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Impact evaluation in mobile
finance

Implications for the Next Wave
of Financial Inclusion Models


Jake Kendall
Senior Program Officer, Research and Innovation
Financial Services for the Poor
Measurement along causal chain
                                            Impact

                                            Impact
                                          evaluations
                            Uptake
                            & Usage




                                                                            Causality
                          Reporting and
                          Measurement

         Implementation

         Monitoring and
           Reporting

 Intensity


                                              © 2010 Bill & Melinda Gates Foundation    |
New technologies – new models – new limits

   Digital models are fundamentally different in a number of ways:
   1.  Free (to someone) transactions allows smaller size, higher
              frequency, over greater distance
   2.  Inherently data rich– allows geo-spatial mapping,
              transactional mining, social network analysis
   3.  Real-time communications interface – allows self-service
              account information, reminders
   4.  Real-time control interface – even self-activation
   What should we build with this? What is the vision for what
   we want to achieve for clients?


© 2012 Bill & Melinda Gates Foundation
Airtime transfers during an earthquake




                                          4
© 2012 Bill & Melinda Gates Foundation
Few assessments of mobile finance impacts

  §  G2P in Niger – Aker et al

  §  Airtime transfers in Rwanda –

       Blumenstock

  §  RCT in Mozambique

  §  Natural experiment in Kenya –

       Jack and Suri




© 2012 Bill & Melinda Gates Foundation
Access to M-PESA generates significant welfare effects through
enabling informal financial relationships


    Evidence from a 2,100                                                              M-PESA facilitates increased
    household panel survey in                                                          risk-sharing among networks
    Kenya:1                                                                            of friends and family.
    ▪  M-PESA users are able to fully                                                  Following a major shock, M-
       absorb large negative income                                                    PESA users are more likely
       shocks (such as severe                                                          than non-users to:
       illness, job loss, livestock                                                    ▪  Receive a remittance;
       death, harvest or business                                        WHY?          ▪  Receive a larger amount of
       failure) without any reduction                                                     transfers;
       in household consumption. In
       contrast, household
                                                                                       ▪  Receive funds from a larger
                                                                                          network of senders; and
       consumption falls on average
       6-10 percent in response to a                                                   ▪  Receive funds from
       major shock when households                                                        senders who are located
       don’t have an M-PESA user2                                                         further away
Source: 1) Suri and Jack (2011) Risk sharing and transaction costs, Working Paper
        2) Using regression techniques, the researchers perform several tests to rule out       © 2009 Bill & Melinda Gates Foundation   |
        alternative explanations (like higher income) which are correlated with M-PESA usage
In the pipeline
   § Chamgampka – mobile health savings

   § SME supply chain credit in Kenya

   § Angaza mobile activated solar energy

   § Dahabshiil sharia-compliant micro-saving,
        credit and payment system in Somalia

   § Two in Afghanistan – savings and salary
        payments
   § Telenor??
                                                  7
© 2012 Bill & Melinda Gates Foundation
Impact evaluations of mobile are
 inherently difficult for a few reasons
    § Inherent challenge of evaluating a network
       technology:
         •  Scale modifies impact – “network affect”
         •  Sub-scale often implies sub-par (e.g. agent network)
    § Large scale commercial operators un-
       cooperative
    § Mobile vs. Chanel vs. Product
    § Many uses and use cases means hard to know
       where to look



                                                                   8
© 2012 Bill & Melinda Gates Foundation

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Jake Kendall - hot issues session mobile banking

  • 1. Impact evaluation in mobile finance Implications for the Next Wave of Financial Inclusion Models Jake Kendall Senior Program Officer, Research and Innovation Financial Services for the Poor
  • 2. Measurement along causal chain Impact Impact evaluations Uptake & Usage Causality Reporting and Measurement Implementation Monitoring and Reporting Intensity © 2010 Bill & Melinda Gates Foundation |
  • 3. New technologies – new models – new limits Digital models are fundamentally different in a number of ways: 1.  Free (to someone) transactions allows smaller size, higher frequency, over greater distance 2.  Inherently data rich– allows geo-spatial mapping, transactional mining, social network analysis 3.  Real-time communications interface – allows self-service account information, reminders 4.  Real-time control interface – even self-activation What should we build with this? What is the vision for what we want to achieve for clients? © 2012 Bill & Melinda Gates Foundation
  • 4. Airtime transfers during an earthquake 4 © 2012 Bill & Melinda Gates Foundation
  • 5. Few assessments of mobile finance impacts §  G2P in Niger – Aker et al §  Airtime transfers in Rwanda – Blumenstock §  RCT in Mozambique §  Natural experiment in Kenya – Jack and Suri © 2012 Bill & Melinda Gates Foundation
  • 6. Access to M-PESA generates significant welfare effects through enabling informal financial relationships Evidence from a 2,100 M-PESA facilitates increased household panel survey in risk-sharing among networks Kenya:1 of friends and family. ▪  M-PESA users are able to fully Following a major shock, M- absorb large negative income PESA users are more likely shocks (such as severe than non-users to: illness, job loss, livestock ▪  Receive a remittance; death, harvest or business WHY? ▪  Receive a larger amount of failure) without any reduction transfers; in household consumption. In contrast, household ▪  Receive funds from a larger network of senders; and consumption falls on average 6-10 percent in response to a ▪  Receive funds from major shock when households senders who are located don’t have an M-PESA user2 further away Source: 1) Suri and Jack (2011) Risk sharing and transaction costs, Working Paper 2) Using regression techniques, the researchers perform several tests to rule out © 2009 Bill & Melinda Gates Foundation | alternative explanations (like higher income) which are correlated with M-PESA usage
  • 7. In the pipeline § Chamgampka – mobile health savings § SME supply chain credit in Kenya § Angaza mobile activated solar energy § Dahabshiil sharia-compliant micro-saving, credit and payment system in Somalia § Two in Afghanistan – savings and salary payments § Telenor?? 7 © 2012 Bill & Melinda Gates Foundation
  • 8. Impact evaluations of mobile are inherently difficult for a few reasons § Inherent challenge of evaluating a network technology: •  Scale modifies impact – “network affect” •  Sub-scale often implies sub-par (e.g. agent network) § Large scale commercial operators un- cooperative § Mobile vs. Chanel vs. Product § Many uses and use cases means hard to know where to look 8 © 2012 Bill & Melinda Gates Foundation