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Rebecca Kemp
Team Leader – Policy
Government Digital Service
@RebeccaGDS
1. Digital by default

2. Assumptions

3. Implications
1. Digital by default

2. Assumptions

3. Implications
gov.uk/digitalstrategy
Government Digital
Strategy
Departmental Digital
Strategies
Approach to Assisted
Digital
Digital Landscape
Research
Digital Efficiency
Report
By digital by default, we mean
digital services that are so
straightforward and
convenient that all those who
can use them will choose to
do so whilst those who can’t*
are not excluded
* The people who can’t are
the 18% of UK adults who are
offline, and people who are
online but who have limited
digital capability
Assisted digital isn’t a
channel or a thing. It will
be different for different
services but basically…
Someone will put your
data into the digital
service on your behalf, or
help you put your data into
the digital service yourself
And you will access this
face to face, by phone, or
in another non-digital way
Departments will put it in
place for their services

GDS will support them
and co-ordinate
1. Digital by default

2. Assumptions

3. Implications
Digital can improve
services for users and
save money
82% of UK adults are
online
We build the services
around user needs, and
that includes existing
digital capability
People who are online will
be able and willing to use
straightforward and
convenient digital services
If people do lots of other
stuff digitally, they will
want to do government
stuff digitally too
Government will be able
to make straightforward
and convenient digital
services
1. Digital by default

2. Assumptions

3. Implications
How can we use assisted
digital to increase digital
inclusion?
What works in digital
inclusion?
What can we learn from
practice and research for
assisted digital?
The end

Any questions?
Rebecca Kemp
Team Leader – Policy
Government Digital Service
@RebeccaGDS

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Government Digital Strategies, Rebecca Kemp, GDS