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The SaaS market is moving rapidly, to the point that we're noticing a hard transition from the first wave of SaaS, which focused on function, infrastructure, etc, to the second wave of SaaS, which is squarely focused on the customer. In this opening presentation at Price Intelligently's SaaSFest 2016, Patrick Campbell walks through the data in the market that's showing we're in a world of transition where we'll need to heed data to properly evolve.

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As an industry we've been talking about buyer personas for over a decade, yet few of us are actually using them in the proper manner. Instead, we create cute avatars and pretty names to characterize our personas without getting into the nitty gritty of who these people are on a quantified level. In this presentation at Price Intelligently's SaaSFest 2016, Patrick Campbell walks through a step by step process for actually quantifying your buyer personas to accelerate your learnings and growth.

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Growth hacking is something that's been defined and re-defined over the years to the point that most of the tactics have become fairly weak. Suneet Bhatt, Help Scout's Chief Growth Officer, in his presentation at Price Intelligently's SaaSFest 2016 walks through how to properly model, evaluate, and understand growth, particularly when it comes to stepping on the gas and accelerating metrics across the board.

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Immerse yourself in the rich culture and history of Spanish winemaking at the 5th Annual International OMGD Grand Chapitre. From September 25-29, 2024, explore Alcalá de Henares, Castilla-La Mancha, and Ribera del Duero. The event features exclusive vineyard tours, wine masterclasses, and gourmet experiences. Celebrate the traditions and innovations of the Spanish wine industry while enjoying the unparalleled hospitality and exquisite settings of Spain's historical landscapes.

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