Find all special events during the fair.

1. QUICK
FINDERENGLISH
28 – 31.1.2012
28 – 31.1.2012
27– 31.1.2012

2. ONE LOOK.
THREE TRADE FAIRS.
A THOUSAND IDEAS.
Our three parallel trade fairs –
Christmasworld, Paperworld and
Creativeworld – provide a wealth
of inspiration, information, vitality
and fascination. Their combined
strength is reflected in the unsur-
passed array of products, new
ideas and trends, presented by
innovative exhibitors from all
over the world. The attraction for
industry professionals, trendset-
ters and experts is simply unique.
Enjoy a spellbinding experience at
these three fairs where you’ll find
festive decorations, stationery,
writing instruments, modern office
products and creative hobby, art
and craft supplies – a thousand
new ideas and inspirations wait-
ing to be explored under one roof.
TREND SHOWS
Future-oriented information and
presentations on the latest inter-
national trends.
SPECIAL SHOWS
A host of inspirational special
events with new ideas and
contacts.
LECTURES
Important tips from the experts
and exclusive know-how on the
latest industry themes.
ROUND-TABLE
DISCUSSIONS
Enthralling discussion events
with high-quality participants.

3. Christmasworld Trend Show 2012/2013
Galleria 1
What are the latest trends in the world of festive events and
decorations? In collaboration with the bora.herke.palmisano
design studio Christmasworld has developed four trends that
describe the colours and materials of the coming season.
The lavish presentation of these style worlds gives insights into
the major influences, ideas and product innovations of the coming
season, as well as inspirations to shape your product assortment.
Daily presentations followed by guided tours at 11:00 and 13:30.
A Messe Frankfurt initiative.
“Happy Christmasworld” special show 9.0 D90
The festival of Christmas has many faces. Some like the traditional
aspects, others love variety and the opportunity to experiment with
modern decorations and for others Christmas is a festival of colourful
and vibrant lighting. With “Happy Christmasworld” the designers at
2Dezign have created an atmospheric presentation of the diversity of
the theme of “Christmas” and demonstrate how different decoration
elements can be combined – at Christmas and throughout the year.
A Messe Frankfurt initiative.
BMWi Promotional Area 9.0 A90
Young companies have the opportunity at Christmasworld to present
their offer to an international audience and develop new contacts.
Visitors will discover a host of innovative products and impressive
new ideas.
An initiative of the German Ministry for the Economy and
Technology (BMWi) and Messe Frankfurt.
27 – 31.1.2012 Friday – Tuesday
World’s largest Christmas bauble made of fibreglass
11.0 D78
The Christmasworld fair continues year on year to showcase the
superlative – and in 2012 it is presenting the largest Christmas bauble
in the world made of fibreglass. This handmade masterpiece repre-
sents a simulation of our solar system with planets and starry sky.
It consists of 16 individual segments and can be used as a decoration
throughout the year. As it is designed for longevity, the “Paris Bauble”
also meets environmental criteria. Experience a completely fascinating
highlight constructed from the latest materials that offers limitless
decoration possibilities.
Natale in Italia 11.1
Natale in Italia is devoted to one of the loveliest and best-known
Christmas customs in Italy – the presentation of lavish and creative
crib scenes. Come and experience a visual and culinary whistle-stop
tour of Italy in Hall 11.
Les Sapins de Noël
& Christmasworld 11.1 B50
“Les Sapins de Noël & Christmasworld” offers an insight into the
glittering and glamorous world of fashion creator Jean-Paul Gaultier.
This internationally famous designer has created a Christmas tree
for Christmasworld that will be presented in Hall 11.1 and given away
as a prize at “Les Sapins de Noël & Christmasworld”. Make sure you
enter the competition and with a bit of luck you could come away
with this special designer Christmas tree.

4. Paperworld Trend Show 6.1 C90
Concentrated knowledge of the trends of tomorrow. Gain an over-
view of the most important ideas and influences for the 2012/13
season. The lavishly staged BRIGHT, DARK and SOFT trend worlds
created by the team of designers at the bora.herke.palmisano
design studio showcase the colours, shapes and materials that will
set the tone for tomorrow’s fashions. In a series of lectures and
guided tours, industry experts will not only inform you of the latest
interactions and inspirations from the worlds of fashion, design
and architecture, they’ll also offer vital inspirations for your product
assortment, shop presentation, window design and in-house
product development.
Daily presentations followed by guided tours at 10:30 and 15:00.
A Messe Frankfurt initiative.
Enter the Trend Show prize draw for the chance to win a pro-
fessional shop window design worth €5000!
9th Greeting Card Design Competition
Foyer 5.1/6.1 – exhibition in Café Card
Select your favourite entry in the 9th international design com-
petition for innovative greeting cards. The ten best designs will
be presented in Café Card and judged by visitors and exhibitors
during the fair itself.
Award ceremony: Tuesday, 31.1.2012, 14:00. A joint venture
between Messe Frankfurt and the AVG (Federation of German
Greeting Card Manufacturers and Printers).
Asia Design Excellence 10.0 C35
Be inspired by the latest design trends from the Far East. The new
Asia Design Excellence special show presents selected designer and
branded products from Asia High-Quality Selection in Hall 10.0 C35.
The products on show have been rated as particularly innovative by
the German Design Council.
A Messe Frankfurt initiative.
Action Cubes 3.1 Boulevard
Hall 3.1 hosts artists from many different fields who will be dis-
playing their skills in Chinese calligraphy, silhouettes and weather-
proof wax pastels. Paperworld visitors can watch the artists as
they work and take home various creative products as souvenirs,
e.g. their name written in Chinese calligraphy, a silhouette portrait
or a weatherproof and water-resistant miniature sculpture created
from a simple flowerpot.
BMWi Promotional Area for innovative companies
6.1 D50 A–S
Paperworld offers young companies the opportunity to present their
products and organisation to an international audience. Visitors
benefit from the fresh ideas of these companies, which, for their
part, are able to use Paperworld as a career launch pad and a
platform for making contact with representatives of the retail and
manufacturing sectors.
An initiative of the German Ministry for the Economy and
Technology (BMWi) and Messe Frankfurt.
Filu – the archive for graphic artists and
photographers 5.1 E54
The Filu archive showcases works from over 500 illustrators, book
artists, graphic artists and photographers. Anyone looking for pro-
fessional artists and examples of their work can be sure of finding
new inspirations at Filu.
Pimp your Shop 6.1 B69
How can the book trade address its potential market more specifi-
cally? This special show demonstrates attractive presentations of
non-book items relating to seasonal and assortment-specific themes.
There will be nine presentation tables of non-book products together
with books to match, e.g. Parent & Child, Homeland Magic/Regional
Crime Fiction, Cats, Gifts for Men and Travel.
Daily talks and guided tours by assortment strategy expert
Gaby Marx on the subject “Expand your assortment profile –
create added value” at 11:30 and 14:00.
A Messe Frankfurt initiative.
28 – 31.1.2012 Saturday – Tuesday
Paperworld on Facebook
www.facebook.com/paperworld
Paperworld on Twitter
www.twitter.com/Paperworld_FFM

5. Paperworld Forum
3.0 D40
Theme days
Focus on Retailing in cooperation with
Office & Paper 3.0 D40
Sunday, 29.1.2012
On the Sunday of the show the retail sector takes centre stage
with a programme of interesting and absorbing lectures for trade
visitors with high-quality speakers on a range of themes, including
customer communication, legal clarity and online trading. Focus
on Retailing is organised in collaboration with “Office & Paper”,
the trade magazine for office supplies and stationery.
Paperworld Procurement 3.0 D40
Monday, 30.1.2012
The Paperworld Procurement theme day has been specifically
created to target buyers with responsibility for purchasing all
commercial stationery and office supplies in companies and
public agencies with over approx. 100 office workstations. The
programme of lectures focuses on themes such as Ethics and
Purchasing, e-Procurement, Ecological Stationery Procurement
and Disposal, and Sustainability with Bio-Toners. This exclusive
event is a cooperative venture by Messe Frankfurt together
with the BME (German Association for Material Management,
Purchasing and Logistics) and “C.ebra”, the trade journal for
efficient office and workplace procurement.
Green Office Day 3.0 D40
Tuesday, 31.1.2012
The Tuesday of the show is devoted to green issues. On Green
Office Day the spotlight falls on themes such as sustainable
forestry management and fair procurement concepts. Green Office
Day is organised in collaboration with the German Environmental
Management Association (B.A.U.M. e.V.).
Award ceremonies
Paperworld Insider Award 3.0 D40
Saturday, 28.1.2012
This award, conceived by Messe Frankfurt and the bit-Verlag pub-
lishing company, recognises outstanding initiatives by retailers.
The Insider Award is also supported by stationery and office
supplies wholesalers, the Prisma vendor group and the German
Office Supplies Association.
Award ceremony: 28.1.2012, 12:00.
Product of the Year 2012 3.0 D40
Saturday, 28.1.2012
The German Association for the Paper, Office Supplies and Stationery
Industry will be presenting its Product of the Year awards for the
twelfth time at Paperworld. These awards will go to future-oriented
office products in the following categories: Commercial Office
Supplies, SOHO‚ School and Private Supplies and Best Presentation
Concepts. The jury will also award a Sustainability Prize to environ-
mentally friendly office products that have been manufactured using
sustainable production methods.
Award ceremony: 28.1.2012, 16:00.
ISPA Award 3.0 D40
Sunday, 29.1.2012
With its ISPA Award, the International Stationery Press Association
showcases the best products in the following categories: Innovation,
Quality, Price, Presentation and Environmental Protection.
Award ceremony: 29.1.2012, 17:00.
Personality of the Year 2011 3.0 D40
Monday, 30.1.2012
Who was of particular service to the paper, office supplies and
stationery sector in 2011 and will receive the sought-after title
of industry Personality of the Year at Paperworld? This award,
which is decided by readers of the trade journals BusinessPartner
PBS and C.ebra, is given to individuals who impressed through
their personality, achievements, cooperation and ideas.
Award ceremony: 30.1.2012, 17:00.
European Office Products Award
Forum 1, Panorama Room
Monday, 30.1.2012
The annual presentation of the European Office Products Awards by
the English trade journal OPI will once again be held in 2012 as part
of an evening event at the Messe Frankfurt Forum. These coveted
awards are given in the following categories: Marketing, Customer
Orientation, Innovation, Environmental Awareness, Product Launch,
Young Entrepreneur and Services to the Industry.
Award ceremony with Gala Dinner: 30.1.2012, 18:00.
The lecture area at Paperworld offers an extensive
programme covering themes such as marketing, trends,
motivation, the retail trade and sales, as well as
being used for various eye-catching award ceremonies.
The area will also be hosting two theme days.

6. Paperworld Forum
3.0 D40
11:00 hrs More sensuality, ladies and gentlemen!
Sales psychology. Emotional selling is
no secret
Speaker: Stefan Suchanek, Raumkunst
12:00 hrs Award ceremony:
Paperworld Insider Award
Presented by Messe Frankfurt and bit-Verlag
Publishing House
13:00 hrs Multi-channel marketing – the way to
address customers
Speaker: Prof. Dr. Niklas Mahrdt, Media Economics
14:00 hrs From soft sales pitch to hard sell –
this is how to develop PUNCH!
Speaker: Sascha Bartnitzki, IPT® Innovatives
Personaltraining
15:00 hrs Marketing goes green – opportunities
and risks for the industry
Speaker: Stefan Bosbach, Stefan Bosbach & Partner
16:00 hrs Award ceremony:
Product of the Year 2012
Initiator: Association of the German Paper, Office
Supplies and Stationery Sector
17:00 hrs The greeting card in the stationery
and office supplies retail trade
Speaker: Dr. Helmut C. Steffens,
Steffens Handelsberatung
Focus on Retailing In cooperation with
11:00 hrs Love your shop as yourself ... how a
targeted presentation adds appeal to
sales rooms and showrooms
Speaker: Stefan Suchanek, Raumkunst
12:00 hrs More charisma, more effect.
Use your potential!
Speaker: Julia Sobainsky, Pro Charisma
13:00 hrs Guarantees and warranties in the
retail trade
Speaker: Dr. jur. Walter Felling,
Dr. jur. Walter Felling Law Office
14:00 hrs The area of tension between retail shop
and online trading
Speaker: Thomas Rasehorn, Schacht & Westerich
Papierhaus GmbH
15:00 hrs Limbic Sales® – why customers really buy
Speaker: Helmut Seßler, INtem Trainergruppe
Seßler & Partner GmbH
16:00 hrs Certified stationery and office supplies
consultant – qualification for this sector
Speaker: Volker Wessels, Bundesverband Bürowirtschaft
(BBW)
17:00 hrs Award ceremony:
ISPA Award
All lectures last approx. 30 minutes and
are simultaneously translated into English.
Participation is free of charge.
Chair: Alexander Limbrock
28.1.2012 Saturday
29.1.2012 SundayLecture programme

7. Paperworld Forum
3.0 D40
30.1.2012 Monday
Paperworld Procurement
The exclusive event for buyers of commercial office
supplies and stationery from companies and public
agencies. The programme is realised jointly with
BME e.V. and the trade journal C.ebra.
Chair: Dr. Frithjof Kilp
Please note!
The lectures of this Theme Day are only in German.
09:00 hrs Registration
at the welcome counter, followed by coffee
and breakfast snacks
10:00 hrs Welcome and opening
by Ruth Lorenz, Vice President of Messe Frankfurt
Exhibition GmbH
10:15 hrs TOP figures in C-item procurement
Speaker: Volkmar Klein, Head of Benchmark Services,
BME e.V.
11:00 hrs Keynote speech: Ethical purchasing
Speaker: Ulrich Wickert, journalist and author
11:45 hrs Business lunch buffet
Round-table discussions with the speakers
12:45 hrs Savings potentials through e-procurement
in C-item management
Speaker: Michael Bertsch, owner of mibecon Michael
Bertsch Consulting e.K.; Best Practice: Klaus Lübbers,
Purchasing, Meyer Werft GmbH
13:30 hrs Economic office: Do you have your pro-
curement costs for C-items under control?
Speaker: Marten Wittler, Director Major Accounts
Germany, Office Depot Deutschland GmbH;
Best Practice: Hartmut Bercher, Regional Purchasing
Manager West Europe, Metsä Tissue GmbH
14:00 hrs Introduction of a standardised electronic
tendering solution
Speaker: Fabian Ewert, Administration Simplification/
E-Government, Metropolregion Rhein-Neckar GmbH
14:30 hrs Coffee break
Round-table discussions with the speakers
15:00 hrs Methods of sustainable procurement
at local government level
Speakers: Angelika Pörtner, Head of Internal Service,
Environment Office, Wiesbaden, and Anja Samuel,
Reference Purchasing Organisation, Wiesbaden
15:30 hrs On the wrong path? New perspectives
through environmentally friendly paper
procurement and disposal
Speaker: Olaf Dechow, Environment Manager,
Otto (GmbH & Co KG)
16:00 hrs Sustainability through bio-toners
Speaker: Torsten Schwenske, Director, LDZ AG
16:30 hrs Coffee break
Round-table discussions with the speakers
17:00 hrs Award ceremony:
“Personality of the Year 2011” and
get-together
Initiated by trade journals BusinessPartner PBS
(retail and manufacturing industry) and C.ebra
(efficient office and workplace procurement).
Any questions about Paperworld Procurement?
If so, please phone us on +49 69 75 75-60 73 or e-mail us at
paperworld-procurement@messefrankfurt.com.
On 30.1.2012 we shall be at the welcome counter in the lecture area
in Hall 3.0 D40.

8. Paperworld Forum
3.0 D40
28.1.–31.1.2012 Samstag – Dienstag31.1.2012 Tuesday
Green Office Day
Chair: Dieter Brübach, Member of the Executive
Board of B.A.U.M. e.V.
10:30 hrs Opening of the Theme Day
by Ruth Lorenz, Vice President of Messe Frankfurt
Exhibition GmbH and Dieter Brübach of the
German Association of Environmental Management
(B.A.U.M. e.V.)
10:40 hrs Sustainable forestry in Germany –
is everything on green?
Speaker: Peter Wohlleben, eco-forester and author
11:00 hrs Concepts for sustainable forest
management
Speakers: Dr. Uwe Sayer, Forest Stewardship Council (FSC)
Germany, Dirk Teegelbekkers (PEFC) and Dr. Lutz Fähser
(former Head of Lübeck Municipal Forestry Office)
12:00 hrs Panel discussion on the topic of
sustainable forest management
Chair: Rainer Kant, Forestry Expert, B.A.U.M. e.V.;
Participants: Dr. Uwe Sayer (FSC); Dirk Teegelbekkers
(PEFC); Dr. Lutz Fähser (former Head of Lübeck Municipal
Forestry Office); Jussi Koch, Stora Enso Deutschland
GmbH; Peter Wohlleben (eco-forester and author)
14:30 hrs Commencement of the Office and Environ-
ment (Büro & Umwelt) Competition 2012:
Wanted: Germany’s most environmentally
friendly offices!
Speaker: Dieter Brübach, B.A.U.M. e.V.
14:45 hrs Examples of best practice/reports
by award winners of the Office and
Environment Competition 2011
15:15 hrs Sustainability in public procurement
Speaker: Eva Ritter, HCC Hessisches Competence Center
15:45 hrs Resources and office paper
Speaker: Linda Wulff, m-real
16:15 hrs EcoEasy and EasyTree: the STAPLES
green campaign
Speaker: Ulrich Weidle, Director of Marketing,
Staples Advantage
28 – 31.1.2012 Saturday – Tuesday
Creativeworld Trend Show 4.2 G41
Creativity thrives on a diversity of ideas. But which materials, tech-
niques and products will be in demand next season in the hobby and
crafts sector? The three theme worlds at the Creativeworld Trend Show
give insights and illustrate how you can decorate your shop presen-
tations and shop windows even more attractively. Discover the latest
creative trends for yourself in “Flashy Nature”, “Cosy Darling” and
“Structural Mood” and find a complete spectrum of inspirations here.
A Messe Frankfurt initiative.
Creative Talks 4.2 G41
Key players in the sector provide information about current trends and
developments and offer inspirations not only for the specialist retail
trade, but also for department stores, wholesalers and the creative
industry. Chairing these informative talks is Hubert Romer, e.g. in con-
versation with Christine Schmid from “Brigitte extra” on the subject of
creativity and society (29.1.2012, 13:00). The Creative Talks take place
each day in the special show area. You’ll find a current programme of
events there.
Creative Impulse Innovation Award 2012
4.2 Boulevard
For the seventh time running, the Creative Impulse Innovation Award
is promoting imagination, innovative capacity and commitment in the
following categories: Creative Product of the Year, Creative Tool of the
Year, Complete Set of the Year, Creative Book of the Year, Marketing
Campaign of the Year and Creative Personality of the Year. All prize-
winning products will be on display for the entire duration of the fair
in the Boulevard of Hall 4.2.
Award ceremony: 28.1.2012, 14:00, Hall 4.2 G40/41
12th Creative Symposium 4.C Concorde Room
Lectures on the theme: “Online and offline – a network for
creative individuals”.
Chair: Siegfried Elsass, bit-Verlag. Organised by Messe Frankfurt
and the HobbyArt magazine. Participation is free of charge.
The Symposium is held in German.
Sunday, 29.1.2012, 18:00

9. Office supplies, Paperworld Forum
School materials
Writing & drawing utensils
Imaging –
Computer and printer accessories, paper
Remanexpo – remanufacturing industry
Office supplies
Notepads, writing paper, envelopes,
paper, transparencies and labels, calendars,
organizers, leather, desk accessories
Gift items, albums, writing-paper sets, diaries
Greeting cards, picture calendars
(Gift) wrapping, napkins, designs
for gift-wrapping paper/napkins
Scriptum –
high-quality papers, writing utensils
and office accessories
Trend Show Paperworld
Asian High Quality Selection
Pavilions of various countries
Creativeworld
Hobby, art and craft supplies
Trend Show Creativeworld
Florist supplies, ribbons and packaging, candles and scents
Florist supplies, annual and seasonal decorations,
party and festive items, special show Happy Christmasworld
Decorative gifts
Pavilions of various countries
Festive lights, fireworks, Shop & Display
Christmas decorations,
Les Sapins de Noël & Christmasworld
Publishing houses, associations
Trend Show Christmasworld
8.0
9.0
9.1
9.2
11.0
11.1
Galleria 0
Galleria 1
3.0
3.1
3.1
4.0
4.0
4.1
5.1
5.1
6.0
6.1
6.1
10.0
10.1/10.2
4.2
4.2
GROUND PLAN
Torhaus
Forum
Entrance
Portalhaus
Entrance
Torhaus
Cargo Center
Dependance
Entrance
Hall 3
Agora Entrance
City
Congress Center
Galleria
Messeturm
Service-Center
Torhaus
Entrance
Galleria
Dependance
TorhausT

10. Forum
SERVICE OVERVIEW
THEME CAFÉS
Café Card Foyer 5.1/6.1
Creative Trend Café 4.2 G40
The Happy Café 9.0 C40
Piazza dei Fiori 9.0 C72
Belgium Marketplace 9.0 E18
Café Rhythm 10.0
Forest Stewardship Council (FSC e.V.) 4.0 A18
The German Forest Stewardship Council
has its own exhibition area at the show for
the fourth time and will be answering all
questions relating to forest conservation and
FSC certification, e.g. paper consumption
and conservation, recycling and resource
management, optimal forest stewardship,
office products and general information on
the FSC system.
International Trade Fairs Information Stand
Information about the consumer goods fairs
held by Messe Frankfurt outside Germany.
Paperworld global stand Hall 4.1 Foyer
Messe Frankfurt against Copying 4.1 Foyer
EU information stand on product protection.
INFO STANDS TORHAUS SERVICE CENTER
Level 0
Lost property
Caretaker
Level 1
Kindergarten
Level 2
Restaurant Fontana
Level 3
Reception Messe Frankfurt
GmbH, Information
ATM cash machine
Fair Services and Visitor Care
Catalogue sales
Accommodation reservations
Business Center
Supermarket
Courier service
Post and dispatch service
Hairdresser, chemist
Frankfurt Information
S-Bahn (suburban train) station
“Frankfurt am Main Messe”
Meeting Point
Pin Print Service
Level 4
Press Center
Church Center
Entrance
Portalhaus
Entrance
Torhaus
Entrance
Hall 3
Entrance
City
Entrance
Galleria
Restaurant
L Cosmopolitan Lounge
M Minimarket
Café/Bar
P Newspaper stand
C ATM cash machine
B Banks
Fair Shop
Pin Print Service
@ @net-line
Hall master
Logistics service
Information
First Aid post +49697575-6500
Police +49697575-6555
Underground railway (U-Bahn)
Suburban railway (S-Bahn)
Rebstock car park shuttle bus
Airport shuttle bus
Exhibition grounds
Transport
New: Free W-LAN through-
out the exhibition grounds!

11. Messe Frankfurt Exhibition GmbH
Postfach 150210
60062 Frankfurt am Main, Germany
Tel. +49697575-0
Fax +49697575-58 01
www.christmasworld.messefrankfurt.com
www.paperworld.messefrankfurt.com
www.creativeworld.messefrankfurt.com
Subjecttochange,asofJanuary2012.PrintedinGermany1/12/55.0GB