4. Page abandonment per second delay!
40%
38%
33%
30%
25%
Page Abandonment
% Increase in
20%
10% 8%
0%
2 to 4 2 to 6 2 to 8 2 to 10
seconds seconds seconds seconds
Change in Page Response Time
Source: Gomez, Aberdeen Group 2009
6. Online Success requires a complete picture!
IT
Opera)ons:
? Web
Analy)cs:
System
Management
Conversion
CPU,
Memory
Pageviews
Quality
of
Service
Visitors
7. Online Success requires a complete picture!
IT
Opera)ons:
Web
Analy)cs:
System
Management
Conversion
CPU,
Memory
Pageviews
Quality
of
Service
Visitors
Web
Performance
Analy)cs:
Assess
impact
of
performance
on
user
behaviour
Tie
customer
sa@sfac@on
to
quality
of
delivery
Quan@fy
revenue
risked
18. Forrester
research
shows
that
over
40%
of
consumers
will
wait
no
more
than
3
seconds
for
a
Web
page
to
load
before
clicking
away
to
a
compe@tor
6.54
sec
4.89
sec
4.07
sec
5.49
sec
6.09
sec
7.19
sec
20. 58%
of
mobile
phone
users
expect
websites
to
load
as
quickly,
almost
as
quickly
or
faster
on
their
mobile
phone,
compared
to
the
computer
they
use
at
home
Among adults who accessed the internet with a mobile phone in the past 12 months, Gomez Mobile Web Experience Survey
41. 7 performance questions for Marketeers!
How
fast
is
fast
enough?
How
is
my
performance
by
region
Impact
of
Mobile
Performance
The
Browser
Experience
3d
Party
Performance
Are
we
ready
for
peak
traffic?
Real
User
Experience