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Science Studies 2/2007




The Functioning of a Free Software
Community:
   Entanglement of Three Regulation Modes
   – Control, Autonomous and Distributed
Didier Demazière, François Horn and Marc Zune

       The ability to build solid and coherent software from spontaneous, sudden and
       evanescent involvement is viewed as an enigma by sociologists and economists.
       The internal heterogeneity of project contributors questions the functioning of
       collective action: how can commitments that are so dissimilar be put together? Our
       objective is to consider FLOSS communities as going concerns which necessitate a
       minimum of order and common, shared, social rules to function. Through an in-depth
       and diachronic analysis of the Spip project, we present two classical modes of social
       regulation: a control regulation centred on the product and an autonomous regulation
       reflecting the differentiated commitments. Our data shows that the meaning, value
       and legitimacy of contributors’ involvements are defined and rated more collectively,
       through exchanges, judgments, and evaluations. A third regulation mode, called
       distributed community regulation and aimed at creating and transforming shared rules
       that produces recognition and stratification, is then presented.

       Keywords: Free software, social regulation, Spip project, ethnographic approach
Free software can be considered as public       al., 2007). In this context, free software
property made available to all, with no         developers and contributors accept to
acquisition costs and a user license that       dedicate working time and freely supply
provides total freedom to use the code          their know-how, despite the fact that they
and a guarantee that no one will be able to     are not able to choose, limit or control
monopolize the source code (West, 2003).        those who are going to benefit from
The organizational forms supporting and         their efforts (Bitzer & Schröder, 2005;
supervising the activities surrounding          Lerner & Tirole, 2002). This situation is
the production of such software are             rather unusual compared to the common
very diverse, but most of them have             production modes managed by salary
several main characteristics in common:         or contract-based work relationships
volunteer work by the participants, long-       or even legal mechanisms framed
distance work, little direct interactions,      by employment or commercial law
and absence of salary (Demazière et             (Gensollen, 2007; Horn, 2004). The only



34
Science Studies, Vol. 20 (2007) No. 2, 34-54
Didier Demazière, François Horn and Marc Zune


contractual link is established by the         projects actually function. Because the
open license, which acts as a barrier          members interact at a distance in the
against opportunistic behaviours (Dalle &      world of free software, using the facilities
Jullien, 2003), beside other tactics aimed     of the Internet network, the classical
at preventing proprietary appropriation,       communities studied by anthropologists
such as foundations, legal and normative       do not constitute an appropriate model
sanctions, trademark on logo, etc.             (Baym, 1995; von Krogh & von Hippel,
(O’Mahony, 2003). Finally, voluntary           2003).
participation is, in principle, not based
on any structured organizational system,       Necessity and plurality
such as, e.g., decentralization, openness,     of the regulations
absence of specifications, deadline             Sociological analyses of free software
constraints, or specific coordination           development projects have shown
(Holtgrewe & Werle, 2001), but on a series     that the success of some of them is not
of shared action principles: meritocracy       the result of some kind of mysterious
based on competences alone, participative      alchemy or supernatural circumstances
leadership, freedom of involvement, etc.       (Lin, 2005). The software production
(Moon & Sproull, 2002; Raymond, 1999;          activity cannot be conducted without
Hertel et al., 2003).                          the mobilisation of individuals or the
   The ability to achieve solid and coherent   coordination of a collective. In other
results from spontaneous, sudden and           words, it takes the form of an organized
evanescent involvement is viewed as an         and regulated action, structuring the
enigma by sociologists and economists.         exchanges between participants. The
The endogenous literature offers an            production modes of these projects
answer to this enigma, by promoting the        are also hybrid, combining private and
‘bazaar model’. Although this concept is a     collective innovation models (von Hippel
core belief in the free software community,    & Krogh, 2003). In organizational modes,
empirical validation is not convincing: a      it results in a combination between
simple comparison between thousands            the     required    constraint-generating
of free software programs is enough to         coordination     and    valorisation    of
observe an extreme heterogeneity in            individual investments. Thus the social
the organizational modes and action            integration of individuals within the
processes, as well as in the contributors’     communities has specificities requiring
involvement processes (Crowston &              the production of operational rules to
Howison, 2005). The widespread use of          govern the conduct of both individual
the term ‘community’ to name the forms         and collective projects simultaneously
of collective action suggests another          (Wenger, 1998), despite the fact that the
answer to that enigma: the individuals         more influential or central individuals
participating in the free software             cannot mandate or enforce the work
development projects share values, norms       (Himanen, 2001). Ostrom (1990) has
and action principles that are strong          evidenced the resistance of individuals
enough to weld the groups together and         to the enforcement of operational rules
channel their activity towards a shared        generated by outside authorities, and to
objective. The ‘bazaar’ or ‘community’         rules which have not been sufficiently
categories obviously represent an ideal        elaborated or discussed collectively.
focal point. However, they provide little      Moreover, these rules are only viewed as
information on the way free software           legitimate when they are tailored to local


                                                                                        35
Science Studies 2/2007


conditions, and when the members of the        for these ‘going concerns’ to function,
community monitor the compliance of            no matter what their characteristics, a
their enforcement. This leads us to point      minimum of order and common, shared,
to the specific characteristics of the social   social rules are necessary. This order
control of the members, which cannot           itself is generated by collective action,
rely on traditional tools like sanctions       and is elaborated and transformed
and exclusion (Kollock & Smith, 1996),         during exchanges and transactions
and the specific modes of dividing              between members. In other words,
work and allocating authority (Garcia &        these projects are highly processual:
Steinmueller, 2003).                           they are characterized by negotiations
   Empirical studies of free software          and permanent adjustments. They are
development communities suggest that           organized actions in which rules are
social control is less preponderant than       interpreted and adjusted, and individual
in other forms of organisations (Demil         motivations and preferences altered
& Lecocq, 2006). However, that does not        (Atkinson & Reed, 1992).
mean that simply because contributions            Our objective is to describe and
are voluntary and not remunerated, there       analyse these rule-creation processes.
is no control, since field studies have also    Our starting point is that the rules are not
indicated that these communities are           exogenous to social relations, and that
structured and differentiated (Stewart,        they are not generated by a transcendental
2005). In our opinion, internal structuring    order: society is wired together by the
and differentiation are essential, at least    interactions between its members, and
when communities succeed in attracting         the rule is a collective production (Blumer,
new members and when projects go               1969). The fact that rules are considered
beyond the initial launching phase.            as immanent (Paradeise, 1989) has major
These communities are constantly facing        consequences for the sociological study.
irreducible tensions: between internal         First, it means that we must address the
unity guaranteeing the coherence of            source of these regulations, in essence
the collective action’s product and the        the situations prevailing at their creation
increasing diversity due to the success of     and the interactions through which they
the product, as well as between maximum        are transformed. It favours the analysis
openness favouring the enrolment of            of the dynamics of social regulation as
new members and access filtering to             opposed to the study of set and rigid rules.
control the quality of the applicants.         It also moves the focus of attention to the
Our hypothesis is that these tensions are      production of collective regulations.
managed via the combination of various            The emergent central question from
mechanisms to regulate the activity of         this orientation is the distribution of
these communities, as well as by their         regulation capabilities. This distribution
adjustment to the events and episodes          is described by sociological literature as
marking the history of each project.           lacking uniformity and instead depending
   Therefore, we can consider these            on the position occupied and the frame
projects as ‘going concerns’ (Commons,         of interactions it structures. In the
1961), in other words collective actions       extreme case, it is the actors occupying
with some stability and continuity,            and monopolizing power positions who
achieving results approved by the users        lead the organizations or the projects
and based on relationships characterized       by producing and spreading the leading
by a mix of dependency and conflict. But,       norms. This centralized regulation



36
Didier Demazière, François Horn and Marc Zune


model, usually called ‘control regulation’      regulation by showing the pertinence
contrasts with the aggregation of multiple      of its central concepts, but also their
‘autonomous regulations’, which are             shortcomings, and by proposing a more
mastered by many disjointed groups              articulate conceptualisation of the free
trying to get a grasp on the development        software production.
conditions of their activity (Reynaud,
1988).                                          A longitudinal and
   These analytical concepts have               ethnographic approach
been tested on several fields but have           Our perspective led us to opt for a
never been put into play to study the           longitudinal ethnographic analysis of
functioning of collectives involved in free     medium-size projects. Considering the
software production (De Terssac, 2003). In      fact that regulation processes are locally
this specific case, autonomous regulation        situated, an in-depth study must provide
initially appears more significant than          the opportunity to retrace the interaction
control regulation. In any case, it suggests    systems leading to regulation by
the notion of ‘communities’. However,           observing the exchanges between actors,
from this regulation arises the problem,        the ways in which regulation or value
essential for software development, of          conflicts are resolved, the organizational
the way product coherence is achieved           adjustments performed, the diverse
and contributions are organized in              forms of participation and the meanings
an efficient, active digital text (Horn,         of this experience. Moreover, since
2004). Considering this constraint, we          regulation is elaborated and iterative, a
can support the idea of the coexistence         certain historicity should be considered.
of multiple forms of regulation in the          A longitudinal follow-up of the project
activity of free software production.           is recommended in order to be able to
More specifically, we postulate that             grasp both the multiple temporalities
classical regulatory forms (control and         characterizing the action, as well as the
autonomous) constitute an insufficient           adjustment of the rules confronted by
basis for the analysis, since these forms are   the evolution of the participation. In this
too closely linked to formally hierarchical     context, medium-size projects represent
organizations. We hypothesize that in free      perfect observation points. The projects
software communities, the production            involving very few individuals present
of rules organizing collective action and       very limited, or even absent forms of
structuring individual behaviours is            collective regulation. Large-scale projects
widely socialized, with each participant        instead develop more codified, stabilised
being a potential producer of rules and         and prescriptive forms of regulations, as
controller of their application. Other,         shown in high-profile projects like Linux
diffuse regulation mechanisms would             (Hertel et al., 2003 ; Lee & Cole, 2003),
thus come into play, completing the more        Apache (Franke & von Hippel, 2003) or
classical forms. Our objective is thus to       Debian (Auray, 2004). The power of these
describe the plural regulations of the          projects in terms of reputation attracts
collective software production activity by      numerous contributions, and favours the
opting for the analysis of the processes:       establishment of control, selection, and
how do rules prevail, and how are they          entry filtering procedures.
discussed, how are they maintained?                In this respect, Spip, an Internet
With a more theoretical perspective, the        publishing software, is an interesting
idea is to contribute to the theory of social   project to analyze for several reasons.


                                                                                        37
Science Studies 2/2007


First of all, it is a medium-size project        different activities and at different levels
(a few dozen active developers) that             of commitment (initiators of the project,
has reached the status of challenger             regular coders, occasional contributors,
within its niche. It is thus facing tough        translators, debuggers, etc.) focusing
quality requirements, while the quality of       on the individual contributions to the
contributions ranges from best to worst          software, the collective functioning and
in projects (McKelvey, 2001). In addition,       the biographic itineraries, but also the
the Spip project is also characterized by        direct observation of project meetings
the fact that it was initially supported by      and the public restitution of the first
— and designed for — French left-wing            analyses. The study helped describe
activists, thus having a strong underlying       the organization of the project and the
political and ideological orientation. Our       developed activities, the characteristics
analysis of the project relies on empirical      of the participants and the meanings
fieldwork, performed by the three                 they assign to their contributions, the
authors between February 2005 and April          form of relationships developed between
2007. In accordance with our research            the contributors and the content of the
perspectives, we gradually plunged into          exchanges — in other words, a sum of
this social world, like ethnographers who        material that can be utilized to identify
live for a while in the human communities        the rules supporting the collective that
they are studying. For the success of this       produces the Spip software.
‘virtual ethnography’ (Hine, 2000), we had          Our argumentation will be developed
to get the contributors to trust us, since our   in three phases. By retracing the genesis
objective was to harvest a broad range of        of the Spip project and its progressive
material for closer examination to assess        structuring, we will examine the necessity
the functioning of the ‘Spip community’          for promoters to maintain coherence
and above all, to enquire into its regulation    and preserve, over time, its conformity
processes. In that context, running online       with a very strong original ideological
questionnaires or using mailing lists were       project. However, this first form of control
not the most appropriate investigation           regulation requires that the autonomy
techniques. Our investigation had to             of the most active contributors be
favour the interactions, exchanges, and          acknowledged and encouraged. We will
adjustments between participants in              then focus on the approaches underlying
order to be able to identify the rules they      the involvement of the participants
structure and model.                             occupying an intermediary position
   To gain insight into the heart of the         between the strategic core, including the
transactions, we had to establish close          initiators of the project, and the minor
proximity to the developers, which               or volatile contributors, and show the
made us choose an intensive, longer-             specificities of autonomous regulation.
term research design. This gave us               Finally, we will show that contributor
the opportunity to combine several               involvement does not derive exclusively
investigative methods, featuring the             from their individual activities, but that
observation of on-line exchanges                 the meaning, value and legitimacy of
through multiple communication and               this involvement are defined and rated
cooperation channels (forums, IRC,               more collectively, through exchanges,
CVS), 27 in-depth, one-on-one research           judgments, and evaluations between
interviews with participants involved in         the participants of this project. This will




38
Didier Demazière, François Horn and Marc Zune


give us the opportunity to examine the         tool to simplify Web page generation and
‘distributed’ aspect of this third form of     site management. The project can be
regulation.                                    summarized as follows: to allow everyone,
                                               no matter what their level of technical
A control regulation focused on the            skills and means, to be able to express
product                                        his point of view on the Internet, freely
                                               and independently. This new software
The time-based analysis, focused on            was initially designed exclusively for
the maturing and the launch of the             the operation of the uzine.net website.
Spip software, underlines the stakes           Upon request from sympathizers, it was
of the project in terms of growth, and         later shared and then made public under
maintenance of this growth. It indicates       GPL license. With this shift a software
the production of rules, oriented towards      development phase emerged, one that
two objectives: first, to mobilize many         ended up gathering a growing number of
contributors who are willing and able          contributors and users.
to get involved in the development of             Initially, the project was carried out by
the product, and then, to preserve the         three persons, all closely involved with
coherence of the software and safeguard        multiple activist networks: 1995 strikes,
its original identity. The convergence of      Act-Up, the movement for the defence
these two objectives cannot be taken for       of the illegal immigrants, etc. It was
granted; it requires the creation of specific   developed progressively and informally,
regulations. Because of their position and     without prior definition of explicit
their legitimacy acquired in the launch        objectives, planning or anticipation of
of the software, the initiators have strong    results:
capabilities in terms of initiative in these
processes.                                           It’s just a project, people were talking
                                                     about something, and then we
Origins and emergence                                thought: instead of sending emails
The Spip project started in the nineties.            with a copy to everyone, we are going
Its roots can be traced back to the French           to build a list […] But actually, there
activist and associative community,                  was no organization, no big project, no
experimenting ways by which Internet                 master plan. It was just [that] among
could contribute to enhancing freedom                all projects, there was one, it was Spip.
of expression. Grouped under the                     We were going to exchange our bits of
denomination Minirézo, some activists                code. (Gil, historical founder)
developed a publishing site with critical
ideas about the development of Internet        Then, slowly, exchanges intensified
(uzine.net), and progressively reached         between three developers, who were
an increasingly large group of actors          contributing technical skills that were
with a manifesto published in February         widely acquired by practice: one of them,
1997, the ‘Independent Web Manifesto’.         trained as an airline pilot, was specialized
Its promoters expressed their intent to        in publishing scientific books; the second
fight the menace of commercial control          was a telecom engineer doing freelance
on ‘digital’ freedom of speech. To help        work; and the third, a mathematician, was
activists and sympathizers express             a webmaster for a major monthly opinion
themselves easily on the site, one of the      magazine. All three were involved in the
initiators decided to develop a software       ‘Independent Web Manifesto’.


                                                                                           39
Science Studies 2/2007


   The core that was later to become the        diversity took on significant proportions,
founders of Spip worked together on the         considering the strong hybridizing
definition of the software features, and         between the initial political project and
agreed on the way to include political          the chosen development orientations.
and ethical principles derived from             Ensuring software development requires
their participation in Minirezo. So, the        attracting enough contributors to support
specificities of this publishing process         the increasing extent and complexity of the
on the web were established: projects           project, but also necessitates channelling
proposals for articles within a private         the input and to select the contributions
space, validation of articles by actors other   as a function of the objectives pursued in
than the editor (after debate on the forum),    terms of norms.
systematic addition of a forum below
each article published, limitation of the       Growth and structuring
number of decision levels, enhancement          The success of a free software project
of the layout functionalities (and later,       rapidly generates a flow of questions:
of language management), user-friendly          it calls for guidance and requests for
interface, improved performance to              advice, which must be addressed in order
allow installation on outdated servers,         to reinforce the credibility of the product
avoidance of user identification and             and the project. This increased load,
tracking systems, etc. The objective was        corresponding to a growing user base, goes
to translate the ideological orientations       automatically together with increased
aimed at the support and promotion of           pressure on the initiators and drivers of the
freedom of speech on the Internet into          project. It materializes in asymmetrical
technical choices.                              and unbalanced relationships, in which
   After its launch, promoted by a wide         the recipient is assumed to master
communication campaign on the                   knowledge the other one is lacking.
Internet, the software rapidly became           There is a non-negligible risk of these
a success, generating an increase, not          relationships imperceptibly getting closer
only in the number of users, but also           to a client/supplier relationship and of
contributors. As a network of remote            seeing the development of a polarized
participants started to grow, and as the        world between a core of developers and
software extended its visibility beyond         a cloud of users.
the world of activists, the motivations,           In the case of Spip, there is indeed
behaviours, references and expectations         a central core, whose existence is not
started diversifying. This increasing           formally recognized, but widely known
heterogeneity corresponded both to              under the tag ‘the four musketeers’,
a diversification of the institutional           composed of developers who have CVS
origins (simple individuals, associations,      access and the keepers of the politico-
companies, public organizations, etc.),         technical identity of the project. These
of the know-how proposed (translation,          core members are bound by strong
layout, documentation, coding, testing),        interpersonal relationships, nurtured by
or opportunities generated by the use           frequent meetings outside the context
of the software (increasingly close links       of the project, shared philosophical or
with the professional activity, requests        political orientations that also materialize
for services, the necessity to adapt the        in the support to other projects, actions,
software to specific needs). Therefore,          or activist campaigns. By contrast, the
the question of the management of this          number of participants representing a



40
Didier Demazière, François Horn and Marc Zune


volatile, distant, uninvolved, anonymous        benefited from the approval and even the
or unstable relationship grew significantly.     mandate from members of the strategic
Unlike the members of the core, their           circle, in the form of providing advice,
investment was sporadic, irregular,             sharing confidential information, and
and unpredictable. Their potential              establishing privileged contacts. The
contributions are limited but not               fact that they delegated responsibility
worthless: some documentation, bits of          for the animation of the community can
code, improvement ideas, identification          also be perceived as granting a special
of bugs are produced by them.                   status to reward the contributors with
   To face this situation (a few                the strongest involvement, and acts as a
participants who are strongly involved in       motivation factor as well.
the development and increasing number
of participants who only offer limited          Autonomous regulations based
contributions), it is vital to reconfigure       on differentiated commitments
the collective action. The circle of
significant contributors must be widened         Control regulation is exerted on
to be able to simultaneously ensure the         the software product. It consists in
continuous development of the software          centralizing the activities related to the
and to address the outside solicitations        assessment, selection, and adaptation of
while concomitantly pushing back the            contributions, in order to maintain their
boundaries to minimize the difference           technical coherence and preserve their
between simple users and contributors.          conformity with the original ideological
It is essential to structure the mobilized      project over time. It does not, however,
collective       around       development,      result in the establishment of barriers
improvement, updates, and distribution          to entry or taking social control of
of the software, without which the              participant ideological orientation. An
differentiation remains too strong              underlying prerequisite for the continuity
between an active minority, limited to the      of the Spip project is its capacity to
circle of the initial producers, and a circle   mobilize and recruit new participants.
of users of varying size.                       The risk inherent to openness is to see
   This structuring process, commanded          the ‘community’ crumble or fragment
by the central core, consisted in               into small entities, because of increasing
spotting the contributors who were              internal heterogeneity and the emergence
particularly involved in order to delegate      of conflicts, notably in terms of values.
a few responsibilities to them, and             Even without considering participants
simultaneously, to segment the internal         who provide minor or occasional
organization into sub-spaces with               contributions, developers with significant
specialized functions. Progressively,           and sustained investments produce
discussion lists appeared, dedicated to         widely divergent interpretations of their
special themes, aimed at different types        commitment and their participation.
of contributors. Some of them were put in       What is more, the analysis of the motives
charge of the administration of these lists,    invoked, the interests pursued and
and were thus placed in an intermediate         the justifications put forward show
position between the strategic core and         the coexistence of contradictory and
the peripheral circle of the sporadic           conflicting significations. These are not
or volatile users and contributors. In          merely incentives, even if they provide
most cases, this intermediate circle            a meaning, a purpose, rationales, to


                                                                                       41
Science Studies 2/2007


the activity (Gosh et al., 2002). They         one in a series of activist experiences,
can be considered as consistent sets of        materialized      by    memberships        in
symbols, all the more resistant since they     associations, political parties, and social
are strongly rooted in their biographic        movements. These activities are variable,
itineraries,   generating     autonomous       as a function of the individual’s life
action rules, and more or less disjointed      history, but they situate the ideological
from control regulation.                       orientations around the non-institutional
   It is for the contributors engaged in       left-wing community. Ernesto considers
these intermediate positions that the          his political involvement as evidence
question of the involvement in the Spip        and a direct consequence of his personal
project seems to be most interesting.          history: “I was born Uruguayan and I’m
They show a stronger and more sustained        a political exile, thus I fell into political
involvement      than     the    peripheral    commitment without even knowing
participants who only produce sporadic         it, if you see what I mean”. Ferdinand’s
and minor contributions (bug reports,          political involvement is less steady, but
for example), or mere users who flag            is however part of his life trajectory:
errors that are obstacles to their own use     “in 2004, I decided to get back in touch
of the software. At the same time, they        with the political activist action I had
differ from the members of the strategic       abandoned for several years”. Georges,
core controlling the development of the        on the other hand, has accumulated a
software and form an inter-knowledge           very solid and diversified experience
group bound together by common activist        as an activist over his student years:
experiences. The intermediate position         “I always had multiple involvements,
could be characterized by the intensity of     since you’re always interested by many
the involvement and the responsibilities       other things, it’s the way you build your
taken on, generating a significant workload     political conscience”. There are many
together with a limited retribution due        other examples indicating diversified
notably to the fact that the strategic core    but recurrent processes of socialization
of the initiators remains closed. Light        toward collective action. This presents
can be shed on the involvement of these        a similitude with the activist approach
contributors through the analysis of           of the initiators of the Spip project, but
the biographic factors underlying their        it is far more diversified and does not
participation in the collective action.        constitute a real community of shared
In this context, based on the biographic       experiences.
interviews performed (Strauss & Corbin,            The first contact with the Spip project
1990; Demazière & Dubar, 1997), we were        is often linked to other involvements. The
able to identify three types of trajectories   typical case is the one in which the project
that each combined special involvement         to develop an Internet site for an activist
outside the project, personal use of the       association or organization leads to the
software, as well as privileged projection     use of Spip: an initial involvement goes
spaces.                                        through the question/answer routine on
                                               the user help site, then the answers to
A politico-technological activist              other users; slowly, the political dimension
approach                                       of the software comes forward, through
For the first set of trajectories, the          individual exchanges, debates resonating
involvement in the Spip project, and more      with personal political sensibilities. As
globally in the world of free software, is     Georges points out: “There are very few



42
Didier Demazière, François Horn and Marc Zune


free software projects in which there is        one’s competence as a developer. Charles
a political dimension that’s so strongly        points out that before discovering the
defined. (…) we don’t hesitate having            Spip project, he would wander from one
politically-     and      ethically-oriented    small project to another (re-writing the
discussions, including their impact on          features of a genealogy software package,
features. (…) Here at Spip, we examine          developing a graphical interface for
the notion of ‘what model of society            software comparing telephone rates, etc.),
should we promote through this’”. The           until the day he got interested in CMS.
Spip project becomes a cause to support,        He followed the new trends, tried several
and the search for new collaborators            software packages, without, however,
becomes an objective: “very soon, we            looking for a particular use: “I had no
start to feel co-responsible for this thing,    particular need on … I do not develop
and to think that it’s a good thing that this   web sites, I had one personal web site,
project can survive, I really would like to     so I had tried it in Spip, just like that, for
support it, and that’s why we’re answering      the fun. Thus I tried Spip and liked it”. For
the users (…) it’s because we consider          Nicolas, the logic is the same: “in my case,
that’s interesting for Spip to have a pool      I fell for the technical side rather than the
of tens of thousands of users. And yes, it’s    user side, since I am an IT professional,
obvious; we feel that we are really part of     when I heard about that thing, I was
the game”.                                      more interested in discovering how it
   The involvement in the project               worked than discovering the possible
intersects other activist implications,         applications, since at that time, I had no
since the participants concerned are then       specific need for the product. It was more
able to put into play the resources derived     about technical curiosity”.
from their experience as activists, as well        Here the investment in the Spip project
as the technical competence already             can be described as a type of hobby, the
developed for the creation of sites.            technical aspect of which constitutes
                                                the motor and the fuel. Participation is
A ‘technological fun’ approach                  immediately materialized by proposing
A second approach to enter the project          bits of code, ‘contribs’. When Nicolas
is shared by individuals who justify            submits these ‘bits of code’ and these
their initial commitment by mostly              contributions are not selected, he is not
technological interest. In this case,           discouraged, since the stakes are not high
technology is a stake in their personal and     for him: “I do that mostly to kill time; I
technological evolution. Their IT activity      really had no serious needs”. The choice
is considered as a mode of expression           of Spip is also motivated by the relatively
and creativity, favouring the resolution        small size of the project, in contrast with
of problems by trial and error, patching,       the ‘big’ projects, like Mozilla or Linux,
technical challenges, and more generally        “(…) actually, Spip still has an almost
a passionate relationship with technology       human size while being big enough to
and innovation.                                 have a lively community, and that makes
   Initially, participation in the Spip         you want to chat with the people who are
project was for these people motivated by       involved”.
curiosity for the technical developments           The contributors with this approach
of the product: the goal is not to find a        are IT professionals, but their professional
tool that can be used to develop a site, but    activity has no real direct link to the
rather to find a stimulating space to exert      Spip software, or more globally to free


                                                                                           43
Science Studies 2/2007


software. Most of the time, their work           The development of websites for clients
revolves around proprietary technologies         provides him with the opportunity to
that they are in charge of implementing          develop a R&D activity, hoping that one
or maintaining for clients through               day one of his ideas will capture the
service providers, for example in banking        attention of investors. Unemployed,
institutions. We could hypothesize that          Damien took the time to train himself
their involvement in the project provides        to the use of Spip and started a website
the opportunity for those IT professionals       development business mostly for public
to get back in touch with the roots of their     contractors: “in this unemployment
job, while the technologies favoured in          period, it was vital for me to make money
their professional context do not allow          (…) thus I read the whole manual before
them access to the technical black box,          whipping up my first Spip site (…)
to be able to understand by themselves           and then Spip became another way of
how the software functions, to be able to        continuing to make a living”. Others with
hack appropriated technical solutions,           this approach are freelance workers in
to prove their creativity, their technical       the domain of Internet technologies and
boldness, in short, to achieve a certain         consider the fact of developing an activity
intimacy with technology (Kunda, 1992).          around Spip as a new tool in their tool kit.
The Spip project thus becomes a sort of          This is the case for Michel, who works with
technological playground, an opportunity         Spip for several clients: “there are people
to meet and develop projects, of which           who want to sell tailor-made products for
the usefulness is not evaluated in terms of      clients. And I do the same, to earn some
answer to needs or a cost/benefit ratio, but      money these days. There are more and
rather according to criteria of ‘technical       more of us doing it, freelancers who have
beauty’, challenge, and wit. We will refer       found Spip, and who have understood
to this trajectory as the ‘technological fun’    that it is a good tool”.
approach.                                           The fact that Spip has been considered
                                                 from the onset as a professional tool
A business-oriented professionalism              designed to be proposed to clients, leads
Finally, for a third group of participants,      them to develop arguments indicating the
participation in Spip is not linked to a         merits, specificities and qualities of the
practical interest deriving from activist        software and to justify their specialization
activities, nor from a taste for technological   in that niche, as for example Damien
challenges, but is more closely associated       puts it: “one very important thing is that
with their professional trajectory. More         Spip is a very good product. It provides
precisely, Spip is a resource to develop         excellent opportunities to develop a
their professional and commercial                client base”. In that context, participation
activities — these people are usually            in the project, whether it involves
freelancers. In this case, the objective         helping users, proposing contributions,
pursued is very concretely to develop an         discussing features, correcting bugs,
economic model that allows them to bank          is motivated by a will to achieve a fine
on their software knowledge with clients         grasp of the software and its specificities,
while participating in the development           its features and its essential flaws. For
of the product. With a marketing degree,         them, it is an opportunity to build up and
Rene, a former radio presenter, would            sharpen their know-how, to acquire true
like to develop new models of (virtual)          professional expertise on the product,
consumption for the cultural industry.           and demonstrate their reliability to



44
Didier Demazière, François Horn and Marc Zune


clients by showing off their competence,        the organizational chart of the project.
with the self-interested objective of a         The other — building reputations — is
return on investment under the form of          more informal and concerns building the
commercial contracts.                           opinions on which reputations are built.
   The diversity of these involvement           In both cases, the regulation based on
trajectories clearly demonstrates that          the principle of these two differentiations
the most active contributors who have           relies on the production of judgements
joined the intermediate circle of the Spip      by other participants who take part in
project do not share the same community         the exchanges, give their opinion, and
background with the members of the              adapt to the stands taken by others.
central core. More specifically, some of         This regulation is consequently widely
these regular contributors get close to it,     distributed within the group.
while others are indifferent or ignore this
dimension of the project, and still others      Recognizing the deserving
keep their distance or are even hostile.        Delegation of responsibilities involved an
In fact, these contributors go as far as        acknowledgement of efforts and input,
defining their own exchange and activity         establishing a value for the contributions
space (pure R&D trials, information             where the individual contributors have
exchanges for freelancers, etc.), thus          given the best of themselves: “I think it’s
defining their alternative action rules and      normal that at a certain point, they tell
producing an autonomous regulation.             you: you’re doing a good job, you’re going
                                                to get more to do, to organize things”.
A distributed community regulation              Sometimes, it is even perceived as the
based on judgements                             achievement of an actual position in the
                                                organization of the project, symbolizing
How can commitments that are so                 even a promotion, “we do that for
dissimilar be put together? A closer            free, but that doesn’t mean that there
look at the crossroads between control          shouldn’t be any recognition, so we can
and autonomous regulation modes                 feel we are moving up within this thing”.
is necessary to understand how the              These interpretations are criticized by
organized construction of heterogeneity         the members of the strategic circle,
takes place. This implies a shift of focus to   but they concede that the delegation
the interactions between participants. In       of responsibilities is appropriated as a
this perspective, the difference between        powerful recognition marker, to signify a
the statutes and the legitimacies conferred     change of status, a sort of ennoblement:
to the contributors appeared as processes       “for people, it’s a bit like a lollipop, it’s
shedding a revealing light on the creation      more than a reward, it’s like being dubbed
and transformation of shared rules.             a knight. It’s not really our mentality, but
   Our observations of the social               it is perceived as such”. In a context of
exchanges developed within this project,        activity where exclusion or eviction is
through online exchanges on forums              not an option since one of the levers for
and on IRC, but also during group               success resides in the capacity to attract
meetings helped us identify two distinct        and enrol a large number of contributors,
mechanisms through which contributors           these forms of promotion appear as one
are differentiated: one — recognizing the       of the few possible positive sanctions
deserving — is involved in the distribution     available.
of the roles associated with positions in


                                                                                          45
Science Studies 2/2007


Rewards are the consequence of                   explicit agreement to the principles of ‘the
significant contributions, which means            Independent Web Manifesto’. This does
that they combine several qualities: they        not imply involvement or participation
correspond to major efforts that alleviate       in activist or political organizations,
the core member’s workload, they involve         but it does require the expression of
a significant investment in terms of              orientations in terms of values justifying
time, and they occur over a sufficiently          the participation in the project.
large period of time. These qualities are           Recognition through values is not
continuous characteristics, so that their        always expressed explicitly, but it is
identification requires an activity of            materialized by the will to better know
assessment and evaluation. But estimates         the contributors who seem to be reliable
can be erroneous: “what matters for us           through their production. Informal or
really is the investment in terms of time.       private contacts are then organized
We watch, we observe, we spot […] but            (telephone conversation, direct meeting,
it is a delicate matter to judge someone’s       lunch, etc.) in order to evaluate — or rather
reliability, since you’ll have people who        to check — several values behind the
will do a great job, and then when they          involvement: “someone who does such a
become administrator, they no longer do          job can’t be a freebie, can’t be a dangerous
anything, they feel like they have made          freak either. We know lots of cool people,
it”.                                             but you can’t count on them for big
    So, beyond the quality of the                jobs […] So then, we try to have lunch
contributions, it is the reliability of the      together, talk it over, to get to know them
contributor that becomes the subject of          better, you know”. This second test, after
assessments and that constitutes pertinent       the contribution criteria, is all the more
or even decisive information for the             determinant when the responsibilities
transfer of responsibility. But what does        to be delegated are important and bring
this reliability involve? It is related to the   people closer to the core. They also
position taken towards the project, which        discriminate between the involvements
can take two quite distinct and widely           rooted in trajectories, similar to those we
independent forms. The first is linked            refer to as politico-technological activist
to participation and production, to the          action.
capacity to materialize contributions or            However, important responsibilities
finalize projects that require persistence.       are also conferred to contributors who
In this context, reliability means meeting       justify their participation by their taste
one’s commitments, even implicit, and            for computer technology rather than
being autonomous enough to produce               by political or ethical values. These are
tangible contributions. It is the stability      individuals whose trajectory is related to
of the involvement, assessed in an action-       the ‘technological fun’ approach, but who
oriented framework, which is at play here.       slowly have shown signs of socialization
The second dimension involves the sense          and adhesion, for example by taking part
of commitment, and no longer its result.         in non-technical discussions (during
It refers to the compliance to the spirit of     meetings with contributors or on IRC
the project — rather than to its production      channels). More generally, the most
— which rested on clearly stated political       technically      competent      contributors
colour and ideological identity. Reliability     benefit from extra consideration, since
here is expressed in terms of ideological        their production is precious, even if the
affinities, particularly concerning the           sense of their involvement is unclear.



46
Didier Demazière, François Horn and Marc Zune


They are granted positions in which they        contributors while benefiting from their
can exert their creativity. However, they       contribution.
are not on a promotional track. Instead,           What characterizes this type of project
they reveal a horizontal work division:         is that the social control here is widely
some mostly technical spaces are                distributed between the members and
dedicated to them. They are thus subject        is not generated by a powerful strategic
to specific processes of recognition and         circle being able to sanction, ban, or limit
valorisation.                                   the intervention of deviant individuals.
                                                Here, this process is collective, and
Building reputations                            above all extremely dispersed. This
Another mechanism of differential               regulation is strongly integrated into
involvement valorisation is based on a          ordinary exchanges, as if embedded in
discursive production of judgments that         the group’s life, and is thus all the more
tends to control deviant individuals. It        effective. Continuous observation of
takes the form of various types of social       these interactions has helped us identify
control (reminders of behavioural rules,        several mechanisms contributing to this
mocking, sarcastic remarks, etc.), which        regulation.
are very widespread within the collective.         The first mechanism is based on an
This regulation strongly contributes to         explicit reminder of the initial reference
the production and the maintenance of           to the project. It is not targeted at any
group cohesion, by expressing connivance        type of participants in particular, but it
and complicity between its members, all         contributes to the diffusion of legitimate
the while being already the result of this      and essential values. Examples are
cohesion. We know that the Spip software        plenty. So in 2005, the launch of a new
originated in a project to develop means        development space (Spip-zone) provided
of free expression on the Internet. This        the opportunity to put the emphasis
objective, political, ethical, or ideological   on the original values. Various actors
aim, is included in the product itself,         interested by the launch of this new sub-
both in the principles it edicts in order       space started to discuss, in parallel, the
to structure the web sites and in its low       formalization of a charter, the purpose
requirements in terms of IT skills, which       of which was to manage participation
makes it accessible to a wide range of          and strongly reaffirm the identity of the
users. It contributes to the construction       project. Accordingly, this charter states:
of legitimacy orders that are used as
references for the differential valorisation          Let us remind you that Spip is free
of attitudes and behaviours of the                    software, and that any person who
contributors. Also, the roots in a left-wing          uses it can do whatever he wants with
scene, reinforced by the affirmation of a              it; however, the participation to the
principle of selflessness, automatically               Spip-zone must take place within the
de-valorises any commercial use of the                framework of the goals and values
software. In such a cognitive context, the            promoted by the initial Minirézo
contributors, whose involvement we refer              project, and notably to promote and
to as business-oriented professionalism,              defend freedom of speech for all
are out of alignment. Therefore, one of               on the Internet, to remain defiant
the stakes of the upkeep of the software              towards fi nancial interests, and
identity and the project survival is                  to respect the identity of each and
to contain the participation of these                 everyone. This implies an effort to



                                                                                         47
Science Studies 2/2007


       internationalize one’s contributions,     Another mechanism for the production
       make sure that the language and           of opinion is both more collective and
       functioning modes chosen are not          more personalized: it is driven by a series
       sexist, giving priority to the needs      of contributors during public exchanges,
       of the associative world rather than      and it is oriented towards certain explicitly
       business needs, etc. This site is not     targeted participants. In this context,
       a development platform for military       instant messaging (IRC) constitutes a
       or business-oriented versions of          major resource for the diffusion of values
       Spip, which would change its nature.      and rules of conduct, the production of
       Neither is it designed to be used as a    judgments and reputations. The targets
       communication or advertising media        of these exchanges are always those
       for consultants.                          who deviate from the boundaries of the
                                                 involvement or those who are suspected of
The objective is explicitly to restrain the      straying from the rules. The contributors
intervention of ‘business people’, those         concerned are active as computer
whose interest is to ‘bang on their own          consultants, and their contributions,
drum’ by multiplying their personal              even when they are very solid, are
signatures in all discussion threads. The        always interpreted as business strategies
choice of elaborating a charter to regulate      rather than selfless contributions to the
the participation to this sub-workspace is       collective project. Here, call to order are
both linked to a desire to make an initial       less formalized than in the previous case,
selection of the participants (avoiding          since regulation is totally embedded in
consultants in search of reputation) and         the flow of exchanges and discussions:
to promote practices of other sub-spaces         triggered by one of the forum participants
that are worth supporting (awareness             in reaction to an opinion expressed or
of internationalization, non-sexism).            a proposed initiative, it is relayed and
However, the terms of this charter are           amplified by others. Expression styles like
also subject to interpretation: individuals      jabs, mockery, or irony are privileged since
adjust their individual practices and            they allow incisive reactions while saving,
strategies to work with these norms.             to a certain extent, the face of the person
So, some contributors who exert an               criticized, in order not to compromise
independent activity around Spip, learn          his/her participation to the project.
how to feel the limits that should not              The examples are numerous. For
be trespassed, and adopt, for example,           instance, Alex, known as IT freelancer,
signature strategies to avoid any reference      faced a fierce argument. One of his
to the business side of their activities:        technical contributions was strongly
“within the community, some aspects              criticized. It consisted of a plug-in to Spip,
were ill-perceived […] as if my behaviour        i.e., an optional complementary module
consisted in looking for clients at all costs,   implementing advanced typographic
far and wide, non-stop, to dream of clients,     features, called the typo bar. The product
to see potential clients everywhere. Thus,       code was thought to ‘trap’ the user,
when I understood that the community             making it very difficult, once the module
felt bad about it, I shortened my signature      is installed, to get back to the initial
in the developers’ group and now I simply        status.
sign Damien”.




48
Didier Demazière, François Horn and Marc Zune


      <NeroSR> it’s a trap; it is useless          need a lot of abnegation. Which means
      <Kriss> an “anti-typo bar” plug-in           taking a few hard knocks to the head and
      should be developed ;-)                      still holding on”.
      <NeroSR> it’s really stupid to design a         ‘Real life’ meetings during which the
      thing that gets you trapped                  members of the group physically meet
      <NeroSR> it should be deleted so no          each other are another occasion to
      one gets caught again                        develop distributed regulation activities.
      <Boggy> it’s a fork, it’s a trap, it’s the   These meetings often take different
      «Alex trap»                                  forms, from regular meetings organized
      <Boggy> Alex: your typo bar, you             by city where contributors and new users
      can keep it to yourself, you have put        discuss their project (the Apéro-Spip),
      enough people in trouble already with        to annual ‘technical’ meetings, hosting
      that thing                                   the main contributors, or project parties
      <Carla> Boggy: why do you call it a          open to a wide circle of contributors,
      fork?                                        sympathizers and ordinary users.
      <Boggy> once installed, people are              While some of the participants do not
      linked to his bar, and thus to him. It       know each other beforehand, other than
      makes the content of the site fork.          through their online nicknames, all have
      (Spip IRC channel, February 7, 2007)         a reputation based on their contributions
                                                   (one is known as the person who re-wrote
Alex’s answering strategy consisted                this part of the software, translated the
in justifying the code produced by                 documentation into this language, or
technical difficulties. The others retorted         worked for a questionable client), or from
in unison that “you should not confuse             the opinions they have expressed on the
requirements with techniques”, and to              forums (this is the one who reacted most
“rewrite the whole thing, obviously”. This         vigorously against that other participant,
argument resumed after Alex posted a               that one animated the debate on that
tasteless comment with homophobic                  subject). These meetings then become
innuendos, as a reply to a request for             opportunities to reinforce connivance
technical help on the user’s list. Reactions       and rejection, and thus to support
were strong, condemning the comments               judgment-based distributed regulation.
as incompatible with the community’s               These meetings themselves provide the
values. Parallels were also established            occasion to apply these overlapping
with Alex’s positions published on his             judgements and therefore constitute
personal site. On the IRC channel, other           significant regulation spaces, as indicated
participants again started to criticize            by the observation notes taken during a
his contributions, and make fun of his             so-called technical meeting. It shows that
user-trapping strategy. Aspirin’s sardonic         interactions are created to reinforce the
comment was: “apparently it’s not easy             sharing of views and interpretations, to
to make big money with the typo bar”.              generate communion in one single vision
In other words, beyond the expression of           of the collective project:
technical difficulties, it is a condemnation
of the commercial strategy of making                     We were sitting around a table during
users captive. This leads Alex to testify,               a Spip workshop. The table was
during an interview, “this taught me a                   U-shaped; the speaker displayed
first lesson, or rather, a conclusion: to                 the results of his work and notes
participate in the Spip community, you                   comments on the whiteboard. The vast



                                                                                           49
Science Studies 2/2007


      majority of the 30-odd participants      place in spaces that are visited, at least
      were connected to the project’s          potentially, by all participants: everyone’s
      IRC channel through their laptops,       contribution to the development of the
      while listening to the presentation.     product, investment in the collective
      At a certain point, muffled laughter      action, as well as points of view are
      was heard. My neighbour showed           converted into value and legitimacy, to the
      me a picture of a dead, squashed         extent that they are readable, perceptible,
      squirrel [the squirrel is the symbol     public. Consequently, all the participants
      of the Spip project]. He then showed     contribute to the production of these
      me the content of the attached IRC       rules, either explicitly by intervening in
      message saying “Figo, can you show       forums and IRC or during one-on-one
      this to your neighbour, it’s the Agora   meetings, or implicitly by maintaining
      logo”. This muffled laughter and the      the consensus on legitimacy or status
      accompanying glances pointed to          of one or the other participants. The
      an individual present in the room,       meaning of these commitments is also a
      sitting next to Figo. He was the         collective production since they interact
      representative of the Agora project,     with the values associated with the
      an aborted attempt for a Spip fork. He   collective action, and since it is subject
      came to the meeting to try to favour     to the perceptions, interpretations
      a merge of the contributions of the      and judgments produced by the other
      two projects. He was unaware that        participants.
      he was being made fun of by almost
      the entire room. (Spip ‘coding party’,   Conclusions
      Lille, France, March 2006).
                                               The in-depth ethnography of the Spip
Regulation by and within the interactions      project indicates a multiplicity of
between participants takes multiple and        mechanisms regulating collective action
ever-renewed forms, but is based on a          that we labelled with three terms: control,
discursive production that leads to the        autonomous and distributed. Beyond
establishment of norms, by stigmatizing        this case study, this diversity is probably
specific behaviours, by reinforcing             typical of medium-sized communities,
socialization, and in some extreme cases,      since they face permanent uncertainty
by rejecting any individual who attempts       regarding the quality of the participants
to ignore the collective ban. It is mainly     and the reliability of their commitments
based on two types of proofs according to      (Stewart, 2005), and lack adequate
the principle of contributor differentiation   resources to define routines and stabilize
and legitimacy: the contribution as proof      interactions. In contrast with the most
revealing competence, both technical and       highly reputed projects with a strong
managerial, and the proven signification        power of attraction, they cannot rely
revealing their orientations, in terms of      mainly on codified control regulation
both value and ideology. These proofs are      tools without the risk of provoking the
powerful mechanisms to grant recognition       desertion of many participants. On the
and legitimacy to the contributors.            other hand, unlike the smaller-scale
This regulation is continuous, since           projects supported by small affinity-
it is instilled within the exchanges           based communities, they cannot rely only
and activities which make the project          on the autonomous regulations rooted
progress. It is also public since it takes     in the commitments of the participants



50
Didier Demazière, François Horn and Marc Zune


alone, because it could result in the           does not mean that the rule-making
disintegration of the community.                power is distributed equally among
   We were able to establish that these two     the participants — our observations
types of regulation are not contradictory,      have clearly ruled out this eventuality
but instead reinforce each other. Close         — but that it is dispersed throughout the
and centralized control exerted on              group. It also means that it is adapted
software development guarantees — and           according to vague criteria regarding the
that is actually the explicit objective — its   forms of presence of each participant
coherence over time, without which the          in the interactions. This presence can
success in terms of distribution and use is     be assessed, depending on the case, in
impossible or short-lived. This regulation      terms of number of contributions, time
based on a more or less complex and             dedicated to the project, legitimacy of the
codified hierarchical structure is observed      interventions, accumulated status — all
in many free software communities               various ingredients that can be subject
(West, 2003; Lakhani & von Hippel, 2003;        to multiple interpretations, but on which
Lee & Cole, 2003). Our contribution is          the reputation of each participant is
to show that they do not constitute a           based, as well as his symbolic position
constraint for the participants: it rather      within the group.
appears as a guarantee that their efforts          These results coincide with other
will not be in vain, but instead that they      works that have examined the hybrid
will be rewarded by the success of the          and entangled nature of classifying the
product and of the project. Whether             structuring of productive organizations
Spip contributors are independent               (market, hierarchy or network) (Powell,
web supporters, computer technology             1990) or of free software production
enthusiasts, or consultants looking for         (Demil & Lecocq, 2006). The ethnographic
a market, they all share, beyond the            approach that we chose underlined the
diversity of their commitments and their        interdependence between the three
motivations to act, a strong interest in the    regulation modes: they acted as a system
success of the project. The centralized         and it is their hybridization that supports
control on the project constitutes a            the development of the Spip community.
defence of this interest since it guarantees    First of all, the control regulation, focused
the coherence of the result.                    on the software produced collectively, is
   The combination between these two            vital in order to avoid the dispersion of
classical forms of regulation is necessary      contributions or forking. Autonomous
in order to manage the irreducible tension      regulation is necessary to allow the
between unity and diversity, coherence          integration of new participants who
and abundance. But this combination is          contribute to the success of the common
not sufficient since the interdependence         action without sharing the values and
between       control     regulation     and    the founding experiences, and to allow
autonomous regulation does not cancel           initiative taking, which is an essential
out the tensions and the contradictions         element of the vitality of collective
rooted in the double constraint of result       activities. Finally, distributed regulation
coherence and significant heterogeneity          ensures        an   equilibrium     between
of the contributors. We have introduced         opposed or even conflicting dynamics
a third, original form of regulation of         and guarantees that none of the two
the community and its activity, which           other regulation forms wins out over the
we called distributed regulation. This          other, neither formalizing and rigidifying


                                                                                          51
Science Studies 2/2007


the organization, nor dispersing and            Crowston, Kevin & James Howison (2005)
diluting it. It represents a flexible form of      ‘The social structure of free and open
production and implementation of social           source software development’, First
rules, which tend to delimit the attitudes        Monday 10 (2).
and behaviours acceptable for the group.        Dalle, Jean-Michel & Nicolas Jullien
It is therefore a vector of social control,       (2003) ‘Libre’ software: Turning fads
diffuse but nevertheless effective, since the     into institutions?’, Research Policy 32
exchanges and interactions take place in          (1): 1-11.
public or semi-public spaces (the forums,       De Terssac, Gilbert (eds) (2003) La
virtual or not). In that sense, the attention     Théorie de la Régulation Sociale de J.D.
brought to the situations in which rules          Reynaud (Paris: La Découverte).
are created and transformed is a path that      Demazière, Didier & Claude Dubar (1997)
deserves deeper analysis, by developing           Analyser les Entretiens Biographiques.
methods to observe the exchanges and              L’exemple des récits d’insertion (Paris:
the functioning of these ‘communities’,           Nathan).
derived from anthropologic work.                Demazière, Didier, François Horn &
                                                  Marc Zune (2007) ‘Des relations
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  Castells (2001) The Hacker Ethic (New          ‘Essence of distributed work: The
  York: Random House).                           case of the Linux kernel’, in P Hinds
                                                                                  .
Hine, Christine (2000)Virtual Ethnography        & S. Kiesler (eds) Distributed Work
  (London: Sage).                                (Cambridge: MIT Press): 381-404.
Holtgrewe, Ursula & Raymund Werle             O’Mahony, Siobhan (2003) ‘Guarding the
  (2001) ‘De-commodifying software?              commons: how community managed
  Open source software between business          software projects protect their work’,
  strategy and social movement’, Science         Research Policy 32(7): 1179-1198.
  Studies 14(2): 43-65.                       Ostrom,      Elinor    (1990)    Governing
Horn, François (2004) L’Économie du              the Commons: The evolution of
  Logiciel (Paris: La Découverte).               institutions for collective action (New
Kollock, Peter & Marc Smith (1996)               York: Cambridge University Press).
  ‘Managing the virtual commons:              Paradeise, Catherine (1989) ‘Autour des
  Cooperation and conflict in computer            règles du jeu’, Cahiers de recherche
  communities’, in S. Herring (eds)              (Lyon: GLYSI).
  Computer-Mediated Communication:            Powell, Walter (1990) ‘Neither market
  Linguistic, Social and Cross-Cultural          nor hierarchy: Network forms of
  Perspectives      (Amsterdam:        John      organization’, in B. Staw & L.L.
  Benjamins): 109-128.                           Cummings        (eds)    Research     in
Kunda, Gideon (1992) Engineering                 Organizational Behaviour 12: 295-336.
  Culture: Control and Commitment in a        Raymond, Eric (1999) The Cathedral &
  High Tech Corporation (Philadelphia:           The Bazaar (Cambridge, MA: O’Reilly).
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Lakhani, Karim & Eric von Hippel (2003)          régulations dans les organisations:
  ‘How open source software works:               régulation de contrôle et régulation
  ‘Free’ user-to-user assistance’, Research      autonome’, Revue française de
  Policy 32(6): 923-943.                         sociologie 29(1): 5-18.
Lee, Gwendolyn & Robert Cole (2003)           Stewart, Daniel (2005) ‘Social status in an
  ‘From a form-based to a community-             open-source community’, American
  based model of knowledge creation: the         Sociological Review 70(5): 823-842.
  case of the Linux kernel development’,      Strauss, Anselm & Juliet Corbin (1990)
  Organization Science 14(6): 603-649.           Basics of Qualitative Research:
Lerner, Josh & Jean Tirole (2002) ‘Some          Grounded Theory procedures and
  simple economics of open source’,              techniques (Newbury Park, CA: Sage).
  Journal of Industrial Economics 50(2):      von Hippel, Eric & Georg von Krogh (2003)
  197-234.                                       ‘Open source software and the ‘private-
Lin, Yuwei (2005) ‘The future of sociology       collective’ innovation model: Issues for
  of Floss’, First Monday, Special Issue         organization science’, Organization
  #2.                                            Science 14(2): 209-223.




                                                                                      53
Science Studies 2/2007


von Krogh, Georg & Eric von Hippel (2003)       Didier Demazière
  ‘Editorial : Special issue on open source     Laboratoire Printemps, CNRS
  software development’, Research Policy        University of Versailles
  32(7): 1149-1157.                             Saint-Quentin-en-Yvelines
Wenger, Etienne (1998) Communities
  of Practice (Cambridge: Cambridge             François Horn
  University Press).                            CLERSE - CNRS, University of Lille III
West, Joel (2003) ‘How open is open
  enough? Melding proprietary and               Marc Zune
  open-source       platform     strategies’,   FNRS - Free University of Brussels &
  Research Policy 32(7): 1259-1285.             Management Centre, Queen Mary -
                                                University of London
                                                mzune@ulb.ac.be




54

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Free software community functioning

  • 1. Science Studies 2/2007 The Functioning of a Free Software Community: Entanglement of Three Regulation Modes – Control, Autonomous and Distributed Didier Demazière, François Horn and Marc Zune The ability to build solid and coherent software from spontaneous, sudden and evanescent involvement is viewed as an enigma by sociologists and economists. The internal heterogeneity of project contributors questions the functioning of collective action: how can commitments that are so dissimilar be put together? Our objective is to consider FLOSS communities as going concerns which necessitate a minimum of order and common, shared, social rules to function. Through an in-depth and diachronic analysis of the Spip project, we present two classical modes of social regulation: a control regulation centred on the product and an autonomous regulation reflecting the differentiated commitments. Our data shows that the meaning, value and legitimacy of contributors’ involvements are defined and rated more collectively, through exchanges, judgments, and evaluations. A third regulation mode, called distributed community regulation and aimed at creating and transforming shared rules that produces recognition and stratification, is then presented. Keywords: Free software, social regulation, Spip project, ethnographic approach Free software can be considered as public al., 2007). In this context, free software property made available to all, with no developers and contributors accept to acquisition costs and a user license that dedicate working time and freely supply provides total freedom to use the code their know-how, despite the fact that they and a guarantee that no one will be able to are not able to choose, limit or control monopolize the source code (West, 2003). those who are going to benefit from The organizational forms supporting and their efforts (Bitzer & Schröder, 2005; supervising the activities surrounding Lerner & Tirole, 2002). This situation is the production of such software are rather unusual compared to the common very diverse, but most of them have production modes managed by salary several main characteristics in common: or contract-based work relationships volunteer work by the participants, long- or even legal mechanisms framed distance work, little direct interactions, by employment or commercial law and absence of salary (Demazière et (Gensollen, 2007; Horn, 2004). The only 34 Science Studies, Vol. 20 (2007) No. 2, 34-54
  • 2. Didier Demazière, François Horn and Marc Zune contractual link is established by the projects actually function. Because the open license, which acts as a barrier members interact at a distance in the against opportunistic behaviours (Dalle & world of free software, using the facilities Jullien, 2003), beside other tactics aimed of the Internet network, the classical at preventing proprietary appropriation, communities studied by anthropologists such as foundations, legal and normative do not constitute an appropriate model sanctions, trademark on logo, etc. (Baym, 1995; von Krogh & von Hippel, (O’Mahony, 2003). Finally, voluntary 2003). participation is, in principle, not based on any structured organizational system, Necessity and plurality such as, e.g., decentralization, openness, of the regulations absence of specifications, deadline Sociological analyses of free software constraints, or specific coordination development projects have shown (Holtgrewe & Werle, 2001), but on a series that the success of some of them is not of shared action principles: meritocracy the result of some kind of mysterious based on competences alone, participative alchemy or supernatural circumstances leadership, freedom of involvement, etc. (Lin, 2005). The software production (Moon & Sproull, 2002; Raymond, 1999; activity cannot be conducted without Hertel et al., 2003). the mobilisation of individuals or the The ability to achieve solid and coherent coordination of a collective. In other results from spontaneous, sudden and words, it takes the form of an organized evanescent involvement is viewed as an and regulated action, structuring the enigma by sociologists and economists. exchanges between participants. The The endogenous literature offers an production modes of these projects answer to this enigma, by promoting the are also hybrid, combining private and ‘bazaar model’. Although this concept is a collective innovation models (von Hippel core belief in the free software community, & Krogh, 2003). In organizational modes, empirical validation is not convincing: a it results in a combination between simple comparison between thousands the required constraint-generating of free software programs is enough to coordination and valorisation of observe an extreme heterogeneity in individual investments. Thus the social the organizational modes and action integration of individuals within the processes, as well as in the contributors’ communities has specificities requiring involvement processes (Crowston & the production of operational rules to Howison, 2005). The widespread use of govern the conduct of both individual the term ‘community’ to name the forms and collective projects simultaneously of collective action suggests another (Wenger, 1998), despite the fact that the answer to that enigma: the individuals more influential or central individuals participating in the free software cannot mandate or enforce the work development projects share values, norms (Himanen, 2001). Ostrom (1990) has and action principles that are strong evidenced the resistance of individuals enough to weld the groups together and to the enforcement of operational rules channel their activity towards a shared generated by outside authorities, and to objective. The ‘bazaar’ or ‘community’ rules which have not been sufficiently categories obviously represent an ideal elaborated or discussed collectively. focal point. However, they provide little Moreover, these rules are only viewed as information on the way free software legitimate when they are tailored to local 35
  • 3. Science Studies 2/2007 conditions, and when the members of the for these ‘going concerns’ to function, community monitor the compliance of no matter what their characteristics, a their enforcement. This leads us to point minimum of order and common, shared, to the specific characteristics of the social social rules are necessary. This order control of the members, which cannot itself is generated by collective action, rely on traditional tools like sanctions and is elaborated and transformed and exclusion (Kollock & Smith, 1996), during exchanges and transactions and the specific modes of dividing between members. In other words, work and allocating authority (Garcia & these projects are highly processual: Steinmueller, 2003). they are characterized by negotiations Empirical studies of free software and permanent adjustments. They are development communities suggest that organized actions in which rules are social control is less preponderant than interpreted and adjusted, and individual in other forms of organisations (Demil motivations and preferences altered & Lecocq, 2006). However, that does not (Atkinson & Reed, 1992). mean that simply because contributions Our objective is to describe and are voluntary and not remunerated, there analyse these rule-creation processes. is no control, since field studies have also Our starting point is that the rules are not indicated that these communities are exogenous to social relations, and that structured and differentiated (Stewart, they are not generated by a transcendental 2005). In our opinion, internal structuring order: society is wired together by the and differentiation are essential, at least interactions between its members, and when communities succeed in attracting the rule is a collective production (Blumer, new members and when projects go 1969). The fact that rules are considered beyond the initial launching phase. as immanent (Paradeise, 1989) has major These communities are constantly facing consequences for the sociological study. irreducible tensions: between internal First, it means that we must address the unity guaranteeing the coherence of source of these regulations, in essence the collective action’s product and the the situations prevailing at their creation increasing diversity due to the success of and the interactions through which they the product, as well as between maximum are transformed. It favours the analysis openness favouring the enrolment of of the dynamics of social regulation as new members and access filtering to opposed to the study of set and rigid rules. control the quality of the applicants. It also moves the focus of attention to the Our hypothesis is that these tensions are production of collective regulations. managed via the combination of various The emergent central question from mechanisms to regulate the activity of this orientation is the distribution of these communities, as well as by their regulation capabilities. This distribution adjustment to the events and episodes is described by sociological literature as marking the history of each project. lacking uniformity and instead depending Therefore, we can consider these on the position occupied and the frame projects as ‘going concerns’ (Commons, of interactions it structures. In the 1961), in other words collective actions extreme case, it is the actors occupying with some stability and continuity, and monopolizing power positions who achieving results approved by the users lead the organizations or the projects and based on relationships characterized by producing and spreading the leading by a mix of dependency and conflict. But, norms. This centralized regulation 36
  • 4. Didier Demazière, François Horn and Marc Zune model, usually called ‘control regulation’ regulation by showing the pertinence contrasts with the aggregation of multiple of its central concepts, but also their ‘autonomous regulations’, which are shortcomings, and by proposing a more mastered by many disjointed groups articulate conceptualisation of the free trying to get a grasp on the development software production. conditions of their activity (Reynaud, 1988). A longitudinal and These analytical concepts have ethnographic approach been tested on several fields but have Our perspective led us to opt for a never been put into play to study the longitudinal ethnographic analysis of functioning of collectives involved in free medium-size projects. Considering the software production (De Terssac, 2003). In fact that regulation processes are locally this specific case, autonomous regulation situated, an in-depth study must provide initially appears more significant than the opportunity to retrace the interaction control regulation. In any case, it suggests systems leading to regulation by the notion of ‘communities’. However, observing the exchanges between actors, from this regulation arises the problem, the ways in which regulation or value essential for software development, of conflicts are resolved, the organizational the way product coherence is achieved adjustments performed, the diverse and contributions are organized in forms of participation and the meanings an efficient, active digital text (Horn, of this experience. Moreover, since 2004). Considering this constraint, we regulation is elaborated and iterative, a can support the idea of the coexistence certain historicity should be considered. of multiple forms of regulation in the A longitudinal follow-up of the project activity of free software production. is recommended in order to be able to More specifically, we postulate that grasp both the multiple temporalities classical regulatory forms (control and characterizing the action, as well as the autonomous) constitute an insufficient adjustment of the rules confronted by basis for the analysis, since these forms are the evolution of the participation. In this too closely linked to formally hierarchical context, medium-size projects represent organizations. We hypothesize that in free perfect observation points. The projects software communities, the production involving very few individuals present of rules organizing collective action and very limited, or even absent forms of structuring individual behaviours is collective regulation. Large-scale projects widely socialized, with each participant instead develop more codified, stabilised being a potential producer of rules and and prescriptive forms of regulations, as controller of their application. Other, shown in high-profile projects like Linux diffuse regulation mechanisms would (Hertel et al., 2003 ; Lee & Cole, 2003), thus come into play, completing the more Apache (Franke & von Hippel, 2003) or classical forms. Our objective is thus to Debian (Auray, 2004). The power of these describe the plural regulations of the projects in terms of reputation attracts collective software production activity by numerous contributions, and favours the opting for the analysis of the processes: establishment of control, selection, and how do rules prevail, and how are they entry filtering procedures. discussed, how are they maintained? In this respect, Spip, an Internet With a more theoretical perspective, the publishing software, is an interesting idea is to contribute to the theory of social project to analyze for several reasons. 37
  • 5. Science Studies 2/2007 First of all, it is a medium-size project different activities and at different levels (a few dozen active developers) that of commitment (initiators of the project, has reached the status of challenger regular coders, occasional contributors, within its niche. It is thus facing tough translators, debuggers, etc.) focusing quality requirements, while the quality of on the individual contributions to the contributions ranges from best to worst software, the collective functioning and in projects (McKelvey, 2001). In addition, the biographic itineraries, but also the the Spip project is also characterized by direct observation of project meetings the fact that it was initially supported by and the public restitution of the first — and designed for — French left-wing analyses. The study helped describe activists, thus having a strong underlying the organization of the project and the political and ideological orientation. Our developed activities, the characteristics analysis of the project relies on empirical of the participants and the meanings fieldwork, performed by the three they assign to their contributions, the authors between February 2005 and April form of relationships developed between 2007. In accordance with our research the contributors and the content of the perspectives, we gradually plunged into exchanges — in other words, a sum of this social world, like ethnographers who material that can be utilized to identify live for a while in the human communities the rules supporting the collective that they are studying. For the success of this produces the Spip software. ‘virtual ethnography’ (Hine, 2000), we had Our argumentation will be developed to get the contributors to trust us, since our in three phases. By retracing the genesis objective was to harvest a broad range of of the Spip project and its progressive material for closer examination to assess structuring, we will examine the necessity the functioning of the ‘Spip community’ for promoters to maintain coherence and above all, to enquire into its regulation and preserve, over time, its conformity processes. In that context, running online with a very strong original ideological questionnaires or using mailing lists were project. However, this first form of control not the most appropriate investigation regulation requires that the autonomy techniques. Our investigation had to of the most active contributors be favour the interactions, exchanges, and acknowledged and encouraged. We will adjustments between participants in then focus on the approaches underlying order to be able to identify the rules they the involvement of the participants structure and model. occupying an intermediary position To gain insight into the heart of the between the strategic core, including the transactions, we had to establish close initiators of the project, and the minor proximity to the developers, which or volatile contributors, and show the made us choose an intensive, longer- specificities of autonomous regulation. term research design. This gave us Finally, we will show that contributor the opportunity to combine several involvement does not derive exclusively investigative methods, featuring the from their individual activities, but that observation of on-line exchanges the meaning, value and legitimacy of through multiple communication and this involvement are defined and rated cooperation channels (forums, IRC, more collectively, through exchanges, CVS), 27 in-depth, one-on-one research judgments, and evaluations between interviews with participants involved in the participants of this project. This will 38
  • 6. Didier Demazière, François Horn and Marc Zune give us the opportunity to examine the tool to simplify Web page generation and ‘distributed’ aspect of this third form of site management. The project can be regulation. summarized as follows: to allow everyone, no matter what their level of technical A control regulation focused on the skills and means, to be able to express product his point of view on the Internet, freely and independently. This new software The time-based analysis, focused on was initially designed exclusively for the maturing and the launch of the the operation of the uzine.net website. Spip software, underlines the stakes Upon request from sympathizers, it was of the project in terms of growth, and later shared and then made public under maintenance of this growth. It indicates GPL license. With this shift a software the production of rules, oriented towards development phase emerged, one that two objectives: first, to mobilize many ended up gathering a growing number of contributors who are willing and able contributors and users. to get involved in the development of Initially, the project was carried out by the product, and then, to preserve the three persons, all closely involved with coherence of the software and safeguard multiple activist networks: 1995 strikes, its original identity. The convergence of Act-Up, the movement for the defence these two objectives cannot be taken for of the illegal immigrants, etc. It was granted; it requires the creation of specific developed progressively and informally, regulations. Because of their position and without prior definition of explicit their legitimacy acquired in the launch objectives, planning or anticipation of of the software, the initiators have strong results: capabilities in terms of initiative in these processes. It’s just a project, people were talking about something, and then we Origins and emergence thought: instead of sending emails The Spip project started in the nineties. with a copy to everyone, we are going Its roots can be traced back to the French to build a list […] But actually, there activist and associative community, was no organization, no big project, no experimenting ways by which Internet master plan. It was just [that] among could contribute to enhancing freedom all projects, there was one, it was Spip. of expression. Grouped under the We were going to exchange our bits of denomination Minirézo, some activists code. (Gil, historical founder) developed a publishing site with critical ideas about the development of Internet Then, slowly, exchanges intensified (uzine.net), and progressively reached between three developers, who were an increasingly large group of actors contributing technical skills that were with a manifesto published in February widely acquired by practice: one of them, 1997, the ‘Independent Web Manifesto’. trained as an airline pilot, was specialized Its promoters expressed their intent to in publishing scientific books; the second fight the menace of commercial control was a telecom engineer doing freelance on ‘digital’ freedom of speech. To help work; and the third, a mathematician, was activists and sympathizers express a webmaster for a major monthly opinion themselves easily on the site, one of the magazine. All three were involved in the initiators decided to develop a software ‘Independent Web Manifesto’. 39
  • 7. Science Studies 2/2007 The core that was later to become the diversity took on significant proportions, founders of Spip worked together on the considering the strong hybridizing definition of the software features, and between the initial political project and agreed on the way to include political the chosen development orientations. and ethical principles derived from Ensuring software development requires their participation in Minirezo. So, the attracting enough contributors to support specificities of this publishing process the increasing extent and complexity of the on the web were established: projects project, but also necessitates channelling proposals for articles within a private the input and to select the contributions space, validation of articles by actors other as a function of the objectives pursued in than the editor (after debate on the forum), terms of norms. systematic addition of a forum below each article published, limitation of the Growth and structuring number of decision levels, enhancement The success of a free software project of the layout functionalities (and later, rapidly generates a flow of questions: of language management), user-friendly it calls for guidance and requests for interface, improved performance to advice, which must be addressed in order allow installation on outdated servers, to reinforce the credibility of the product avoidance of user identification and and the project. This increased load, tracking systems, etc. The objective was corresponding to a growing user base, goes to translate the ideological orientations automatically together with increased aimed at the support and promotion of pressure on the initiators and drivers of the freedom of speech on the Internet into project. It materializes in asymmetrical technical choices. and unbalanced relationships, in which After its launch, promoted by a wide the recipient is assumed to master communication campaign on the knowledge the other one is lacking. Internet, the software rapidly became There is a non-negligible risk of these a success, generating an increase, not relationships imperceptibly getting closer only in the number of users, but also to a client/supplier relationship and of contributors. As a network of remote seeing the development of a polarized participants started to grow, and as the world between a core of developers and software extended its visibility beyond a cloud of users. the world of activists, the motivations, In the case of Spip, there is indeed behaviours, references and expectations a central core, whose existence is not started diversifying. This increasing formally recognized, but widely known heterogeneity corresponded both to under the tag ‘the four musketeers’, a diversification of the institutional composed of developers who have CVS origins (simple individuals, associations, access and the keepers of the politico- companies, public organizations, etc.), technical identity of the project. These of the know-how proposed (translation, core members are bound by strong layout, documentation, coding, testing), interpersonal relationships, nurtured by or opportunities generated by the use frequent meetings outside the context of the software (increasingly close links of the project, shared philosophical or with the professional activity, requests political orientations that also materialize for services, the necessity to adapt the in the support to other projects, actions, software to specific needs). Therefore, or activist campaigns. By contrast, the the question of the management of this number of participants representing a 40
  • 8. Didier Demazière, François Horn and Marc Zune volatile, distant, uninvolved, anonymous benefited from the approval and even the or unstable relationship grew significantly. mandate from members of the strategic Unlike the members of the core, their circle, in the form of providing advice, investment was sporadic, irregular, sharing confidential information, and and unpredictable. Their potential establishing privileged contacts. The contributions are limited but not fact that they delegated responsibility worthless: some documentation, bits of for the animation of the community can code, improvement ideas, identification also be perceived as granting a special of bugs are produced by them. status to reward the contributors with To face this situation (a few the strongest involvement, and acts as a participants who are strongly involved in motivation factor as well. the development and increasing number of participants who only offer limited Autonomous regulations based contributions), it is vital to reconfigure on differentiated commitments the collective action. The circle of significant contributors must be widened Control regulation is exerted on to be able to simultaneously ensure the the software product. It consists in continuous development of the software centralizing the activities related to the and to address the outside solicitations assessment, selection, and adaptation of while concomitantly pushing back the contributions, in order to maintain their boundaries to minimize the difference technical coherence and preserve their between simple users and contributors. conformity with the original ideological It is essential to structure the mobilized project over time. It does not, however, collective around development, result in the establishment of barriers improvement, updates, and distribution to entry or taking social control of of the software, without which the participant ideological orientation. An differentiation remains too strong underlying prerequisite for the continuity between an active minority, limited to the of the Spip project is its capacity to circle of the initial producers, and a circle mobilize and recruit new participants. of users of varying size. The risk inherent to openness is to see This structuring process, commanded the ‘community’ crumble or fragment by the central core, consisted in into small entities, because of increasing spotting the contributors who were internal heterogeneity and the emergence particularly involved in order to delegate of conflicts, notably in terms of values. a few responsibilities to them, and Even without considering participants simultaneously, to segment the internal who provide minor or occasional organization into sub-spaces with contributions, developers with significant specialized functions. Progressively, and sustained investments produce discussion lists appeared, dedicated to widely divergent interpretations of their special themes, aimed at different types commitment and their participation. of contributors. Some of them were put in What is more, the analysis of the motives charge of the administration of these lists, invoked, the interests pursued and and were thus placed in an intermediate the justifications put forward show position between the strategic core and the coexistence of contradictory and the peripheral circle of the sporadic conflicting significations. These are not or volatile users and contributors. In merely incentives, even if they provide most cases, this intermediate circle a meaning, a purpose, rationales, to 41
  • 9. Science Studies 2/2007 the activity (Gosh et al., 2002). They one in a series of activist experiences, can be considered as consistent sets of materialized by memberships in symbols, all the more resistant since they associations, political parties, and social are strongly rooted in their biographic movements. These activities are variable, itineraries, generating autonomous as a function of the individual’s life action rules, and more or less disjointed history, but they situate the ideological from control regulation. orientations around the non-institutional It is for the contributors engaged in left-wing community. Ernesto considers these intermediate positions that the his political involvement as evidence question of the involvement in the Spip and a direct consequence of his personal project seems to be most interesting. history: “I was born Uruguayan and I’m They show a stronger and more sustained a political exile, thus I fell into political involvement than the peripheral commitment without even knowing participants who only produce sporadic it, if you see what I mean”. Ferdinand’s and minor contributions (bug reports, political involvement is less steady, but for example), or mere users who flag is however part of his life trajectory: errors that are obstacles to their own use “in 2004, I decided to get back in touch of the software. At the same time, they with the political activist action I had differ from the members of the strategic abandoned for several years”. Georges, core controlling the development of the on the other hand, has accumulated a software and form an inter-knowledge very solid and diversified experience group bound together by common activist as an activist over his student years: experiences. The intermediate position “I always had multiple involvements, could be characterized by the intensity of since you’re always interested by many the involvement and the responsibilities other things, it’s the way you build your taken on, generating a significant workload political conscience”. There are many together with a limited retribution due other examples indicating diversified notably to the fact that the strategic core but recurrent processes of socialization of the initiators remains closed. Light toward collective action. This presents can be shed on the involvement of these a similitude with the activist approach contributors through the analysis of of the initiators of the Spip project, but the biographic factors underlying their it is far more diversified and does not participation in the collective action. constitute a real community of shared In this context, based on the biographic experiences. interviews performed (Strauss & Corbin, The first contact with the Spip project 1990; Demazière & Dubar, 1997), we were is often linked to other involvements. The able to identify three types of trajectories typical case is the one in which the project that each combined special involvement to develop an Internet site for an activist outside the project, personal use of the association or organization leads to the software, as well as privileged projection use of Spip: an initial involvement goes spaces. through the question/answer routine on the user help site, then the answers to A politico-technological activist other users; slowly, the political dimension approach of the software comes forward, through For the first set of trajectories, the individual exchanges, debates resonating involvement in the Spip project, and more with personal political sensibilities. As globally in the world of free software, is Georges points out: “There are very few 42
  • 10. Didier Demazière, François Horn and Marc Zune free software projects in which there is one’s competence as a developer. Charles a political dimension that’s so strongly points out that before discovering the defined. (…) we don’t hesitate having Spip project, he would wander from one politically- and ethically-oriented small project to another (re-writing the discussions, including their impact on features of a genealogy software package, features. (…) Here at Spip, we examine developing a graphical interface for the notion of ‘what model of society software comparing telephone rates, etc.), should we promote through this’”. The until the day he got interested in CMS. Spip project becomes a cause to support, He followed the new trends, tried several and the search for new collaborators software packages, without, however, becomes an objective: “very soon, we looking for a particular use: “I had no start to feel co-responsible for this thing, particular need on … I do not develop and to think that it’s a good thing that this web sites, I had one personal web site, project can survive, I really would like to so I had tried it in Spip, just like that, for support it, and that’s why we’re answering the fun. Thus I tried Spip and liked it”. For the users (…) it’s because we consider Nicolas, the logic is the same: “in my case, that’s interesting for Spip to have a pool I fell for the technical side rather than the of tens of thousands of users. And yes, it’s user side, since I am an IT professional, obvious; we feel that we are really part of when I heard about that thing, I was the game”. more interested in discovering how it The involvement in the project worked than discovering the possible intersects other activist implications, applications, since at that time, I had no since the participants concerned are then specific need for the product. It was more able to put into play the resources derived about technical curiosity”. from their experience as activists, as well Here the investment in the Spip project as the technical competence already can be described as a type of hobby, the developed for the creation of sites. technical aspect of which constitutes the motor and the fuel. Participation is A ‘technological fun’ approach immediately materialized by proposing A second approach to enter the project bits of code, ‘contribs’. When Nicolas is shared by individuals who justify submits these ‘bits of code’ and these their initial commitment by mostly contributions are not selected, he is not technological interest. In this case, discouraged, since the stakes are not high technology is a stake in their personal and for him: “I do that mostly to kill time; I technological evolution. Their IT activity really had no serious needs”. The choice is considered as a mode of expression of Spip is also motivated by the relatively and creativity, favouring the resolution small size of the project, in contrast with of problems by trial and error, patching, the ‘big’ projects, like Mozilla or Linux, technical challenges, and more generally “(…) actually, Spip still has an almost a passionate relationship with technology human size while being big enough to and innovation. have a lively community, and that makes Initially, participation in the Spip you want to chat with the people who are project was for these people motivated by involved”. curiosity for the technical developments The contributors with this approach of the product: the goal is not to find a are IT professionals, but their professional tool that can be used to develop a site, but activity has no real direct link to the rather to find a stimulating space to exert Spip software, or more globally to free 43
  • 11. Science Studies 2/2007 software. Most of the time, their work The development of websites for clients revolves around proprietary technologies provides him with the opportunity to that they are in charge of implementing develop a R&D activity, hoping that one or maintaining for clients through day one of his ideas will capture the service providers, for example in banking attention of investors. Unemployed, institutions. We could hypothesize that Damien took the time to train himself their involvement in the project provides to the use of Spip and started a website the opportunity for those IT professionals development business mostly for public to get back in touch with the roots of their contractors: “in this unemployment job, while the technologies favoured in period, it was vital for me to make money their professional context do not allow (…) thus I read the whole manual before them access to the technical black box, whipping up my first Spip site (…) to be able to understand by themselves and then Spip became another way of how the software functions, to be able to continuing to make a living”. Others with hack appropriated technical solutions, this approach are freelance workers in to prove their creativity, their technical the domain of Internet technologies and boldness, in short, to achieve a certain consider the fact of developing an activity intimacy with technology (Kunda, 1992). around Spip as a new tool in their tool kit. The Spip project thus becomes a sort of This is the case for Michel, who works with technological playground, an opportunity Spip for several clients: “there are people to meet and develop projects, of which who want to sell tailor-made products for the usefulness is not evaluated in terms of clients. And I do the same, to earn some answer to needs or a cost/benefit ratio, but money these days. There are more and rather according to criteria of ‘technical more of us doing it, freelancers who have beauty’, challenge, and wit. We will refer found Spip, and who have understood to this trajectory as the ‘technological fun’ that it is a good tool”. approach. The fact that Spip has been considered from the onset as a professional tool A business-oriented professionalism designed to be proposed to clients, leads Finally, for a third group of participants, them to develop arguments indicating the participation in Spip is not linked to a merits, specificities and qualities of the practical interest deriving from activist software and to justify their specialization activities, nor from a taste for technological in that niche, as for example Damien challenges, but is more closely associated puts it: “one very important thing is that with their professional trajectory. More Spip is a very good product. It provides precisely, Spip is a resource to develop excellent opportunities to develop a their professional and commercial client base”. In that context, participation activities — these people are usually in the project, whether it involves freelancers. In this case, the objective helping users, proposing contributions, pursued is very concretely to develop an discussing features, correcting bugs, economic model that allows them to bank is motivated by a will to achieve a fine on their software knowledge with clients grasp of the software and its specificities, while participating in the development its features and its essential flaws. For of the product. With a marketing degree, them, it is an opportunity to build up and Rene, a former radio presenter, would sharpen their know-how, to acquire true like to develop new models of (virtual) professional expertise on the product, consumption for the cultural industry. and demonstrate their reliability to 44
  • 12. Didier Demazière, François Horn and Marc Zune clients by showing off their competence, the organizational chart of the project. with the self-interested objective of a The other — building reputations — is return on investment under the form of more informal and concerns building the commercial contracts. opinions on which reputations are built. The diversity of these involvement In both cases, the regulation based on trajectories clearly demonstrates that the principle of these two differentiations the most active contributors who have relies on the production of judgements joined the intermediate circle of the Spip by other participants who take part in project do not share the same community the exchanges, give their opinion, and background with the members of the adapt to the stands taken by others. central core. More specifically, some of This regulation is consequently widely these regular contributors get close to it, distributed within the group. while others are indifferent or ignore this dimension of the project, and still others Recognizing the deserving keep their distance or are even hostile. Delegation of responsibilities involved an In fact, these contributors go as far as acknowledgement of efforts and input, defining their own exchange and activity establishing a value for the contributions space (pure R&D trials, information where the individual contributors have exchanges for freelancers, etc.), thus given the best of themselves: “I think it’s defining their alternative action rules and normal that at a certain point, they tell producing an autonomous regulation. you: you’re doing a good job, you’re going to get more to do, to organize things”. A distributed community regulation Sometimes, it is even perceived as the based on judgements achievement of an actual position in the organization of the project, symbolizing How can commitments that are so even a promotion, “we do that for dissimilar be put together? A closer free, but that doesn’t mean that there look at the crossroads between control shouldn’t be any recognition, so we can and autonomous regulation modes feel we are moving up within this thing”. is necessary to understand how the These interpretations are criticized by organized construction of heterogeneity the members of the strategic circle, takes place. This implies a shift of focus to but they concede that the delegation the interactions between participants. In of responsibilities is appropriated as a this perspective, the difference between powerful recognition marker, to signify a the statutes and the legitimacies conferred change of status, a sort of ennoblement: to the contributors appeared as processes “for people, it’s a bit like a lollipop, it’s shedding a revealing light on the creation more than a reward, it’s like being dubbed and transformation of shared rules. a knight. It’s not really our mentality, but Our observations of the social it is perceived as such”. In a context of exchanges developed within this project, activity where exclusion or eviction is through online exchanges on forums not an option since one of the levers for and on IRC, but also during group success resides in the capacity to attract meetings helped us identify two distinct and enrol a large number of contributors, mechanisms through which contributors these forms of promotion appear as one are differentiated: one — recognizing the of the few possible positive sanctions deserving — is involved in the distribution available. of the roles associated with positions in 45
  • 13. Science Studies 2/2007 Rewards are the consequence of explicit agreement to the principles of ‘the significant contributions, which means Independent Web Manifesto’. This does that they combine several qualities: they not imply involvement or participation correspond to major efforts that alleviate in activist or political organizations, the core member’s workload, they involve but it does require the expression of a significant investment in terms of orientations in terms of values justifying time, and they occur over a sufficiently the participation in the project. large period of time. These qualities are Recognition through values is not continuous characteristics, so that their always expressed explicitly, but it is identification requires an activity of materialized by the will to better know assessment and evaluation. But estimates the contributors who seem to be reliable can be erroneous: “what matters for us through their production. Informal or really is the investment in terms of time. private contacts are then organized We watch, we observe, we spot […] but (telephone conversation, direct meeting, it is a delicate matter to judge someone’s lunch, etc.) in order to evaluate — or rather reliability, since you’ll have people who to check — several values behind the will do a great job, and then when they involvement: “someone who does such a become administrator, they no longer do job can’t be a freebie, can’t be a dangerous anything, they feel like they have made freak either. We know lots of cool people, it”. but you can’t count on them for big So, beyond the quality of the jobs […] So then, we try to have lunch contributions, it is the reliability of the together, talk it over, to get to know them contributor that becomes the subject of better, you know”. This second test, after assessments and that constitutes pertinent the contribution criteria, is all the more or even decisive information for the determinant when the responsibilities transfer of responsibility. But what does to be delegated are important and bring this reliability involve? It is related to the people closer to the core. They also position taken towards the project, which discriminate between the involvements can take two quite distinct and widely rooted in trajectories, similar to those we independent forms. The first is linked refer to as politico-technological activist to participation and production, to the action. capacity to materialize contributions or However, important responsibilities finalize projects that require persistence. are also conferred to contributors who In this context, reliability means meeting justify their participation by their taste one’s commitments, even implicit, and for computer technology rather than being autonomous enough to produce by political or ethical values. These are tangible contributions. It is the stability individuals whose trajectory is related to of the involvement, assessed in an action- the ‘technological fun’ approach, but who oriented framework, which is at play here. slowly have shown signs of socialization The second dimension involves the sense and adhesion, for example by taking part of commitment, and no longer its result. in non-technical discussions (during It refers to the compliance to the spirit of meetings with contributors or on IRC the project — rather than to its production channels). More generally, the most — which rested on clearly stated political technically competent contributors colour and ideological identity. Reliability benefit from extra consideration, since here is expressed in terms of ideological their production is precious, even if the affinities, particularly concerning the sense of their involvement is unclear. 46
  • 14. Didier Demazière, François Horn and Marc Zune They are granted positions in which they contributors while benefiting from their can exert their creativity. However, they contribution. are not on a promotional track. Instead, What characterizes this type of project they reveal a horizontal work division: is that the social control here is widely some mostly technical spaces are distributed between the members and dedicated to them. They are thus subject is not generated by a powerful strategic to specific processes of recognition and circle being able to sanction, ban, or limit valorisation. the intervention of deviant individuals. Here, this process is collective, and Building reputations above all extremely dispersed. This Another mechanism of differential regulation is strongly integrated into involvement valorisation is based on a ordinary exchanges, as if embedded in discursive production of judgments that the group’s life, and is thus all the more tends to control deviant individuals. It effective. Continuous observation of takes the form of various types of social these interactions has helped us identify control (reminders of behavioural rules, several mechanisms contributing to this mocking, sarcastic remarks, etc.), which regulation. are very widespread within the collective. The first mechanism is based on an This regulation strongly contributes to explicit reminder of the initial reference the production and the maintenance of to the project. It is not targeted at any group cohesion, by expressing connivance type of participants in particular, but it and complicity between its members, all contributes to the diffusion of legitimate the while being already the result of this and essential values. Examples are cohesion. We know that the Spip software plenty. So in 2005, the launch of a new originated in a project to develop means development space (Spip-zone) provided of free expression on the Internet. This the opportunity to put the emphasis objective, political, ethical, or ideological on the original values. Various actors aim, is included in the product itself, interested by the launch of this new sub- both in the principles it edicts in order space started to discuss, in parallel, the to structure the web sites and in its low formalization of a charter, the purpose requirements in terms of IT skills, which of which was to manage participation makes it accessible to a wide range of and strongly reaffirm the identity of the users. It contributes to the construction project. Accordingly, this charter states: of legitimacy orders that are used as references for the differential valorisation Let us remind you that Spip is free of attitudes and behaviours of the software, and that any person who contributors. Also, the roots in a left-wing uses it can do whatever he wants with scene, reinforced by the affirmation of a it; however, the participation to the principle of selflessness, automatically Spip-zone must take place within the de-valorises any commercial use of the framework of the goals and values software. In such a cognitive context, the promoted by the initial Minirézo contributors, whose involvement we refer project, and notably to promote and to as business-oriented professionalism, defend freedom of speech for all are out of alignment. Therefore, one of on the Internet, to remain defiant the stakes of the upkeep of the software towards fi nancial interests, and identity and the project survival is to respect the identity of each and to contain the participation of these everyone. This implies an effort to 47
  • 15. Science Studies 2/2007 internationalize one’s contributions, Another mechanism for the production make sure that the language and of opinion is both more collective and functioning modes chosen are not more personalized: it is driven by a series sexist, giving priority to the needs of contributors during public exchanges, of the associative world rather than and it is oriented towards certain explicitly business needs, etc. This site is not targeted participants. In this context, a development platform for military instant messaging (IRC) constitutes a or business-oriented versions of major resource for the diffusion of values Spip, which would change its nature. and rules of conduct, the production of Neither is it designed to be used as a judgments and reputations. The targets communication or advertising media of these exchanges are always those for consultants. who deviate from the boundaries of the involvement or those who are suspected of The objective is explicitly to restrain the straying from the rules. The contributors intervention of ‘business people’, those concerned are active as computer whose interest is to ‘bang on their own consultants, and their contributions, drum’ by multiplying their personal even when they are very solid, are signatures in all discussion threads. The always interpreted as business strategies choice of elaborating a charter to regulate rather than selfless contributions to the the participation to this sub-workspace is collective project. Here, call to order are both linked to a desire to make an initial less formalized than in the previous case, selection of the participants (avoiding since regulation is totally embedded in consultants in search of reputation) and the flow of exchanges and discussions: to promote practices of other sub-spaces triggered by one of the forum participants that are worth supporting (awareness in reaction to an opinion expressed or of internationalization, non-sexism). a proposed initiative, it is relayed and However, the terms of this charter are amplified by others. Expression styles like also subject to interpretation: individuals jabs, mockery, or irony are privileged since adjust their individual practices and they allow incisive reactions while saving, strategies to work with these norms. to a certain extent, the face of the person So, some contributors who exert an criticized, in order not to compromise independent activity around Spip, learn his/her participation to the project. how to feel the limits that should not The examples are numerous. For be trespassed, and adopt, for example, instance, Alex, known as IT freelancer, signature strategies to avoid any reference faced a fierce argument. One of his to the business side of their activities: technical contributions was strongly “within the community, some aspects criticized. It consisted of a plug-in to Spip, were ill-perceived […] as if my behaviour i.e., an optional complementary module consisted in looking for clients at all costs, implementing advanced typographic far and wide, non-stop, to dream of clients, features, called the typo bar. The product to see potential clients everywhere. Thus, code was thought to ‘trap’ the user, when I understood that the community making it very difficult, once the module felt bad about it, I shortened my signature is installed, to get back to the initial in the developers’ group and now I simply status. sign Damien”. 48
  • 16. Didier Demazière, François Horn and Marc Zune <NeroSR> it’s a trap; it is useless need a lot of abnegation. Which means <Kriss> an “anti-typo bar” plug-in taking a few hard knocks to the head and should be developed ;-) still holding on”. <NeroSR> it’s really stupid to design a ‘Real life’ meetings during which the thing that gets you trapped members of the group physically meet <NeroSR> it should be deleted so no each other are another occasion to one gets caught again develop distributed regulation activities. <Boggy> it’s a fork, it’s a trap, it’s the These meetings often take different «Alex trap» forms, from regular meetings organized <Boggy> Alex: your typo bar, you by city where contributors and new users can keep it to yourself, you have put discuss their project (the Apéro-Spip), enough people in trouble already with to annual ‘technical’ meetings, hosting that thing the main contributors, or project parties <Carla> Boggy: why do you call it a open to a wide circle of contributors, fork? sympathizers and ordinary users. <Boggy> once installed, people are While some of the participants do not linked to his bar, and thus to him. It know each other beforehand, other than makes the content of the site fork. through their online nicknames, all have (Spip IRC channel, February 7, 2007) a reputation based on their contributions (one is known as the person who re-wrote Alex’s answering strategy consisted this part of the software, translated the in justifying the code produced by documentation into this language, or technical difficulties. The others retorted worked for a questionable client), or from in unison that “you should not confuse the opinions they have expressed on the requirements with techniques”, and to forums (this is the one who reacted most “rewrite the whole thing, obviously”. This vigorously against that other participant, argument resumed after Alex posted a that one animated the debate on that tasteless comment with homophobic subject). These meetings then become innuendos, as a reply to a request for opportunities to reinforce connivance technical help on the user’s list. Reactions and rejection, and thus to support were strong, condemning the comments judgment-based distributed regulation. as incompatible with the community’s These meetings themselves provide the values. Parallels were also established occasion to apply these overlapping with Alex’s positions published on his judgements and therefore constitute personal site. On the IRC channel, other significant regulation spaces, as indicated participants again started to criticize by the observation notes taken during a his contributions, and make fun of his so-called technical meeting. It shows that user-trapping strategy. Aspirin’s sardonic interactions are created to reinforce the comment was: “apparently it’s not easy sharing of views and interpretations, to to make big money with the typo bar”. generate communion in one single vision In other words, beyond the expression of of the collective project: technical difficulties, it is a condemnation of the commercial strategy of making We were sitting around a table during users captive. This leads Alex to testify, a Spip workshop. The table was during an interview, “this taught me a U-shaped; the speaker displayed first lesson, or rather, a conclusion: to the results of his work and notes participate in the Spip community, you comments on the whiteboard. The vast 49
  • 17. Science Studies 2/2007 majority of the 30-odd participants place in spaces that are visited, at least were connected to the project’s potentially, by all participants: everyone’s IRC channel through their laptops, contribution to the development of the while listening to the presentation. product, investment in the collective At a certain point, muffled laughter action, as well as points of view are was heard. My neighbour showed converted into value and legitimacy, to the me a picture of a dead, squashed extent that they are readable, perceptible, squirrel [the squirrel is the symbol public. Consequently, all the participants of the Spip project]. He then showed contribute to the production of these me the content of the attached IRC rules, either explicitly by intervening in message saying “Figo, can you show forums and IRC or during one-on-one this to your neighbour, it’s the Agora meetings, or implicitly by maintaining logo”. This muffled laughter and the the consensus on legitimacy or status accompanying glances pointed to of one or the other participants. The an individual present in the room, meaning of these commitments is also a sitting next to Figo. He was the collective production since they interact representative of the Agora project, with the values associated with the an aborted attempt for a Spip fork. He collective action, and since it is subject came to the meeting to try to favour to the perceptions, interpretations a merge of the contributions of the and judgments produced by the other two projects. He was unaware that participants. he was being made fun of by almost the entire room. (Spip ‘coding party’, Conclusions Lille, France, March 2006). The in-depth ethnography of the Spip Regulation by and within the interactions project indicates a multiplicity of between participants takes multiple and mechanisms regulating collective action ever-renewed forms, but is based on a that we labelled with three terms: control, discursive production that leads to the autonomous and distributed. Beyond establishment of norms, by stigmatizing this case study, this diversity is probably specific behaviours, by reinforcing typical of medium-sized communities, socialization, and in some extreme cases, since they face permanent uncertainty by rejecting any individual who attempts regarding the quality of the participants to ignore the collective ban. It is mainly and the reliability of their commitments based on two types of proofs according to (Stewart, 2005), and lack adequate the principle of contributor differentiation resources to define routines and stabilize and legitimacy: the contribution as proof interactions. In contrast with the most revealing competence, both technical and highly reputed projects with a strong managerial, and the proven signification power of attraction, they cannot rely revealing their orientations, in terms of mainly on codified control regulation both value and ideology. These proofs are tools without the risk of provoking the powerful mechanisms to grant recognition desertion of many participants. On the and legitimacy to the contributors. other hand, unlike the smaller-scale This regulation is continuous, since projects supported by small affinity- it is instilled within the exchanges based communities, they cannot rely only and activities which make the project on the autonomous regulations rooted progress. It is also public since it takes in the commitments of the participants 50
  • 18. Didier Demazière, François Horn and Marc Zune alone, because it could result in the does not mean that the rule-making disintegration of the community. power is distributed equally among We were able to establish that these two the participants — our observations types of regulation are not contradictory, have clearly ruled out this eventuality but instead reinforce each other. Close — but that it is dispersed throughout the and centralized control exerted on group. It also means that it is adapted software development guarantees — and according to vague criteria regarding the that is actually the explicit objective — its forms of presence of each participant coherence over time, without which the in the interactions. This presence can success in terms of distribution and use is be assessed, depending on the case, in impossible or short-lived. This regulation terms of number of contributions, time based on a more or less complex and dedicated to the project, legitimacy of the codified hierarchical structure is observed interventions, accumulated status — all in many free software communities various ingredients that can be subject (West, 2003; Lakhani & von Hippel, 2003; to multiple interpretations, but on which Lee & Cole, 2003). Our contribution is the reputation of each participant is to show that they do not constitute a based, as well as his symbolic position constraint for the participants: it rather within the group. appears as a guarantee that their efforts These results coincide with other will not be in vain, but instead that they works that have examined the hybrid will be rewarded by the success of the and entangled nature of classifying the product and of the project. Whether structuring of productive organizations Spip contributors are independent (market, hierarchy or network) (Powell, web supporters, computer technology 1990) or of free software production enthusiasts, or consultants looking for (Demil & Lecocq, 2006). The ethnographic a market, they all share, beyond the approach that we chose underlined the diversity of their commitments and their interdependence between the three motivations to act, a strong interest in the regulation modes: they acted as a system success of the project. The centralized and it is their hybridization that supports control on the project constitutes a the development of the Spip community. defence of this interest since it guarantees First of all, the control regulation, focused the coherence of the result. on the software produced collectively, is The combination between these two vital in order to avoid the dispersion of classical forms of regulation is necessary contributions or forking. Autonomous in order to manage the irreducible tension regulation is necessary to allow the between unity and diversity, coherence integration of new participants who and abundance. But this combination is contribute to the success of the common not sufficient since the interdependence action without sharing the values and between control regulation and the founding experiences, and to allow autonomous regulation does not cancel initiative taking, which is an essential out the tensions and the contradictions element of the vitality of collective rooted in the double constraint of result activities. Finally, distributed regulation coherence and significant heterogeneity ensures an equilibrium between of the contributors. We have introduced opposed or even conflicting dynamics a third, original form of regulation of and guarantees that none of the two the community and its activity, which other regulation forms wins out over the we called distributed regulation. This other, neither formalizing and rigidifying 51
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  • 21. Science Studies 2/2007 von Krogh, Georg & Eric von Hippel (2003) Didier Demazière ‘Editorial : Special issue on open source Laboratoire Printemps, CNRS software development’, Research Policy University of Versailles 32(7): 1149-1157. Saint-Quentin-en-Yvelines Wenger, Etienne (1998) Communities of Practice (Cambridge: Cambridge François Horn University Press). CLERSE - CNRS, University of Lille III West, Joel (2003) ‘How open is open enough? Melding proprietary and Marc Zune open-source platform strategies’, FNRS - Free University of Brussels & Research Policy 32(7): 1259-1285. Management Centre, Queen Mary - University of London mzune@ulb.ac.be 54