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12 Digital Signage
Benefits You Should Take
Advantage Of Right Now
PresentationPoint.com
#1: Easier
Content Creation
• Easier to create content for
digital signage than
traditional signs
• Can use easy-to-use tools like
PowerPoint
• Don’t have to be a graphic
designer
#2: Cost Effective
• Digital signage less money than traditional
advertising like TV, radio and billboards
#3: Attention
Grabbing
• Video and movement grabs
attention of passerbys
#4: Easy to
Update
• No need to print new
signs
• Just make a few
tweaks using a tool
like PowerPoint
• Update over the
Internet
• Show live data
updates using
DataPoint
#5: Scheduling
• Automatically change for
• Holidays
• Weather
• Time of day
• Use iPoint for digital signage scheduling
#6: Inform,
Entertain
• Share information
• Tell your brand story
• Provide a positive
experience for
patrons
#7: Make Wait
Times Go Faster
• Provide interesting things to
view while waiting
• Improves patrons emotional
state
#8: Active
Content
• Show live news,
weather, sports
scores
#9: Easy
Content
Distribution
• Distribute content
across the city or
around the globe
#10: Avoid
Out of Stock
Issues
• Don’t disappoint your
customers
• Link digital signage to
inventory to drop low
stock products from
your advertising
#11: Sell
More
• Link to deeper
product info using QR
codes
• Provide time limited
coupons to create
urgency
• Or create urgency by
showing “only 4 left
at this price”
#12: Engage
• Don’t treat patrons as mindless
Pac-Man like “consumers”
• Go beyond broadcasting one-way
messages and let patrons
interact
• Reviews
• Virtual change room
• Let them customize products
• Let them feel they are heard
Share YOUR
PresentationPoint Story
• Use our software? – tell us how!
• Our readers love real-life case studies
• Email garland@presentationpoint.com
Getting Started
• PowerPoint is great for digital signage
• Easy to use
• Our DataPoint software automates QR
code creation in PowerPoint to link to:
• Websites
• Product details
• Contests
• Quizzes
• Feedback forms
• How-to videos and more
Find Out More at
PresentationPoint.com

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12 Digital Signage Benefits You Should Take Advantage of Right Nowpptx

  • 1. 12 Digital Signage Benefits You Should Take Advantage Of Right Now PresentationPoint.com
  • 2. #1: Easier Content Creation • Easier to create content for digital signage than traditional signs • Can use easy-to-use tools like PowerPoint • Don’t have to be a graphic designer
  • 3. #2: Cost Effective • Digital signage less money than traditional advertising like TV, radio and billboards
  • 4. #3: Attention Grabbing • Video and movement grabs attention of passerbys
  • 5. #4: Easy to Update • No need to print new signs • Just make a few tweaks using a tool like PowerPoint • Update over the Internet • Show live data updates using DataPoint
  • 6. #5: Scheduling • Automatically change for • Holidays • Weather • Time of day • Use iPoint for digital signage scheduling
  • 7. #6: Inform, Entertain • Share information • Tell your brand story • Provide a positive experience for patrons
  • 8. #7: Make Wait Times Go Faster • Provide interesting things to view while waiting • Improves patrons emotional state
  • 9. #8: Active Content • Show live news, weather, sports scores
  • 10. #9: Easy Content Distribution • Distribute content across the city or around the globe
  • 11. #10: Avoid Out of Stock Issues • Don’t disappoint your customers • Link digital signage to inventory to drop low stock products from your advertising
  • 12. #11: Sell More • Link to deeper product info using QR codes • Provide time limited coupons to create urgency • Or create urgency by showing “only 4 left at this price”
  • 13. #12: Engage • Don’t treat patrons as mindless Pac-Man like “consumers” • Go beyond broadcasting one-way messages and let patrons interact • Reviews • Virtual change room • Let them customize products • Let them feel they are heard
  • 14. Share YOUR PresentationPoint Story • Use our software? – tell us how! • Our readers love real-life case studies • Email garland@presentationpoint.com
  • 15. Getting Started • PowerPoint is great for digital signage • Easy to use • Our DataPoint software automates QR code creation in PowerPoint to link to: • Websites • Product details • Contests • Quizzes • Feedback forms • How-to videos and more
  • 16. Find Out More at PresentationPoint.com