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#WPyall
             SCAN IT!
                Incorporating

             QR CODES
                      into




Stephanie True Moss
#WPyall
About Me
Stephanie True Moss
 @truemc
 @Qrmedia
 Co-host #QRchat

           True Moss Communications
            TrueMoss.com
            Qrmedia.us
            QRmediaGuide.com
#WPyall
QR Codes: they’re everywhere




                  By now
                  you’ve
                  probably
                  scanned
                  QR Codes.
#WPyall
#WPyall
Source: http://en.wikipedia.org/wiki/QR_code
#WPyall
Source: http://en.wikipedia.org/wiki/QR_code
#WPyall
About QR codes
   2D Barcodes
   QR = Quick Response
   Learn how they work
   What they are capable of doing
   Created for Auto industry
   Multiple Ways to use QR Codes

QR codes are capable of using the smart
phone’s camera, GPS, phone, SMS, internet
connection and more.
#WPyall
How much information?


  1D Barcode – Code 39   2D Barcode – PDF417
                                               QR Code
#WPyall
What Can QR Codes Do?
    Browse to a website
   Bookmark a website            Android Market Search
   Make a phone call             Foursquare Check-in
   Send an email                 YouTube, Vimeo - Play Video
   Send a SMS / Text Msg         Play MP3
   Create a vCard                Tweet on Twitter
   Create a meCard               WiFi Networks - Android
   Create a vCalendar Event      Plain Text
   Google Maps                   LinkedIn Profile
   Bing Maps                     Image, Photo
   Geographical Coordinates      Facebook Likes
   iTunes Store                  Paypal payments/donations
   iTunes App URL                & More
#WPyall
Where Can QR Codes Go?

   Business Cards      Building Permits
   Magazines           Labels
   Newspapers          Scoreboards
   Direct Mail         Nametags
   Signs               Television
   Buildings           Websites
   T-Shirts            Billboards
   Jewelry             & More
#WPyall
QR Code Scanning
20.1 million mobile phone owners in the U.S. used
their phones to scan a QR code in the 3-month
average period ending October 2011.

   59.4% from home
   44% from a retail store
   26.6% from a grocery store.
   21.4% while at work
   11.2% while outside or on public transportation
   10% while in a restaurant.
#WPyall
Think Mobile

 Resist the urge to put
  a QR code on your
  website that leads to:
#WPyall
Think Mobile

 Resist the urge to put
  a QR code on your
  website that leads to:
    the very same
   full-size website!
 … You will certainly
  lose the impact and
  disappoint the end
  users.
#WPyall
Think Mobile

 Where will your
  QR Code take the
  scanner?
#WPyall
Think Mobile

 Where will your
  QR Code take the
  scanner?
 Create a mobile
  landing page. A
  traditional website is
  hard to read.
#WPyall
Give Something Extra
                Think Creatively
                 and Consumer
                 Focused.
#WPyall
Give Something Extra
                Think Creatively
                 and Consumer
                 Focused.
                Offer Video
                 Instructions or
                 Care &
                 Maintenance
                 Information.
#WPyall
Offer, Call to Action
#WPyall
Add QR Codes - Plugins
ShortCodes / Quick Tags
QR Tag
  [qrcodetag]content[/qrcodetag]
5 Second QR Codes
  [qrcode]content[/qrcode]
WCS QR Code Generator
 [wcs_qr_code]   (permalink)
#WPyall
Plugins




QR Code Redirect
     custom post type
#WPyall
Plugins




[qr_code id=xx size=xx]
#WPyall
Add QR Codes - Widgets
Widgets
• WolframAlpha.com
    Embed Code (shortcode plugin)
[wolframalphawidget id=“xxx”
theme=“orange”]
#WPyall
Add QR Codes - Widgets
Widgets
• WolframAlpha.com
#WPyall
Add QR Codes - Widgets
Widgets
• Mobile-Barcodes.com
    Embed Code <iframe>
#WPyall
Add QR Codes - Widgets
Widgets
#WPyall
Add QR Codes
Google Chart API
• Add the code to single.php file
• Place extended URL in browser,
   save resulting QR Code
#WPyall
More
Add QR Codes with Google Chart API             QR Code Tag « WordPress Plugins
QR Code Redirect – WP Plugin                   QR Code Widget « WordPress Plugins
QR Code Tag – WP Plugin                        QR Encoder « WordPress Plugins
5 Second QR Codes – WP Plugin                  QR Print « WordPress Plugins
Generate Social Network Profile QR Code – WP   Qurify - WP Plugin
Plugin                                         Simple QR Code Creator Widget « WordPress
Create QR Codes – WP Plugin                    Plugins
WCS QR Code Generator – WP Plugin              Super Cool QR Code - WP plugin
Simple QR Code Creator Widget – WP Plugin      Twitter QR Code Signatures Widget « WordPress
WidgetBox QR Code Widget – WP Plugin           Plugins
                                               WCS QR Code Generator
5sec QR Codes - CodeCanyon                     Wolfram Alpha Code Generator
Create QR Code « WordPress Plugin              Wordpress Plugin – QR Redirect | NLB Creations
EasyQR « WordPress Plugin                      Yeblon QR Code Generator « WordPress Plugins
Generate Social Network Profile QR Code -      ZonaW QR Codes « WordPress Plugins
WordPress Plugin
Magn QR Code for WP « WordPress Plugins
#WPyall
Create Campaign QR Codes
#WPyall
QR Code Services
#WPyall
QR Code Services
#WPyall
          QR Codes/Shortener URLs
                   http://qrmedia.us/the-atl-welcomes-travelers-with-qr-codes-discounts-deals/
bit.ly or goo.gl




                             Long URL           Shortened URL


                                        http://bit.ly/fUJxTH
#WPyall
Include Instructions

 Include instructions on how to scan QR
  codes. Remember that not everyone knows
  what QR codes are or that they can have fun
  scanning them. Perhaps list a few QR Code
  scanners that work on multiple platforms.
  • Open QR code scanner application on your smart
  phone. Point the phone’s camera at the code,
  scanner will do the rest.
#WPyall
Include Instructions
#WPyall
Include Instructions
                             QR Codes extend
                             the possibilities!
                                 StopAfib.org, a non-profit
                                        organization, shares
                                 information via QR codes.
                                 They also give instructions
                                  for scanning and even for
                                      downloading QR code
                                      scanning applications.


                                 StopAfib.org



               Source: QRmedia
#WPyall
Include Instructions




                        Source: QRmedia


  See them, Scan them
#WPyall
Test, Test, and Test Again!
              Test your QR code to make
               sure that it resolves to the
               correct mobile optimized
               URL or content.

                          Be sure to test
                           using different
                           smart phone
                           and QR code
                           scanner/
                           reader apps.
#WPyall
Business Cards
#WPyall
QR Codes for Good!
#WPyall
QR Codes for Good!
#WPyall
QR Codes for Good!
#WPyall
Billboards




http://mashable.com
#WPyall
Creative QR Codes
#WPyall
Edible QR Codes
#WPyall
Creative QR Codes
#WPyall
Creative QR Codes
#WPyall
Creative QR Codes




    http://mashable.com
#WPyall
Creative QR Codes
#WPyall
Creative QR Codes
#WPyall
Creative QR Codes
#WPyall
Creative QR Codes
#WPyall
Creative QR Codes
#WPyall
Creative QR Codes
#WPyall
QR Code Generators List!
#WPyall
           Thank You!




All lists are available at QRmedia.us   ©Copyright 2012 QRmedia.us

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