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4. LISTEN FIRST…
…THEN JOIN IN
Listen to what other people
are talking about and add a
comment.
Reply to a question that
someone has asked
Join a conversation by
replying to both people.
5. Tell someone why you agree with them
Disagree with something someone has said (in a
pleasant, polite way)
AGREE OR
DISAGREE?
6. Start a conversation with a thought leaders
by:
• commenting on something they have
tweeted about
• blogged about
• their book
• or something interesting on their SAY
website.
SOMETHING TO
SOMEONE YOU
ADMIRE!
7. Find an appropriate chat hashtag and
contribute to the discussion
Find out the hashtag for the event you are
attending - start chatting to people using the
hashtag
USE HASHTAGS
8. Ask a question related to
your industry
Ask a question to
encourage a response
Instead of just a
statement, add a question
like “Has this happened to
you too?”
ENCOURAGE ENGAGEMENT
9. ASK FOR HELP
The Twitter
community love
to rally around.
14. WITH YOUR BUSINESS HAT ON
• Tell people about your business and
what you do
• Share useful profession advice
• Give useful tips about your business
or your industry
• Answer questions to show your
expertise in your field.
• Broadcast the events and courses that
you run.
15. REMEMBER:
You can’t give
away all your
trade secrets in
140 characters!
If you can….your business is
in trouble!
16. IF YOU HAVE TAKEN THE TROUBLE TO READ AN ARTICLE….
…How much extra time does it take to
click on the Twitter icon and share it with
your followers?
17. • For retweets
• Comments
• Mentions
• Sharing useful
information
18. A PICTURE IS WORTH A THOUSAND WORDS
Pictures tend to
have the highest
click rate of all links.
I think that most of
us are secret
voyeurs.
19. SHARE A PHOTO
• Share a picture of something
you can see right now
• Share a picture that will make
people oooh and aaah
• Share a picture that will make
people smile
• Share a picture that is topical or
controversial and that will make
people comment
• Share a picture that shows you
are a real person living a real
life.
20. SHARE A VIDEO
• A TED talk
• Your Business Video
• Your How to video
• Useful YouTube videos that
you have found
24. REFERENCES AND TESTIMONIALS
• Ask for feedback
• Recommend people who you know
are good
• Give testimonials freely
• Refer people to the right person
• Thank people for writing Testimonials