講者簡介： Canice Wu / Plug and Play Tech Center 總裁 He has over 20 years of experience in developing and scaling successful businesses from concept to market leader. He transformed Plug and Play into a leading high tech business accelerator working with over 300 startups and a network of over 180 VC’s and 300 corporations. Canice has a BS and MS in Computer Science from MIT, and an MBA from University of California at Berkeley. 影音實錄：http://goo.gl/cf2Cdt

1. Global Trends on Innovation and
Entrepreneurism - Silicon Valley
Perspective
Canice Wu
January 2015

2. Trends in Innovation & Entrepreneurism
• Culture of taking risks
• Rise of the incubators & accelerators
• Functionality is not enough
• Multi-national startups
• Every business is digital

3. Culture of Taking Risks

4. Why is Silicon Valley special?

5. The high-tech hub of the
world
– 400,000+ high-tech workers
– Largest cluster of technology
companies worldwide
– Highest concentration of
venture capital funding (~40 % of
US)
– World-class academic / R&D
resources through Stanford,
UCB, UCSF, UCSC, UCD,
Lawrence Livermore Labs,
NASA Ames
Silicon Valley Advantage

6. Culture of Taking Risks

7. What do they have in common?

8. Rise of the Incubators &
Accelerators

11. Incubator & Eco-system For
Startup Success
Entrepreneu
r

12. Mentorship

13. Investment & Corporate Partners
Investor Partners Corporate Partners

14. Functionality is not Enough

15. Functional but…

16. Need for Chief Design Officer

17. Design Matters

18. Make it Cool

19. Crowd Sourced Design
• Crowd Sourced
• Collaborative Design
• Rapid prototyping

20. Multi-national Startups

21. India
Russia
Japan
Silicon Valley
Europe
China
STARTUPS IN THE WORLD

22. Global Smartphone Subscriber: 1.5 billion, 31%
growth, 21% penetration in 2013E
Source: Informa. Data as of May 2013. * Japan data per Morgan
Stanley Research estimate.

23. Startups Evolution
Concept
• Develop
concept
• Initial pilot
• 3 mo.
Initial Markets
• Penetrate
initial
markets
• Proof
adoption
• 6-12 mo.
Expansion
• Develop
technical
team at
“home”
• Develop
business
globally
• Silicon
Valley as
gateway
• After 1st yr.

24. Start up Success Story
WeVideo is an online video production platform designed to enable users to
collaboratively produce, share and store user-generated videos
Creaza
founded in
Norway,
originally a
video editing
tool aimed at
the
education
market
Creaza enters the
PnP International
Accelerator,
sponsored by
Innovation
Norway
Creaza wins
Plug and Play
EXPO; decides
to remain at
Plug and Play
and hire PnP
Exec in
Residence Tom
Rice to build US
go-to market
strategy
June 2011April 2011 Sept 2011 May 2012
Raises
$19.1 million from
Crest Capital
Ventures
Fall 2011
Partners with
YouTube
Apr 2012
WeVideo partners
with Disney to
promote The
Avengers Movie
and pitches at
SXSW
Partnership with
Sony a result of
PnP Ventures
introduction in
Nov. 2011
January 2013Oct 2011
Creaza changes
name to
WeVideo to
reflect
collaborative
nature of the
technology, goes
after general
consumer market

25. Zong is the leading mobile payment service used by online gaming and social
networking sites, such as Facebook, Gaia Online, IMVU and Playdom.
Raised $15
million Series A
from Matrix
Partners.
Referred by
Plug & Play
Early 2010 April 2010 July 2011
Acquired by ebay
for $240 million.
Spins off from
Echovox
July 2005
Start up Success Story
Nov 2000
Parent company
founded in
Switzerland
Feb 2007
Echovox
raised $5
million
Series A
from
Newbury
Ventures
Echovox raised
$7.5 million
Series B from
Advent Venture
Partners
Aug 2009
Facebook
credits
purchasable by
mobile phone
through Zong
Launched first
open mobile
platform in US.
Setup in Plug &
Play Tech
Center
Feb 2008

26. Every Business is Digital

27. Is Your Industry Digital?
Retail Hospitality Restaurant Media
Transportation Financial Services Consumer Goods Utilities
Law Enforcement Automotive Aircraft Heavy Machinery
Construction

28. Caterpillar is Digital

29. Digital Commonality
Ubiquitous
Access
• Mobile, local,
social
• Smart
hardware,
sensors,
network
Open Markets
• Borderless
competition
• Open access
& pricing
• Customer
rating &
reviews
Information
Intensive
• Segmentation
& customer
loyalty
• Crowd
enablement
• Product
effectiveness
& utilization

30. “The essential part of creativity is not being afraid to fail.”
-- Edwin H. Land

31. What do you see?