5. With up to $1Trillion in consumer purchase power…
6. … the question is: How will Millennials set market trends for years to come?
7. Is your brand or category ready to market to this group as effectively as possible?
8. From October 26-28, Missy Carvin of New Directions Consulting, Inc. will conduct an in-depth, online bulletin board focus group with Millennials to understand the following: What factors are most important in attracting Millennials to your brand? Why do they buy the brands they buy? Shop where they shop? Where do social networks factor in? What do they consider a trustworthy source of information? Do fan pages work?