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2. Trumpia Background
Trumpia
Established in 2006
Silicon Valley, Anaheim, Seoul
50+ employees & fast growing
Thousands of customers
Ranked in 50 Movers & Shakers
Open 7 days
Ken Rhie, CEO
Co-founder, Trumpia
3 Successful startups
2 patents
Symantec, Deloitte, etc.
Harvard MBA
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3. Growth of Digital Marketing in the US
$13,232
$11,274
$9,150
in millions
$6,998
$4,896
$3,242
Source: Forrester, August 2011
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4. Dual Growth
Opportunities
Mobile Text Marketing
Rapid text message growth annually
Use of text messages as a marketing medium
Multi-channel Marketing
“Multi-tasking” & “instant” life style
Email became less effective. Mobile and Social are hot.
SaaS business model targeting SMB/SME
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6. Survival of the Fittest
Feeling Squeezed
Large national merchants
On-line merchants
Pressed for New Media
Flyers are old
Email alone became in-effective
Limited Staff
Owner = Part-time Marketer at night
Lack of expertise
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7. The Only Alternative: All-In-One Marketing
Dead Simple
One user interface for all channels
No need to learn multiple products
Does Everything
5 Most Popular Channels
Old (phone) to New (mobile & social)
All at 1 Place
One database
One vendor. One price to pay.
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8. Why All-In-One?
Reach ALL Customers
Email reaches 30%. Voice 20%.
Mobile Text 25%. IM 5%. Social 20%.
Value of “Marketing Suite”
All 5 channels for a price of 1
One low price, which pays back in one campaign
All-In-One Orchestration
Multiple touch points without spamming
Harmonic orchestration of media
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10. Industry Applications
Click on solution links for more details.
RETAIL STORES
http://trumpia.com/main/main_retailstore.php
TV/RADIO/ MAGAZINES
http://trumpia.com/main/main_media.php
RESTAURANTS
http://trumpia.com/main/main_restaurant.php
MARKETING/AD AGENCIES
http://trumpia.com/main/main_agency.php
MEDICAL SERVICES
http://trumpia.com/main/mobile_text_reminder_service.php
CLUBS, BARS, PROMOTERS
http://trumpia.com/main/main_promoters.php
SCHOOLS
http://www.attentionschool.com/
REAL ESTATE AGENTS
http://trumpia.com/main/main_realestate.php
CHURCHES
http://trumpia.com/main/main_church.php
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11. A Typical Success Story
Small to Medium Business (SMB)
Immediate & high response rates
Increase customer retention
Corporations
Interactive events
Branding support
Non-Profits
News, Alerts, Updates
Entertaining 2-way interactions
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12. RECEIVE FREE MONTH OF SERVICE
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Immediately use tools to test out conversions.
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