Oracle’s Exadata and Exalogic are impressive products in their own right. But working in combination they deliver unparalleled transaction processing performance with up to a 30x increase over existing legacy systems, with the lowest cost of ownership over a 3 or 5 year basis than any other hardware. In this session you’ll learn how to leverage Oracle’s Engineered Systems within your enterprise to deliver record-breaking performance at the lowest TCO. (As presented by Kelly Goetsch at

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2. Engineered Systems: Oracle's Vision for the Future
Kelly Goetsch
Senior Principal Product Manager
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3. The following is intended to outline our general
product direction. It is intended for information
purposes only, and may not be incorporated into any
contract. It is not a commitment to deliver any
material, code, or functionality, and should not be
relied upon in making purchasing decisions.
The development, release, and timing of any features
or functionality described for Oracle’s products remain
at the sole discretion of Oracle.
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4. The End of an Era
One Piece at a Time
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5. A New Age
Engineered Systems
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6. Current Standard
High Touch, High Cost, Low Return
• In-house platforms:
– Design, Develop
– Test, Document
– Procure, Deploy
– Operate, Maintain
• Inhibits growth
• Misdirects innovation
• Wastes time and resources
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7. Exalogic vs. the Competition
Building a system that can compare with an Exalogic X2-2 is hard
Applications
and Middleware
Integrated OS Layer OS, Kernel, Patch Level?
Different
Tuned Compute and
CPU, RAM, Flash, Blade, Rack?
Virtualization Layer Every
Optimized
I/O Layer Ethernet, InfiniBand, FC?
Time
Identical Storage
NAS, SAN, SSD, HDD?
Layer
1 Engineered System 160+ separate parts
Unpack to production in hours Months from start to production
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8. Oracle Exalogic X2-2
Integrated Compute, I/O, Networking and Storage
Compute Nodes
• 30 x86 compute nodes
X2-2 Full Rack
• 360 Xeon cores (2.93 GHz) Configuration
• 2.8 TB DRAM, 960 GB SSD
InfiniBand I/O Fabric and 10GbE
• 40 Gb/sec links
• 10 Gigabit Ethernet connectivity to datacenter
Integrated Storage
• Shared storage for applications
• Clustered for HA
• 40 TB SAS disk
• 4 TB read cache,72 GB write cache EL X2-2
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9. Scale on Demand
Start small and grow
• Designed for zero-
downtime upgrades
All figures are model EL X2-2 8 Compute 16 Compute 30 Compute
Nodes Nodes Nodes
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10. Oracle Applications/Middleware Are:
• Developed on Exalogic Oracle Products
• Optimized for Exalogic
• Benchmarked on Exalogic
• Tested on Exalogic
• Supported on Exalogic
• Certified on Exalogic
Same Stack. Every Time.
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11. Benefit #1: Fast Time-To-Market
Exalogic Setup in Ten Hours
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12. Benefit #2: Unmatched Performance
Performance and Throughput Matter
250 450
(Higher is better) (Lower latency is Better)
400
200 350
300
150
Tx/Sec
250
100 200
150
50 100
50
0
0
Update Insert Delete CreateWS Purchase Manage Browse
Standard WebLogic Server GridLink for Exadata
Standard Platform Exalogic
2-3X improvement 60% more Up to 10X faster
in Database OLTP Java Operations/sec. response time
Run-time connection load Buffer Copy Elimination Parallel Muxer
balancing Exalogic-aware Self- Scatter-gather IO
SQLNet for InfiniBand tuning IPC for InfiniBand
(JDBC over SDP) Balanced hardware
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13. Application Benchmarks Exalogic and Exadata
Standard hardware
JD Edwards Utilities Communications ATG Web Commerce
Order Management Meter Data Management Billing Revenue Management Commerce Reference Store
3x better Response Time 2x better Response Time 2x better Response Time 3x better Response Time
2x better Throughput 7x better Throughput 2x better Throughput 3x better Throughput
Response Time Throughput Throughput Throughput
20 million 10
4000
0.51 s 3X
2X
3X 7X 2027
3.1
0.17 s
2.75 million
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14. Why Performance Matters
Case Study: Benefits to eCommerce
• Amazon found that it increased revenue by 1% for every 100
milliseconds of improvement. [Source: Amazon]
• Shopzilla sped up its average page load time from 6 seconds
to 1.2 seconds and experienced a 12% increase in revenue
and a 25% increase in page views. [Source: Shopzilla]
• "A 1-second delay in page load time equals 11% fewer page
views, a 16% decrease in customer satisfaction, and 7% loss
in conversions.” [Source: Aberdeen Group]
• Yahoo increased traffic by 9% for every 400 milliseconds of
improvement. [Source: Yahoo]
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15. Why Performance Matters
Performance Impact on Revenue
• Oracle ATG Web Commerce is the most commonly used
platform in the Internet Retailer 100 and Internet Retailer 500
• Top 25 had average sales of $3.98 billion
– 1% more sales = $39.8 million
– 5% more sales = $199.4 million
• Top 100 had average sales of $1.29 billion
– 1% more sales = $12.94 million
– 5% more sales = $64.7 million
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16. Benefit #3: Reduced TCO
Exalogic and Exadata
Maintain Deploy
Remote Management Enterprise Provisioning of Firmware,
Manager
- Telemetry OS, Middeleware,
Phone Home Grid Database and
Control
- Proactive Support Applications
My Oracle Support Integration Clone and Scale-out
OpsCenter
For FMW and Databases
Manage Test
End-to-End Diagnostics Functional Testing
- Service Levels Monitor Load Testing
- Root Cause
Application-to-Disk Test Management
Configuration Mgmt
Exalogic and Exadata Monitoring Integration
- Change Tracking
- System, Middleware, Database, Applications,
Database Diagnostics
Patch Automation Compute Nodes, Switch, Storage Database Back-up and Recovery
- Firmware, OS
Energy Utilization and Impact
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17. Typical Platform TCO Breakdown
Standardization and Consolidation
• Server, storage, network,
application administration
• Facilities management
• 3rd party consulting and services
• In-house R&D
• Test/QA
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18. Patches
Single File Patches
• Single file download containing all Exalogic patches
– Entire platform from firmware to OS across entire system
– Middleware and application stack patches validated for Exalogic
• All patches (PSU, one-offs) validated against entire
system and certified by Oracle to work end-to-end
– Apply and go
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19. Support Integrations
• Automatically file support requests for:
– Database problems via Support Workbench
– Hardware faults via Automatic Service Request (ASR)
• Faster resolution of problems:
– Service requests filed electronically and securely with Oracle
– Configuration details and related incidents are packaged with the request
– Closed loop remediation of database problems using Patch Automation
– Results in improved availability, and less downtime
• Proactive problem avoidance:
– Proactive advisories from My Oracle Support
– Collects & validates multiple patches via ‘Patch Plan’ for potential conflicts
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20. Benefit #4: Superior Product Capabilities
Example: Exabus
Standard Hardware I/O Exabus
Application Application Application Application
Application Buffer Application Buffer
Copy TCP IP Transport
Kernel
20% Buffer Copies Zero Buffer Copy
40% Transport Processing Direct Memory Access
40 % Kernel Context Switches Kernel Bypass
4X Throughput, 6X Lower Latency
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21. Active GridLink for Oracle RAC
960 Gigabits/second
(Maximum: 24x InfiniBand QDR)
Exalogic Exadata
• Exclusive: direct InfiniBand integration!
• Extreme performance, reliability, security
• Simple to deploy and manage
Up to
3X
OLTP Performance
Active GridLink for RAC
• Resource-aware load balancing
• Instantaneous connection failover
• Transaction affinity to RAC nodes
• SQLnet optimized for InfiniBand SDP
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22. Exadata
A complete system - compute, storage, networking
Database Grid
Intel-based database servers
Oracle Linux or Solaris 11
Oracle Database 11g
10 Gig Ethernet (to data center)
Storage Grid
Intel-based storage servers
Up to 336 terabytes raw disk
5.3 terabytes Flash storage
Exadata Storage Server Software
InfiniBand Network
Internal connectivity ( 40 Gb/sec )
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23. Extreme Performance
Hardware + Software Optimized to Work Together
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24. Announcing
Oracle Exalytics Business Intelligence Machine
• First Engineered System for Analytics
• Best Visual Analysis with no Limits
• Smarter Analytic Applications
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25. Summary: Engineered System Benefits
• Fast Time-To-Market
– Set up in hours, not months
• Unmatched Performance
– At least 2x improvement in response times
– At least 2x increase in throughput
• Reduced TCO
– At least 50% lower TCO
• Superior Product Capabilities
– Exabus, database-aware storage, columnar compression
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26. Q&A
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