SlideShare ist ein Scribd-Unternehmen logo
1 von 11
Copyright © 2010 Shinawatra University Case Study: Priceline.com and The search for a business model that works Instructor: Dr. Rachanee Ungrangsi     Presenter: Mohamed Hussein (Takow)
Copyright © 2010 Shinawatra University
Copyright © 2010 Shinawatra University Name Your Own Price Save Money Now
Introduction ,[object Object],[object Object],[object Object],Copyright © 2010 Shinawatra University
Introduction  - Continue ,[object Object],[object Object],Copyright © 2010 Shinawatra University
What is a Business Model? ,[object Object],[object Object],[object Object],Copyright © 2010 Shinawatra University
Business Model …cont. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Copyright © 2010 Shinawatra University
Priceline Bus. Model Elements ,[object Object],[object Object],[object Object],Copyright © 2010 Shinawatra University
Back to the History ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Copyright © 2010 Shinawatra University
How Priceline works ,[object Object],[object Object],[object Object],[object Object],Copyright © 2010 Shinawatra University
Important rules for Customers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Copyright © 2010 Shinawatra University

Weitere ähnliche Inhalte

Was ist angesagt?

Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)
Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)
Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)Siddharth Barjatya
 
Jet blue airways managing growth
Jet blue airways managing growthJet blue airways managing growth
Jet blue airways managing growthAbhishek Mishra
 
Toyota segmentation and introducing
Toyota segmentation and introducing Toyota segmentation and introducing
Toyota segmentation and introducing IsharaPriyanath
 
Airline Revenue - Case Study and Industry Analysis
Airline Revenue - Case Study and Industry AnalysisAirline Revenue - Case Study and Industry Analysis
Airline Revenue - Case Study and Industry AnalysisFrank A.
 
australian paper manufacturing
australian paper manufacturingaustralian paper manufacturing
australian paper manufacturingAnuraag Sharma
 
AIR FRANCE INTERNET MARKETING
AIR FRANCE INTERNET MARKETINGAIR FRANCE INTERNET MARKETING
AIR FRANCE INTERNET MARKETINGSwarupa Rani Sahu
 
Cathay Pacific - Case Study
Cathay Pacific - Case StudyCathay Pacific - Case Study
Cathay Pacific - Case StudyBrandwatch
 
Culinarian Cookware case study analysis
Culinarian Cookware case study analysisCulinarian Cookware case study analysis
Culinarian Cookware case study analysisSaurabh Mhase
 
Strategy Management at IndiGo Airlines
Strategy Management at IndiGo AirlinesStrategy Management at IndiGo Airlines
Strategy Management at IndiGo AirlinesPramey Zode
 
Cunard Line Ltd Harvard Business School Case
Cunard Line Ltd Harvard Business School CaseCunard Line Ltd Harvard Business School Case
Cunard Line Ltd Harvard Business School CaseCA Narinder Jit Singh
 
Assignment-1 Harsh Mansuriya-GCET
Assignment-1 Harsh Mansuriya-GCETAssignment-1 Harsh Mansuriya-GCET
Assignment-1 Harsh Mansuriya-GCETHarsh Mansuriya
 
Startbucks delivering customer service
Startbucks delivering customer serviceStartbucks delivering customer service
Startbucks delivering customer serviceAgil V Joseph
 

Was ist angesagt? (20)

Ryanair
Ryanair Ryanair
Ryanair
 
Jet Blue
Jet BlueJet Blue
Jet Blue
 
Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)
Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)
Reliance Baking Soda: Optimizing Promotional Spending (HBR Brief Case)
 
Cola wars between Cocacola and Pepsi
Cola wars between Cocacola and PepsiCola wars between Cocacola and Pepsi
Cola wars between Cocacola and Pepsi
 
Jet blue airways managing growth
Jet blue airways managing growthJet blue airways managing growth
Jet blue airways managing growth
 
Jetblue
JetblueJetblue
Jetblue
 
Toyota segmentation and introducing
Toyota segmentation and introducing Toyota segmentation and introducing
Toyota segmentation and introducing
 
Showrooming at best buy
Showrooming at best buyShowrooming at best buy
Showrooming at best buy
 
Airline Revenue - Case Study and Industry Analysis
Airline Revenue - Case Study and Industry AnalysisAirline Revenue - Case Study and Industry Analysis
Airline Revenue - Case Study and Industry Analysis
 
Ryanair strategy
Ryanair strategyRyanair strategy
Ryanair strategy
 
australian paper manufacturing
australian paper manufacturingaustralian paper manufacturing
australian paper manufacturing
 
AIR FRANCE INTERNET MARKETING
AIR FRANCE INTERNET MARKETINGAIR FRANCE INTERNET MARKETING
AIR FRANCE INTERNET MARKETING
 
Amazon business model
Amazon business modelAmazon business model
Amazon business model
 
Cathay Pacific - Case Study
Cathay Pacific - Case StudyCathay Pacific - Case Study
Cathay Pacific - Case Study
 
Culinarian Cookware case study analysis
Culinarian Cookware case study analysisCulinarian Cookware case study analysis
Culinarian Cookware case study analysis
 
Strategy Management at IndiGo Airlines
Strategy Management at IndiGo AirlinesStrategy Management at IndiGo Airlines
Strategy Management at IndiGo Airlines
 
Cunard Line Ltd Harvard Business School Case
Cunard Line Ltd Harvard Business School CaseCunard Line Ltd Harvard Business School Case
Cunard Line Ltd Harvard Business School Case
 
Assignment-1 Harsh Mansuriya-GCET
Assignment-1 Harsh Mansuriya-GCETAssignment-1 Harsh Mansuriya-GCET
Assignment-1 Harsh Mansuriya-GCET
 
jetBlue
jetBluejetBlue
jetBlue
 
Startbucks delivering customer service
Startbucks delivering customer serviceStartbucks delivering customer service
Startbucks delivering customer service
 

Ähnlich wie Case study priceline.com (from takow)

customer relationship management
customer relationship managementcustomer relationship management
customer relationship managementSupriya Sharma
 
Top 10 Online business models to make money
Top 10 Online business models to make moneyTop 10 Online business models to make money
Top 10 Online business models to make moneyAnjali Mehta
 
Creating Great PPC Ads
Creating Great PPC AdsCreating Great PPC Ads
Creating Great PPC AdsClaude Oggier
 
Post Install Performance – How to Get ROI From Mobile_Stephen Rumbelow
Post Install Performance – How to Get ROI From Mobile_Stephen RumbelowPost Install Performance – How to Get ROI From Mobile_Stephen Rumbelow
Post Install Performance – How to Get ROI From Mobile_Stephen RumbelowPerformanceIN
 
Tenmou Corporate Summary
Tenmou Corporate SummaryTenmou Corporate Summary
Tenmou Corporate SummaryHasan Ali
 
Strategies for Building World Class Sales Organizations
Strategies for Building World Class Sales OrganizationsStrategies for Building World Class Sales Organizations
Strategies for Building World Class Sales OrganizationsLandslide Technologies
 
Proposed marketing communications plan for Oak Pension - 2017
Proposed marketing communications plan for Oak Pension - 2017Proposed marketing communications plan for Oak Pension - 2017
Proposed marketing communications plan for Oak Pension - 2017Daniel Emeka
 
2016 Monitor Awards Gold Winners: P&C Insurance
2016 Monitor Awards Gold Winners: P&C Insurance2016 Monitor Awards Gold Winners: P&C Insurance
2016 Monitor Awards Gold Winners: P&C InsuranceCorporate Insight
 
Truck Suvidha Awards & Recognition.pdf
Truck Suvidha Awards & Recognition.pdfTruck Suvidha Awards & Recognition.pdf
Truck Suvidha Awards & Recognition.pdfSarvodaya Infotech
 
International Business - Internship Report - Lincoln University Oakland
International Business - Internship Report - Lincoln University OaklandInternational Business - Internship Report - Lincoln University Oakland
International Business - Internship Report - Lincoln University OaklandVIPIN VETTICKAL
 
5 Winning Strategies Social Ecommerce Ebook
5 Winning Strategies Social Ecommerce Ebook5 Winning Strategies Social Ecommerce Ebook
5 Winning Strategies Social Ecommerce EbookOptaros
 
5 Winning Strategies - Social Ecommerce Ebook
5 Winning Strategies - Social Ecommerce Ebook5 Winning Strategies - Social Ecommerce Ebook
5 Winning Strategies - Social Ecommerce EbookMelih ÖZCANLI
 
Show Me the Money_ Unveiling the Secrets of Revenue Models - ZT (1).pptx
Show Me the Money_  Unveiling the Secrets of Revenue Models - ZT (1).pptxShow Me the Money_  Unveiling the Secrets of Revenue Models - ZT (1).pptx
Show Me the Money_ Unveiling the Secrets of Revenue Models - ZT (1).pptxEuropean Innovation Academy
 
Reimagine Growth 2: Customer Acquisition
Reimagine Growth 2: Customer AcquisitionReimagine Growth 2: Customer Acquisition
Reimagine Growth 2: Customer AcquisitionCleverTap
 

Ähnlich wie Case study priceline.com (from takow) (20)

customer relationship management
customer relationship managementcustomer relationship management
customer relationship management
 
Top 10 Online business models to make money
Top 10 Online business models to make moneyTop 10 Online business models to make money
Top 10 Online business models to make money
 
Creating Great PPC Ads
Creating Great PPC AdsCreating Great PPC Ads
Creating Great PPC Ads
 
Post Install Performance – How to Get ROI From Mobile_Stephen Rumbelow
Post Install Performance – How to Get ROI From Mobile_Stephen RumbelowPost Install Performance – How to Get ROI From Mobile_Stephen Rumbelow
Post Install Performance – How to Get ROI From Mobile_Stephen Rumbelow
 
Tenmou Corporate Summary
Tenmou Corporate SummaryTenmou Corporate Summary
Tenmou Corporate Summary
 
3DHoudini Q&A
3DHoudini Q&A3DHoudini Q&A
3DHoudini Q&A
 
E commerce case2
E commerce case2E commerce case2
E commerce case2
 
Pockets of profitability
Pockets of profitabilityPockets of profitability
Pockets of profitability
 
3DHoudini Q&A
3DHoudini Q&A3DHoudini Q&A
3DHoudini Q&A
 
Strategies for Building World Class Sales Organizations
Strategies for Building World Class Sales OrganizationsStrategies for Building World Class Sales Organizations
Strategies for Building World Class Sales Organizations
 
Proposed marketing communications plan for Oak Pension - 2017
Proposed marketing communications plan for Oak Pension - 2017Proposed marketing communications plan for Oak Pension - 2017
Proposed marketing communications plan for Oak Pension - 2017
 
2016 Monitor Awards Gold Winners: P&C Insurance
2016 Monitor Awards Gold Winners: P&C Insurance2016 Monitor Awards Gold Winners: P&C Insurance
2016 Monitor Awards Gold Winners: P&C Insurance
 
Business model/Modelo de negocios
Business model/Modelo de negociosBusiness model/Modelo de negocios
Business model/Modelo de negocios
 
Business Model Canvas
Business Model CanvasBusiness Model Canvas
Business Model Canvas
 
Truck Suvidha Awards & Recognition.pdf
Truck Suvidha Awards & Recognition.pdfTruck Suvidha Awards & Recognition.pdf
Truck Suvidha Awards & Recognition.pdf
 
International Business - Internship Report - Lincoln University Oakland
International Business - Internship Report - Lincoln University OaklandInternational Business - Internship Report - Lincoln University Oakland
International Business - Internship Report - Lincoln University Oakland
 
5 Winning Strategies Social Ecommerce Ebook
5 Winning Strategies Social Ecommerce Ebook5 Winning Strategies Social Ecommerce Ebook
5 Winning Strategies Social Ecommerce Ebook
 
5 Winning Strategies - Social Ecommerce Ebook
5 Winning Strategies - Social Ecommerce Ebook5 Winning Strategies - Social Ecommerce Ebook
5 Winning Strategies - Social Ecommerce Ebook
 
Show Me the Money_ Unveiling the Secrets of Revenue Models - ZT (1).pptx
Show Me the Money_  Unveiling the Secrets of Revenue Models - ZT (1).pptxShow Me the Money_  Unveiling the Secrets of Revenue Models - ZT (1).pptx
Show Me the Money_ Unveiling the Secrets of Revenue Models - ZT (1).pptx
 
Reimagine Growth 2: Customer Acquisition
Reimagine Growth 2: Customer AcquisitionReimagine Growth 2: Customer Acquisition
Reimagine Growth 2: Customer Acquisition
 

Kürzlich hochgeladen

PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationAnamaria Contreras
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCRashishs7044
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...ShrutiBose4
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCRashishs7044
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Anamaria Contreras
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Pereraictsugar
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCRashishs7044
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncrdollysharma2066
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionMintel Group
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyotictsugar
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...ictsugar
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfpollardmorgan
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMintel Group
 

Kürzlich hochgeladen (20)

PSCC - Capability Statement Presentation
PSCC - Capability Statement PresentationPSCC - Capability Statement Presentation
PSCC - Capability Statement Presentation
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
8447779800, Low rate Call girls in Uttam Nagar Delhi NCR
 
Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.Traction part 2 - EOS Model JAX Bridges.
Traction part 2 - EOS Model JAX Bridges.
 
Kenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith PereraKenya Coconut Production Presentation by Dr. Lalith Perera
Kenya Coconut Production Presentation by Dr. Lalith Perera
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
Call Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North GoaCall Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North Goa
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / NcrCall Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
Call Girls in DELHI Cantt, ( Call Me )-8377877756-Female Escort- In Delhi / Ncr
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted Version
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyot
 
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
No-1 Call Girls In Goa 93193 VIP 73153 Escort service In North Goa Panaji, Ca...
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 Edition
 

Case study priceline.com (from takow)

  • 1. Copyright © 2010 Shinawatra University Case Study: Priceline.com and The search for a business model that works Instructor: Dr. Rachanee Ungrangsi     Presenter: Mohamed Hussein (Takow)
  • 2. Copyright © 2010 Shinawatra University
  • 3. Copyright © 2010 Shinawatra University Name Your Own Price Save Money Now
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.