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FP7 Integrated Project

• Networks and ontologies for the transformation and
  unification of broadcasting and the Internet
• Research

• Broadcast & Telecommunication

• Industry

• Dissemination & Training
getting personal with your TV
• Semantic technology to realize new level of
  service for context-dependent and personalized
  selection of TV content

• Community to bring content consumption from a
  single-user activity to a community-based
  experience

• Distributed personalization in distributed,
  interactive and multi-device environment
who will benefit
• viewers: gain control over TV-entertainment;
  classical mass-media broadcasting changes by
  users‘ Social Web engagement
• providers: information integration in a TV-
  Internet environment for personalized content
  delivery
• advertisers: a contextualized and personalized
  TV-based narrowcasting
demonstrators
        • Personalized semantic
          news

        • Personalized TV guide
          with adaptive
          advertising

        • Internet TV in the
          Social Web
Personalized Semantic News
iFanzy: enriched Web TV guide




                        www.ifanzy.nl
iFanzy: enriched STB TV guide




                        www.ifanzy.nl
Internet TV in Social Web




                           Friends following this event
                           Friends following this event



        Billy
        That was
        never a
        corner..




                      Friends following this event
                     Friends following this event
Internet TV in Social Web




                               Friends following this event
        Tom
        Billy
        That was
        never a
        corner..



           Full screen

                         Friends following this event
                         Friends following this event
Bean counter & Recommender
                   • Bean Counter
                      – Attention data
                        aggregation
                      – Interest profile
                        generation
                      – Accessible via APIs


                   • Recommender
                      – Accessible via APIs
                      – Visualisation as EPG
explanations
Web-service-based metadata
           exchange components
• vocabulary alignment, semantic annotation
   – ClioPatria, http://e-culture.multimedian.nl/software/ClioPatria.shtml

    – NoTube vocabularies (few examples):
      – VU event ontology, BBC event ontology
      – OntoMedia Core, FOAF, Web ofTtrust
      – wsml.rdf wsmo-lite.rdf wsmo.rdf
      – IMDB, Music ontology, Programs ontology
      – dbpedia, WordNet
      – W3C time ontology
distributed personalization
• context-aware user modelling
  – on different terminals
  – recommendations of TV content
  – personalized ads

• personalized presentation
  – switching between devices
  – multimedia content
  – user profiles
personalization focus
•   Collection of attention data
•   Derive interests from attention data
•   Surface programs of interest in the ‘long tail’
•   Cross-domain recommendations
•   Multi-person recommending
•   Granular control for users
Acknowledgements
•   Chris van Aart   •   Lyndon Nixon
•   Dan Brickley     •   Davide Palmisano
•   Stefan Dietze    •   Yves Raimond
•   Eylem Kehribar   •   Guus Schreiber
•   HyoMin Kim       •   Ronald Siebes
•   Libby Miller     •   Jan Wielemaker
•   Michele Minno    •   … other NoTube partners
http://notube.tv

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SemTech09 European Day: presentation by NoTube

  • 1.
  • 2. FP7 Integrated Project • Networks and ontologies for the transformation and unification of broadcasting and the Internet • Research • Broadcast & Telecommunication • Industry • Dissemination & Training
  • 3. getting personal with your TV • Semantic technology to realize new level of service for context-dependent and personalized selection of TV content • Community to bring content consumption from a single-user activity to a community-based experience • Distributed personalization in distributed, interactive and multi-device environment
  • 4. who will benefit • viewers: gain control over TV-entertainment; classical mass-media broadcasting changes by users‘ Social Web engagement • providers: information integration in a TV- Internet environment for personalized content delivery • advertisers: a contextualized and personalized TV-based narrowcasting
  • 5. demonstrators • Personalized semantic news • Personalized TV guide with adaptive advertising • Internet TV in the Social Web
  • 7. iFanzy: enriched Web TV guide www.ifanzy.nl
  • 8. iFanzy: enriched STB TV guide www.ifanzy.nl
  • 9. Internet TV in Social Web Friends following this event Friends following this event Billy That was never a corner.. Friends following this event Friends following this event
  • 10. Internet TV in Social Web Friends following this event Tom Billy That was never a corner.. Full screen Friends following this event Friends following this event
  • 11. Bean counter & Recommender • Bean Counter – Attention data aggregation – Interest profile generation – Accessible via APIs • Recommender – Accessible via APIs – Visualisation as EPG
  • 13. Web-service-based metadata exchange components • vocabulary alignment, semantic annotation – ClioPatria, http://e-culture.multimedian.nl/software/ClioPatria.shtml – NoTube vocabularies (few examples): – VU event ontology, BBC event ontology – OntoMedia Core, FOAF, Web ofTtrust – wsml.rdf wsmo-lite.rdf wsmo.rdf – IMDB, Music ontology, Programs ontology – dbpedia, WordNet – W3C time ontology
  • 14. distributed personalization • context-aware user modelling – on different terminals – recommendations of TV content – personalized ads • personalized presentation – switching between devices – multimedia content – user profiles
  • 15.
  • 16. personalization focus • Collection of attention data • Derive interests from attention data • Surface programs of interest in the ‘long tail’ • Cross-domain recommendations • Multi-person recommending • Granular control for users
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. Acknowledgements • Chris van Aart • Lyndon Nixon • Dan Brickley • Davide Palmisano • Stefan Dietze • Yves Raimond • Eylem Kehribar • Guus Schreiber • HyoMin Kim • Ronald Siebes • Libby Miller • Jan Wielemaker • Michele Minno • … other NoTube partners