This slideshare presentation features tips for optimising your LinkedIn profile using SlideShare & Google Presentation. For more sales lead generation tips visit www.optimumresourcegroup.co.uk

2. • LinkedIn Tips
• Who We Are

3. • SlideShare is an Application you can use
to show PowerPoint presentations and
other documents on your LinkedIn Profile.
• Use the LinkedIn wizard to help set up a
free account on SlideShare.net, upload a
document (it doesn’t have to be a slide
show) and link it with your Profile.

4. • For Two Reasons:
• 1. You can share interesting information with
your network. This increases your “Know, Like,
and Trust factor” as well as your personal
branding, visibility, and credibility.

5. • 2. Google loves SlideShare. As a
consequence, you can achieve a high rank in
search results. Jan accidentally discovered this
when he found one of our presentations in the
second spot on Google! Many companies pay
large sums of money to get their website
ranked that high and fail. You might do better
this way, without spending a cent!

6. • Google Presentation
• Google Presentation is comparable to
SlideShare: you can use it to show PowerPoint
slides and other documents in your LinkedIn
Profile.

7. • Although you might think: I won’t need the
Google Presentation Application if I already use
the SlideShare application (and I can use 4 SlideShare
presentations in my Profile but only one Google Presentation),
you may want to reconsider.
• The use of video is increasing on the Internet.
However, on LinkedIn there is no place for a
video UNLESS you use Google Presentation in
combination with YouTube.

8. • Yes, you can also use SlideShare for video, but
when you do, you lose the potential benefit of
ranking high in Google. So we recommend
using SlideShare for documents and Google
Presentation for video. These are the 10 steps
for using Google Presentation to add video to
your Profile:
• 1. Make a SHORT video (2-3 minutes).
• 2. Upload it to YouTube.

9. • 3. Go to Google Docs (you might need to
create a new account, such as a Gmail
account).
• 4. Choose "Create New" and then
"Presentation".
• 5. Choose "Insert" and then "Video".
• 6. Search for the video you just uploaded to
YouTube, click on it and press the "Select Video"
button.

10. • 7. Log in to LinkedIn and choose "Profile/Edit
Profile".
• 8. Scroll down until you see Applications (left
side) and Press "Add Application".
• 9. Choose "Google Presentation".
• 10. Select the presentation you have just
made.

11. • If you want to watch a small video about adding
video to your Profile, go to the “Video & Tools
Library”.
• A word of caution regarding the content: always
use videos (or slideshows or documents) to
share tips and help people. Explicit sales
messages have no place on your Profile.
Encourage people to know and like you first by
sharing and helping (remember the “Know,
Like, Trust Factor”!).

12. For More LinkedIn Tips......
• Visit Our Website To See Our Blogs
• Look Out For Future SlideShare Presentations
• Call & Ask

13. • Specialise in Global B2B Sales Lead
Generation & Lead Nurturing
• Multi-Channel 3-Stage Approach – Email
Marketing, Telemarketing & LinkedIn
• Software, Pharmaceutical, HR, Financial
Services, Market Research & Marketing Sector
Specialists

14. • Highly Experienced Team Of Sales Lead
Generation Specialists With Extensive Major
Blue-Chip & SME Sales Experience
• Founded in 2009 and Grown 100%, 75% &
50% Year On Year To Date
• We Deliver Consistent Results Week In Week
Out (see website for more details)

15. Thank You For Attending This Presentation. If You
Have Any Questions Please Contact Duane
Lacey On: 0845 3058145 or via
www.optimumresourcegroup.co.uk