NES Enterprise Series 2010 - Riding the Mobile Revolution
1. RIDING THE MOBILE REVOLUTION
a presentation by 2359 Media Pte Ltd
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
2. iPhone 2G - 74 Days
iPhone 3G S - <1 Day
iPhone 4 - ~ 2 Hours
The Apple iTunes App Store Changed
Everything
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3. App Store Sizes
1. Apple App Store - 300,000 apps
2. Android App Store - 100,000 apps
- Unofficial estimates suggests 140,000 apps
3. Blackberry App World - 15,000 apps
4. Ovi Store has 18,000+ ‘content items’
- Includes ringtones, wallpapers and songs as well as apps
5. iPad App Store has 20,000 apps
- Unofficial estimates suggests 32,000+
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
4. App Store Downloads
6. iPhone App Store - >6 billion
- 5th to 6th Billion in less than 2 months
7. Android App Store - >1 billion
8. Ovi Store - 1.7m daily
9. Blackberry - 1m daily
10.iPad - 35m in first 2 months
11.GetJar - 3m daily
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
5. iOS Outperforming Prime TV
Better Advertising Platform even as of now?
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
6. So I have this App Idea...
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
7. 1. Build a Company, Not an App
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
9. 3. What’s your Business?
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
10. a. The One App: Angry Birds
- iPhone - 50 million, Android - 10 million
- Paid: 12 million iPhone ($0.99), 0.5 million iPad ($4.99)
- 12m views of YouTube video for the game
- 1m downloads of Angry Birds Halloween in <1 week
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
11. SG Mahjong
- Developed by Gamefrontz Singapore
- Top 25 Paid App on SG iTunes App store for 2 years
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
13. b. App Studios: Backflip Studios
- More than 15 different titles in 1.5 years
- 45 million downloads
- 1 billion hours of interaction time
Copyright 2010, 2359 Media Pte Ltd http://2359media.com
16. ~50 Successful Apps & Counting
• Asa leading mobile applications development company in
Singapore, 2359 Media has published ~50 apps for the various
smartphone platforms (e.g. iPhone, iPad, Android, Blackberry,
Bada and Windows Phone 7)
• Including Popular Apps such as:
Education Property Utility Magazine News Healthcare
Copyright 2010, 2359 Media Pte Ltd http://2359media.com