 
Xelleration Social Client: Give the Needy Foundation
Xelleration Social Client: Give the Needy FoundationXelleration Social Client: Give the Needy Foundation
Xelleration Social Client: Give the Needy FoundationKaitlyn Knoll
 
PR disasters: is social media the problem or the solution?
PR disasters: is social media the problem or the solution?PR disasters: is social media the problem or the solution?
PR disasters: is social media the problem or the solution?Bob Pickard
 
IMS Social Media Panel Presentation
IMS Social Media Panel PresentationIMS Social Media Panel Presentation
IMS Social Media Panel PresentationChris Baccus
 
Emerson
EmersonEmerson
EmersonMediaPost
 
Social Media Influence 2010: Alexandra Wheeler, Digital Director, Starbucks
Social Media Influence 2010: Alexandra Wheeler, Digital Director, StarbucksSocial Media Influence 2010: Alexandra Wheeler, Digital Director, Starbucks
Social Media Influence 2010: Alexandra Wheeler, Digital Director, StarbucksSustainly
 
Ford Social Media Training - Socialized! Boot Camp Series Module 1
Ford Social Media Training - Socialized! Boot Camp Series Module 1Ford Social Media Training - Socialized! Boot Camp Series Module 1
Ford Social Media Training - Socialized! Boot Camp Series Module 1Shane Gibson
 
CafeGive Social: Who We Are & What We Do
CafeGive Social: Who We Are & What We DoCafeGive Social: Who We Are & What We Do
CafeGive Social: Who We Are & What We DoCafeGive Social
 
Business Model Innovation
Business Model InnovationBusiness Model Innovation
Business Model Innovationsurajatreyadigital
 
Digitizing your Business Model
Digitizing your Business Model Digitizing your Business Model
Digitizing your Business Model Beatriz Briones
 
Debra Askanase: Creating and Measuring Return on Engagement
Debra Askanase: Creating and Measuring Return on EngagementDebra Askanase: Creating and Measuring Return on Engagement
Debra Askanase: Creating and Measuring Return on EngagementSocial Media for Nonprofits
 
Crowdfunding as a corporate social responsibility marketing program
Crowdfunding as a corporate social responsibility marketing programCrowdfunding as a corporate social responsibility marketing program
Crowdfunding as a corporate social responsibility marketing programDaryl Hatton
 
PR disasters! Is social media the problem...or the solution?
PR disasters! Is social media the problem...or the solution?PR disasters! Is social media the problem...or the solution?
PR disasters! Is social media the problem...or the solution?Bob Pickard
 
Social Good Summit Presentation
Social Good Summit PresentationSocial Good Summit Presentation
Social Good Summit PresentationBenjamin Johnson
 
Girl Effect presentation
Girl Effect presentationGirl Effect presentation
Girl Effect presentationOlli Lainto
 
Public opinion poll on PR disasters and social media
Public opinion poll on PR disasters and social mediaPublic opinion poll on PR disasters and social media
Public opinion poll on PR disasters and social mediaBob Pickard
 
Relationships are the ROI
Relationships are the ROIRelationships are the ROI
Relationships are the ROIRiggins Construction & Management, Inc.
 
Social Networks - A Volcano Waiting to Erupt?
Social Networks - A Volcano Waiting to Erupt?Social Networks - A Volcano Waiting to Erupt?
Social Networks - A Volcano Waiting to Erupt?The TAS Group
 
Group Project Submitted: Girl Effect Presentation
Group Project Submitted: Girl Effect PresentationGroup Project Submitted: Girl Effect Presentation
Group Project Submitted: Girl Effect PresentationAlexander Lund
 
Sales deck 12 slides only for slideshare
Sales deck 12 slides only for slideshareSales deck 12 slides only for slideshare
Sales deck 12 slides only for slideshareRipMedia Group,
 
Measurements and Social Media
Measurements and Social MediaMeasurements and Social Media
Measurements and Social MediaKen Fischer
 
Lindsay lebresco
Lindsay lebrescoLindsay lebresco
Lindsay lebrescoSocialMediaPlus
 
The Warming Web - Webinar
The Warming Web - WebinarThe Warming Web - Webinar
The Warming Web - WebinarHeather Corker
 
Five Ways to Drive Business Using Social Media (Instantly)
Five Ways to Drive Business Using Social Media (Instantly)Five Ways to Drive Business Using Social Media (Instantly)
Five Ways to Drive Business Using Social Media (Instantly)Marcus Taylor
 
No, I cannot create a social media strategy for you!
No, I cannot create a social media strategy for you!No, I cannot create a social media strategy for you!
No, I cannot create a social media strategy for you!Shalu Wasu
 
"Extreme Trust" presented by Don Peppers
"Extreme Trust" presented by Don Peppers"Extreme Trust" presented by Don Peppers
"Extreme Trust" presented by Don PeppersSocialMedia.org
 
How to evolve your social media team and structure, presented by Sherri Maxson
How to evolve your social media team and structure, presented by Sherri MaxsonHow to evolve your social media team and structure, presented by Sherri Maxson
How to evolve your social media team and structure, presented by Sherri MaxsonSocialMedia.org
 
Desiree Peterkin Bell
Desiree Peterkin BellDesiree Peterkin Bell
Desiree Peterkin BellSocialMediaPlus
 
Social Plays In Networked Gaming
Social Plays In Networked GamingSocial Plays In Networked Gaming
Social Plays In Networked GamingKate Hancock
 
Healthcare Gamification
Healthcare GamificationHealthcare Gamification
Healthcare GamificationSatyajit Roy
 

Weitere ähnliche Inhalte

Was ist angesagt?

Digitizing your Business Model
Digitizing your Business Model Digitizing your Business Model
Digitizing your Business Model Beatriz Briones
 
Debra Askanase: Creating and Measuring Return on Engagement
Debra Askanase: Creating and Measuring Return on EngagementDebra Askanase: Creating and Measuring Return on Engagement
Debra Askanase: Creating and Measuring Return on EngagementSocial Media for Nonprofits
 
Crowdfunding as a corporate social responsibility marketing program
Crowdfunding as a corporate social responsibility marketing programCrowdfunding as a corporate social responsibility marketing program
Crowdfunding as a corporate social responsibility marketing programDaryl Hatton
 
PR disasters! Is social media the problem...or the solution?
PR disasters! Is social media the problem...or the solution?PR disasters! Is social media the problem...or the solution?
PR disasters! Is social media the problem...or the solution?Bob Pickard
 
Social Good Summit Presentation
Social Good Summit PresentationSocial Good Summit Presentation
Social Good Summit PresentationBenjamin Johnson
 
Girl Effect presentation
Girl Effect presentationGirl Effect presentation
Girl Effect presentationOlli Lainto
 
Public opinion poll on PR disasters and social media
Public opinion poll on PR disasters and social mediaPublic opinion poll on PR disasters and social media
Public opinion poll on PR disasters and social mediaBob Pickard
 
Social Networks - A Volcano Waiting to Erupt?
Social Networks - A Volcano Waiting to Erupt?Social Networks - A Volcano Waiting to Erupt?
Social Networks - A Volcano Waiting to Erupt?The TAS Group
 
Group Project Submitted: Girl Effect Presentation
Group Project Submitted: Girl Effect PresentationGroup Project Submitted: Girl Effect Presentation
Group Project Submitted: Girl Effect PresentationAlexander Lund
 
Sales deck 12 slides only for slideshare
Sales deck 12 slides only for slideshareSales deck 12 slides only for slideshare
Sales deck 12 slides only for slideshareRipMedia Group,
 
Measurements and Social Media
Measurements and Social MediaMeasurements and Social Media
Measurements and Social MediaKen Fischer
 
The Warming Web - Webinar
The Warming Web - WebinarThe Warming Web - Webinar
The Warming Web - WebinarHeather Corker
 
Five Ways to Drive Business Using Social Media (Instantly)
Five Ways to Drive Business Using Social Media (Instantly)Five Ways to Drive Business Using Social Media (Instantly)
Five Ways to Drive Business Using Social Media (Instantly)Marcus Taylor
 
No, I cannot create a social media strategy for you!
No, I cannot create a social media strategy for you!No, I cannot create a social media strategy for you!
No, I cannot create a social media strategy for you!Shalu Wasu
 
"Extreme Trust" presented by Don Peppers
"Extreme Trust" presented by Don Peppers"Extreme Trust" presented by Don Peppers
"Extreme Trust" presented by Don PeppersSocialMedia.org
 
How to evolve your social media team and structure, presented by Sherri Maxson
How to evolve your social media team and structure, presented by Sherri MaxsonHow to evolve your social media team and structure, presented by Sherri Maxson
How to evolve your social media team and structure, presented by Sherri MaxsonSocialMedia.org
 

Was ist angesagt? (20)

Business Model Innovation
Business Model InnovationBusiness Model Innovation
Business Model Innovation
 
Digitizing your Business Model
Digitizing your Business Model Digitizing your Business Model
Digitizing your Business Model
 
Debra Askanase: Creating and Measuring Return on Engagement
Debra Askanase: Creating and Measuring Return on EngagementDebra Askanase: Creating and Measuring Return on Engagement
Debra Askanase: Creating and Measuring Return on Engagement
 
Crowdfunding as a corporate social responsibility marketing program
Crowdfunding as a corporate social responsibility marketing programCrowdfunding as a corporate social responsibility marketing program
Crowdfunding as a corporate social responsibility marketing program
 
PR disasters! Is social media the problem...or the solution?
PR disasters! Is social media the problem...or the solution?PR disasters! Is social media the problem...or the solution?
PR disasters! Is social media the problem...or the solution?
 
Social Good Summit Presentation
Social Good Summit PresentationSocial Good Summit Presentation
Social Good Summit Presentation
 
Girl Effect presentation
Girl Effect presentationGirl Effect presentation
Girl Effect presentation
 
Public opinion poll on PR disasters and social media
Public opinion poll on PR disasters and social mediaPublic opinion poll on PR disasters and social media
Public opinion poll on PR disasters and social media
 
Relationships are the ROI
Relationships are the ROIRelationships are the ROI
Relationships are the ROI
 
Social Networks - A Volcano Waiting to Erupt?
Social Networks - A Volcano Waiting to Erupt?Social Networks - A Volcano Waiting to Erupt?
Social Networks - A Volcano Waiting to Erupt?
 
Group Project Submitted: Girl Effect Presentation
Group Project Submitted: Girl Effect PresentationGroup Project Submitted: Girl Effect Presentation
Group Project Submitted: Girl Effect Presentation
 
Sales deck 12 slides only for slideshare
Sales deck 12 slides only for slideshareSales deck 12 slides only for slideshare
Sales deck 12 slides only for slideshare
 
Measurements and Social Media
Measurements and Social MediaMeasurements and Social Media
Measurements and Social Media
 
Lindsay lebresco
Lindsay lebrescoLindsay lebresco
Lindsay lebresco
 
The Warming Web - Webinar
The Warming Web - WebinarThe Warming Web - Webinar
The Warming Web - Webinar
 
Five Ways to Drive Business Using Social Media (Instantly)
Five Ways to Drive Business Using Social Media (Instantly)Five Ways to Drive Business Using Social Media (Instantly)
Five Ways to Drive Business Using Social Media (Instantly)
 
No, I cannot create a social media strategy for you!
No, I cannot create a social media strategy for you!No, I cannot create a social media strategy for you!
No, I cannot create a social media strategy for you!
 
"Extreme Trust" presented by Don Peppers
"Extreme Trust" presented by Don Peppers"Extreme Trust" presented by Don Peppers
"Extreme Trust" presented by Don Peppers
 
How to evolve your social media team and structure, presented by Sherri Maxson
How to evolve your social media team and structure, presented by Sherri MaxsonHow to evolve your social media team and structure, presented by Sherri Maxson
How to evolve your social media team and structure, presented by Sherri Maxson
 
Desiree Peterkin Bell
Desiree Peterkin BellDesiree Peterkin Bell
Desiree Peterkin Bell
 

Ähnlich wie Brand Engagement through social games

Social Plays In Networked Gaming
Social Plays In Networked GamingSocial Plays In Networked Gaming
Social Plays In Networked GamingKate Hancock
 
Healthcare Gamification
Healthcare GamificationHealthcare Gamification
Healthcare GamificationSatyajit Roy
 
Future of Monetizing Social Games
Future of Monetizing Social GamesFuture of Monetizing Social Games
Future of Monetizing Social GamesElvin Li
 
The development of gamification
The development of gamificationThe development of gamification
The development of gamificationRobin Steele
 
Connecting the Dots to Promote Brands and Revenue
Connecting the Dots to Promote Brands and RevenueConnecting the Dots to Promote Brands and Revenue
Connecting the Dots to Promote Brands and RevenueAdreka
 
Growing @YourGameStudio Using #SocialMediaMarketing
Growing @YourGameStudio Using #SocialMediaMarketingGrowing @YourGameStudio Using #SocialMediaMarketing
Growing @YourGameStudio Using #SocialMediaMarketingMatt Tanner
 
Gamification: Driving Engagement and Loyalty
Gamification: Driving Engagement and LoyaltyGamification: Driving Engagement and Loyalty
Gamification: Driving Engagement and LoyaltyMichael Goodman
 
Dennehy PR Tapping In
Dennehy PR Tapping InDennehy PR Tapping In
Dennehy PR Tapping InJulie Dennehy
 
Social Media Measurement - Penn State Web Conference 2010
Social Media Measurement - Penn State Web Conference 2010Social Media Measurement - Penn State Web Conference 2010
Social Media Measurement - Penn State Web Conference 2010Shelby Thayer
 
The Gamification of...Everything?
The Gamification of...Everything?The Gamification of...Everything?
The Gamification of...Everything?Margaret Wallace
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media PresentationTheresaAyers
 
Your Brand Advocates- How to Find Them and What They Are Worth
Your Brand Advocates- How to Find Them and What They Are WorthYour Brand Advocates- How to Find Them and What They Are Worth
Your Brand Advocates- How to Find Them and What They Are WorthZuberance
 
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & Results
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & ResultsExhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & Results
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & ResultsLumen Consulting
 
Social Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanSocial Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanShahzad Khan
 
Designing and Measuring Return on Engagement
Designing and Measuring Return on Engagement Designing and Measuring Return on Engagement
Designing and Measuring Return on Engagement Debra Askanase
 
Measure what matters a better approach to social attribution
Measure what matters a better approach to social attributionMeasure what matters a better approach to social attribution
Measure what matters a better approach to social attributionEvgeny Tsarkov
 
2009: The Year Of Engagement
2009: The Year Of Engagement2009: The Year Of Engagement
2009: The Year Of EngagementMegan Denhardt
 
Ddb opinionway facebook and brands
Ddb opinionway facebook and brandsDdb opinionway facebook and brands
Ddb opinionway facebook and brandsClickIdea
 

Ähnlich wie Brand Engagement through social games (20)

Social Plays In Networked Gaming
Social Plays In Networked GamingSocial Plays In Networked Gaming
Social Plays In Networked Gaming
 
Healthcare Gamification
Healthcare GamificationHealthcare Gamification
Healthcare Gamification
 
Future of Monetizing Social Games
Future of Monetizing Social GamesFuture of Monetizing Social Games
Future of Monetizing Social Games
 
The development of gamification
The development of gamificationThe development of gamification
The development of gamification
 
Connecting the Dots to Promote Brands and Revenue
Connecting the Dots to Promote Brands and RevenueConnecting the Dots to Promote Brands and Revenue
Connecting the Dots to Promote Brands and Revenue
 
Growing @YourGameStudio Using #SocialMediaMarketing
Growing @YourGameStudio Using #SocialMediaMarketingGrowing @YourGameStudio Using #SocialMediaMarketing
Growing @YourGameStudio Using #SocialMediaMarketing
 
Gamification: Driving Engagement and Loyalty
Gamification: Driving Engagement and LoyaltyGamification: Driving Engagement and Loyalty
Gamification: Driving Engagement and Loyalty
 
Dennehy PR Tapping In
Dennehy PR Tapping InDennehy PR Tapping In
Dennehy PR Tapping In
 
Social Media Measurement - Penn State Web Conference 2010
Social Media Measurement - Penn State Web Conference 2010Social Media Measurement - Penn State Web Conference 2010
Social Media Measurement - Penn State Web Conference 2010
 
The Gamification of...Everything?
The Gamification of...Everything?The Gamification of...Everything?
The Gamification of...Everything?
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media Presentation
 
Your Brand Advocates- How to Find Them and What They Are Worth
Your Brand Advocates- How to Find Them and What They Are WorthYour Brand Advocates- How to Find Them and What They Are Worth
Your Brand Advocates- How to Find Them and What They Are Worth
 
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & Results
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & ResultsExhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & Results
Exhibitor2011 S404 Leveraging Social Media to Drive Better Engagement & Results
 
Using Social Media to Improve Your Organization's Face to Face Networking
Using Social Media to Improve Your Organization's Face to Face NetworkingUsing Social Media to Improve Your Organization's Face to Face Networking
Using Social Media to Improve Your Organization's Face to Face Networking
 
Social Media Marketing Shahzad Khan
Social Media Marketing Shahzad KhanSocial Media Marketing Shahzad Khan
Social Media Marketing Shahzad Khan
 
Gamification Intro for Content Strategy
Gamification Intro for Content StrategyGamification Intro for Content Strategy
Gamification Intro for Content Strategy
 
Designing and Measuring Return on Engagement
Designing and Measuring Return on Engagement Designing and Measuring Return on Engagement
Designing and Measuring Return on Engagement
 
Measure what matters a better approach to social attribution
Measure what matters a better approach to social attributionMeasure what matters a better approach to social attribution
Measure what matters a better approach to social attribution
 
2009: The Year Of Engagement
2009: The Year Of Engagement2009: The Year Of Engagement
2009: The Year Of Engagement
 
Ddb opinionway facebook and brands
Ddb opinionway facebook and brandsDdb opinionway facebook and brands
Ddb opinionway facebook and brands
 

Kürzlich hochgeladen

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobeapidays
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...DianaGray10
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsNanddeep Nachan
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024The Digital Insurer
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Jeffrey Haguewood
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoffsammart93
 
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...apidays
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWERMadyBayot
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Drew Madelung
 
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot ModelNavi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot ModelDeepika Singh
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Miguel Araújo
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyKhushali Kathiriya
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024The Digital Insurer
 
Corporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxCorporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxRustici Software
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodJuan lago vázquez
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024The Digital Insurer
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...apidays
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024The Digital Insurer
 
Ransomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdfRansomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdfOverkill Security
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MIND CTI
 

Kürzlich hochgeladen (20)

Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, AdobeApidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
 
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024FWD Group - Insurer Innovation Award 2024
FWD Group - Insurer Innovation Award 2024
 
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
Apidays Singapore 2024 - Scalable LLM APIs for AI and Generative AI Applicati...
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot ModelNavi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
Navi Mumbai Call Girls 🥰 8617370543 Service Offer VIP Hot Model
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
Artificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : UncertaintyArtificial Intelligence Chap.5 : Uncertainty
Artificial Intelligence Chap.5 : Uncertainty
 
AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024AXA XL - Insurer Innovation Award Americas 2024
AXA XL - Insurer Innovation Award Americas 2024
 
Corporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxCorporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptx
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
 
Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024Manulife - Insurer Transformation Award 2024
Manulife - Insurer Transformation Award 2024
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
 
Ransomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdfRansomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdf
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 

Brand Engagement through social games

Hinweis der Redaktion

  1. TYLER’s the name a the company I founded with 2 of my friends. Battle Stations is our flagship game. For the past 2 FB developer garages. I talked about the design, development and monetization of social games
  2. attachment (emotional and rational) between a person and a brand
  3. attachment (emotional and rational) between a person and a brand
  4. Rockyou has moved into social games as well Bottom line is everyone including mom, dad.
  5. I just got this last night while patrolling our forums. This was not something I put our players up to. Sios is the name of our Battle Stations World.