Nicole Cowley is the founder of chirosocialtech.com and sales producer for a chiropractic software company. She is committed to provided solutions Chiropractors can use to get the most out of social and tech.
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
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How Chiropractors can Use Live Video and Repurpose to Social Media for full Power
1.
2. Hello, My name is Nicole Cowley and I founded ChiroSocialTech.com to give best practices and tips on all
things social media and technology for Chiropractors. Rather than give you pretty digital advertising
graphics to share, I am teaching you how to create original content, become a thought leader in your
community and built a culture and brand for your clinic.
chirosocialtech.com
3. Video is the name of the game
chirosocialtech.com
4. Live is not New, itโs just easIER
Live broadcasting is not new, however through apps like
Periscope, Meerkat, Blab and now YouTube and soon Facebook,
creating and sharing them is now easier than ever.
chirosocialtech.com
5. Periscope
Owned by Twitter
Create Live Broadcast using
Smartphone
Save broadcast directly to phone
and then upload into cloud
drive of preference
Create massive amount of re-
purposed content from live
videos using tools like
Camtasia, Canva, Typogram,
iMovie, PicPlayPost, and
many more.
Your voice, your show.
Surpassed 10M
downloads
40 Years of Video
Content is watched
daily in App
Named Appleโs
2015 App of the
Year
chirosocialtech.com/take-action
Guide to Get Started on
Periscope for D.C.โs
chirosocialtech.com
10. Transcript
The real power in creating a live broadcast is the ability to capture original,
mass content using your words and your voice.
The 1st and most important step after creating a Live Broadcast is obtaining a
transcript.
Outsourcing
โ Virtual Staff
Finder
โ Fiveer
โ Upwork
I listen to every broadcast I do, a couple of times. While I am listening and practicing and
perfecting my skills, I open up my IPhone and using an app called, Drafts, I hit the record
button and my phone transcribes the content. It is not a perfect transcription, but the best I
have found so far.- Nicole Cowley
chirosocialtech.com
11. Re-Use your Words
From Transcript
1. Create Blog
2. Host on Website
3. List out quotes
4. Create a graphic for Blog Title
5. Create graphics for Quotes
6. Schedule and Share.
Because all is created using your own words, you can outsource every peice of
Your Word is
Your Gold
chirosocialtech.com
12. The 12 Steps to Repurpose (ing like a boss!)
chirosocialtech.com
13. Get Started Now
Go to http://chirosocialtech.com/take-action to get
1.How to start a Periscope Live Broadcast for Chiropractors
2.12 Ways to Repurpose that live video for full value
3.101 Video Content Ideas specific to Chiropractic
chirosocialtech.com