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Toward the New Enlightenment
Film, Sound, and the Promise of New Technology

Screening the Future 2011

PrestoCentre

Hilversum

March 14, 2011
‣ PrestoCentre

‣ “Keeping audiovisual content alive”
‣ Anatoly Lunacharsky

‣ Soviet Commissar of Enlightenment, 1917-1929
‣ Believed all people had the right to all knowledge
I.     The new Enlightenment

II.    Five recommendations
       (plus 1 free bonus recommendation!)

III.   Conclusion
‣ http://www.ina.fr/histoire-et-conflits/seconde-guerre-

 mondiale/video/AFE85001142/l-amiral-darlan-en-
 afrique.fr.html
‣ http://outreach.wikimedia.org/wiki/Bookshelf
Comité des Sages report highlights:
- “There is no more urgent question than to secure
   the access of current and future generations”

- Digitization “a moral imperative”

  Estimated cost: 100 billion Euros

  Still to go:
  - 24 million hours of audiovisual programs
  - 358 million photos
  - 75 million works of art
  - 77 million books
  - 10 billion pages of archives

- Private sector “must be involved”

- Digitized cultural content “important raw material for services and products”

- Reach for a digital Renaissance instead of a digital Dark Age
‣ http://ec.europa.eu/information_society/

 activities/digital_libraries/comite_des_sages/
 index_en.htm
I.   The New Enlightenment
‣ Anatoly Lunacharsky

‣ Soviet Commissar of Enlightenment, 1917-1929
‣ Believed all people had the right to all knowledge
‣ www.samharris.org
‣ www.kk.org
‣ “Avatar”

‣ James Cameron
‣ Twentieth Century Fox Film Corp., 2009
‣ http://popcornjs.org/
‣ http://popcornjs.org/

‣ http://www.rebelliouspixels.com/
 semanticremix/
II.   Five recommendations
      (plus 1 free bonus!)
Recommendation 1:

Engage our publics!

Develop sophisticated marketing strategies for our
audiovisual collections and investments.
‣ “Mnemosyne,” directed by John Okomfrah (2010)

‣ UK Arts Council film archives
‣ http://outreach.wikimedia.org/wiki/Bookshelf
Recommendation 2:

Engage with technology!

Make our content completely discoverable.
‣ New partners
‣ The “Music Genome Project”
‣ http://commons.wikimedia.org/wiki/

 Commons:Wikipedia_Video_and_Education
‣ http://outreach.wikimedia.org/wiki/Bookshelf
Recommendation 3:

Facilitate use, and clear rights:

Lead this charge: collaborate with current owners and
their lawyers!
‣ “The Anatomy of a Video Clip” (2010)
‣ “The Anatomy of a Video Clip” (2010)
Recommendation 4:

Partner with producers - where archives began!

Build guidelines to modern productions from an
archival point of view!
Recommendation 5:

Work with business!

Collectively determine best practices for public-private
partnerships in audiovisual cultural heritage.
‣ Chiquitaleaks - INT - 2011
Bonus Recommendation # 6:

Work with Americans!!!
Towards a New Enlightenment - Moving Images, Recorded Sound, and the Promise of New Technology

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Towards a New Enlightenment - Moving Images, Recorded Sound, and the Promise of New Technology