Jobs used the money earned from Apple Stocks to fund Next Computers a company that

1. !
!
CIEE Study Center in Palma de Mallorca
Entrepreneurship and Innovation Course
Pere Joan Ribas Barceló
perejoanribas@gmail.com
Steve Jobs:
Serial entrepreneur

2. Jobs:
Serial
entrepreneur
It
was
devasta*ng
for
Steve
to
get
fired
from
his
own
company,
the
company
he
created.
He
was
angry
and
sold
all
his
shares
(at
a
bad
price).
Nevertheless,
he
was
the
biggest
shareholder
of
the
company
and
got
more
than
100
million
for
his
stocks.
However,
as
he
said
at
a
speech
at
Stanford,
it
was
the
best
*me
of
his
life.
He
had
the
opportunity
to
start
again
but
with
all
the
previous
experience
and
knowledge.

3. Serial
entrepreneur
Founder
of
Next
Jobs
used
the
money
earned
from
Apple
Stocks
to
fund
Next
Computers
(11
employees).
A
company
focused
in
SoHware
development.
During
those
years,
Next
developed
a
Powerful
Opera*ng
system
that
would
later
become
the
Core
of
the
MAC
OS.
Jobs
no*ced
that
the
innova*on
in
computer
industry
was
not
in
the
hardware
but
in
the
soHware.
Target
group:
Higher
Educa*on,
College
and
Universi*es.

4. q Founder
of
Pixar
Studios
Serial
entrepreneur
Steve
Jobs
invested
5
million
dollars
to
create
Pixar.
He
took
70%
of
the
shares
and
gave
30%
to
the
employees.
However,
Pixar
was
not
profitable
during
the
first
years
and
Jobs
had
to
reinvest
money
in
Pixar.
AHer
5
years,
he
was
owning
100%
of
the
shares.
In
2006,
Walt
Disney
bought
Pixar
for
$7.400
million
dollars
and
Jobs
became
Disney’s
largest
shareholder.

5. Apple
did
not
innovate
• When
Jobs
leH
Apple,
the
company
was
the
leader
of
Laser
Printers
and
had
Computer
Technology
10
years
in
advance
of
their
rivals.
• 10
years
aHer,
Apple
did
not
introduce
any
substan*al
innova*on
in
the
market.
The
Macintosh
was
almost
the
same
model
with
a
few
minor
improvements.
Compe;tors
§ MicrosoH
took
95%
of
the
shares
of
the
Opera*ng
system
soHware.
§ Apple
was
90
days
away
from
going
bankrupt.
§ Apple
bought
Job´s
company
“Next
Computers”
for
400
million
dollars
and
got
the
Opera*ng
System
they
needed
for
its
computers.
§ Jobs
came
back
to
Apple
to
become
its
CEO
Jobs
bites
the
Apple

6. End
of
the
1st
chapter
End
of
the
3rd
chapter

7. Bibliography
• Steve
Jobs:
How
to
live
before
you
die
• Entrepreneurs
(1986),
TV
Documentary
• Steve
Jobs
The
Lost
Interview
(2012),
Documentary
• Steve
Jobs:
One
Last
Thing
(2011),
Documentary
• Steve
Jobs:
Billion
Dollar
Hippy,
BBC
Documentary
• Steve
Jobs
and
Bill
Gates
Together
in
2007
at
D5
• Interview:
Steve
Jobs
in
2010
at
D8

8. Internet companies series!