1. FUNCTION OF NEW OPENINGS
TEAM, WITHIN TRAVELODGE
OPERATIONS DEPT.
PAUL DOWSON

2. • TRAVELODGE…….THE COMPANY
• TRAVELODGE…….THE BRAND
• TRAVELODGE…….THE VISION

3. TRAVELODGE: THE COMPANY
• BUDGET HOTEL COMPANY
• FASTEST GROWING HOTEL COMPANY
IN THE UK
• MAKE STAYING IN A HOTEL
AFFORDABLE TO EVERYONE
• INNOVATIVE..BREAKING THE MOULD

4. TRAVELODGE: THE BRAND
• EASILY RECOGNISED
• CONSISTENT
• RELIABLE
• REMEMBERED
• CLEAN AND COMFORTABLE

5. TRAVELODGE: THE VISION
• TRIPLE SIZE BY 2020
• INVEST 3.5 BILLION
• 1000 HOTELS BY 2020
• BIGGEST BUDGET OPERATOR IN THE
CAPITAL BY 2012 OLYMPICS
• 20 MILLION CUSTOMERS BY END OF
EXPANSION PROGRAMME

6. NEW OPENINGS TEAM

7. THE BRAND
THE VISION
THE COMPANY
NEW OPENINGS
TEAM

8. WHAT DOES THE TEAM DO
• SUPPORT
• COMMUNICATE
• LIAISE
• DEVELOP
• IDENTIFY
• PROTECT
• CHALLENGE

9. SUPPORT
• PROJECT TEAMS
• EXTERNAL CONTRACTORS
• PRINCIPLES AND VALUES OF
TRAVELODGE
• LO COST PROCESSES
• HEALTH AND SAFETY TEAM
• HOTEL TEAM
• GROWTH PLANS

10. COMMUNICATE
• INFLUENCE
• RISKS
• FEEDBACK
• REPORT DURING & AFTER P.C.
• PRINCIPLES AND VALUES
• BRAND COMPLIANCE
• LIAISE BEFORE AND DURING
HANDOVER

11. LIAISE
• PROJECT TEAMS
• EXTERNAL CONTRACTORS
• SUPPLIERS
• HOTEL TEAMS
• COMMUNITY
• PR TEAM
• LOCAL COUNCILS

12. DEVELOP
• RELATIONSHIPS
• NEW PROCESSES
• SUPPORT NETWORKS
• RESPECT
• TEAMWORK PRINCIPLES
• SELF

13. IDENTIFY
• RISKS
• KEY PLAYERS
• LO COST PROCESSES
• TIMELY, CONSISTENT AND MEASURED
METHODS OF WORKING
• OPPORTUNITIES
• SOLUTIONS
• BEST PRACTICE

14. PROTECT
• BRAND
• REPUTATION
• PEOPLE
• PROFIT
• SERVICE
• TIMESCALES
• HANDOVER PROCESS

15. CHALLENGE
• THREATS
• RISKS
• PROCESSES
• SELF
• STRATEGIES

16. SUMMARY
10% OF MARKET
SHARE
20 MILLION
CUSTOMERS
BY 2020
1000 HOTELS
BY 2020
7000 ROOMS
IN LONDON
BY 2012
NEW OPENINGS
TEAM

17. NEW OPENINGS TEAM
• AT THE HEART OF THE TRAVELODGE
GROWTH STRATEGY