1. March Net Tuesday
Video Strategies for Social Change Makers
Speaker : Erica Stanley, Organizer
With additional discussion from
Ina Stanley of Virtual Sidekick
March 24, 2009
2. Agenda
Meet and Greet/ Refreshments
About NetSquared
NetSquared Atlanta News
NetSquared.org News
Topic Discussion
Q&A Session
3. About NetSquared
Goal: To help hundreds of thousands of
non-profit organizations successfully
utilize the community empowering
capabilities of the Internet to increase
their impact and achieve social change.
4. NetSquared Atlanta
News
New Organizer ( me :-D )
Venue / Time Change
Our Community Site and Other Social
Media Outlets
Challenges and Workshops
5. Our New Community
Website
http://net2atlanta.ning.com
Powered by Ning
Resource for our Meetups
Blogs, Forums, Videos, and Photos to
keep the discussion going in bet ween
Meetups
10. NY24 Mobile Challenge
An opportunity to develop and
collaborate on Projects using mobile
technology for social change, and
compete for cash prizes.
Submission Deadline: April 3, 2009
3:00pm PDT
http://www.netsquared.org/n2y4
11. Change the Web
Challenge
Sponsored by Social Actions
Building innovative tools to help people
find and share opportunities to take
action on the Web
Submission Deadline: April 3, 2009
3:00pm PDT
http://www.netsquared.org/
12. Mobile Technology
Webinar
Hosted by NetSquared’s parent company
TechSoup
Mobile Technology for Advocacy and
Activism
Thursday, March 26, 2009
See Details here
13. Net2 ThinkTank
Monthly Brainstorming session
Netsquared posts a topic or question to
the NetSquared community
Participants submit responses throughout
the month
Responses are collected on NetSquared.org
the last week of the month
ThinkTank Topic for March
April’s Topic announced April 2
14. Main Discussion: Video
Strategies for Nonprofits
Telling your story effectively
Tools
Distribution
Advertising and Affiliate Programs
Additional Resources
15. Why Video?
A way to break out and be seen
Video is an expectation for most 30-
and-under nonprofit audiences
A compelling way to document your
work for potential donors
16. How Nonprofits Can Use
Video Effectively
Tell your story in a compelling way
Keep your Audience in mind
Humor is a huge plus
Don’t forget the Call-to-Action
Build a video library
consistency in branding and message
17. Tools
Required:
A digital camera and computer
Yep, that’s it
Also Helpful:
Video Editing Soft ware
Adobe Premiere Elements
Sony Vegas Movie Studio
Basic video editing soft ware often comes
pre-installed on many newer computers
19. Advertising and
Affiliate Programs
YouTube Nonprofit Program
DoGooder TV’s Nonprofit Video Awards
Blip.TV Advertising Program
Flip’s Camera GiveAway Program