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Making IT Simple:
            A Pragmatic Approach to Cloud Adoption
            Scott Mattoon, Principle Architect                                                                                      @smattoon
1           Global Enterprise Architecture Program
    Copyright © 2012, Oracle and/or its affiliates. All rights
    reserved.
                                                                 Insert Information Protection Policy Classification from Slide 8
The following is intended to outline our general product
    direction. It is intended for information purposes only, and
    may not be incorporated into any contract. It is not a
    commitment to deliver any material, code, or functionality,
    and should not be relied upon in making purchasing
    decisions. The development, release, and timing of any
    features or functionality described for Oracle’s products
    remains at the sole discretion of Oracle.


2   Copyright © 2012, Oracle and/or its affiliates. All rights
    reserved.
Oracle Cloud Offerings – Complete Choice
                                                                                                  Private Cloud Products                                               Private & Public Cloud Services
                                                                                                                            Applications                                Oracle Cloud                Oracle Public
                                                                                                                                                                           Services          Fusion
                                                                                                                                                                                                        Cloud
                                                                                                                                                                                                        Fusion       Oracle
                                                                                                                                                                      Oracle Applications
                                                                                                                     Oracle Applications                                 On Demand
                                                                                                                                                                                            HCM Cloud   CRM Cloud    Social
                                                                                                                                                                                             Service     Service    Network
                                               Cloud Control




                                                                                                               Platform as a Service
                   Oracle Enterprise Manager




                                                                           SOA Suite &                   Data Integration           Identity &      WebCenter User                               Oracle Social Network
                                                                            BPM Suite                     & GoldenGate             Access Mgmt       Engagement
Cloud Management




                                                                                                                                                                     Middleware On Demand
                                                                                           Cloud Application Foundation: WebLogic Server,                             Exalogic On Demand
                                                                                                                                                                                               Oracle Java Cloud Service
                                                                                             Coherence, JRockit, Exalogic Elastic Cloud
                                                                                                              Oracle Database, MySQL,                                Database On Demand
                                                                                                                                                                                             Oracle Database Cloud Service
                                                                                                              Exadata Database Machine                               Exadata On Demand

                                                                                                           Infrastructure as a Service
                                                                                                  Oracle Solaris                                  Oracle Linux
                                               Ops Center




                                                                                 Oracle VM for SPARC (LDom)                                Oracle VM for x86
                                                                                        Solaris Zones
                                                                                                                 Servers,
                                                                                                                       Storag
                                                                                                                  SuperCluster
                                                                                                                    Network
                                                                                                                          e
                                                                                                                      Fabric

                                                               3   Copyright © 2012, Oracle and/or its affiliates. All rights
                                                                   reserved.
Agenda
    Key considerations to Cloud implementation?
    Consider….

    •   What forces drive your adoption of Cloud?
    •   What sort of architecture do you need?
    •   The focus of component architectures?
    •   What are the ‘Deployable Entities’?
    •   How will you ‘refactor’ the organization?


4   Copyright © 2012, Oracle and/or its affiliates. All rights
    reserved.
Before we get started….
    What forces influence Cloud adoption?




5   Copyright © 2012, Oracle and/or its affiliates. All rights
    reserved.
What Forces influence your Cloud Adoption?
    - Consider three differentiating criteria
    - This perspective drives your decisions

    Business Drivers Pure $ savings vs.                                           Business Agility

          Project Control                                        IT Dept.   vs.      Business


       Business Model IT as Support                                         vs.   IT as a Business

Is your cloud project ‘cutting costs’ or ‘driving business’?
6   Copyright © 2012, Oracle and/or its affiliates. All rights
    reserved.
How Do Forces Affect Approach?
     Select tools to support your initiative                                        Business agility

The Oracle Cloud Maturity Model…
     o Framework for insight and discussion
     o Diagnostic for current environment
     o Planning tool / roadmap generator
     o Measure long-term improvement

• Focus on select domains                                         IT cost savings




 7   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Define Your Key Transformations
    Include both IT & business transformations
    Traditional Approach                                         Cloud Approach
    App / system specific                                        Model centric control plane
    management

    Operations developed and                                     IT ‘architects’ operations for
    performed by IT                                              consumer self-service

    Architecture implemented                                     Build infrastructure up-front,
    up front (early binding)                                     deploy later (late binding)


8   Copyright © 2012, Oracle and/or its affiliates. All rights
    reserved.
Consider an Architecture Strategy
    This presentation emphasizes ‘integration’

       – Virtualization Centric
                • Potential of increasing complexity
                  over time


                                                     vs.

       – Integration Centric
                • Integration & architectural abstraction
                  offers greater performance & ‘simplicity’


9   Copyright © 2012, Oracle and/or its affiliates. All rights
    reserved.
What’s Forces drive your Cloud Strategy?
 - Public Cloud Adoption and Central IT
     Relinquish Control                                           Broker Control




            Time                                                  Time

10   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
What sort of Cloud architecture
     do you need?




11   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Why build an Architecture?
      “architecture encompasses the set of significant
        decisions about the organization of a software
        system including the selection of the structural
        elements and their interfaces by which the system
        is composed; behavior as specified in collaboration
        among those elements; composition of these
        structural and behavioral elements ……” (Krutchen,
        Booch, et.al.)

© 2011 Oracle           Pragmatic Approach to Cloud Computing   12
Start with Cloud Conceptual Architecture
 Outline and group the basic elements

     • Key Elements
            – Service model
            – Management
                   infrastructure
            – Resources
            – Roles –
              Consumer,
              Broker,
              Auditor…

                                                                  NIST conceptual architecture

13   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Drill Down for Critical Functional Detail
        Comprehensive Cloud management is key


• Cloud Management
  drill down includes
 • IT Operations
 • Customer
   management.
 • Model
   management.




   14   Copyright © 2012, Oracle and/or its affiliates. All rights
        reserved.
Map To Technologies / Products
       Oracle provides end-to-end Cloud functionality
                                                                       Oracle Applications
• Key products                                                           (Fusion & Apps                                              OID - Identity, OAM –




                                                                                                    WebCenter
                                                                       Unlimited), Oracle
  provide multiple                                                      Identity Manager
                                                                                                                                   Access, OPSS – Platform
                                                                                                                                       Security, OES –
  functions, e.g…                                                                                                                    Entitlement, OAAM –
                                                                                                                                       Adaptive Access
                                                                        Oracle Billing & Revenue                   Oracle
 • Oracle                                                                 Management, Oracle
                                                                          Enterprise Manager
                                                                                                                   Database,
                                                                                                                   RAC,                      OEM,
   Enterprise                                                                                                      Oracle         Oracle Enterprise Repository
   Manager                                                                                                         Enterprise
                                                                                                                   Repository
                                                                                                                                     Oracle Enterprise
 • Oracle Identity                                                                                                                 Manager, Oracle BPM,
                                                                                                                                    Oracle Service Bus
                                                                           Oracle Enterprise
   Manager                                                                  Manager (OEM)
                                                                                                                                       Oracle Virtual
 • Exalogic                                                                                                                          Assembly Builder,
                                                                                                                                           OEM
   Elastic Cloud
                                                                    Oracle Exalogic Elastic Cloud               Oracle Exadata   Exalogic Elastic Cloud



  15   Copyright © 2012, Oracle and/or its affiliates. All rights
       reserved.
Hybrid Clouds – Which Kind?
     Different ways to mix public and private
     Lifecycle distribution
     Dev/test cloud - the Common one
                                                               Test

                                                                                          There are many different ‘Hybrids”

      Production
                                                      Development
     Private Cloud                                    Public Cloud                             Functional distribution
                                                                                               Public / private services - a Likely one
                                     Workload distribution                                                              HR
                                     ‘Cloudbursting’ - the Hard one


                                                                                                Order to cash
                                                                   Sync                         Private Cloud          CRM
                                  Order to cash                           Order to cash                            Public Cloud
                                 Private Cloud                            Public Cloud


16    Copyright © 2012, Oracle and/or its affiliates. All rights
      reserved.
What Do You Want the Cloud to Do?
                Start with Common Usage Patterns
                               Augmentation
                                 (Elastic scaling)


                              Shared Services

                               Development
                                 and Test
                             Resource sharing
                              (consolidation)
© 2011 Oracle                  Cloud Computing – Making IT Simple   17
Component Architecture
     And the value of Integration




18   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Component Arch Example – Database Cloud
     Three alternatives to shared Database services
DW              CRM                            ERP                DW        ERP       CRM          DW                 ERP            CRM




                                                                                                             Schema
                                                                                                   Schema




                                                                                                                       Schema


                                                                                                                                Schema


                                                                                                                                         Schema
                                                                                                                         DB
DB


                    DB




                                                 DB




                                                                  DB



                                                                             DB



                                                                                         DB
OS                 OS                           OS
 Hypervisor                             Hypervisor                     OS           OS                      OS                     OS



                 Server                                            Operating System                          Database
Deploy in dedicated VMs                                              Share server pool                 Share database
  Server virtualization                                           Real Application Clusters        Real Application Clusters
                                                 Workload Type                       Server   OS             Database

            Mission or Business Critical                                                      p
            Standardized environment                                                          p                       p
            Rapid provisioning (Dev / Test)                                              p                            p
            Mixed workload as-is consolidation                                           p
19   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Engineered Systems in the Cloud
     Platform as a Service services from Integrated HW/SW

                                                                  Exadata / Exalogic
                                                                  • Reference configuration
                                                                  • Known sizing
                                                                  • Order as ‘part number’
                                                                  • Unified support
                                                                  • Simplified deployment
                                                                  • Run existing apps
                                                                  • Enterprise scale
                                                                  • High performance

20   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
When do you build 'architecture'?
'Appliance' time          Data Center time                       'Cloud' time




       Early binding               'Traditional' binding            Late binding
        architecture                   architecture                 architecture
                       Appliance                   Data center         cloud
   flexibility            low                          med               hi
   modularity             hi                           med               hi
   scalability            low                          med               hi
   parallelization        low                          med               hi
   stateful               hi                           med              low
   …                      ?                                ?             ?
Build from Scratch vs. Oracle Exadata
     Commonwealth Bank of Australia
        Build From Scratch                                                                            Oracle Exadata Database
         with Components                                                   Reference Configurations           Machine


        Testing and
        Validation
                                                                                                       Server Pool pre-configured
                                                                                                       Faster deployment
        Installation and                                                                               Lower Risk
                                                                            Testing and
        configuration                                                       Validation

        Acquisition of
        components                                                          Installation and
                                                                            configuration
                                                                                                      Testing and Validation
        Pre-implementation
        System sizing                                                       Acquisition of            Configuration
                                                                            components
                                                                                                      Take delivery of Oracle Database
                                                                                                      Machine
                Weeks to Months                                              Weeks to Months              < 1 Week after Delivery
                                 • DB deployment time reduced from 3 months to < 1 week




22   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Abstracting application architecture
     What are Deployable Entities?




23   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Use a Logical Architecture
     Key relationships and abstractions




24   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Use a Logical Architecture for Key Abstractions
          e.g., What will you deploy (it’s more than simple images)

  Role separation                                                            APIs


Deployable Entities                                                         Images

(‘Assemblies’) include
Service Templates and
Context (aka VDCs)                                                       Model Mgmt.
                                                                       Architectural models
                                                                        may be external,
  Control Separation                                                      embedded, or
                                                                              internal

                                                                            Services
    Logical resources
                                                                              Data



     25   Copyright © 2012, Oracle and/or its affiliates. All rights
          reserved.
Oracle Cloud API ‘Service Catalog’
       Images plus architectural meta-data

• Repository of models
• Models contain templates
  and service contracts
  – Payloads e.g., virtual server
    images
  – Application metadata such as
    configurations and policies
• Key components of Oracle’s
  Cloud API standards



  26   Copyright © 2012, Oracle and/or its affiliates. All rights
       reserved.
Model / Service Management
      Need to do both
• Model management (build-time) • Service management (run-time)
  – Exposes resources to developers                                  – Capacity management
  – Stores developer’s models                                        – Service management
• Developer’s main point of                                        • Operator’s main point of contact
  interaction with the cloud                                         for the cloud
• Defines services                                                 • Provisions resources
• Includes solution catalog                                        • Includes configuration repository
  (deployable entities)                                              (current state)


 27   Copyright © 2012, Oracle and/or its affiliates. All rights
      reserved.
Oracle Virtual Assembly Builder
     Automating deployment of ‘assemblies’
                                                                                              config1




                                                                                              config2


                                                                  Assembly =
                                                                       Appliances
          Dev/Test Environment                                         (VM Templates +
                                                                       configuration
                                                                       Metadata) +           Production Environments
                                                                       relationships & start
                                                                       order Metadata

      • Package up complex structure from dev/test and reconstitute in production
      • Minimize setup time and risk of hard-to-debug configuration errors
      • Easily replicate in production with minor variations
      • Each instance has well-contained configuration parameters for flexibility

28   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Exalogic Cloud Assembly and Deployment
                                                                          OTD             3
                                                                                                     Exalogic Elastic Cloud
                                            OVAB                          OHS          Upload
          1                                                       2                  assemblies
                                            Studio                        WLS
                                                                                       using
                             Assembly Admin                               Coh        PaaS APIs       OVAB Deployer
                             creates assembly
                                                                      Assembly OVA
        OTD                   OTD                                                                       Compute Nodes
        OHS                   OHS                                                                                         Deploy /
                                                                                                                     4    undeploy
                                                                                                                         assemblies
WLS               WLS                   WLS                                                           Assembly             using
                                                                                                      Repository           PaaS
         Coh                   Coh                                                                                          APIs


                      DB                                                  EMGC                 Discover application components
                                                                                      5       and assembly topology with EMGC
Reference system
29   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Admin/Architecture as a Service
     ‘Refactoring’ Dev / Ops Roles




30   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
‘Enterprise’ Private Clouds are Different
                                                                               I
                                                                               N      SaaS
                                                                                       Saa
• Consider the 5 NIST essential characteristics                                T
                                                                               R
                                                                               A
                                                                                     PaaS
                                                                                      Paa
      – On-demand self-service, Resource pooling,                              N
        Rapid elasticity, Measured service, Broad network access               E      IaaS
                                                                                       Iaa
                                                                               T



• Consider Self Service
      – Public developer cloud – provisioned in minutes, but no controls or corporate
        governance
      – Enterprise private cloud – need controls, standards, prioritization, etc.
      … Enterprise cloud – Faster to deploy than traditional IT, but slower than public cloud

• How ‘SELF’ should self service be?
      – Who does what?

 31    Copyright © 2012, Oracle and/or its affiliates. All rights
       reserved.
Identify Roles and Interactions
     Cloud implies changes in IT roles

                                                                                                                            Models Service


                                                                                                        DevOps
                                                                  App Owner        Developer
                                                              Monitors &          Creates Services   Packages &
                  User                                        Approves Services                      Deploys Services




                         uses
                         service                                                                                 Monitor/manages cloud




                                                                                                                                  Cloud Operator


                                                                                                        creates resources



                                                                                                                                 Cloud Builder

32   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Cloud Roles / Actors
     Each role category has possible sub-roles

     Category                                                     Actor               DMTF Roles
     Cloud Service
                                                                  Operator            Service Operations Mgr
     Provider
                                                                  Builder             Service Business Mgr
                                                                                      Service Transition Mgr
     Cloud Service                                                Service Developer
     Developer                                                                        Service Developer
                                                                  Deployer / DevOps
     Cloud Service
                                                                                      Consumer Business Mgr
     Consumer
                                                                  Application Owner
                                                                                      Consumer Service Admin

                                                                  User                Service User
33   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Build Time vs Run Time Perspectives
     Need to separate development / operations horizons

                                                                                                                 BUILD TIME
                                                                  Process Modeling, Simulation
                                                                  and Documentation               Service
                                                                                                  Developer
                                         Application
                                         Owner

                                                                                                                  Service Identification & Discovery

                                      End Users

                                                                                                                 Service Deployer




       RUN TIMECloud Monitoring and Metrics
                                                                           Cloud Operator        Cloud Builder     Deployment Engineering


34   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Example of Build vs Run Time
     Oracle Virtual Assembly Builder roles
                       1. Set Up Cloud                                        2. Build App                                                 RUN TIME
                                                                                        Build app using
                                                                                        shared                  App Developer                     3. Use App
                                                                                        components
                                IT
                                Set up                               Set up self-
                                Cloud                                service portal                  Dept                               Use app    App Users
                                Platform
                                                          Set up
                                                                                                     App
                                                                                                                       Deploy
                                                          shared
                                                                                                                       using self
                                                          components
                                                                                                                       service
                                                                                                                                              4. Manage App
                                                                      Shared Components                   Self-Service Interface
                    BUILD                                         Integration /                                 Security &
                                                                                BPM           Portal                                                 App Owner
                                                                  SOA                                           Identity
                    TIME                                                                                                                                Manage
                                                                   Application Server                                               System
                                                                   Oracle Cloud Platform                                            Manager
                                                                                                                                                     Adjust Capacity
                                                                                                                                                     Review Charge-
                                                                   Database                                                                               back

                                                                   Operating System,Virtualization,Server,Storage


35   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
In Summary, ….And What’s Next
     Use architecture to keep IT simple



36   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Focused Implementation Vs. Wide Diffusion
      Most companies have multiple projects underway or anticipated




• Strategic – Complete migration for a given architecture/application, often focusing on revenue
  enhancement
• Tactical – Wide deployment of a limited technology (e.g. virtualization), often focusing on cost reduction

 37   Copyright © 2012, Oracle and/or its affiliates. All rights
      reserved.
Cloud Computing Roadmap
     How will your Cloud be introduced?

     • Most companies have multiple initiatives.
     • It doesn’t have to get more complicated
             - Architecture – Before you start…
             - Integration – Make things simple
             - Technology – Oracle VM Templates, OVAB Assemblies,
               Engineered Systems, Oracle Public Cloud
                     Strategy, Architecture, Transformations,
                        Measurement, Readiness, Roadmap

38   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Using Public Cloud Computing
     Oracle Public Cloud
     Look for:                                                    Fusion           Fusion             Fusion             Fusion
              Pure-OpEx model                                      CRM              HCM               Talent              ERP

              Enterprise grade multi-tenancy
              Integrated development
              environment                                              Database          WebLogic                  WebCenter
                                                                        Service            Service                  Connect
              Transparent architecture and                                                                          Service
              control
              10X+ productivity
              Install applications (not just                                Security & Identity      Integration
                                                                                Service
              images)                                                                                  Service

              Unambiguous data persistence
              Predictable …
                  performance, elasticity, price

39   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Using Public Cloud Computing
     Oracle Public Cloud
     Look for:                                                    Fusion           Fusion             Fusion             Fusion
              Pure-OpEx model                                      CRM              HCM               Talent              ERP

              Enterprise grade multi-tenancy
              Integrated development
              environment                                              Database          WebLogic                  WebCenter
                                                                        Service            Service                  Connect
              Transparent architecture and                                                                          Service
              control
              10X+ productivity
              Install applications (not just                                Security & Identity      Integration
                                                                                Service
              images)                                                                                  Service

              Unambiguous data persistence
              Predictable …
                  performance, elasticity, price

40   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Implementing Private Cloud Computing
     Oracle Consulting Cloud Services




                                                                  •   Lifecycle services approach to deliver business solutions
                                                                  •   Unparalleled product skills across the entire Oracle portfolio
                                                                  •   Extensive architecture and system knowledge

41   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Oracle Cloud Strategy Assessment


         A collaborative engagement designed to
         assess and quantify the capabilities and
           business benefits of an organization
                      implementing
        near-term, mid-term, and long-term Cloud
                  Computing strategies

42   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
Oracle Cloud Strategy Assessment Process
                     The Method                                                        The Team                    The Result
                       • Initial Cloud Definition
                         Framework, Financial                                                            • Cloud Capability Analysis &
                         Hypothesis and architecture                      Client                           Modeling
Opp. Prep &              development Iteration
  Scope                • Define charter, scope,
                                                                          Executive        Executive
                         deliverables, team and start-
                                                                         Sponsor (C-       Sponsor
                         date with Customer
                                                                           Level)
                      • Collaborative validation of                                                       • Business Case & Value
Discovery &             Cloud Definition Framework                                                          Proposition
 Modeling                                                                Engagement       Engagement      • Near Term Recommendations
                        Cloud Capability & Business                        Director        Manager          & High-Level Roadmap
                        Case Modeling
                      • Deliver optimized                                  Line of          OCSA
Solution Dev.           recommendations linked to                         Business          Leads
                        business objectives
                      • Develop value proposition                        Technology      Cloud Experts    • Mid-Term & Long-Term Cloud
                        • Present findings to Business                    Managers                          Computing Strategy
  Present
                          and IT leadership                                                Solution
                        • Define next steps                                               Architects

       43   Copyright © 2012, Oracle and/or its affiliates. All rights
            reserved.                                                                                                                    43
Oracle Cloud Strategy Assessment Benefits

• Links the cloud computing strategy to
  the business objectives of the
  organization

• Provides a value proposition for near
  term – long-term cloud computing
  investment

• Defines a roadmap towards a future-
  state architecture

  44   Copyright © 2012, Oracle and/or its affiliates. All rights
       reserved.                                                    44
For More Information….




                                                                  oracle.com/cloud




45   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
46   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
47
© 2009 Oracle   Copyright © 2012, Oracle and/or its affiliates. All rights   47
                reserved.
A Pragmatic Approach to Cloud Computing
     Abstract

         As organizations adopt cloud computing, they need to define an
         approach that matches the combined advantages of IT
         standardization, consolidation, and self-service, with their specific
         business drivers. This session outlines Oracle's Cloud Reference
         Architecture and outlines fundamental considerations to
         implement a cloud strategy. Methods are presented for aligning
         critical architectural decisions and key organizational
         transformations with cloud strategy, as well as the important
         criteria to consider when selecting cloud service providers and
         cloud enabling technologies.


48   Copyright © 2012, Oracle and/or its affiliates. All rights
     reserved.
49
© 2009 Oracle   Copyright © 2012, Oracle and/or its affiliates. All rights   49
                reserved.

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Cloud Computing - A Pragmatic Approach to Cloud Adoption

  • 1. Making IT Simple: A Pragmatic Approach to Cloud Adoption Scott Mattoon, Principle Architect @smattoon 1 Global Enterprise Architecture Program Copyright © 2012, Oracle and/or its affiliates. All rights reserved. Insert Information Protection Policy Classification from Slide 8
  • 2. The following is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle. 2 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 3. Oracle Cloud Offerings – Complete Choice Private Cloud Products Private & Public Cloud Services Applications Oracle Cloud Oracle Public Services Fusion Cloud Fusion Oracle Oracle Applications Oracle Applications On Demand HCM Cloud CRM Cloud Social Service Service Network Cloud Control Platform as a Service Oracle Enterprise Manager SOA Suite & Data Integration Identity & WebCenter User Oracle Social Network BPM Suite & GoldenGate Access Mgmt Engagement Cloud Management Middleware On Demand Cloud Application Foundation: WebLogic Server, Exalogic On Demand Oracle Java Cloud Service Coherence, JRockit, Exalogic Elastic Cloud Oracle Database, MySQL, Database On Demand Oracle Database Cloud Service Exadata Database Machine Exadata On Demand Infrastructure as a Service Oracle Solaris Oracle Linux Ops Center Oracle VM for SPARC (LDom) Oracle VM for x86 Solaris Zones Servers, Storag SuperCluster Network e Fabric 3 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 4. Agenda Key considerations to Cloud implementation? Consider…. • What forces drive your adoption of Cloud? • What sort of architecture do you need? • The focus of component architectures? • What are the ‘Deployable Entities’? • How will you ‘refactor’ the organization? 4 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 5. Before we get started…. What forces influence Cloud adoption? 5 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 6. What Forces influence your Cloud Adoption? - Consider three differentiating criteria - This perspective drives your decisions Business Drivers Pure $ savings vs. Business Agility Project Control IT Dept. vs. Business Business Model IT as Support vs. IT as a Business Is your cloud project ‘cutting costs’ or ‘driving business’? 6 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 7. How Do Forces Affect Approach? Select tools to support your initiative Business agility The Oracle Cloud Maturity Model… o Framework for insight and discussion o Diagnostic for current environment o Planning tool / roadmap generator o Measure long-term improvement • Focus on select domains IT cost savings 7 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 8. Define Your Key Transformations Include both IT & business transformations Traditional Approach Cloud Approach App / system specific Model centric control plane management Operations developed and IT ‘architects’ operations for performed by IT consumer self-service Architecture implemented Build infrastructure up-front, up front (early binding) deploy later (late binding) 8 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 9. Consider an Architecture Strategy This presentation emphasizes ‘integration’ – Virtualization Centric • Potential of increasing complexity over time vs. – Integration Centric • Integration & architectural abstraction offers greater performance & ‘simplicity’ 9 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 10. What’s Forces drive your Cloud Strategy? - Public Cloud Adoption and Central IT Relinquish Control Broker Control Time Time 10 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 11. What sort of Cloud architecture do you need? 11 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 12. Why build an Architecture? “architecture encompasses the set of significant decisions about the organization of a software system including the selection of the structural elements and their interfaces by which the system is composed; behavior as specified in collaboration among those elements; composition of these structural and behavioral elements ……” (Krutchen, Booch, et.al.) © 2011 Oracle Pragmatic Approach to Cloud Computing 12
  • 13. Start with Cloud Conceptual Architecture Outline and group the basic elements • Key Elements – Service model – Management infrastructure – Resources – Roles – Consumer, Broker, Auditor… NIST conceptual architecture 13 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 14. Drill Down for Critical Functional Detail Comprehensive Cloud management is key • Cloud Management drill down includes • IT Operations • Customer management. • Model management. 14 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 15. Map To Technologies / Products Oracle provides end-to-end Cloud functionality Oracle Applications • Key products (Fusion & Apps OID - Identity, OAM – WebCenter Unlimited), Oracle provide multiple Identity Manager Access, OPSS – Platform Security, OES – functions, e.g… Entitlement, OAAM – Adaptive Access Oracle Billing & Revenue Oracle • Oracle Management, Oracle Enterprise Manager Database, RAC, OEM, Enterprise Oracle Oracle Enterprise Repository Manager Enterprise Repository Oracle Enterprise • Oracle Identity Manager, Oracle BPM, Oracle Service Bus Oracle Enterprise Manager Manager (OEM) Oracle Virtual • Exalogic Assembly Builder, OEM Elastic Cloud Oracle Exalogic Elastic Cloud Oracle Exadata Exalogic Elastic Cloud 15 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 16. Hybrid Clouds – Which Kind? Different ways to mix public and private Lifecycle distribution Dev/test cloud - the Common one Test There are many different ‘Hybrids” Production Development Private Cloud Public Cloud Functional distribution Public / private services - a Likely one Workload distribution HR ‘Cloudbursting’ - the Hard one Order to cash Sync Private Cloud CRM Order to cash Order to cash Public Cloud Private Cloud Public Cloud 16 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 17. What Do You Want the Cloud to Do? Start with Common Usage Patterns Augmentation (Elastic scaling) Shared Services Development and Test Resource sharing (consolidation) © 2011 Oracle Cloud Computing – Making IT Simple 17
  • 18. Component Architecture And the value of Integration 18 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 19. Component Arch Example – Database Cloud Three alternatives to shared Database services DW CRM ERP DW ERP CRM DW ERP CRM Schema Schema Schema Schema Schema DB DB DB DB DB DB DB OS OS OS Hypervisor Hypervisor OS OS OS OS Server Operating System Database Deploy in dedicated VMs Share server pool Share database Server virtualization Real Application Clusters Real Application Clusters Workload Type Server OS Database Mission or Business Critical p Standardized environment p p Rapid provisioning (Dev / Test) p p Mixed workload as-is consolidation p 19 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 20. Engineered Systems in the Cloud Platform as a Service services from Integrated HW/SW Exadata / Exalogic • Reference configuration • Known sizing • Order as ‘part number’ • Unified support • Simplified deployment • Run existing apps • Enterprise scale • High performance 20 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 21. When do you build 'architecture'? 'Appliance' time Data Center time 'Cloud' time Early binding 'Traditional' binding Late binding architecture architecture architecture Appliance Data center cloud flexibility low med hi modularity hi med hi scalability low med hi parallelization low med hi stateful hi med low … ? ? ?
  • 22. Build from Scratch vs. Oracle Exadata Commonwealth Bank of Australia Build From Scratch Oracle Exadata Database with Components Reference Configurations Machine Testing and Validation Server Pool pre-configured Faster deployment Installation and Lower Risk Testing and configuration Validation Acquisition of components Installation and configuration Testing and Validation Pre-implementation System sizing Acquisition of Configuration components Take delivery of Oracle Database Machine Weeks to Months Weeks to Months < 1 Week after Delivery • DB deployment time reduced from 3 months to < 1 week 22 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 23. Abstracting application architecture What are Deployable Entities? 23 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 24. Use a Logical Architecture Key relationships and abstractions 24 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 25. Use a Logical Architecture for Key Abstractions e.g., What will you deploy (it’s more than simple images) Role separation APIs Deployable Entities Images (‘Assemblies’) include Service Templates and Context (aka VDCs) Model Mgmt. Architectural models may be external, Control Separation embedded, or internal Services Logical resources Data 25 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 26. Oracle Cloud API ‘Service Catalog’ Images plus architectural meta-data • Repository of models • Models contain templates and service contracts – Payloads e.g., virtual server images – Application metadata such as configurations and policies • Key components of Oracle’s Cloud API standards 26 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 27. Model / Service Management Need to do both • Model management (build-time) • Service management (run-time) – Exposes resources to developers – Capacity management – Stores developer’s models – Service management • Developer’s main point of • Operator’s main point of contact interaction with the cloud for the cloud • Defines services • Provisions resources • Includes solution catalog • Includes configuration repository (deployable entities) (current state) 27 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 28. Oracle Virtual Assembly Builder Automating deployment of ‘assemblies’ config1 config2 Assembly = Appliances Dev/Test Environment (VM Templates + configuration Metadata) + Production Environments relationships & start order Metadata • Package up complex structure from dev/test and reconstitute in production • Minimize setup time and risk of hard-to-debug configuration errors • Easily replicate in production with minor variations • Each instance has well-contained configuration parameters for flexibility 28 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 29. Exalogic Cloud Assembly and Deployment OTD 3 Exalogic Elastic Cloud OVAB OHS Upload 1 2 assemblies Studio WLS using Assembly Admin Coh PaaS APIs OVAB Deployer creates assembly Assembly OVA OTD OTD Compute Nodes OHS OHS Deploy / 4 undeploy assemblies WLS WLS WLS Assembly using Repository PaaS Coh Coh APIs DB EMGC Discover application components 5 and assembly topology with EMGC Reference system 29 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 30. Admin/Architecture as a Service ‘Refactoring’ Dev / Ops Roles 30 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 31. ‘Enterprise’ Private Clouds are Different I N SaaS Saa • Consider the 5 NIST essential characteristics T R A PaaS Paa – On-demand self-service, Resource pooling, N Rapid elasticity, Measured service, Broad network access E IaaS Iaa T • Consider Self Service – Public developer cloud – provisioned in minutes, but no controls or corporate governance – Enterprise private cloud – need controls, standards, prioritization, etc. … Enterprise cloud – Faster to deploy than traditional IT, but slower than public cloud • How ‘SELF’ should self service be? – Who does what? 31 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 32. Identify Roles and Interactions Cloud implies changes in IT roles Models Service DevOps App Owner Developer Monitors & Creates Services Packages & User Approves Services Deploys Services uses service Monitor/manages cloud Cloud Operator creates resources Cloud Builder 32 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 33. Cloud Roles / Actors Each role category has possible sub-roles Category Actor DMTF Roles Cloud Service Operator Service Operations Mgr Provider Builder Service Business Mgr Service Transition Mgr Cloud Service Service Developer Developer Service Developer Deployer / DevOps Cloud Service Consumer Business Mgr Consumer Application Owner Consumer Service Admin User Service User 33 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 34. Build Time vs Run Time Perspectives Need to separate development / operations horizons BUILD TIME Process Modeling, Simulation and Documentation Service Developer Application Owner Service Identification & Discovery End Users Service Deployer RUN TIMECloud Monitoring and Metrics Cloud Operator Cloud Builder Deployment Engineering 34 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 35. Example of Build vs Run Time Oracle Virtual Assembly Builder roles 1. Set Up Cloud 2. Build App RUN TIME Build app using shared App Developer 3. Use App components IT Set up Set up self- Cloud service portal Dept Use app App Users Platform Set up App Deploy shared using self components service 4. Manage App Shared Components Self-Service Interface BUILD Integration / Security & BPM Portal App Owner SOA Identity TIME Manage Application Server System Oracle Cloud Platform Manager Adjust Capacity Review Charge- Database back Operating System,Virtualization,Server,Storage 35 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 36. In Summary, ….And What’s Next Use architecture to keep IT simple 36 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 37. Focused Implementation Vs. Wide Diffusion Most companies have multiple projects underway or anticipated • Strategic – Complete migration for a given architecture/application, often focusing on revenue enhancement • Tactical – Wide deployment of a limited technology (e.g. virtualization), often focusing on cost reduction 37 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 38. Cloud Computing Roadmap How will your Cloud be introduced? • Most companies have multiple initiatives. • It doesn’t have to get more complicated - Architecture – Before you start… - Integration – Make things simple - Technology – Oracle VM Templates, OVAB Assemblies, Engineered Systems, Oracle Public Cloud Strategy, Architecture, Transformations, Measurement, Readiness, Roadmap 38 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 39. Using Public Cloud Computing Oracle Public Cloud Look for: Fusion Fusion Fusion Fusion Pure-OpEx model CRM HCM Talent ERP Enterprise grade multi-tenancy Integrated development environment Database WebLogic WebCenter Service Service Connect Transparent architecture and Service control 10X+ productivity Install applications (not just Security & Identity Integration Service images) Service Unambiguous data persistence Predictable … performance, elasticity, price 39 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 40. Using Public Cloud Computing Oracle Public Cloud Look for: Fusion Fusion Fusion Fusion Pure-OpEx model CRM HCM Talent ERP Enterprise grade multi-tenancy Integrated development environment Database WebLogic WebCenter Service Service Connect Transparent architecture and Service control 10X+ productivity Install applications (not just Security & Identity Integration Service images) Service Unambiguous data persistence Predictable … performance, elasticity, price 40 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 41. Implementing Private Cloud Computing Oracle Consulting Cloud Services • Lifecycle services approach to deliver business solutions • Unparalleled product skills across the entire Oracle portfolio • Extensive architecture and system knowledge 41 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 42. Oracle Cloud Strategy Assessment A collaborative engagement designed to assess and quantify the capabilities and business benefits of an organization implementing near-term, mid-term, and long-term Cloud Computing strategies 42 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 43. Oracle Cloud Strategy Assessment Process The Method The Team The Result • Initial Cloud Definition Framework, Financial • Cloud Capability Analysis & Hypothesis and architecture Client Modeling Opp. Prep & development Iteration Scope • Define charter, scope, Executive Executive deliverables, team and start- Sponsor (C- Sponsor date with Customer Level) • Collaborative validation of • Business Case & Value Discovery & Cloud Definition Framework Proposition Modeling Engagement Engagement • Near Term Recommendations Cloud Capability & Business Director Manager & High-Level Roadmap Case Modeling • Deliver optimized Line of OCSA Solution Dev. recommendations linked to Business Leads business objectives • Develop value proposition Technology Cloud Experts • Mid-Term & Long-Term Cloud • Present findings to Business Managers Computing Strategy Present and IT leadership Solution • Define next steps Architects 43 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 43
  • 44. Oracle Cloud Strategy Assessment Benefits • Links the cloud computing strategy to the business objectives of the organization • Provides a value proposition for near term – long-term cloud computing investment • Defines a roadmap towards a future- state architecture 44 Copyright © 2012, Oracle and/or its affiliates. All rights reserved. 44
  • 45. For More Information…. oracle.com/cloud 45 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 46. 46 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 47. 47 © 2009 Oracle Copyright © 2012, Oracle and/or its affiliates. All rights 47 reserved.
  • 48. A Pragmatic Approach to Cloud Computing Abstract As organizations adopt cloud computing, they need to define an approach that matches the combined advantages of IT standardization, consolidation, and self-service, with their specific business drivers. This session outlines Oracle's Cloud Reference Architecture and outlines fundamental considerations to implement a cloud strategy. Methods are presented for aligning critical architectural decisions and key organizational transformations with cloud strategy, as well as the important criteria to consider when selecting cloud service providers and cloud enabling technologies. 48 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
  • 49. 49 © 2009 Oracle Copyright © 2012, Oracle and/or its affiliates. All rights 49 reserved.