SlideShare a Scribd company logo
1 of 20
Download to read offline
PPDM
    London User Group
     28 January 2010


Web 1-2-3 for Petroleum

      Andrew Zolnai
       Cambridge UK
       blog.zolnai.ca
WHO
Web 1.0
• Static websites



• One-way delivery
  mechanisms

• On-line communities
Web 2.0
• Dynamic blogs


• Social networks


• Communities of
  interest of practice
Web 3.0
• All of the above

• RSS feeds and twitter
  reach other people

• Interactive communities
  with feedback and
  measurable following
WHAT
Tim O’Reilly on Web 2.0
1. Embrace open standards
2. Make it simple
3. Design for cooperation
4. Learn from users
5. Lower the barrier to
   experimentation
6. Make it a culture of
   measurement
7. Open the doors to
   partners
GeoVation Award submission
1. EPSG, OGC, and PPDM as standards
2. Web front-end for entire workflows
3. Intranet and links to extranets
4. Extend into document mgmnt.
5. Technology under the hood
6. Organised and served with
    simple and affordable tools
7. Implementation partners
Industry standards
• PPDM
  – Petroleum schemas
• Energistics
  – XML schemas
• OGC
  – Web Mapping Services
• EPSG
  – Projection parameters
WHERE
User needs
• Keep workflows location-
  based
• Augment rather than replace
  processes
• Subsumed technology to the
  process
• Let everything stay under the
  hood
User links
• Internal intelligence
  – info, asset teams
• Joint intelligence
  – farm-ins, joint ventures
• Public data                                          www.webdataview.com


  – agencies, permit rounds
• Exchanged data
  – vendors, data rooms
• Communities of interest
                               portal.onegeology.org
WHEN
2009 INM web traffic
100%


90%


80%


70%

                                                                               DEJ
60%                                                                            OilVoice
                                                                               PPDM
50%                                                                            Zebradata
                                                                               Linkedin
40%
                                                                               Zolnai blog
                                                                               Zolnai web
30%


20%


10%


 0%
       Jan   Feb   Mar   Apr   May   Jun   Jul   Aug   Sep   Oct   Nov   Dec
When there is...
• Feedback loop
  – societal web


• Metadata framework
  – semantic web


• Enhanced protocol
  – geolocation tags
HOW
Link Communities and Processes
             Interactive Web 3.0




                Twitter


        Blog                   Web


      Dynamic Web 2.0        Static Web 1.0
Link Communities and Processes
             Associations
             Standards
               Adverts
              Partners
             Consulting
              Support
               Sales
                Sale
              Product
               Sales
                 S
             Software
                  s
Link Communities and Processes
               Basin
               Field
               Play
              Permit
              Drilling
             Discovery
            Production
                Sale
                Sale
               Sales
                 S
             Software
                  s
Thank you
       Andrew Zolnai
 Sales & Marketing Director
 sales@interactnetmap.com
Interactive Net Mapping Ltd.
            PO Box 469
               Exeter
              EX1 9AS
          United Kingdom
     Tel: +44(0)1392 495 600
     Fax: +44(0)1392 495 695

       www.oilelefant.com

More Related Content

Similar to Web 1-2-3 PPDM

Trending oilelefant
Trending oilelefantTrending oilelefant
Trending oilelefantDavid Lloyd
 
Day 2: Driving Results Through Thought Leadership
Day 2: Driving Results Through Thought Leadership Day 2: Driving Results Through Thought Leadership
Day 2: Driving Results Through Thought Leadership aluckey
 
Partner Day DrupalCon Munich 2012
Partner Day DrupalCon Munich 2012Partner Day DrupalCon Munich 2012
Partner Day DrupalCon Munich 2012Acquia
 
Developers Hate Marketing! Driving API Adoption
Developers Hate Marketing! Driving API AdoptionDevelopers Hate Marketing! Driving API Adoption
Developers Hate Marketing! Driving API AdoptionApigee | Google Cloud
 
GTL_CorporatePresentation
GTL_CorporatePresentationGTL_CorporatePresentation
GTL_CorporatePresentationMind Quad
 
5 tui - tui travel’s journey to tag control & marketing agility
5   tui - tui travel’s journey to tag control & marketing agility5   tui - tui travel’s journey to tag control & marketing agility
5 tui - tui travel’s journey to tag control & marketing agilityEnsighten
 
Effectively Leveraging Social Media as a Support Channel
Effectively Leveraging Social Media as a Support ChannelEffectively Leveraging Social Media as a Support Channel
Effectively Leveraging Social Media as a Support ChannelTatyana Kanzaveli
 
Water Wastewater Management Media Kit - Global Marketplace
Water Wastewater Management Media Kit - Global Marketplace Water Wastewater Management Media Kit - Global Marketplace
Water Wastewater Management Media Kit - Global Marketplace Enviral Markets
 
Drupal for Large scale project
Drupal for Large scale projectDrupal for Large scale project
Drupal for Large scale projectCyril Reinhard
 
If you build it, will they become social? Implementing Enterprise 2.0 using S...
If you build it, will they become social? Implementing Enterprise 2.0 using S...If you build it, will they become social? Implementing Enterprise 2.0 using S...
If you build it, will they become social? Implementing Enterprise 2.0 using S...Edgewater
 
Ektron CMS Developers Meetup San Francisco
Ektron CMS Developers Meetup San FranciscoEktron CMS Developers Meetup San Francisco
Ektron CMS Developers Meetup San FranciscoRazorfish
 
Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...
Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...
Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...Demand Generation Summit
 
Web 2.0 Business Websites And Inbound Marketing
Web 2.0 Business Websites And Inbound MarketingWeb 2.0 Business Websites And Inbound Marketing
Web 2.0 Business Websites And Inbound MarketingGems Solutions
 
10 Must-Haves for Your SEO-First CMS
10 Must-Haves for Your SEO-First CMS10 Must-Haves for Your SEO-First CMS
10 Must-Haves for Your SEO-First CMSBenu Aggarwal
 
Transforming Software Architecture for the 21st Century (September 2009)
Transforming Software Architecture for the 21st Century (September 2009)Transforming Software Architecture for the 21st Century (September 2009)
Transforming Software Architecture for the 21st Century (September 2009)Dion Hinchcliffe
 
Acquia Business Mandate Deck Final
Acquia Business Mandate Deck FinalAcquia Business Mandate Deck Final
Acquia Business Mandate Deck FinalAcquia
 
BDI 9/16/09 B2B Social Communications Case Studies Conference - Deloitte
BDI 9/16/09 B2B Social Communications Case Studies Conference - DeloitteBDI 9/16/09 B2B Social Communications Case Studies Conference - Deloitte
BDI 9/16/09 B2B Social Communications Case Studies Conference - DeloitteBusiness Development Institute
 
Social Media Outlook 2012
Social Media Outlook 2012Social Media Outlook 2012
Social Media Outlook 2012Sallie Burnett
 

Similar to Web 1-2-3 PPDM (20)

Trending oilelefant
Trending oilelefantTrending oilelefant
Trending oilelefant
 
Day 2: Driving Results Through Thought Leadership
Day 2: Driving Results Through Thought Leadership Day 2: Driving Results Through Thought Leadership
Day 2: Driving Results Through Thought Leadership
 
Partner Day DrupalCon Munich 2012
Partner Day DrupalCon Munich 2012Partner Day DrupalCon Munich 2012
Partner Day DrupalCon Munich 2012
 
Developers Hate Marketing! Driving API Adoption
Developers Hate Marketing! Driving API AdoptionDevelopers Hate Marketing! Driving API Adoption
Developers Hate Marketing! Driving API Adoption
 
GTL_CorporatePresentation
GTL_CorporatePresentationGTL_CorporatePresentation
GTL_CorporatePresentation
 
Nat Res Web1 2 3
Nat Res Web1 2 3Nat Res Web1 2 3
Nat Res Web1 2 3
 
5 tui - tui travel’s journey to tag control & marketing agility
5   tui - tui travel’s journey to tag control & marketing agility5   tui - tui travel’s journey to tag control & marketing agility
5 tui - tui travel’s journey to tag control & marketing agility
 
Effectively Leveraging Social Media as a Support Channel
Effectively Leveraging Social Media as a Support ChannelEffectively Leveraging Social Media as a Support Channel
Effectively Leveraging Social Media as a Support Channel
 
Water Wastewater Management Media Kit - Global Marketplace
Water Wastewater Management Media Kit - Global Marketplace Water Wastewater Management Media Kit - Global Marketplace
Water Wastewater Management Media Kit - Global Marketplace
 
Drupal for Large scale project
Drupal for Large scale projectDrupal for Large scale project
Drupal for Large scale project
 
If you build it, will they become social? Implementing Enterprise 2.0 using S...
If you build it, will they become social? Implementing Enterprise 2.0 using S...If you build it, will they become social? Implementing Enterprise 2.0 using S...
If you build it, will they become social? Implementing Enterprise 2.0 using S...
 
Ektron CMS Developers Meetup San Francisco
Ektron CMS Developers Meetup San FranciscoEktron CMS Developers Meetup San Francisco
Ektron CMS Developers Meetup San Francisco
 
Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...
Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...
Social media workshop: part two - Matthew Wallis, Senior Vice President Sales...
 
Web 2.0 Business Websites And Inbound Marketing
Web 2.0 Business Websites And Inbound MarketingWeb 2.0 Business Websites And Inbound Marketing
Web 2.0 Business Websites And Inbound Marketing
 
10 Must-Haves for Your SEO-First CMS
10 Must-Haves for Your SEO-First CMS10 Must-Haves for Your SEO-First CMS
10 Must-Haves for Your SEO-First CMS
 
Transforming Software Architecture for the 21st Century (September 2009)
Transforming Software Architecture for the 21st Century (September 2009)Transforming Software Architecture for the 21st Century (September 2009)
Transforming Software Architecture for the 21st Century (September 2009)
 
Acquia Business Mandate Deck Final
Acquia Business Mandate Deck FinalAcquia Business Mandate Deck Final
Acquia Business Mandate Deck Final
 
BDI 9/16/09 B2B Social Communications Case Studies Conference - Deloitte
BDI 9/16/09 B2B Social Communications Case Studies Conference - DeloitteBDI 9/16/09 B2B Social Communications Case Studies Conference - Deloitte
BDI 9/16/09 B2B Social Communications Case Studies Conference - Deloitte
 
Sce
SceSce
Sce
 
Social Media Outlook 2012
Social Media Outlook 2012Social Media Outlook 2012
Social Media Outlook 2012
 

More from David Lloyd

INM Geovation Awards Submission
INM Geovation Awards SubmissionINM Geovation Awards Submission
INM Geovation Awards SubmissionDavid Lloyd
 
Tear down this wall PESGB
Tear down this wall PESGBTear down this wall PESGB
Tear down this wall PESGBDavid Lloyd
 

More from David Lloyd (6)

Intro Talk Opco
Intro Talk OpcoIntro Talk Opco
Intro Talk Opco
 
INM NDR Basic
INM NDR BasicINM NDR Basic
INM NDR Basic
 
INM ROI Brief
INM ROI BriefINM ROI Brief
INM ROI Brief
 
EzDemo
EzDemoEzDemo
EzDemo
 
INM Geovation Awards Submission
INM Geovation Awards SubmissionINM Geovation Awards Submission
INM Geovation Awards Submission
 
Tear down this wall PESGB
Tear down this wall PESGBTear down this wall PESGB
Tear down this wall PESGB
 

Recently uploaded

TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc
 
unit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptxunit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptxBkGupta21
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsSergiu Bodiu
 
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024BookNet Canada
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Commit University
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 3652toLead Limited
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brandgvaughan
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024Lonnie McRorey
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupFlorian Wilhelm
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfAddepto
 
Moving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdfMoving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdfLoriGlavin3
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLScyllaDB
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenHervé Boutemy
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr BaganFwdays
 
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024BookNet Canada
 
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxNavinnSomaal
 
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxDigital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxLoriGlavin3
 
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxMerck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxLoriGlavin3
 

Recently uploaded (20)

TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data PrivacyTrustArc Webinar - How to Build Consumer Trust Through Data Privacy
TrustArc Webinar - How to Build Consumer Trust Through Data Privacy
 
unit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptxunit 4 immunoblotting technique complete.pptx
unit 4 immunoblotting technique complete.pptx
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
DevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platformsDevEX - reference for building teams, processes, and platforms
DevEX - reference for building teams, processes, and platforms
 
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!
 
Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365Ensuring Technical Readiness For Copilot in Microsoft 365
Ensuring Technical Readiness For Copilot in Microsoft 365
 
WordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your BrandWordPress Websites for Engineers: Elevate Your Brand
WordPress Websites for Engineers: Elevate Your Brand
 
TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024TeamStation AI System Report LATAM IT Salaries 2024
TeamStation AI System Report LATAM IT Salaries 2024
 
Streamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project SetupStreamlining Python Development: A Guide to a Modern Project Setup
Streamlining Python Development: A Guide to a Modern Project Setup
 
Gen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdfGen AI in Business - Global Trends Report 2024.pdf
Gen AI in Business - Global Trends Report 2024.pdf
 
Moving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdfMoving Beyond Passwords: FIDO Paris Seminar.pdf
Moving Beyond Passwords: FIDO Paris Seminar.pdf
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQL
 
DevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache MavenDevoxxFR 2024 Reproducible Builds with Apache Maven
DevoxxFR 2024 Reproducible Builds with Apache Maven
 
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan"ML in Production",Oleksandr Bagan
"ML in Production",Oleksandr Bagan
 
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: Loan Stars - Tech Forum 2024
 
SAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptxSAP Build Work Zone - Overview L2-L3.pptx
SAP Build Work Zone - Overview L2-L3.pptx
 
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptxDigital Identity is Under Attack: FIDO Paris Seminar.pptx
Digital Identity is Under Attack: FIDO Paris Seminar.pptx
 
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptxMerck Moving Beyond Passwords: FIDO Paris Seminar.pptx
Merck Moving Beyond Passwords: FIDO Paris Seminar.pptx
 

Web 1-2-3 PPDM

  • 1. PPDM London User Group 28 January 2010 Web 1-2-3 for Petroleum Andrew Zolnai Cambridge UK blog.zolnai.ca
  • 2. WHO
  • 3. Web 1.0 • Static websites • One-way delivery mechanisms • On-line communities
  • 4. Web 2.0 • Dynamic blogs • Social networks • Communities of interest of practice
  • 5. Web 3.0 • All of the above • RSS feeds and twitter reach other people • Interactive communities with feedback and measurable following
  • 7. Tim O’Reilly on Web 2.0 1. Embrace open standards 2. Make it simple 3. Design for cooperation 4. Learn from users 5. Lower the barrier to experimentation 6. Make it a culture of measurement 7. Open the doors to partners
  • 8. GeoVation Award submission 1. EPSG, OGC, and PPDM as standards 2. Web front-end for entire workflows 3. Intranet and links to extranets 4. Extend into document mgmnt. 5. Technology under the hood 6. Organised and served with simple and affordable tools 7. Implementation partners
  • 9. Industry standards • PPDM – Petroleum schemas • Energistics – XML schemas • OGC – Web Mapping Services • EPSG – Projection parameters
  • 10. WHERE
  • 11. User needs • Keep workflows location- based • Augment rather than replace processes • Subsumed technology to the process • Let everything stay under the hood
  • 12. User links • Internal intelligence – info, asset teams • Joint intelligence – farm-ins, joint ventures • Public data www.webdataview.com – agencies, permit rounds • Exchanged data – vendors, data rooms • Communities of interest portal.onegeology.org
  • 13. WHEN
  • 14. 2009 INM web traffic 100% 90% 80% 70% DEJ 60% OilVoice PPDM 50% Zebradata Linkedin 40% Zolnai blog Zolnai web 30% 20% 10% 0% Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
  • 15. When there is... • Feedback loop – societal web • Metadata framework – semantic web • Enhanced protocol – geolocation tags
  • 16. HOW
  • 17. Link Communities and Processes Interactive Web 3.0 Twitter Blog Web Dynamic Web 2.0 Static Web 1.0
  • 18. Link Communities and Processes Associations Standards Adverts Partners Consulting Support Sales Sale Product Sales S Software s
  • 19. Link Communities and Processes Basin Field Play Permit Drilling Discovery Production Sale Sale Sales S Software s
  • 20. Thank you Andrew Zolnai Sales & Marketing Director sales@interactnetmap.com Interactive Net Mapping Ltd. PO Box 469 Exeter EX1 9AS United Kingdom Tel: +44(0)1392 495 600 Fax: +44(0)1392 495 695 www.oilelefant.com