How you can really be effective using social media in 15 minutes. This presentation is geared to the small business person, realtor, or micro entrepreneur.

1. @JackieWolvenJacquelineWolven.com
SOCIAL MEDIA
IN 15 MINUTES
How To Grow Your
Online Presence
Without Going Crazy
with Jacqueline Wolven

2. @JackieWolvenJacquelineWolven.com
WHAT IS THE SECRET?
How do I really get it all done in just 15 minutes?

3. @JackieWolvenJacquelineWolven.com
DON’T GO DOWN
THE RABBIT HOLE
Getting distracted is the wonder
and the curse of the internet.

4. @JackieWolvenJacquelineWolven.com
GET A TIMER
Pick One Task Online
Set the Timer for 15 Minutes
Do Just That Task – No Distractions.

5. @JackieWolvenJacquelineWolven.com
WHAT CAN YOU
DO IN 15 MINUTES?
What is really possible?

6. @JackieWolvenJacquelineWolven.com
WRITE ONE
TOTALLY ACCEPTABLE
BLOG POST
• Jot Down 3 Keywords
• Include: What, Who, When,
Where & A Pretty Picture
Extra Credit: Share Post to Facebook,
Twitter or LinkedIn

7. @JackieWolvenJacquelineWolven.com
TWEET THIS
Sometimes good enough is totally acceptable. via
@jackiewolven

8. @JackieWolvenJacquelineWolven.com
FACEBOOK
IN 15 MINUTES
• Write 5 posts and schedule them
• Working as your ―Page‖ like other
businesses in your community
• Share another person’s post
Extra Credit: Create an event

9. @JackieWolvenJacquelineWolven.com
TWEET THIS
Facebook friends aren’t necessarily real. The people
who sit around my table at dinner are real. via
@jackiewolven

10. @JackieWolvenJacquelineWolven.com
TWITTER
IN 15 MINUTES
• Write 3 tweets and schedule them using the
free tool HootSuite.com
• Tweets can be:
• Business related
• Fun & Interesting
• Promotional
• Circulate Blog Posts
Extra Credit: Create a #hashtag

11. @JackieWolvenJacquelineWolven.com
WHAT’S A HASHTAG
A hashtag is a word or phrase after the # sign that is
easily searched in twitter or online. Such as
#DoGoodWork

12. @JackieWolvenJacquelineWolven.com
PINTEREST
IN 15 MINUTES
• Post photos of your listings
• Create a board about your area
• Include your website, keywords &
hashtags in your descriptions
Extra Credit: Post your photos
directly from photos that you
upload from your site/blog

13. @JackieWolvenJacquelineWolven.com
Pinteresting Facts
• American Pinterest users spend on average 1 hour and
17 minutes per day on the site
• Pinterest referrals spend 70% more money than visitors
referred from non-social channels
• Total Unique visitors to Pinterest increased by 2,702%
since May 2011
• 80% of Pinterest users are Women, while 50% of all
Pinterest users have children

14. @JackieWolvenJacquelineWolven.com
INSTAGRAM
IN 15 MINUTES
• Take a photo of a property
• Like photos from your area (find
photos by searching for your location)
Extra Credit: Create an Instagram
contest for your areas most beautiful
home/room/location

15. @JackieWolvenJacquelineWolven.com
YOUTUBE
IN 15 MINUTES
• Create a walk through video
• Create a channel that showcases
videos you find about your area
Extra Credit: Start writing 30 second
videos that your office develops

16. @JackieWolvenJacquelineWolven.com
YouTube Facts
• More than 1 billion unique users visit YouTube each
month
• Over 6 billion hours of video are watched each month on
YouTube—that's almost an hour for every person on
Earth, and 50% more than last year
• 100 hours of video are uploaded to YouTube every minute
• According to Nielsen, YouTube reaches more US adults
ages 18-34 than any cable network

17. @JackieWolvenJacquelineWolven.com
LINKEDIN
IN 15 MINUTES
• Review and update 1 area of your profile
• Share a blog post or item of interest
• Join a group
• Review and add to your company page

18. @JackieWolvenJacquelineWolven.com
LINKEDIN
EXTRA CREDIT
The Real Estate Pro App for LinkedIn is the easiest way
to stay informed about your local real estate and office
space marketplace. Use it to find office space listings for
lease and property for sale. Follow and connect with
active brokers and professionals, track new property
listings and see the latest deals in your market.

19. @JackieWolvenJacquelineWolven.com
HOW CAN I SAVE TIME
Time equals money,
let’s save some and make the other.

20. @JackieWolvenJacquelineWolven.com
TOOLS THAT
SAVE TIME
• HootSuite.com
• Buffer.com
• Facebook Scheduling Tool
• Constant Contact/Social
Media Manager
• Blog Post Scheduling

21. @JackieWolvenJacquelineWolven.com
TWEET THIS
Social Media or any marketing isn’t worth doing unless
you see actual bump in your biz. @jackiewolven

22. @JackieWolvenJacquelineWolven.com
HOW DO I KNOW
IF IT IS WORKING

23. @JackieWolvenJacquelineWolven.com
FIRST,
ASSESS THE
SITUATION
• What social media does your
community use?
• Are you watching your site statistics
using Google Analytics, Facebook
Insights & Pinterest for Business
• Are your posts, tweets & pins being
liked and shared?

24. @JackieWolvenJacquelineWolven.com
THE REAL SECRETS
TO EFFECTIVE
SOCIAL MEDIA
• Choose one social media channel
• Set boundaries on your attention by
setting your timer and doing one
online task that is real work
• Use tools to assess what is working
• Feel good about small wins!

25. @JackieWolvenJacquelineWolven.com
JACQUELINEWOLVEN.COM
Twitter: @jackiewolven
Facebook: Jacqueline Wolven
Email: jacquelinewolven.com
Ask
Jacqueline!