1. The Fantastic Tavern N o TWO 11 08 10

2. The Fantastic Tavern WHERE BEERS IDEAS FLOW &

3. The Fantastic Tavern WHERE BEERS IDEAS FLOW & #TFTNYC www.thefantastictavern.co.uk #TFTLONDON @TFTLONDON [email_address]

5. IDEAS

6. Getting an idea should be like sitting down on a pin; it should make you jump up and do something E.L. Simpson Ideas are like beards; men do not have them until they grow up Voltaire

7. A NOTION A PLAN A METHOD

8. IDE AS

9. IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS IDEAS

10. THERE’S NO SUCH THING AS A BAD IDEA

18. FRAME WORK

19. FRAME WORK Value map

21. FRAME WORK Value map Codified prioritisation matrix

23. FRAME WORK Value map Codified prioritisation matrix 80/20 rule Rapid development process insight permission Incubation culture SOCIAL TECH NOLOGY

24. WHY NOT?