1. Execute Challenge-Driven Innovation Dr. Alpheus Bingham Founder and Member, Board of Directors Steven Domeck Innovation Manager, NASA Program

2. The Leadership Paradox "To be a god, at least to be a creative one, one must relinquish control and embrace uncertainty. Absolute control is absolutely boring. To birth the new, the unexpected, the truly novel - that is, to be genuinely surprised - one must surrender the seat of power to the mob below . – Kevin Kelly -

3. Infinite players enjoy being surprised. Continuously running into something one didn't know will ensure that the game will go on. The meaning of the past changes depending on what happens in the future. – Carse -- LEADERSHIP

4. “ The race is not always to the swift nor the victory to the strong; but that IS how you bet.”

5. Power Function

6. We sold more books today that didn't sell at all yesterday than we sold today of all the books that did sell yesterday.” Josh Petersen – Amazon employee

7. Power Function

8. What is an expert?

9. Swift and the Strong

10. “ Most of the smart people work somewhere else.” -Bill Joy, Sun Microsystems-

11. Swift and the Strong : Work Someplace?

12. Swift and the Strong : Work Someplace? Likelihood of solving a tractable domain-appropriate problem to be posed in the future.

13. Likelihood of solving a tractable domain-appropriate problem to be posed in the future. “ Most of the smart people work somewhere else.”

14. Likelihood of solving a tractable domain-appropriate problem to be posed in the future. “ Most of the smart people aren’t “smart”.”

16. Stock Market Do you want the CEO to set the share price every morning ?

18. InnoCentive Operations Seeker Companies Solvers InnoCentive was an experiment in open innovation. It worked. Proprietary and Confidential

19. InnoCentive Website

20. InnoCentive Operations Seeker Companies Solvers The Net@Work Proprietary and Confidential 220,000

26. Space is mostly empty E

27. Space is mostly empty E

28. Space is mostly empty E E E E E E E E E E E E E E E E

29. Marginality “ Because individuals become socialized to the norms and beliefs of their fields and organizations, remaining at the margins while keeping up to date and actively pursuing access to resources offers those marginalized a different set of perspectives and heuristics than those at the core of the professional establishment.” McLaughlin. 2001. Optimal Marginality: Innovation and orthodoxy in Fromm’s revision of psychoanalysis. The Sociological Quarterly . 42 (2) 271-288.

30. Experience/Circumstance Skill/Training Clear Challenge

31. Can you “find” Archimedes in his bathtub

32. “ I was thinking about tear gas….” The serendipity of ideas….

34. Boeing, Airbus, Russian Space Program NASA HR Potential Home Astronomers Sprint Engineers Home Makers etc Logic of Scarcity vs. the Logic of Abundance

35. Case Study Evaluation of the Open Innovation Pilot Program between NASA and InnoCentive, Inc.

38. Open Innovation Program Reach Over 2,900 Solvers from 80 Countries Participated NASA Johnson Space Center SLSD – SA NASA Glenn Research Center NASA Langley Research Center

39. NASA Pilot Challenges – Phase 1 Challenge Title - Center Area of Expertise Proposals Submitted Award Details Improved Barrier Layers … Keeping Food Fresh in Space - JSC Material Sciences 22 One Partial Award Mechanism for a Compact Aerobic Resistive Exercise Device – JSC/GRC Engineering 95 Fully Awarded Data-Driven Forecasting of Solar Events - JSC Mathematics 11 Fully Awarded Coordination of Sensor Swarms for Extraterrestrial Research - LARC Theory / Biology 37 Three Partial Awards

40. NASA Pilot Challenges – Phase 2 Challenge Title - Center Area of Expertise Proposals Submitted Award Details Medical Consumables Tracking - GRC Engineering 56 Three Partial Awards Augmenting the Exercise Experience - JSC Systems 18 One Partial Award Simple Microgravity Laundry System - JSC Engineering 108 One Partial Award