OPM Meeting 5th August

1. HELLO
WE ARE

2. DESIGN
AT SCALE

3. Design?

7. Design > Design Thinking

10. Different skill sets diagram.ARCHITECT
HUMAN FACTORS
INDUSTRIAL DESIGN
SERVICE DESIGN
ENGINEER
INFORMATION TECHNOL
INTERACTION DESIGN
COMMUNICATION DESIGN
BUSINESS DESIGN

15. Figure out what the community is
good at & where you need support.
Community
management
Synthesis Expert/ end-user
feedback
Implementation
support/ coaching/
grants
Framing the Design
Challenge
RESEARCH
350 contributions
IDEAS
205 ideas
EVALUATION
20 final ideas
REFINEMENT
40 final ideas
WINNING IDEAS
Announced!
IMPACT
Ongoing

16. Enable everyone to participate.
10 secs hours
EVALUATE THISEVALUATE THIS Build on this Add your
inspirations

17. Give feedback.
X
INSPIRATION
CONCEPTING
EVALUATION
COLLABORATION
TOTAL
120 pts
230 pts
50 pts
560 pts
960 pts

18. Understand what drives people.
MONEY
USER
NEED
SIGNALING
AND CAREER
CONCERNS
LEANING AND
SKILLS DEVELOPMENT
RECIPROCITY
STATUS
FUN AND
ENJOYMENT
REPUTATION
INTELLECTUAL
CHALLENGE
AUTONOMY
PROFESSIONALS
AND PERSONAL
IDENITY
AUTOMONY
PROFESSIONAL
& PERSONAL
IDENTITY
REPUTATION
RECIPROCITY
USER NEED
MONEY
INTELLECTUAL
CHALLENGE
FUN &
ENJOYMENT
LEARNING
& SKILLS
DEVELOPMENT
SIGNALING
&CAREER
CONCERNS
STATUS
INTRINSIC
MOTIVATIONS
EXTRINSIC
MOTIVATIONS

19. Understand what drives people.
MONEY
USER
NEED
SIGNALING
AND CAREER
CONCERNS
LEANING AND
SKILLS DEVELOPMENT
RECIPROCITY
STATUS
FUN AND
ENJOYMENT
REPUTATION
INTELLECTUAL
CHALLENGE
AUTONOMY
PROFESSIONALS
AND PERSONAL
IDENITY
AUTOMONY
PROFESSIONAL
& PERSONAL
IDENTITY
REPUTATION
RECIPROCITY
USER NEED
MONEY
INTELLECTUAL
CHALLENGE
FUN &
ENJOYMENT
LEARNING
& SKILLS
DEVELOPMENT
SIGNALING
&CAREER
CONCERNS
STATUS
INTRINSIC
MOTIVATIONS
EXTRINSIC
MOTIVATIONS

22. Other benefits
• Less effort for their team (Due
diligence is distributed)
• New unforeseen
collaborations (each team
added a new team member
from data challenge)
• Reduced redundancy
• Create a lasting community
(less effort in campaigning)

23. 10 DESIGN CHALLENGES, 5 YEARS.
EACH TACKLING A DIFFERENT
DEVELOPMENT CHALLENGE.

24. Problem:
Traditional applications for development
favour understood problems & existing ideas.

25. Amplify approach:
Enable collaboration across traditional silos
Open to anyone
Involves end-user community
Creates dialogue
Encourages iteration
Provides support for final ideas

26. DFID

27. 1.More effective research!
2.Quality of ideas improved!
3.Improved selection of ideas
enabling better choices!
4.Increased Impact
Amplify Learnings

28. Funded Ideas

29. A “business-in-a-box” that helps women
in Kenya launch their own in-home
childcare business – providing a safe
space for children in the community and
steady employment for young mothers.
Safe space & biz
in a box starter!

30. A peer-to-peer education campaign to
encourage men and boys in Kenya about
preventing gender-based violence. The
curriculum will be delivered through
soccer clubs and other existing
community initiatives.
Educating boys
through football!

31. Creating a safe space in Mumbai’s red-
light district – one of the city’s most
marginalized communities – where girls
learn life skills and become agents of
social change.
Pop-up Learning!

32. Working together with an organization in
Nepal, this project seeks to identify and
train female leaders, who in turn provide
information and guidance to other women
in their community.
Community
Concierge!

33. A series of structured life-skills camps
held during school holiday breaks in
Uganda that help girls avoid exploitation,
build self-confidence, and explore their
dreams for the future.
Life Skills Camp!

34. How might we help
caregivers give their kids
the best start in life?!
Next Challenge

35. What could an open, collaborative
platform like OI Engine do to help
make policy making more
participative?!
Questions for you

36. nathan@ideo.com
karolinek@ideo.com
merici@ideo.com
Thanks !