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The New Business Value of
Today’s Collaboration Trends
Colleen O’Keefe
SVP & GM, Collaboration Solutions and Global Services
Novell, Inc.
© Novell, Inc. All rights reserved.2
TIME IS MONEY
© Novell, Inc. All rights reserved.3
Collaboration Trends
Business Use Case
Customer Perspective
on Business Value
© Novell, Inc. All rights reserved.4
• Slide will have no words on it –
• Slow moving collaboration tools result in a slow
moving businesses
– Image representing this theme needed
© Novell, Inc. All rights reserved.5
© Novell, Inc. All rights reserved.6
2010 State of the CIO Survey
Source: CIO Magazine, 2010 State of the CIO Survey, January 2010
Rank improving
end-user workforce
productivity as their
top projected
accomplishment
© Novell, Inc. All rights reserved.7
Some Workers Are Finding Zero
Benefit From Collaboration Software
Source: Workforce Technographics® US, Canada, and UK Survey, Q3 2009
Don’t find
collaboration tools
necessary to
accomplish their job
© Novell, Inc. All rights reserved.9
Stay in the Loop
Get Feedback
Work Together
© Novell, Inc. All rights reserved.10
Novell® Vibe™
. You’ll digg it. You’ll like it. It works.
Finally, a place where enterprise teams can work
socially to achieve better results. Combining real-time
social networking, online document co-editing, and file
sharing with built in security and control
Cloud service and on-premise software
© Novell, Inc. All rights reserved.11
Stay in the Loop
Problem: Users needing information must
continually seek it out; time consuming. Knowledge
is dropped on the floor and people are making
decisions without the right information
Need: A way to find appropriate information from
experts and communities and be made aware of
updates when they happen
Benefits: More agile, more effective, more
informed workforce. Achieve better results, faster
Demonstration
Stay in the Loop
© Novell, Inc. All rights reserved.13
Stay in the Loop – Summary
• Find relevant people and communities
• Follow users and groups
• Get notified
• See a flow of relevant information
• Make more informed decisions
© Novell, Inc. All rights reserved.14
Get Feedback
Problem: Traditional collaboration is slow, un-engaging, and
lacks a vehicle to request input from a large body of interested
parties. It’s hard to track progress and drive results
Need: A way to gather input and feedback into
a single, shared, real-time conversation
Benefits: Get immediate
feedback from the right people;
reach the best decisions faster
Demonstration
Get Feedback
© Novell, Inc. All rights reserved.16
Get Feedback – Summary
• Publish work-in-progress
• See who’s available to jump in and offer feedback
• Get immediate feedback—a dialog
• All feedback recorded in one place
© Novell, Inc. All rights reserved.17
Work Together
Problem: It’s hard to get work done with partners because of
access challenges with collaboration tools. And, waiting for revision
cycles and merging is a productivity killer
Need: Need an easy way to collaborate with partners in a rich
―work together‖ environment without compromising security
Benefits: Faster, better
collaboration with the people
who matter, wherever they work
Demonstration
Work Together
© Novell, Inc. All rights reserved.19
Work Together – Summary
• Working together, inside and outside the organization
• Working interactively—no merging or clean-up
• Working in your native habitat: file explorer, MS Office
© Novell, Inc. All rights reserved.20
Chad Israel
Booth # 105
Novell Vibe Cloud Beta
Novell Vibe OnPrem Beta
vibe.novell.com
novell.com/beta
Unpublished Work of Novell, Inc. All Rights Reserved.
This work is an unpublished work and contains confidential, proprietary, and trade secret information of Novell, Inc.
Access to this work is restricted to Novell employees who have a need to know to perform tasks within the scope of
their assignments. No part of this work may be practiced, performed, copied, distributed, revised, modified,
translated, abridged, condensed, expanded, collected, or adapted without the prior written consent of Novell, Inc.
Any use or exploitation of this work without authorization could subject the perpetrator to criminal and civil liability.
General Disclaimer
This document is not to be construed as a promise by any participating company to develop, deliver, or market a
product. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in
making purchasing decisions. Novell, Inc. makes no representations or warranties with respect to the contents
of this document, and specifically disclaims any express or implied warranties of merchantability or fitness for any
particular purpose. The development, release, and timing of features or functionality described for Novell products
remains at the sole discretion of Novell. Further, Novell, Inc. reserves the right to revise this document and to make
changes to its content, at any time, without obligation to notify any person or entity of such revisions or changes. All
Novell marks referenced in this presentation are trademarks or registered trademarks of Novell, Inc. in the United
States and other countries. All third-party trademarks are the property of their respective owners.

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The New Business Value of Today’s Collaboration Trends

  • 1. The New Business Value of Today’s Collaboration Trends Colleen O’Keefe SVP & GM, Collaboration Solutions and Global Services Novell, Inc.
  • 2. © Novell, Inc. All rights reserved.2 TIME IS MONEY
  • 3. © Novell, Inc. All rights reserved.3 Collaboration Trends Business Use Case Customer Perspective on Business Value
  • 4. © Novell, Inc. All rights reserved.4 • Slide will have no words on it – • Slow moving collaboration tools result in a slow moving businesses – Image representing this theme needed
  • 5. © Novell, Inc. All rights reserved.5
  • 6. © Novell, Inc. All rights reserved.6 2010 State of the CIO Survey Source: CIO Magazine, 2010 State of the CIO Survey, January 2010 Rank improving end-user workforce productivity as their top projected accomplishment
  • 7. © Novell, Inc. All rights reserved.7 Some Workers Are Finding Zero Benefit From Collaboration Software Source: Workforce Technographics® US, Canada, and UK Survey, Q3 2009 Don’t find collaboration tools necessary to accomplish their job
  • 8.
  • 9. © Novell, Inc. All rights reserved.9 Stay in the Loop Get Feedback Work Together
  • 10. © Novell, Inc. All rights reserved.10 Novell® Vibe™ . You’ll digg it. You’ll like it. It works. Finally, a place where enterprise teams can work socially to achieve better results. Combining real-time social networking, online document co-editing, and file sharing with built in security and control Cloud service and on-premise software
  • 11. © Novell, Inc. All rights reserved.11 Stay in the Loop Problem: Users needing information must continually seek it out; time consuming. Knowledge is dropped on the floor and people are making decisions without the right information Need: A way to find appropriate information from experts and communities and be made aware of updates when they happen Benefits: More agile, more effective, more informed workforce. Achieve better results, faster
  • 13. © Novell, Inc. All rights reserved.13 Stay in the Loop – Summary • Find relevant people and communities • Follow users and groups • Get notified • See a flow of relevant information • Make more informed decisions
  • 14. © Novell, Inc. All rights reserved.14 Get Feedback Problem: Traditional collaboration is slow, un-engaging, and lacks a vehicle to request input from a large body of interested parties. It’s hard to track progress and drive results Need: A way to gather input and feedback into a single, shared, real-time conversation Benefits: Get immediate feedback from the right people; reach the best decisions faster
  • 16. © Novell, Inc. All rights reserved.16 Get Feedback – Summary • Publish work-in-progress • See who’s available to jump in and offer feedback • Get immediate feedback—a dialog • All feedback recorded in one place
  • 17. © Novell, Inc. All rights reserved.17 Work Together Problem: It’s hard to get work done with partners because of access challenges with collaboration tools. And, waiting for revision cycles and merging is a productivity killer Need: Need an easy way to collaborate with partners in a rich ―work together‖ environment without compromising security Benefits: Faster, better collaboration with the people who matter, wherever they work
  • 19. © Novell, Inc. All rights reserved.19 Work Together – Summary • Working together, inside and outside the organization • Working interactively—no merging or clean-up • Working in your native habitat: file explorer, MS Office
  • 20. © Novell, Inc. All rights reserved.20 Chad Israel
  • 21. Booth # 105 Novell Vibe Cloud Beta Novell Vibe OnPrem Beta vibe.novell.com novell.com/beta
  • 22.
  • 23. Unpublished Work of Novell, Inc. All Rights Reserved. This work is an unpublished work and contains confidential, proprietary, and trade secret information of Novell, Inc. Access to this work is restricted to Novell employees who have a need to know to perform tasks within the scope of their assignments. No part of this work may be practiced, performed, copied, distributed, revised, modified, translated, abridged, condensed, expanded, collected, or adapted without the prior written consent of Novell, Inc. Any use or exploitation of this work without authorization could subject the perpetrator to criminal and civil liability. General Disclaimer This document is not to be construed as a promise by any participating company to develop, deliver, or market a product. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. Novell, Inc. makes no representations or warranties with respect to the contents of this document, and specifically disclaims any express or implied warranties of merchantability or fitness for any particular purpose. The development, release, and timing of features or functionality described for Novell products remains at the sole discretion of Novell. Further, Novell, Inc. reserves the right to revise this document and to make changes to its content, at any time, without obligation to notify any person or entity of such revisions or changes. All Novell marks referenced in this presentation are trademarks or registered trademarks of Novell, Inc. in the United States and other countries. All third-party trademarks are the property of their respective owners.