This presentation focuses on how Obopay delivers customized solutions that enable market makers to offer their own branded mobile money services.

1. Welcome to fast, convenient mobile money.
MMT Global Deepak Chandnani, CEO, Obopay INC
MMT Global
Deepak Chandnani, CEO Obopay INC

2. How to build scale
across geographies
Corporate Website Like us on www.facebook.com/ObopayMobilePayments

3. Obopay: What we do
One global platform with customized
Obopay delivers customized solutions delivery by partner/region.
that enable market makers to offer their
own branded mobile money services. End-to-End managed services: low
cost of entry, rapid time to market
Digital Wallets Money Transfer (P2P) Disbursements Bill Pay
Cross Border
Minutes Top up M & E Commerce And more …with customization
Remittance
capabilities to meet partner needs.
Corporate Website Follow us on http://twitter.com/Obopay

4. Obopay: Who we are
Global Company: Redwood City Investors: Alliance Employees: 250+, primarily
CA (HQ), Paris, Bogota, Mumbai & Bernstein, Redpoint, Qualcomm, O focused on technology, customer
Bangalore. Actively engaged with nset, Richmond delivery, and operations.
partners poised to expand into new Management, Wolfensohn &
geographies. Co, Essar, Citi,
SG, Nokia.
Platform: Resilient, scalable Java- Partners: Go to market with
based platform with customized partners in all geographies.
delivery capabilities unique to Partners include Nokia, Societe
partners in developed and Generale, MasterCard, FIS, Star
emerging markets. (FDI).
PAYMENT NETWORKS BANKS
MNOs
HANDSET
MANUFACTURERS
RETAILERS
Corporate Website Read our http://blog.obopay.com

5. Live Services around the world
Corporate Website Join us on www.linkedin.com/company/obopay

6. Obopay: Platform for Universal Payments
UNIVERSAL
ACCESS
Mobile Consumer Mobile Agent Web Applications Obopay Connect (SSO) Web Services APIs
Application and Use Case Business Logic
Multi-Tenant Partner Management
PREPAID
PLATFORM
MULTI-TENANT
PREPAID Financial Communication
Network Network
PLATFORM
Connectors Digital Authorization User & Connectors
Wallet Tx Data
Payment Network Processing Tool Message
Settlement Email
Pooled
UNIVERSAL Management
Stored Value
CONNECTIVITY Reporting
Networks Accounts Multi Tiered Agent Social Networks
Network Management
SECURE Security Compliance Fraud
Corporate Website Like us on www.facebook.com/ObopayMobilePayments

7. Scale in Mobile payments
User / Consumer
Platform
Integration
Go-to-Market
Corporate Website Follow us on http://twitter.com/Obopay

8. Scale - Consumer
Universal
• Segments, multiple use cases
• Access Modes : STK, USSD, SMS/IVR,
UI GPRS, CDMA, WAP
• Simple • Wallets types (mapped to bank A/C’s,
• Intuitive prepaid open and semi-closed)
• Integrated • Multiple languages
User /Consumer
Ubiquitous
• Different handsets
• MNO & Bank agnostic
• Mass Distribution (agent network:
multi tier, flexible commission
structures, etc)
• On boarding off-net subscribers
Corporate Website Read our http://blog.obopay.com

9. Scale - Platform
Platform Performance
• Transaction load
• Speed & Resilience
Universal • Security
• Emerging and Developed mkts
• Multi-bank /Multi-MNO/
Multi-partner deployment
Platform
Efficiency
• Multi tenant/ Instance
• Remotely manageable
• Modular and Customizable
Corporate Website Join us on www.linkedin.com/company/obopay

10. Scale - – Integration/Linkage
Ecosystem approach, inclusive,
multiple partners
• Linkages with existing financial systems
(EFT systems, ATM networks)/ through
SSO and APIs into existing apps in
developed markets
Inter-operability with other • Integration with existing and evolving
merchant payment systems: on-line and
mobile payment systems off-line
• Integration with Billpay/ top-up
aggregators; financial/ non-financial
Integration services providers
• Integration with existing International
Remittance rails
Direct integration with Banks,
MNO’s, partners
Corporate Website Like us on www.facebook.com/ObopayMobilePayments

11. Scale - GTM
Investment in GTM
• Advertising/ promotion
• Distribution network
Long term approach and • Field Operations
appetite to invest • Customer Care
Go-to-Market
Strategic tie-ups
• Banks
• Telcos
• Other market makers
Corporate Website Follow us on http://twitter.com/Obopay

12. Obopay Bringing it all Together for Scale
Consumer Platform Linkages GTM
• Universal • High Performing • Eco-system approach • Investment in
branding, distribution
• Ubiquitous • Efficient • Direct integrations
and operations
• UI • Global • Inter-operable
• Strategic
partnerships
• Appetite to stay the
course
Mass Market Offerings Drive volume/profitability Create Largest/Network Effect
Corporate Website Read our http://blog.obopay.com

13. Thank you
@Obopay
@DChandnani
www.obopay.com
www.facebook.com/ObopayMobilePayments
http://twitter.com/Obopay
http://blog.obopay.com/
www.linkedin.com/company/obopay
Corporate Website