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Grocery store


                                                 Corporate Social
                                                   Responsibility



UC Berkeley Extension
Business Ethics and Corporate Responsibility              Marcia Marcondes da Silva
EDP 308486                                                November 17, 2008
Neighborhood Grocery
               Store Profile
• Sale of organic products
  – produce, preserves, cheeses, bakery,
   frozen home-made food


• Concerned with the environment
• Respect to stakeholders
Stakeholders

                   Local farms         City/State
     Customers                        government


                                                Employees
Local cooks

                                          Non-perishable
                        Local preserve      products
         Surrounding                        suppliers
          population     and cheese
                          producers
CSR Actions
         Farms/Preserve and
     Cheese producers/Cooks
 Long-term
relationship

                  Buying local
CSR Actions
Recycle      Environment

                  Reuse




    Reduce
Practice and
   encourage
inclusive actions              CSR Actions
 and behaviors
                                 Employees
                                   Empowerment




              Employee’s
              bonuses vs.
            company’s profit
CSR Actions
                     Business/Employees
    Prohibited
•acceptance of any kind of
bribe
                                        Respect
•management intimidation
•child employment                     •people’s rights
•slave work conditions                •natural environment
•sexual harassment                    •customer




                           Equal
                        opportunity
                        employment
CSR Actions
            Community/Society

Company’s                   Payment
  profit                    of taxes
               Business
                vision
First job to               Work with
                             local
youth people
                          government
Sources
•   The economist - special reports - Just good business - Jan 17th 2008 - From The
    Economist print edition -
•   Forbes Online - Is Corporate Social Responsibility Responsible? - Betsy Atkins -
    11.28.06
•   Greenbiz - Wegmans Reverses Supermarket Supply Chain, Starts Organic Farm - By
    GreenBiz Staff - Published September 12, 2007
•   PG&E - Energy Smart Grocer - Since 2002, EnergySmart Grocer has audited over
    1,000 grocery stores on the West Coast and and delivered more than $11,000,000 in
    annual savings
•   Greenbiz - Massachusetts Grocers Seek to Boost Recycling of Supermarket Food
    Waste -By GreenBiz Staff - Published August 29, 2005
•   Greenbiz - California Grocers Recycled 2.3 Billion Pounds of Materials in 2006 - By
    GreenBiz Staff - Published February 29, 2008
•   Whole foods website - Company - Core values
•   Trader joe’s website - Trader Who? - How we do business
•   Grenner Buildings - Cub Foods Bags EPA Gold Rating for New Saint Paul Store - By
    GreenerBuildings Staff - Published November 4, 2008 -
•   Business Ethics and Social Responsibility class’ lectures
•   A catechism on CSR - the 2007 Ernst & Young Entrepreneur of the year - By
    Professor Kellie A. McElhaney - Haas School of Business - University of California,
    Berkeley
•   Wikipedia - Business ethics - corporate ethics policies
•   The W. Edwards Deming Institute - teachings - The Deming System of Profound
    Knowledge - Condensation of the 14 Points for Management
Questions

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Social Responsibility plan

  • 1. Grocery store Corporate Social Responsibility UC Berkeley Extension Business Ethics and Corporate Responsibility Marcia Marcondes da Silva EDP 308486 November 17, 2008
  • 2. Neighborhood Grocery Store Profile • Sale of organic products – produce, preserves, cheeses, bakery, frozen home-made food • Concerned with the environment • Respect to stakeholders
  • 3. Stakeholders Local farms City/State Customers government Employees Local cooks Non-perishable Local preserve products Surrounding suppliers population and cheese producers
  • 4. CSR Actions Farms/Preserve and Cheese producers/Cooks Long-term relationship Buying local
  • 5. CSR Actions Recycle Environment Reuse Reduce
  • 6. Practice and encourage inclusive actions CSR Actions and behaviors Employees Empowerment Employee’s bonuses vs. company’s profit
  • 7. CSR Actions Business/Employees Prohibited •acceptance of any kind of bribe Respect •management intimidation •child employment •people’s rights •slave work conditions •natural environment •sexual harassment •customer Equal opportunity employment
  • 8. CSR Actions Community/Society Company’s Payment profit of taxes Business vision First job to Work with local youth people government
  • 9. Sources • The economist - special reports - Just good business - Jan 17th 2008 - From The Economist print edition - • Forbes Online - Is Corporate Social Responsibility Responsible? - Betsy Atkins - 11.28.06 • Greenbiz - Wegmans Reverses Supermarket Supply Chain, Starts Organic Farm - By GreenBiz Staff - Published September 12, 2007 • PG&E - Energy Smart Grocer - Since 2002, EnergySmart Grocer has audited over 1,000 grocery stores on the West Coast and and delivered more than $11,000,000 in annual savings • Greenbiz - Massachusetts Grocers Seek to Boost Recycling of Supermarket Food Waste -By GreenBiz Staff - Published August 29, 2005 • Greenbiz - California Grocers Recycled 2.3 Billion Pounds of Materials in 2006 - By GreenBiz Staff - Published February 29, 2008 • Whole foods website - Company - Core values • Trader joe’s website - Trader Who? - How we do business • Grenner Buildings - Cub Foods Bags EPA Gold Rating for New Saint Paul Store - By GreenerBuildings Staff - Published November 4, 2008 - • Business Ethics and Social Responsibility class’ lectures • A catechism on CSR - the 2007 Ernst & Young Entrepreneur of the year - By Professor Kellie A. McElhaney - Haas School of Business - University of California, Berkeley • Wikipedia - Business ethics - corporate ethics policies • The W. Edwards Deming Institute - teachings - The Deming System of Profound Knowledge - Condensation of the 14 Points for Management