Journey Web1.0 To Web 2.0 Nov 13 Nitin

Nitin Kadam
Friday, November 13, 2009 2 (nikadam@cisco.com)

Web 2.0, refers to a supposed second
generation of Internet-based services
that emphasize online collaboration and
sharing among users.

Web 2.0 is the business revolution in
the computer industry caused
by the move to the Internet as
platform, and an attempt to
understand the rules for success on
that new platform.
– Tim O’Reilly
Nitin Kadam

…[web2.0 is a] philosophy of mutually maximizing collective intelligence
and added value for each participant by formalized and dynamic
information sharing and creation
…[web2.0 is an] idea in people's heads rather than a reality it’s actually an
idea that the reciprocity between the user and the provider is what's
emphasized in other words, genuine interactivity… simply because
people can upload as well as download

Nitin Kadam

Nitin Kadam

Put your
information-source things
(access info) online

information-source Add new
(access info) content

information-source Share your things
(access info)

information-source Control the info
(access info)

information- Suming up
source (access
info)

informatio
n-source Read-Write Web
(access
info)

informati
on-source
Access to info
(access
info)

Nitin Kadam

 just a buzzword?
 a new perspective to harness the potential of a web application to the
fullest
 a means of transformation
 a catalyst for the next internet boom
 some distinctive characteristics that sets it apart from web 1.0 (the
traditional web)

Nitin Kadam

 a specification
 technology
 a new markup language
 standard
 a standard definition acceptable to everyone
 a clearly defined boundary

Nitin Kadam

• Applications used entirely through a Web browser (access info)

• Users own the data on the site and exercise control (manage info)

• Users are encouraged to add value (create info)

• Some social-networking aspects are included (participate)

• Usability

• Usefulness

• UI & Design

• Content Quality

Nitin Kadam

Usability, Usefulness, Social Aspects, UI & Design, Content Quality

Nitin Kadam


Nitin Kadam

Web-as-information-source VS web-as-participation-platform

• view • make
access • read create • produce
info
• handle
manage • supervise

• encourage
promote • designate

• view
access • read

Access to info (generated by institutions or by other users)
Add new content (e.g. knowledge, opinions or experience)
Share your things (e.g. photos, videos, writings)
Control the info (delete, promote, correct or complete)
Summing up (vote the best places to travel or interesting scientific papers)
Put your things online (tasks, meetings, gift lists or a list of books)
Nitin Kadam

Nitin Kadam

User generated Contents:
Text, Images, Audio, Video, Interactive Media, Virtual Architecture

Opinions:
Links, Clicks, Tagging, Ratings, Social Bookmarking

Technologies:
XML, APIs, AJAX, Ruby on Rails, Appears to use moo.fx (js library), Blogline blogroll

Recombination:
Mashups, Microformats Remixing, Aggregation, Embedding, The Long Tail

Collaboration Filtering:
Ranking, Profile correlation

Structures:
Folksonomies, Tag Clouds, Virtual Worlds

Syndication:
Appears to use RSS

Nitin Kadam

Nitin Kadam

Journey Web1.0 To Web 2.0 Nov 13 Nitin

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Journey Web1.0 To Web 2.0 Nov 13 Nitin