If you want to be as successful at telling great stories, follow these three rules from The Goggles, self-described old media guys and interactive directors of multi-award winning interactive documentary “Welcome to Pine Point".
3. HUMANSHAVEBEENTRAINED,FORTHOUSANDSOFYEARS,TO FOLLOW ALINEAR
STORYLINE,SO HELPTHEM TO UNDERSTANDYOURSBYSTICKING(LARGELY)TOTHE
FORMULA.WHILEDIGITALDOESALLOW FORACOMPLETELYUNSTRUCTUREDAND
NON-LINEARFORMAT(ANDIT’SGOODFORTHINGSLIKEGAMES),YOURAUDIENCE
MIGHTFINDITOVERWHELMING.TAKETHEIRHAND,GUIDETHEM.PINEPOINTREALLY
ONLYALLOWEDUSERSTO GO FORWARD,ORBACK.
L IN E A R