SlideShare ist ein Scribd-Unternehmen logo
1 von 32
Putting Social Media to Good Use:
   A Case Study of the Salvation Army

                 April 7, 2010




                For audio, turn on your speakers,
            or Call 323-417-4600, code 543-910-483
CanadaHelps.org
What is CanadaHelps?
  A public charitable foundation that provides accessible and
  affordable online technology to both donors and charities.

For Charities
   A cost-effective means of raising funds online.

For Donors
   A one-stop-shop for giving.

            CanadaHelps is a charity helping charities.

                            For audio, turn on your speakers,
                        or Call 323-417-4600, code 543-910-483
You can hear us, but we can’t hear you




Type questions in the Questions Log




         Webinar recording and slides
             will be available on
         www.mycharityconnects.org


           Turn up your volume


    For the best webinar experience, close all other applications.
                                     For audio, turn on your speakers,
                                 or Call 323-417-4600, code 543-910-483
Today’s Guest Presenter


       Jeremy Watt
              Web Producer / Photographer
              Salvation Army




          For audio, turn on your speakers,
      or Call 323-417-4600, code 543-910-483
Passion
SalvationArmy.ca
1,700
Visits per day
145,000
Page views per
    month
2008 = 506 Fans
2010 = 2121 Fans
2008 = 270 Followers
    2010 = 3448
     Followers
What Social Media
Tools Should We
      Use?
All of them.
Connect in every
 way you can.
/username
Reach out.
The next big thing?
Location, Location, Location + Mobile
SalvationArmy.ca
On your mobile phone
Text to Donate
$5 donations with your mobile phone
W.T.F?*
*Acronym © Jeremy Watt
Thank you.
twitter.com/jeremywatt
facebook.com/jeremywatt
jeremywatt.com
ABOUT MYCHARITYCONNECTS


             For audio, turn on your speakers,
         or Call 323-417-4600, code 543-910-483
www.mycharityconnects.org
• Free online resources                                         Next Webinar

   • Information about technology
                                                             “Five Free Online
   • Video demonstrations
                                                             Tools Your Charity
   • More webinars                                              Could Use”
   • Past webinar recordings
   • Learning opportunities                                        April 21
                                                                 2PM – 3PM
   • Events
                                                               (Eastern Time)
                        For audio, turn on your speakers,
                    or Call 323-417-4600, code 543-910-483
MYCHARITYCONNECTS CONFERENCE 2010
              JUNE 7 – 8 | MaRS CENTRE, TORONTO

• Two days packed with great information about all that the
  online world has to offer charities and non-profits
• Learn all about using the internet to fulfill your mission
• Get familiar with the stuff you don’t know, moving on the
  stuff you do, and correctly evaluate the stuff you’ve done
• Part of Net Change Week, and in collaboration with
  SiG@MaRS
Question and Answer
You can hear us, but
we can’t hear you




Ask questions here




Ask away!


                      For audio, turn on your speakers,
                  or Call 323-417-4600, code 543-910-483
Thank you for attending!
       Webinar slides and recording will be up on:
       www.mycharityconnects.org/pastwebinars

Check out www.mycharityconnects.org for more resources!

            Questions, feedback, comments?
           Email us at: carlo@canadahelps.org


             Thanks to:

Weitere ähnliche Inhalte

Andere mochten auch

Edição especial melhores campanhas 05.02
Edição especial melhores campanhas 05.02Edição especial melhores campanhas 05.02
Edição especial melhores campanhas 05.02Meio & Mensagem
 
Sequence Like a Boss - BriForum 2015 Denver
Sequence Like a Boss - BriForum 2015 DenverSequence Like a Boss - BriForum 2015 Denver
Sequence Like a Boss - BriForum 2015 DenverRyanWillDotcom
 
Brent Polishak at Hardware Innovation Summit 2013
Brent Polishak at Hardware Innovation Summit 2013Brent Polishak at Hardware Innovation Summit 2013
Brent Polishak at Hardware Innovation Summit 2013makezine
 
Disney "magic" training at dierbergs
Disney "magic" training at dierbergsDisney "magic" training at dierbergs
Disney "magic" training at dierbergssyed1245zain
 
Prova de portugues 02. 2014
Prova de portugues 02. 2014Prova de portugues 02. 2014
Prova de portugues 02. 2014Ivana Mayrink
 
نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...
نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...
نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...Intenal Auditor Expert
 
2. Trade Certificate of Christopher Prendergast
2. Trade Certificate of Christopher Prendergast2. Trade Certificate of Christopher Prendergast
2. Trade Certificate of Christopher PrendergastChris Prendergast
 
Colour palette analysis
Colour palette analysisColour palette analysis
Colour palette analysisdavo28
 

Andere mochten auch (14)

Edição especial melhores campanhas 05.02
Edição especial melhores campanhas 05.02Edição especial melhores campanhas 05.02
Edição especial melhores campanhas 05.02
 
BCIT Diploma
BCIT DiplomaBCIT Diploma
BCIT Diploma
 
Sequence Like a Boss - BriForum 2015 Denver
Sequence Like a Boss - BriForum 2015 DenverSequence Like a Boss - BriForum 2015 Denver
Sequence Like a Boss - BriForum 2015 Denver
 
Brent Polishak at Hardware Innovation Summit 2013
Brent Polishak at Hardware Innovation Summit 2013Brent Polishak at Hardware Innovation Summit 2013
Brent Polishak at Hardware Innovation Summit 2013
 
Disney "magic" training at dierbergs
Disney "magic" training at dierbergsDisney "magic" training at dierbergs
Disney "magic" training at dierbergs
 
Los hipopótamos...
Los hipopótamos...Los hipopótamos...
Los hipopótamos...
 
0046SportsOS11Dec2015
0046SportsOS11Dec20150046SportsOS11Dec2015
0046SportsOS11Dec2015
 
Prova de portugues 02. 2014
Prova de portugues 02. 2014Prova de portugues 02. 2014
Prova de portugues 02. 2014
 
نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...
نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...
نحو مؤشر للإفصاح المحاسبي البيئي الإختيارى مع دراسة تطبيقية على الشركات المقي...
 
Tesol presentation 2015
Tesol presentation 2015Tesol presentation 2015
Tesol presentation 2015
 
2. Trade Certificate of Christopher Prendergast
2. Trade Certificate of Christopher Prendergast2. Trade Certificate of Christopher Prendergast
2. Trade Certificate of Christopher Prendergast
 
Colour palette analysis
Colour palette analysisColour palette analysis
Colour palette analysis
 
INFO LGB
INFO LGBINFO LGB
INFO LGB
 
Aa
AaAa
Aa
 

Ähnlich wie Putting Social Media To Good Use - A Case Study Of The Salvation Army

The Value Of Being Online And How To Get Your Board Onside
The Value Of Being Online And How To Get Your Board OnsideThe Value Of Being Online And How To Get Your Board Onside
The Value Of Being Online And How To Get Your Board OnsideCanadaHelps / MyCharityConnects
 
Where Is eXtension
Where Is eXtensionWhere Is eXtension
Where Is eXtensionchwood
 
GFAR webinar: "The art and science of webcasting and webstreaming"
GFAR webinar: "The art and science of webcasting and webstreaming"GFAR webinar: "The art and science of webcasting and webstreaming"
GFAR webinar: "The art and science of webcasting and webstreaming"GCARD Conferences
 
The Networked NonProfit - Using Social Media to Accomplish More With Less
The Networked NonProfit - Using Social Media to Accomplish More With LessThe Networked NonProfit - Using Social Media to Accomplish More With Less
The Networked NonProfit - Using Social Media to Accomplish More With LessCanadaHelps / MyCharityConnects
 
EdWeb Webinar: Personal Learning Networks
EdWeb Webinar: Personal Learning NetworksEdWeb Webinar: Personal Learning Networks
EdWeb Webinar: Personal Learning NetworksKathy Schrock
 
National NBN-enabled Digital Economy Forum presentations
National NBN-enabled Digital Economy Forum presentationsNational NBN-enabled Digital Economy Forum presentations
National NBN-enabled Digital Economy Forum presentationsWorkforce BluePrint
 
Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...
Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...
Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...CanadaHelps / MyCharityConnects
 
Webinar - Request Donated Tech Through TechSoup - 2015-08-13
Webinar - Request Donated Tech Through TechSoup - 2015-08-13Webinar - Request Donated Tech Through TechSoup - 2015-08-13
Webinar - Request Donated Tech Through TechSoup - 2015-08-13TechSoup
 
How technology can help people with Parkinson's
How technology can help people with Parkinson'sHow technology can help people with Parkinson's
How technology can help people with Parkinson'sAbilityNet
 
2012 marlc-social media-virtualmeeting-videochat
2012 marlc-social media-virtualmeeting-videochat2012 marlc-social media-virtualmeeting-videochat
2012 marlc-social media-virtualmeeting-videochatNEA
 
Presentation event promotion with social media
Presentation event promotion with social mediaPresentation event promotion with social media
Presentation event promotion with social mediaTechSoup
 
Presentation flip in' out @ the library
Presentation flip in' out @ the libraryPresentation flip in' out @ the library
Presentation flip in' out @ the libraryTechSoup
 

Ähnlich wie Putting Social Media To Good Use - A Case Study Of The Salvation Army (20)

Five Pillars Of Internet Fundraising
Five Pillars Of Internet FundraisingFive Pillars Of Internet Fundraising
Five Pillars Of Internet Fundraising
 
5 Free Online Tools Your Charity Can Use
5 Free Online Tools Your Charity Can Use5 Free Online Tools Your Charity Can Use
5 Free Online Tools Your Charity Can Use
 
The Value Of Being Online And How To Get Your Board Onside
The Value Of Being Online And How To Get Your Board OnsideThe Value Of Being Online And How To Get Your Board Onside
The Value Of Being Online And How To Get Your Board Onside
 
Monthly Giving: A Tool for Sustainable Fundraising
Monthly Giving: A Tool for Sustainable FundraisingMonthly Giving: A Tool for Sustainable Fundraising
Monthly Giving: A Tool for Sustainable Fundraising
 
How2 hostwebinar
How2 hostwebinarHow2 hostwebinar
How2 hostwebinar
 
Where Is eXtension
Where Is eXtensionWhere Is eXtension
Where Is eXtension
 
Watch It Grow: How to Cultivate Your Email List
Watch It Grow: How to Cultivate Your Email ListWatch It Grow: How to Cultivate Your Email List
Watch It Grow: How to Cultivate Your Email List
 
GFAR webinar: "The art and science of webcasting and webstreaming"
GFAR webinar: "The art and science of webcasting and webstreaming"GFAR webinar: "The art and science of webcasting and webstreaming"
GFAR webinar: "The art and science of webcasting and webstreaming"
 
The Networked NonProfit - Using Social Media to Accomplish More With Less
The Networked NonProfit - Using Social Media to Accomplish More With LessThe Networked NonProfit - Using Social Media to Accomplish More With Less
The Networked NonProfit - Using Social Media to Accomplish More With Less
 
Tales from the tech sandbox
Tales from the tech sandboxTales from the tech sandbox
Tales from the tech sandbox
 
EdWeb Webinar: Personal Learning Networks
EdWeb Webinar: Personal Learning NetworksEdWeb Webinar: Personal Learning Networks
EdWeb Webinar: Personal Learning Networks
 
National NBN-enabled Digital Economy Forum presentations
National NBN-enabled Digital Economy Forum presentationsNational NBN-enabled Digital Economy Forum presentations
National NBN-enabled Digital Economy Forum presentations
 
Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...
Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...
Do You Feel Technology Is a Source of Frustration or Creativity for your Orga...
 
Webinar - Request Donated Tech Through TechSoup - 2015-08-13
Webinar - Request Donated Tech Through TechSoup - 2015-08-13Webinar - Request Donated Tech Through TechSoup - 2015-08-13
Webinar - Request Donated Tech Through TechSoup - 2015-08-13
 
How technology can help people with Parkinson's
How technology can help people with Parkinson'sHow technology can help people with Parkinson's
How technology can help people with Parkinson's
 
The Art of Storytelling: 2.0 Edition
The Art of Storytelling: 2.0 EditionThe Art of Storytelling: 2.0 Edition
The Art of Storytelling: 2.0 Edition
 
2012 marlc-social media-virtualmeeting-videochat
2012 marlc-social media-virtualmeeting-videochat2012 marlc-social media-virtualmeeting-videochat
2012 marlc-social media-virtualmeeting-videochat
 
Webcast
WebcastWebcast
Webcast
 
Presentation event promotion with social media
Presentation event promotion with social mediaPresentation event promotion with social media
Presentation event promotion with social media
 
Presentation flip in' out @ the library
Presentation flip in' out @ the libraryPresentation flip in' out @ the library
Presentation flip in' out @ the library
 

Mehr von CanadaHelps / MyCharityConnects

Small Organizations Achieving Big Peer-to-Peer Fundraising Results
Small Organizations Achieving Big Peer-to-Peer Fundraising ResultsSmall Organizations Achieving Big Peer-to-Peer Fundraising Results
Small Organizations Achieving Big Peer-to-Peer Fundraising ResultsCanadaHelps / MyCharityConnects
 
Holiday Online Fundraising: 30 Tips for Campaign Success
Holiday Online Fundraising: 30 Tips for Campaign SuccessHoliday Online Fundraising: 30 Tips for Campaign Success
Holiday Online Fundraising: 30 Tips for Campaign SuccessCanadaHelps / MyCharityConnects
 
How Innoweave Can Help Your Organization Generate Greater Impact
How Innoweave Can Help Your Organization Generate Greater ImpactHow Innoweave Can Help Your Organization Generate Greater Impact
How Innoweave Can Help Your Organization Generate Greater ImpactCanadaHelps / MyCharityConnects
 
Bored Fundraiser or Board Fund Strategist? The Choice is Yours!
Bored Fundraiser or Board Fund Strategist? The Choice is Yours! Bored Fundraiser or Board Fund Strategist? The Choice is Yours!
Bored Fundraiser or Board Fund Strategist? The Choice is Yours! CanadaHelps / MyCharityConnects
 
From GivingTuesday to Tax-time: 5 Free Promotional Opportunities
From GivingTuesday to Tax-time: 5 Free Promotional OpportunitiesFrom GivingTuesday to Tax-time: 5 Free Promotional Opportunities
From GivingTuesday to Tax-time: 5 Free Promotional OpportunitiesCanadaHelps / MyCharityConnects
 
Reference Material for The Evolution of a Planned Giving Program Webinar
Reference Material for The Evolution of a Planned Giving Program Webinar Reference Material for The Evolution of a Planned Giving Program Webinar
Reference Material for The Evolution of a Planned Giving Program Webinar CanadaHelps / MyCharityConnects
 
Key Steps for Building a Major Gifts Program with Sue Egles
Key Steps for Building a Major Gifts Program with Sue EglesKey Steps for Building a Major Gifts Program with Sue Egles
Key Steps for Building a Major Gifts Program with Sue EglesCanadaHelps / MyCharityConnects
 
Building a successful online campaign for #GivingTuesday
Building a successful online campaign for #GivingTuesdayBuilding a successful online campaign for #GivingTuesday
Building a successful online campaign for #GivingTuesdayCanadaHelps / MyCharityConnects
 

Mehr von CanadaHelps / MyCharityConnects (20)

Small Organizations Achieving Big Peer-to-Peer Fundraising Results
Small Organizations Achieving Big Peer-to-Peer Fundraising ResultsSmall Organizations Achieving Big Peer-to-Peer Fundraising Results
Small Organizations Achieving Big Peer-to-Peer Fundraising Results
 
How to Grow Your Monthly Donors
How to Grow Your Monthly DonorsHow to Grow Your Monthly Donors
How to Grow Your Monthly Donors
 
Securities Donations: A 20 Minute Crash Course
Securities Donations: A 20 Minute Crash CourseSecurities Donations: A 20 Minute Crash Course
Securities Donations: A 20 Minute Crash Course
 
Holiday Online Fundraising: 30 Tips for Campaign Success
Holiday Online Fundraising: 30 Tips for Campaign SuccessHoliday Online Fundraising: 30 Tips for Campaign Success
Holiday Online Fundraising: 30 Tips for Campaign Success
 
How Innoweave Can Help Your Organization Generate Greater Impact
How Innoweave Can Help Your Organization Generate Greater ImpactHow Innoweave Can Help Your Organization Generate Greater Impact
How Innoweave Can Help Your Organization Generate Greater Impact
 
Bored Fundraiser or Board Fund Strategist? The Choice is Yours!
Bored Fundraiser or Board Fund Strategist? The Choice is Yours! Bored Fundraiser or Board Fund Strategist? The Choice is Yours!
Bored Fundraiser or Board Fund Strategist? The Choice is Yours!
 
Building Brands that Connect with Donors & Stakeholders
Building Brands that Connect with Donors & StakeholdersBuilding Brands that Connect with Donors & Stakeholders
Building Brands that Connect with Donors & Stakeholders
 
From GivingTuesday to Tax-time: 5 Free Promotional Opportunities
From GivingTuesday to Tax-time: 5 Free Promotional OpportunitiesFrom GivingTuesday to Tax-time: 5 Free Promotional Opportunities
From GivingTuesday to Tax-time: 5 Free Promotional Opportunities
 
Engaging Major Donors on GivingTuesday
Engaging Major Donors on GivingTuesdayEngaging Major Donors on GivingTuesday
Engaging Major Donors on GivingTuesday
 
Ideas for GivingTuesday
Ideas for GivingTuesdayIdeas for GivingTuesday
Ideas for GivingTuesday
 
Innoweave webinar full deck
Innoweave webinar full deckInnoweave webinar full deck
Innoweave webinar full deck
 
The Evolution of a Planned Giving Program
The Evolution of a Planned Giving ProgramThe Evolution of a Planned Giving Program
The Evolution of a Planned Giving Program
 
Reference Material for The Evolution of a Planned Giving Program Webinar
Reference Material for The Evolution of a Planned Giving Program Webinar Reference Material for The Evolution of a Planned Giving Program Webinar
Reference Material for The Evolution of a Planned Giving Program Webinar
 
The Future of Volunteer Management
The Future of Volunteer ManagementThe Future of Volunteer Management
The Future of Volunteer Management
 
Key Steps for Building a Major Gifts Program with Sue Egles
Key Steps for Building a Major Gifts Program with Sue EglesKey Steps for Building a Major Gifts Program with Sue Egles
Key Steps for Building a Major Gifts Program with Sue Egles
 
CanadaHelps 101 (March 2014)
CanadaHelps 101 (March 2014) CanadaHelps 101 (March 2014)
CanadaHelps 101 (March 2014)
 
Strategies for Renewing First Time Donor Support
Strategies for Renewing First Time Donor SupportStrategies for Renewing First Time Donor Support
Strategies for Renewing First Time Donor Support
 
What is CanadaHelps?
What is CanadaHelps? What is CanadaHelps?
What is CanadaHelps?
 
CanadaHelps 101
CanadaHelps 101 CanadaHelps 101
CanadaHelps 101
 
Building a successful online campaign for #GivingTuesday
Building a successful online campaign for #GivingTuesdayBuilding a successful online campaign for #GivingTuesday
Building a successful online campaign for #GivingTuesday
 

Putting Social Media To Good Use - A Case Study Of The Salvation Army