Understanding Discord NSFW Servers A Guide for Responsible Users.pdf
Precedent at CASE 2012
1. THRIVE
The digital campaign that changed
everything
Presented at CASE Europe 2012
Louise Casella, Cardiff University’s Director of Strategic Development
Lindsay Herbert, Precedent’s Head of Digital Marketing
Digital Finance Forum 2011
2. It’s 2011 and the question is:
How do you market to this?