DIYDays NY 2012 - Mark Harris & Heidi Hysell
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Working with a Creative Technologist with Mark Harris and Heidi Hysell
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DIYDays NY 2012 - Mark Harris & Heidi Hysell
- 1. Working with a creative technologist with Mark Harris and Heidi Hysell Saturday, March 3, 12
- 2. Who are we? Mark Harris Director of Platform Engineering Broadcastr mark@broadcastr.com http://www.broadcastr.com @megamarkharris Heidi Hysell Creative Technologist / Software Engineer Future Future / Nickelodeon heidi@heidihysell.com http://heidihysell.com @heidihysell Saturday, March 3, 12
- 3. First, what is a creative technologist? Saturday, March 3, 12
- 4. What is a creative technologist? • Department Head (Brings their take on story) ◦ Cinematographer ◦ Art Director ◦ Sound ◦ Technology Saturday, March 3, 12
- 5. What is a creative technologist? • Understands the limits and abilities ◦ Existing tools ◦ Custom tools Saturday, March 3, 12
- 6. What is a creative technologist? • Can ask the questions you don't even know exist Saturday, March 3, 12
- 7. Well, why do you need one? Saturday, March 3, 12
- 8. Why do you need one? • Everything will be software Saturday, March 3, 12
- 9. Why do you need one? • Everything will be software ◦ VOD / Second Screen experiences ◦ Tablet movies ■ Fantastic Flying Books of Mr. Morris Lessmore ◦ Interactive Books ◦ Web documentaries ■ Highrise collaborative doc ◦ Mozilla working to make movies that act like the web ◦ Vodo.net peer to peer film release ■ The Lost Children Saturday, March 3, 12
- 10. Why do you need one? • Or if it’s not software, it will be created via software Saturday, March 3, 12
- 11. Why do you need one? • All transmedia will include some sort of technology (web, apps and AR) Saturday, March 3, 12
- 12. Why do you need one? • Even live events Saturday, March 3, 12
- 13. Examples creativity+technology It has many different forms, but it all has the same outcome of getting the user to interact and see things from a different perspective. Saturday, March 3, 12
- 14. Examples Epic Theatre + Broadcastr Theatre experience starts before you even get to the theatre Experience the content customized for your city Saturday, March 3, 12
- 15. How to work with a creative technologist. Saturday, March 3, 12
- 16. Working with a creative technologist. • Discuss project with open mind ◦ discuss main goals, don’t worry about the how, they will help you with that Saturday, March 3, 12
- 17. Working with a creative technologist. • Value their input, partner with them Saturday, March 3, 12
- 18. Working with a creative technologist. • Set expectations with budgets in mind at onset Saturday, March 3, 12
- 19. Working with a creative technologist. • Agile, iterative development ◦ Requirements ◦ Use Cases ◦ Timelines and milestones Saturday, March 3, 12
- 20. Where to find a creative technologist? Saturday, March 3, 12
- 21. Where to find a creative technologist? • It’s hard. Saturday, March 3, 12
- 22. Where to find a creative technologist? • It’s hard. • Extremely Competitive Market Saturday, March 3, 12
- 23. Where to find a creative technologist? • It’s hard. • Extremely Competitive Market • Find a culture/creative match • Challenge the tech (more ways than one) Saturday, March 3, 12
- 24. Where to find a creative technologist? • It’s hard. • Extremely Competitive Market • Find a culture/creative match • Challenge the tech (more ways than one) • www.storycode.org Saturday, March 3, 12