1. Get more info on this report!
Corporate Training Market 2009: Forecast & Analysis
August 1, 2009
Corporate Training Market 2009: Forecast & Analysis covers the worldwide market
for U.S.-based training vendor firms targeting corporate and government clients. The
report examines revenue growth and market share for leading firms, as well as market
forces that are shaping the world of training among business professionals today.
This report is the premier source of market intelligence for executives, analysts and
business strategists who want analysis of the technology and trends currently driving
corporate training, including:
Comprehensive analysis of the major market segments -- IT content, soft skills
content and e-learning, including infrastructure systems and live virtual
classrooms
Simba’s exclusive revenue and market share rankings of leading providers of
corporate training programs and services
4-year forecasts for market growth through 2012
And more
Drawing on interviews and surveys with corporate training directors, business analysts
and industry associations, Simba Information presents detailed profiles of 25+ leading
training software and LMS vendors competing for corporate training dollars, including
analysis of key strategic moves and financial performance.
Additional Information
Stamford, CT—July 30, 2009—Growth for U.S.-based corporate training vendors over
the next few years is expected to be modest at best, a conservative 1.4% projected
compound annual growth rate between 2007 and 2012, according to new research from
media industry forecast and analysis firm Simba Information.
Simba’s most recent strategic report, Corporate Training Market 2009: Forecast &
Analysis, examines the global market for U.S.-based training vendors targeting

2. corporate and government firms, including the market forces shaping opportunities for
IT and soft skills content and e-learning, and how training vendors are adapting
offerings to clients’ changing needs.
“The recession has changed the landscape for corporate training considerably,” said
Kathy Mickey, senior analyst/managing editor of Simba’s Education Group. “Vendors
need to stay focused on aligning offerings to clients’ mission-critical strategies and
demonstrate that training can result in revenue generation.
“One of the most attractive areas is the continued investment in training to improve
sales performance,” Mickey said. “One of the greatest challenges is providing offerings
to meet client needs for training for a younger generation of new workers balanced with
programs for the baby-boom generation that is postponing retirement.”
Training executives, marketing, sales and business development professionals, as well
as industry analysts and consultants, looking to tap into the estimated $11.74 billion
global corporate training market of U.S. vendors will gain insights into:
Growth opportunities in each of the major market segments—IT content, soft
skills content and e-learning, including infrastructure systems and live virtual
classrooms;
How training vendors are adopting offerings to address the economic downturn;
Simba’s exclusive market share and revenue rankings of leading training
vendors;
Gaming strategies at work in training offerings;
How training vendors are meeting demand when client travel budgets have been
slashed or eliminated;
Market segment forecasts through 2012.
Additionally, Simba presents detailed strategic profiles of more than 25 of the leading
corporate training vendors.
For more information please visit www.simbainformation.com or contact Kathy
Mickey at 203-325-8193 x102.
About Simba Information:
Simba Information is widely recognized as the leading authority for market intelligence
in the media and publishing industry. Simba's extensive information network delivers top
quality, independent perspective on the people, events and alliances shaping the media
and information industry. Simba provides consulting and reports that provide key
decision-makers at more than 15,000 client companies around the globe with timely
analysis, exclusive statistics and proprietary industry forecasts. For more information,
please visit www.simbainformation.com.

3. TABLE OF CONTENTS
Methodology
Executive Summary
Chapter 1: Overview of the Corporate Training Market
Introduction
M&A Activity in Training Market Falls Off Sharply in 2008 and Early 2009
Executive Salaries, Compensation Spike Upward in 2008
U.S. Corporate Training Market Projected to Shrink 8.3% in 2009
Training Stocks Hit Along With Rest of Market, Down 46.6% in 2008
New Horizons Tops Simba Operating Margin Index at 16%, Up 100%
Table 1.1: Corporate Training Mergers and Acquisitions, 2008-March 2009
Table 1.2: Corporate Training Vendors Executive Compensation Survey, 2008
Table 1.3: Growth of Global Corporate Training Sales for U.S.-Based Firms,
2007-2009P
Table 1.4: Breakdown of Corporate Training Market by Sector, 2009P
Table 1.5: Performance of Public Training Company Stocks, 2008
Table 1.6: Corporate Training Operating Margin Index, 2008 vs. 2007
Chapter 2: Trends in the Corporate Training Market
Economy Affects Everything in Training Market During 2008, 2009
Vendors Adapt with Offerings Designed to Address Economic Woes
Vendors Look to Address Needs Amid a War for Talent
Training Outsourcing Still Strong, But Expected to Drop 4% in 2009
Economy Delays Boomer Retirements; Impacts HR, Training
Table 2.1: Gross Domestic Product, 2006-2008
Table 2.2: Employment Changes, Q1 2007-2009
Table 2.3: Personnel Cuts at Training Vendor Firms, 2008-2009
Table 2.4: Selected Major Training Outsourcing Contracts, 2008
Table 2.4: Selected Major Training Outsourcing Contracts, 2008
Table 2.5: Retirement Savings, U.S. Workers Over Age 55
Chapter 3: IT Training
Introduction
Vendors Pin Hopes on Windows 7, But Adoption Should Be Slow in 2009
Desktop Support, Network Administration Tops in IT Skills Demand
Certification Market Heats Up—IT Pros Seek Marketability
New Horizons Takes a Hit Like Everyone, But Tops List Again in 2009
Table 3.1: Projected Windows 7 Adoption Plans
Table 3.2: IT Skills in Demand, Second Quarter 2009
Table 3.3: Specialties Experiencing the Most Growth Projections for Second
Quarter 2008

4. Table 3.4: Fastest Growing U.S. IT Occupations, 2006-2016
Table 3.5: Salaries by Popular IT Certifications, 2009
Table 3.6: Worldwide Sales of Top U.S. IT Training Leaders, 2007-2009P
Chapter 4: Soft Skills Training
Introduction
In Economic Recovery, Jobs May Not Return Quickly
Providers Put More Emphasis on Greater Opportunities Overseas
“Nice to Haves” Go by the Board as Companies Focus on Critical Needs
Sales Training Remains Strong as Companies Invest to Grow Top Line
Vendors Increasingly Provide On-Site Options for Pinched Clients
In a Challenging Market, Informa Still Top Soft Skills Trainer in 2009
Table 4.1: Nonfarm Job Losses, 2008-2009
Table 4.2: Worldwide Sales of Top U.S. Soft Skills Leaders, 2007-2009P
Chapter 5: E-Learning
Introduction: Infrastructure Systems
HR Applications Everywhere in E-Learning — But Are They Being Used?
Web 2.0 Learning Taken Seriously, But Broad Adoption a Few Years Off
Training via Wikis
Engagement in Virtual Worlds
SumTotal Systems Remains Leading Infrastructure Vendor in 2009
Challengers Try to Knock WebEx Off the Top of Live E-Learning
Live E-Learning Growing Along with Unified Communication Space
Leading Live E-Learning Vendors Represent 42% of Total Market
Table 5.1: Comparison of Revenue Shift, Saba and SumTotal
Table 5.2: Increased Use of Online Media, U.S.
Table 5.3: Worldwide Sales of E-Learning Infrastructure Leaders, 2007-2009P
Table 5.4: Sales of Live E-Learning Leaders, 2007-2009P
Chapter 6: Forecasts and Conclusions
Collaborative Learning Is the Wave of the Future — Now
Simulations and Gaming Will Become More Than Just Diversions
$4.6 Billion in Stimulus Funds for Training May Elude Vendors
Market for Corporate Training to Reach $13.9 Billion by 2012
Table 6.1: Growth of Global Corporate Training Market for U.S. Firms, 2007-2012
Company Profiles
American Management Association
AT&T Connect
BlessingWhite
Center for Creative Leadership
Convergys Learning Solutions
Dale Carnegie & Associates

5. Development Dimensions International
Element K Corp.
ExecuTrain
Franklin Covey
GeoLearning
Global Knowledge
Informa (owner of The Institute for International Research)
The Ken Blanchard Cos.
Learning Tree International
Microsoft Office Live Meeting
Mzinga
New Horizons
Novations Group Inc.
OutStart
Plateau Systems Ltd.
Saba Software Inc.
SkillSoft
SumTotal Systems
Cisco WebEx
Wilson Learning
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