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      What trends will
      have the biggest
       impact on your
     business this year?


                    MUST-READ
                    SALES PREDICTIONS
FOR 2013

TOP SALES                        INCLUDING:

INFLUENCERS                      »	Brian Carroll
                                 »	Jonathan Farrington
WEIGH IN                         »	Colleen Francis
We asked some of the             »	S. Anthony Iannarino
biggest names in sales to        »	Kendra Lee
lay their chips on the table     »	Lee B. Salz
and predict which B2B
                                 »	Mike Weinberg
sales trends you have to
                                 	 And more from our
watch in 2013.                     list of the Top 25 Sales
                                   Influencers for 2012.



WHAT TO EXPECT IN 2013
WHAT’S IN, WHAT’S OUT?
          CONTENT & THOUGHT LEADERSHIP
          Sales leaders will turn to content to establish
          themselves as thought leaders. It’s all about
          providing value-add and building long-term
          customer relationships.

          FIELD REPS
          Say goodbye to the road warriors — they’ll
          give way to more inside sales teams.


KEY DRIVERS OF SUCCESS THIS YEAR



AUTOMATION                     SOCIAL MEDIA
Marketing automation           Social selling overtakes
and personalized lead          cold calling and LinkedIn
nurturing take on new          becomes the premier
importance.                    B2B prospecting tool.


YEAR OF THE BUYER
Buyers will control the prospect-
ing process, making the ability to
influence their decision process
essential.



   WHAT’S YOUR SALES
  PREDICTION FOR 2013?
  Read the full list of predictions and share yours at:

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22 Must-Read Sales Predictions for 2013

  • 1. PRESENTS What trends will have the biggest impact on your business this year? MUST-READ SALES PREDICTIONS FOR 2013 TOP SALES INCLUDING: INFLUENCERS » Brian Carroll » Jonathan Farrington WEIGH IN » Colleen Francis We asked some of the » S. Anthony Iannarino biggest names in sales to » Kendra Lee lay their chips on the table » Lee B. Salz and predict which B2B » Mike Weinberg sales trends you have to And more from our watch in 2013. list of the Top 25 Sales Influencers for 2012. WHAT TO EXPECT IN 2013 WHAT’S IN, WHAT’S OUT? CONTENT & THOUGHT LEADERSHIP Sales leaders will turn to content to establish themselves as thought leaders. It’s all about providing value-add and building long-term customer relationships. FIELD REPS Say goodbye to the road warriors — they’ll give way to more inside sales teams. KEY DRIVERS OF SUCCESS THIS YEAR AUTOMATION SOCIAL MEDIA Marketing automation Social selling overtakes and personalized lead cold calling and LinkedIn nurturing take on new becomes the premier importance. B2B prospecting tool. YEAR OF THE BUYER Buyers will control the prospect- ing process, making the ability to influence their decision process essential. WHAT’S YOUR SALES PREDICTION FOR 2013? Read the full list of predictions and share yours at: