2012 WCR Membership Plan

2012 MEMBERSHIP RECRUITMENT & RETENTION PLAN ,[object Object],[object Object]

COMMITMENT – OUR SHARED PHILOSOPHY SUSTAINABLE MEMBERSHIP GROWTH THE 10 STEP PROGRAM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ITEM 1 – MEMBERSHIP GOALS 2011 2012 2013 2014 REALTORS® 60 70 85 100 Participating Brokerages 24 30 35 40 National Affiliates 17 20 20 25 Local Affiliates TBD 50 75 100

ITEM 2 – MEMBERSHIP PLAN ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ITEM 3 – MEMBERSHIP CALENDAR ,[object Object],PERIOD CAMPAIGNS December Committee Recruitment January/February Membership Recruitment/Retention March Affiliate Recruitment April Community Service Participation May “ Task is to Ask” Campaign June Leadership/Board Recruitment July PMN Participation September Board/Committee Recruitment October/November Membership Renewal Campaign

ITEM 4 – FOCUS ON LOCAL ISSUES

JANUARY – FOCUS ON RETENTION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

FEBRUARY – FOCUS ON RECRUITMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

MARCH – FOCUS ON AFFILIATE RECRUITMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

APRIL – FOCUS ON COMMUNITY SERVICE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

MAY – FOCUS ON PARTICIPATION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

JUNE – FOCUS ON LEADERSHIP RECRUITMENT ,[object Object],[object Object],[object Object]

JULY – FOCUS ON PMN PARTICIPATION ,[object Object],[object Object],[object Object],[object Object],[object Object]

AUGUST – FOCUS ON VALUE ADDED SERVICES ,[object Object],[object Object]

SEPTEMBER – FOCUS ON MEMBER VALUE ,[object Object]

OCTOBER – FOCUS ON TRANSITION PLANNING ,[object Object]

NOVEMBER – FOCUS ON RENEWALS ,[object Object],[object Object]

DECEMBER – FOCUS ON RENEWALS ,[object Object],[object Object]

ITEM 6 – PROFESSIONAL OUTREACH ,[object Object],[object Object],[object Object],[object Object],[object Object]

ITEM 7 – FLEXIBLE RECRUITMENT OPPORTUNITIES

MEMBERSHIP COMMITTEE UNDERSTANDING THE COMMITMENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ITEM 8 – “TASK IS TO ASK” CAMPAIGN THE RECRUITMENT PROCESS THE RETENTION PROCESS

ACTIVE RECRUITING – THOUGHTFUL RETENTION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

ITEM 9 – MAKE GOOD USE OF RECRUITING OPPORTUNITIES UNDERSTAND THE BRAND

ITEM 10 – COMMITMENT TO MEMBERSHIP GROWTH

LONG TERM GOAL – GEOGRAPHIC EXPANSION

GEOGRAPHIC EXPANSION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

GEOGRAPHIC EXPANSION ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2011 MEMBERSHIP CLASSES MEMBERSHIP STATISTICS

2011 MISSOURI / ILLINOIS BREAKDOWN

2011 NATIONAL AFFILIATE MEMBERSHIP BY INDUSTRY

2012 WCR Membership Plan

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