The document summarizes the "Support the Monks' Protest" Facebook group created in September 2007 to support fuel protests in Burma that grew out of anger at the government. The group grew rapidly and helped activists organize global protests in 100 cities that October. However, the group faced issues with a lack of control over layout and organization of information, as well as spammers and message recipient limits that made it difficult to effectively target and use due to its large popularity, with many advocacy groups now using Facebook.

2. •“Saffron Revolution”
15th August 2007
•fuel protests that grew
in size due to anger at
the government
•Support the Monks’
Protest page on
Facebook established
September 20th by
American student Alex
Bookbinder

3. Group Information
Events
Group Officers

4. Photos Posts
Articles Posts
Videos Posts
The discuss area.
The Wall

5. Click to
Invite
News Feed
Click-Click
Media
Growth of group
Media-press coverage on the
group
Growth of group
Media-press coverage on the
group

6. RSVP
Easy break down of the events
Time- Starting and ending
Location-Starting and ending
Contact detail for organiser-
email telephone and website.
The Burma activists
used the event tool to
organize global protests
in October of 2007 in
100 cities around the
world.

7. •No control over the layout.
•Information disorganized
•Spammers
•Recipient limits on messages
•Can’t target
• Too popular (many advocacy
groups now on Facebook)

8. Thank You
Digital Activism Workshop
2009
presented by Mary Joyce for: