This document explains the critical processes in deploying a subscription + activity billing model. TRACT, from Transverse LCC, is the all-in-one activity, rating and subscription billing platform that can bill for anything. SaaS, cloud, MSP, ISVs, telcos or wireless providers with activity-based business models use TRACT’s pricing levers to rapidly build and evolve any business model: if it can be metered or measured, TRACT can bill for it. Learn more at www.tractbilling.com.

1. Understanding Critical Processes in
Subscription + Activity-Based Business
Models
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Billing and Dynamic Revenue Management

2. Increase your bottom line, in REAL-TIME.
Activities allows you to create new revenue
streams and identify critical market trends, all
in real-time.

3. Example of a Subscription Relationship + "
Activity-Based Billing Model
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Billing and Dynamic Revenue Management

4. Subscription + Activities
One-Time Fee
for Subscription
Normal Activities
• per minute (up to hourly &
daily Maximum)
• additional per mile after a
threshold
Infrequent Activities
• Penalties
• Assessments
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Proprietary and confidential. Do not disclose. ©2012 Transverse LLC
V1.1

5. Understanding Subscription + Activity
Billing Touchpoints and Billing Processes
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Billing and Dynamic Revenue Management

6. Order-to-Cash
Marketing/Sales
Sign Up
• Personal Information
• Username / PIN
• Driver License
Order
Validate Credit Card
• Credit Card
Charge Signup Fee
• Pay-on-Purchase
• Cash
Accept Order
Notify warehouse
Ship out access card
Welcome Notice
Aggregate payment information
Extract GL aggregation to Accounting System
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Proprietary and confidential. Do not disclose. ©2012 Transverse LLC
V1.1

7. Activity-to-Cash
Daily Invoice: assemble all
Reserve the car
charge records
Swipe access card
Create Invoice
Entitlement
Verify customer account
Charge Credit Card
Drive car from A to B
Send Invoice to Customer
Activity
(Drive)
Aggregate payment
Car sends activity event
information
Extract GL aggregation to
Accept activity event
Accounting System
Cash
Calculate charge for drive
Assign charged event to
user-by access card
Drive
Drive
Drive
1
2
3
4
5
6
7
Billing Example
Invoice 1
Invoice 2
Invoice 3
1
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Proprietary and confidential. Do not disclose. ©2012 Transverse LLC
V1.1

8. Challenges: Setting Up Activity Pricing and Rules
Activity = Usage Rules
Details
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V1.1

9. Challenge: Customer Care During the Bill Cycle
Unbilled Charges
Signup
Activities
Activity Details
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Proprietary and confidential. Do not disclose. ©2012 Transverse LLC
V1.1

10. Challenge: Showing Activity on Invoices

11. Need help overcoming subscription + "
activity billing challenges?
Contact us…
512.279.3119"
Sales@gotransverse.com
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Billing and Dynamic Revenue Management