NDN Group found a solution to solve a long-standing retailer problem. NDN has initiated a new retail technology "iBeacon" that is inexpensive, and it is about to solve the long-existing problem delivering in-door positioning capabilities to mobile devices. With iBeacon (a Bluetooth low-energy radio module), we can now deploy in-shop push messages, loyalty point collections, create social interactions, mobile commerce, and engage customers with sales transactions. This solution is suitable for Shopping Malls, Banks, F&B Outlets, Public Transports, Art Galleries, Exhibitions, Social Events, and all kinds of retail outlets.

1. iBeacon Solutions!
The Future of Retail!
2014 February

2. INTRODUCTION

3. NDN IBEACON SOLUTIONS
• NDN
iBeacons
is
a
new
feature
of
iOS7
that
allows
mobile
devices
(including
Andriod
4.3)
to
be
accurately
located
inside
buildings.
• This
opens
up
infinite
possibilities
of
creating
a
new
generation
of
location-­‐based
marketing,
loyalty
and
business
transactions.
• Because
“beacons”
are
small,
low
cost
and
low
power
devices,
it
is
now
possible
to
trigger
“localize
campaigns”
anywhere
in
your
retail
outlets.

4. HOW IT WORKS
In a retail chain
store…

5. THE FUTURE OF RETAIL
• NDN
Group
found
a
solution
to
solve
a
long-­‐standing
retailer
problem.NDN
has
initiated
a
new
retail
technology
"iBeacon"
that
is
inexpensive,
and
it
is
about
to
solve
the
long-­‐existing
problem
delivering
in-­‐door
positioning
capabilities
to
mobile
devices.
• With
iBeacon
(a
Bluetooth
low-­‐energy
radio
module),
we
can
now
deploy
in-­‐shop
push
messages,
loyalty
point
collections,
create
social
interactions,
mobile
commerce,
and
engage
customers
with
sales
transactions.
• This
solution
is
suitable
for
Shopping
Malls,
Banks,
F&B
Outlets,
Public
Transports,
Art
Galleries,
Exhibitions,
Social
Events,
and
all
kinds
of
retail
outlets.

6. INSTANT IN-SHOP OFFERS

7. PRODUCT PHOTOS & VIDEOS

8. GALLERY DISPLAY DETAILS

9. LOYALTY POINTS COLLECTION

10. IN-SHOP REMINDER

11. SOCIAL EVENTS
Facebook
connect

12. IN WHAT DISTANCE
• Detected range up to 20m

13. SPECIAL FEATURES
• 1st
installed
and
Auto
start
• Low
energy
consump9on
• Hardware
iBeacons
deployment
=
inexpensive
• Internet
connec9on
–
no
need
• From
listening
to
broadcas9ng
–
device
can
become
a
beacon
and
can
switch
lights,
unlock
doors

14. WHAT ELSE
Is
iBeacons
only
good
for
shopping
and
coupons?
•
No.
iBeacons
also
features
micro-­‐loca7on
geofencing.
This
is
ideal
for
indoor
mapping.
•
For
instance,
GPS
signals
have
trouble
penetra9ng
the
steel
and
glass
of
buildings.
•
This
prevents
many
mapping
apps
from
offering
indoor
naviga9on,
but
iBeacon’s
micro-­‐loca9on
feature
hopes
to
solve
the
problem.

15. WHY IBEACONS

16. HOW TO GET STARTED
Step
1:
Meet
up
with
NDN
iBeacon
consulta9on
team
Step
2:
Confirm
the
quan9ty
of
iBeacons
&any
special
requirement
of
the
design
Step
3:
Design
the
items
required
to
bump
or
tap
the
audience
Step
4:
Project
a
working
9meline
Step
5:
Artwork
design
Step
6:
Installa9on
of
iBeacon
and
applica9on
set
up
Step
7:
Technical
support
by
NDN
Group

17. SUGGESTIONS

18. FAQ
What
is
Bluetooth
Low
Energy?
BLE
is
a
technology
meant
for
transferring
data.
It
consumes
minuscule
amounts
of
energy
and
allows
device
baVeries
to
last
longer.
However,
BLE
only
supports
low
data
rates;
you
can't
stream
audio
or
send
large
files
with
it.
BLE
is
ideal
for
transmiYng
smaller
amounts
of
data
though,
such
as
fitness
data
to
fitness
trackers
or
payment
data
to
beacons.
BLE
is
a
feature
in
iOS
7
and
Android
4.3.

19. ABOUT NDN GROUP
NDN
is
a
media
and
digital
solutions
company
with
a
diverse
portfolio
of
mobile,
social
media,
digital
and
publishing
companies.
NDN
provides
consumers
easy
access
to
the
things
that
matter
most
to
them
–
anytime
&
anywhere.
NDN’s
portfolio
of
trusted
brands
helps
business
customers
connect
with
these
highly
engaged
audiences
through
its
industry-­‐leading
media
and
digital
services,
customized
solutions
and
global
–
to
–
local
–
to
–
personal
reach.

20. OUR COMPANY

21. OUR TEAM

22. CONTACT
US
TODAY
FOR
MORE
INFORMATION
mandy.lee@ndn.com.hk
852-­‐-­‐-­‐2831-­‐-­‐-­‐1888
www.ndn.com.hk