Makerble is a premium feature that publishers like Bauer Media and service companies from The AA to T-Mobile can offer their customers to incentivise retention, upgrades and acquisition. Customers increasingly want to control how they are perceived in social media and show how great a person they are. Brands offering Makerble-as-a-Feature position themselves as the ally helping their customers succeed in this. Makerble lets your customers change the world Their way. They choose their preferred causes, set their monthly spend limit and let Makerble's algorithm find suitable projects sourced from our growing library of charities for them to fund and follow. Makerble itemises what each project achieves and auto-shares it through customers' social media profiles so their friends see the good they've done for the causes they care about, e.g. "Matt has built a school in Uganda, with Makerble powered by T-Mobile". Makerble also offers Branded Vouchers and an employee edition.

1. CHANGE THE
WORLD
YOUR
WAY
MAKERBLE-AS-A-FEATURE
MATT KEPPLE, CEO
KATE GAULT, DIRECTOR OF BRAND STRATEGY

2. Charity has always been about:
how much money you give
Makerble makes it about:
how much change you make
Makerble is a premium feature for brands to offer customers in order
to increase retention, upgrades and acquisition

3. If charity donations were transparent:
•4.5million existing donors would give
£665million extra per year
•5million non-donors would start giving
Source: New Philanthropy Capital Money For Good report, UK Giving Green Paper
£665million is the annual income of half
the UK’s charities (80,000 as registered
with the Charity Commission)
Transparent donations will revolutionise the charity industry
£665million is the extra amount donors would give to charity each year
if they knew where their donations went. With Makerble, they can.

4. Makerble packages charitable work using our proprietary
Help-Make-Change interface.
HELP = the needs that a project addresses
MAKE = the items in the project’s budget
CHANGE = itemised impact of the project

5. Allowing everyone to curate their positive impact on the world
Monthly subscription | One-off donations | Lifestyle apps
With a Makerble monthly subscription, you effortlessly create the change you wish to see in the world.
Makerble finds projects matching your interests and moves your money around each month to fund them;
all the while itemising, visualising and sharing the impact those projects make on the ground.

6. Our platform is available for companies wishing to increase
conversions, retention and upgrades by offering
Makerble as a premium feature to their customers

7. Example taken from Barclays Online Banking
You can embed Makerble as a tab within the My Account area of your
brand’s website
You can offer Makerble as a free service or you can make it exclusively available to
your premium customers. You can optionally add credit to your customers’ accounts.

8. Example taken from Barclays Online Banking
From within your brand’s website, your customers can find, fund and
follow the change they wish to see in the world, powered by Makerble
Gift Aid is added to the donations of UK tax payers, meaning the charities receive an
additional 25% on top of the donation from HMRC. Out of this additional amount
Makerble deducts its 4% transaction transparency service fee.

9. Example taken from Barclays Online Banking
Technically Makerble exists as a frame within your website to make
the installation process straightforward
Your customers enjoy a seamless user experience and you avoid a complicated
technical integration

10. Summary of Benefits
•
Improve retention of your existing customers
•
Incentivise existing customers to upgrade
•
Sway potential customers to choose your product over the
competition
•
Boost your ethical standing in the eyes of customers and
employees
Makerble-as-a-Feature

11. CEO: Matt Kepple
-Product oversight
-Team management and recruitment
-Leading investment raising
-Serial innovator in behaviour change for social
good; background in Marketing, insight, live
charity crowd-funding events, social enterprise
Lead Developer: Sebastien Bourdu
-Managing developers
-Site architecture
-Founded leeftr.com, comemo.org
-Sandbox Fellow as is Matt Kepple
Growth Hacker: Liam Reynolds
-Site Optimisation
-A/B testing
-Former Data Planning Partner at Engine Group
servicing T-Mobile and other clients
Lead Designer: Theo Louca
-Branding, look & feel, wireframes, user journeys,
designs
-CEO of Rawww
-Led design for previous Matt Kepple ventures
Who We Are
Director of Social Progress: Annabel Dickson
- Managing relations with charities, foundations and highnet-worth donors
- PR and policy-shaping in impact & funding debates
- Service
- Co-founded YTFN.org with Matt Kepple
- Solo world tour evaluating charities
- Built 10:10’s fundraising department
Director of Partnerships: Kate Gault
-Managing marketing and corporate clients
-Advertising background: Account Director handling
Walkers, Financial Times, The Stroke Association; and
client-side Marketing Manager at ITV for Drama
-Developed prototype for GraduateFlatmates.com with
Matt Kepple
Commercial Director: Ahmed Al-aagam
-Revenue, pricing, contracts, budgeting
-Charity trustee, public service consultancy CEO
-Management experience in fashion label, music,
festivals, youth arts
-Co-founded Commission for Youth Social Enterprise with
Matt Kepple
•Founder & CEO Matt Kepple has built a team from his co-founders on previous
ventures such as the pop-up charity crowd-funding venture www.YTFN.org
•Makerble is backed by UnLtd and has won awards from The RSA and Deloitte.

12. For enquiries, contact Kate Gault: kategault@makeworldwide.com
Click forward to see how Makerble works in 3 easy steps

13. Continue
1. HELP: Makerble finds regularly updated charity projects for you to
automatically fund each month based on your interests and social
media profile

14. 2. MAKE: You decide the monthly amount you want to be spending on
making change. Makerble splits that amount among your projects.
Makerble prices donations to lifestyle items e.g.
‘give a round of drinks a month’ instead of ‘give £20/month’

15. 3. CHANGE: Makerble visualises the change you’ve made across your
charity projects. It’s itemised on your Change Timeline and Profile.
You can receive a personalised monthly email newsletter and
Change notifications via the Makerble Mobile app

16. has provided nursery places
to 3 orphans in Romania. You can help
Ahmed make even more change!
Your Change highlights can be automatically shared with your friends
on Facebook, Twitter, LinkedIn
Makerble does not publish how much you have given, only the Change
you have made

17. Charity has traditionally always been about how much money you give,
with Makerble it’s now about how much Change you make

18. Thank You
We are a social enterprise based in Shepherds Bush, London.
We are winners of UnLtd’s Big Venture Challenge, Deloitte’s Nexters Award and RSA Catalyst.
Kate Gault
Director of Brand and Partnerships
Extensive advertising and client-side experience working with
major brands, charities and government departments
kategault@makeworldwide.com
Matt Kepple
CEO & Founder
Sandbox and RSA Fellow. Former Social Enterprise
Ambassador appointed by the Cabinet Office, Top 100
Global Young Social Entrepreneurs
mk@makeworldwide.com | Mob: 07950 421 815