The Deuce is Las Vegas' only designated double decker bus route that travels up and down the Las Vegas Strip. It operates for 18 hours a day, making stops at every hotel and casino along the way. The route averages 277,000 riders per week, an increase of up to 63% over the prior year. Advertising on the buses is available through full wraps starting at $65,000 for one bus, providing over 39 million weekend impressions at under $1 per thousand impressions.