Mohammed Nashar, a speaker at the marcus evans Infrastructure & Property Development MEA Summit 2012, on building Jazan Economic City in Saudi Arabia. Interview with: Mohammed Nashar, Executive Vice President, Jazan Economic City

1. Ensuring the Long-Term Viability
of Jazan Economic City
Jazan Economic City has attracted strategies to global, regional and local
interest from foreign companies. variables as much as possible.
How can Jazan Economic City and
other cities attract more foreign
investment?
The ease of doing business is the most
important factor in attracting foreign
Business plans
investment. The development of Jazan
Economic City is governed by the have to take
Economic City Authority, which was
created by royal decree, so that
investors would have one government
today’s
Interview with: Mohammed Nashar,
Executive Vice President, Jazan
agency dealing with all of their
requirements, including permits and
complex business
Economic City visas. Secondly, giving investors
financial incentives, such as tax refunds,
environment
Jazan Economic City in Saudi Arabia has
and having customised vocational
training to support industrial activities into account
a well thought out plan to ensure its also help attract investors. Lastly, the
long term viability, according to development itself, that includes the
Mohammed Nashar, Executive Vice right infrastructure for investors’ needs.
President, Jazan Economic City. “We How does this ensure long-term
have a business strategy that is What were some unique Jazan value and sustainable growth for
supported by our financial assumptions Economic City planning investors?
and reflected in our operating strategy,” requirements? What advice could Our business strategy is supported by
he adds. you give to others planning or our financial assumptions and reflected
building such cities? in our operating strategy. What we want
A speaker at the marcus evans to achieve is modelled into our day-to-
Infrastructure & Property The development of the Jazan Economic day operations.
Development MEA Summit 2012, in City has gone through different phases,
Doha, Qatar, 7 - 8 May, Nashar from the planning, engineering and Many people involved in such projects
discusses how Jazan Economic City is master planning stages, to checking the understand the economic environment,
being planned and what infrastructure financial piece of the puzzle. We are but fall short when it comes to
and property developers can learn now in the first phase of actual integrating them into their business
from his experiences. development, with several industrial plan. That introduces major gaps that
tenants signing up or starting their eventually translate into failures.
What is the main purpose of Jazan operations. We have also started
Economic City? building the infrastructure that is In recent years, we have all seen the
required for existing and future interdependencies between entities and
Develop a city that will become the operations. how different industries impacted the
catalyst of development for the Jazan world economy. Business plans have to
province in Saudi Arabia, by creating job We are very much demand-driven, take today’s complex business
opportunities via attracting the right which is key for ensuring the viability of environment into account as decisions
local and international investments. Jazan Economic City. We adjust our cannot be taken in isolation.

2. About the Infrastructure & Property Development MEA
The marcus evans Summits
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