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MUST Matters
World’s Largest University
                             AUG 2012
Table Of Contents
       World’s Largest University




                               Table Of Contents
1- Editorial                                       2
2- Cover Story: 5 Reasons Why                      3
   Your Resume is Never Read

3- Expert Corner: Help! My Boss
   Is Allergic To New Ideas!                       4

4- World Events: The World
   Expo 2012                                       5

5- Testimonial: MUST University’s
   Better Tomorrow Program Helped                  6
   Guarantee A Future For Myself

6- Person in Focus: Hillary Clinton
   On Women’s Equality & Empowerment               7
World’s Largest University




Ever wonder why that company you applied to never called back? The problem
could be with your resume. Numerous candidates holding excellent credentials
  end up losing out on great job opportunities, simply because their resume
wasn’t up to the mark. This month’s cover story, ‘5 Reasons Why Your Resume
   is Never Read’, talks about the common mistakes made while drafting a
                     resume and how you can avoid them.

  As part of our celebration for Women’s Equality Day, this month, we put the
 spotlight on former First Lady and current Secretary of State, Hillary Clinton.
Ranked as the second most powerful woman in the world by Forbes magazine,
Hillary Clinton has paved the way for the socio-economic development and the
     fulfillment of rights of women in America. Find out more about her many
                         achievements in our Person in Focus.

  We hope you will find this month’s edition interesting and highly informative.


                               Happy Reading!
5 Reasons Why Your Resume Is Never Read
Wondering why you never receive a phone call for a job interview? Maybe your resume fails to make an impression on the employer/recruiter.
Most job applicants make very common blunders that force the employer to toss their resume out the window.
Here are the top five reasons why your resume is never read.

1. Your resume has an awful layout/presentation
Your resume has 20-30 seconds to make an impression on the reader. If it fails to do so, then you probably need to work on it. Work hard on
the layout and overall presentation of your resume as it creates the first impression on the reader. The layout of your resume is as important as
the content itself. Make sure you use an appropriate format with well-defined sections, allowing the readers to find the information they are
looking for. Avoid errors and spelling mistakes. Keep your resume short and to-the-point.

2. Your resume is not focused or relevant
Keep your resume as relevant as possible. It should not include a long list of your responsibilities from your previous jobs, especially if the
information is irrelevant to the job to which you are applying.

3. Your resume still has an objective statement
Avoid adding a vague, general and long-winded objective/goal at the top of your resume. It simply tells the employer what you want, instead
of telling them what you bring to the table. As an alternative, add a short description of your unique talents and key attributes that can make
an impact on the reader.

4. Your resume is not keyword-optimized
Your resume should be keyword-optimized. For that, you need to use the relevant keywords mentioned in the job description. Before sending
your resume, read closely the job description and the skills/qualifications required for the ideal candidates. Make sure you meet the criteria
and mention each credential in your resume.

5. You haven’t mentioned your core competencies
Does your resume tell the employer about your accomplishments and core competencies that make you the best fit for the job role? Add
details about the problems you solved, the procedures you implemented, the trainings you attended or delivered, the improvements you made
and the objectives you accomplished in your past jobs. You can also add details about any awards/recognition you received from your past
employers. Identify your strengths and skills and make a list. Don’t forget to connect them with the job description.

Hope the above tips help you get to the interview stage. Happy Resume Writing!




                                                                                                                                                    03
Providing Answers
                                                                             To All Your Career
                                                                             Related Problems


Help! My Boss Is Allergic To                                            Should I Get A Job Or Should
New Ideas!                                                              I Go Back To Grad school?
Question:                                                               Question:
Our company has undergone some major changes,                           I recently graduated with a major in English. My
paramount of which is the entry of a new                                parents keep telling me that with such a major, it is
management. The new higher-ups are encouraging us                       unlikely I will be able to find a good job, hence they
to devise innovative ways to boost our productivity                     are suggesting I go back to a graduate school to get
and generate new revenue channels. My team                              a master’s degree, which will help better my job
members and I have come up with a lot of unique                         prospects. The reason I don’t want to apply is
ideas that we believe will help the company enhance                     because I am tired of studying and now want some
its profitability. The problem is with my boss, who is                  real, hands-on work experience. My parents are
from an old school of thought. He has been working                      insisting I go ahead with pursuing a master’s degree
for the company for a very long time and strongly                       (they’re even willing to foot the bill!). Please advise.
believes in the traditional way of doing business and,
therefore, rejects any new or unique idea presented                     A. There is no doubt that it has become immensely tough for
to him. I seriously think his actions are harming the                   graduates to find good jobs. Statistics show that there has only
company but I am afraid to go over his head. What                       been a slight increase in the number of new graduates getting
should I do?                                                            employed.

A. Your problem is unfortunately a very common one. In many             A lot of students, as a result, are opting for master’s degree
cases, the resistance to new ideas is a direct result of not just one   programs at traditional universities as well as online universities,
boss’s perspective towards business but an entire company’s             as a way of either increasing their marketability or ‘hiding out’ until
culture that is averse to innovation and change. The best               the job market gets better. Your situation, though tough, is not a
approach to deal with this problem is to mould your presentation        hopeless one. What you need to do is to first determine what your
in a way such that it is easy for your boss to understand. Instead      goals are.
of overwhelming him with a truckload of ideas, outline it to him        For a variety of professions, a master’s degree is a requirement.
one at a time with supporting arguments. Another way is to              Yet, there are some which don’t really require going back to grad
present your ideas as beneficial for him as well as the company.        school. Many employers value work experience as much as a
By doing so, your boss will become more open to your                    postgraduate degree. What you can do is talk to people you know
suggestions.                                                            who work in the field you would like to enter and ask them how
Trying to see things from his perspective will also help you            they got there. In the end, it all depends upon what your future
develop a strong presentation. Innovation is risky; businesses          plans are and what career you would like to pursue.
stand to lose a large amount of money should a particular
business proposition fail. You can start by suggesting a trial of
your new idea on a small scale, just to check the efficacy of its
results.
If even that fails, then you might want to consider bypassing him
in the hierarchy. You have your higher- ups’ willingness to innovate
as your trump card. It is most likely that they will support you in
the implementation of your ideas, even if your boss doesn’t.
Ultimately, if it’s good for the company, there is no reason why
they should say no.

                                                                                                                                                  04
Bringing People Closer
                                                                          World Expo 2012



World Events: The World Expo 2012
The World Expo 2012 recently concluded at Yeosu, South Korea on the 12th of August. This event was an International Exposition
recognized by the International Exhibitions Bureau (BIE) which opened on the 12th of May and ran for 3 months. The theme of the Expo was
“The Living Ocean and Coast” with subthemes of “Preservation and Sustainable Development of the Ocean and Coast,” “New Resources
Technology,” and “Creative Marine Activities.”
More than 100 countries and international organizations took part in this massive event which saw almost 8 million visitors during its 3 month
tenure.
This was Korea’s second world fair after 1993. The World Expo 2012 celebrated the world’s oceans and coasts. The event, which was held
on a 62-acres site, saw foreign nations share the International Pavilion with separate pavilions for Korea; a theme pavilion, an aquarium,
corporate pavilions and performance venues.

History of World Fairs

The first World Fair was held in 1851 in London. The objective was to allow people to share their ideas, experiences, cultures and scientific
advancements on a shared platform for new inventions. This has inspired millions of people from around the world to grow and learn by
coming together.
Through such fairs, people are given the chance to explore new cultures, advancements in science & technology and the latest inventions.
The purpose and goal of holding such fairs has changed with time. While still representing the commercial needs of society, they also present
a picture of people’s hopes and aspirations with regard to how they view the future.
The world has become a global village; trade and cultural exchange has facilitated the process of bringing people from different backgrounds
closer. Through such fairs, people can be provided valuable insight into others’ lives, thereby encouraging tolerance and respect between
different races and creeds.




                                                                                                                                                 05
Securing a Better Future
                                                                             MUST University’s Better
                                                                             Tomorrow Program



MUST University’s Better Tomorrow Program Helped Guarantee
A Future For Myself
    Being a single mother of two children, aged 8 and 10, has its challenges, most of them financial. Currently, I am working as a Legal
    Executive at a local law firm. We live in a small rented apartment in the middle of the city. As of late, I was having a tough time
    making ends meet; hence, I am now seriously considering changing jobs as my current salary, quite frankly, is not enough to pay
    for the rent of our apartment and my children’s education, not to mention other expenses. However, before doing so, I wanted to
    apply for a Master’s degree in Law as I felt that it will increase my worth as a potential employee and help me enhance my skills
    and capabilities. Unfortunately, my financial situation, at the time, did not allow me to pursue my education needs. Additionally, I did
    not want to compromise on the time spent with my children.

    This put me in a deep fix; to find a university that promoted a master’s degree program that was affordable and had flexible timings
    seemed like an almost impossible task. Just when I was about to lose hope, a friend suggested I check out MUST University’s
    Better Tomorrow program. After reading about the program’s features on MUST University’s website, I figured it was worth a shot.
    Soon after I had enlisted for the program, I realized that it was probably the best decision I had ever made. Through MUST
    University’s Better Tomorrow program, I was able to gain access to high quality education at virtually no cost! As per their
    agreement, MUST University and various education ministries around the world contribute 80% and 20% to the fund respectively,
    so that numerous students are given the chance to pursue a high standard of education. In addition, in order to help students
    acclimatize themselves with the program, native education counselors are present to answer students’ queries. Local faculty is
    hired to enhance students’ learning with the help of highly structured and comprehensive academic theories combined with
    real-life insight. Thanks to MUST University’s Better Tomorrow Program, I am now on the road to securing mine as well as my
    children’s future.


    Barbara Zane, Minnesota




                                                                                                                                               06
Champion of Women’s Rights-
                                                                 Hillary Clinton




Hillary Clinton On Women’s Equality and Empowerment
Hillary Clinton has always stood up for women’s equality and empowerment. Even at the time when she was the First Lady at the White
House, she was the leading voice for women’s rights and equality not only in the United States but in other emerging democracies across
the globe.

"Yes, it is hard to believe that even here at home, we have to stand up for women’s rights and reject efforts to marginalize any one of us,
because America needs to set an example for the entire world," Clinton said. "And it seems clear to me that to do that, we have to live our
own values and we have to defend our own values. We need to respect each other, empower all our citizens, and find common ground ”

Holding a very prestigious position as the Secretary of State, Clinton has a no-nonsense attitude, which is why she has been ranked the
second most powerful woman in the world by Forbes.In her tenure as Secretary of State, Clinton has helped women start businesses,
encouraged them to take part in politics and, most importantly, motivated them to build their strengths and courage.

Clinton, in one of her statements, said that she had met a young Muslim woman who had been working in partnership with the U.S.
Embassy to build Tunisia's democracy.

"I told her that in America, in Tunisia, anywhere in the world, women should have the right to make their own choices about what they wear,
how they worship, what jobs they should do, and what causes they should support. These are choices women have to make for
themselves, and they are a fundamental test of democracy."

Clinton firmly believes that America can bring a positive change in the world through women empowerment and equality, especially in third
world nations.




                                                                                                                                              07
W or l d ’s L a r g e s t Uni v e rsi t y




  Contact Us

In case of any queries, you can contact our education consultants 24/7 via:



      Phone:
      1-866-533-MUST (6878)


      Request Callback , Chat and Email Us
      http://www.mustuniversity.com/preapplication/contactus/contactus.aspx




www.mustuniversity.com                                                        08

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MUST University - Your Window to All Information!

  • 1. MUST Matters World’s Largest University AUG 2012
  • 2. Table Of Contents World’s Largest University Table Of Contents 1- Editorial 2 2- Cover Story: 5 Reasons Why 3 Your Resume is Never Read 3- Expert Corner: Help! My Boss Is Allergic To New Ideas! 4 4- World Events: The World Expo 2012 5 5- Testimonial: MUST University’s Better Tomorrow Program Helped 6 Guarantee A Future For Myself 6- Person in Focus: Hillary Clinton On Women’s Equality & Empowerment 7
  • 3. World’s Largest University Ever wonder why that company you applied to never called back? The problem could be with your resume. Numerous candidates holding excellent credentials end up losing out on great job opportunities, simply because their resume wasn’t up to the mark. This month’s cover story, ‘5 Reasons Why Your Resume is Never Read’, talks about the common mistakes made while drafting a resume and how you can avoid them. As part of our celebration for Women’s Equality Day, this month, we put the spotlight on former First Lady and current Secretary of State, Hillary Clinton. Ranked as the second most powerful woman in the world by Forbes magazine, Hillary Clinton has paved the way for the socio-economic development and the fulfillment of rights of women in America. Find out more about her many achievements in our Person in Focus. We hope you will find this month’s edition interesting and highly informative. Happy Reading!
  • 4. 5 Reasons Why Your Resume Is Never Read Wondering why you never receive a phone call for a job interview? Maybe your resume fails to make an impression on the employer/recruiter. Most job applicants make very common blunders that force the employer to toss their resume out the window. Here are the top five reasons why your resume is never read. 1. Your resume has an awful layout/presentation Your resume has 20-30 seconds to make an impression on the reader. If it fails to do so, then you probably need to work on it. Work hard on the layout and overall presentation of your resume as it creates the first impression on the reader. The layout of your resume is as important as the content itself. Make sure you use an appropriate format with well-defined sections, allowing the readers to find the information they are looking for. Avoid errors and spelling mistakes. Keep your resume short and to-the-point. 2. Your resume is not focused or relevant Keep your resume as relevant as possible. It should not include a long list of your responsibilities from your previous jobs, especially if the information is irrelevant to the job to which you are applying. 3. Your resume still has an objective statement Avoid adding a vague, general and long-winded objective/goal at the top of your resume. It simply tells the employer what you want, instead of telling them what you bring to the table. As an alternative, add a short description of your unique talents and key attributes that can make an impact on the reader. 4. Your resume is not keyword-optimized Your resume should be keyword-optimized. For that, you need to use the relevant keywords mentioned in the job description. Before sending your resume, read closely the job description and the skills/qualifications required for the ideal candidates. Make sure you meet the criteria and mention each credential in your resume. 5. You haven’t mentioned your core competencies Does your resume tell the employer about your accomplishments and core competencies that make you the best fit for the job role? Add details about the problems you solved, the procedures you implemented, the trainings you attended or delivered, the improvements you made and the objectives you accomplished in your past jobs. You can also add details about any awards/recognition you received from your past employers. Identify your strengths and skills and make a list. Don’t forget to connect them with the job description. Hope the above tips help you get to the interview stage. Happy Resume Writing! 03
  • 5. Providing Answers To All Your Career Related Problems Help! My Boss Is Allergic To Should I Get A Job Or Should New Ideas! I Go Back To Grad school? Question: Question: Our company has undergone some major changes, I recently graduated with a major in English. My paramount of which is the entry of a new parents keep telling me that with such a major, it is management. The new higher-ups are encouraging us unlikely I will be able to find a good job, hence they to devise innovative ways to boost our productivity are suggesting I go back to a graduate school to get and generate new revenue channels. My team a master’s degree, which will help better my job members and I have come up with a lot of unique prospects. The reason I don’t want to apply is ideas that we believe will help the company enhance because I am tired of studying and now want some its profitability. The problem is with my boss, who is real, hands-on work experience. My parents are from an old school of thought. He has been working insisting I go ahead with pursuing a master’s degree for the company for a very long time and strongly (they’re even willing to foot the bill!). Please advise. believes in the traditional way of doing business and, therefore, rejects any new or unique idea presented A. There is no doubt that it has become immensely tough for to him. I seriously think his actions are harming the graduates to find good jobs. Statistics show that there has only company but I am afraid to go over his head. What been a slight increase in the number of new graduates getting should I do? employed. A. Your problem is unfortunately a very common one. In many A lot of students, as a result, are opting for master’s degree cases, the resistance to new ideas is a direct result of not just one programs at traditional universities as well as online universities, boss’s perspective towards business but an entire company’s as a way of either increasing their marketability or ‘hiding out’ until culture that is averse to innovation and change. The best the job market gets better. Your situation, though tough, is not a approach to deal with this problem is to mould your presentation hopeless one. What you need to do is to first determine what your in a way such that it is easy for your boss to understand. Instead goals are. of overwhelming him with a truckload of ideas, outline it to him For a variety of professions, a master’s degree is a requirement. one at a time with supporting arguments. Another way is to Yet, there are some which don’t really require going back to grad present your ideas as beneficial for him as well as the company. school. Many employers value work experience as much as a By doing so, your boss will become more open to your postgraduate degree. What you can do is talk to people you know suggestions. who work in the field you would like to enter and ask them how Trying to see things from his perspective will also help you they got there. In the end, it all depends upon what your future develop a strong presentation. Innovation is risky; businesses plans are and what career you would like to pursue. stand to lose a large amount of money should a particular business proposition fail. You can start by suggesting a trial of your new idea on a small scale, just to check the efficacy of its results. If even that fails, then you might want to consider bypassing him in the hierarchy. You have your higher- ups’ willingness to innovate as your trump card. It is most likely that they will support you in the implementation of your ideas, even if your boss doesn’t. Ultimately, if it’s good for the company, there is no reason why they should say no. 04
  • 6. Bringing People Closer World Expo 2012 World Events: The World Expo 2012 The World Expo 2012 recently concluded at Yeosu, South Korea on the 12th of August. This event was an International Exposition recognized by the International Exhibitions Bureau (BIE) which opened on the 12th of May and ran for 3 months. The theme of the Expo was “The Living Ocean and Coast” with subthemes of “Preservation and Sustainable Development of the Ocean and Coast,” “New Resources Technology,” and “Creative Marine Activities.” More than 100 countries and international organizations took part in this massive event which saw almost 8 million visitors during its 3 month tenure. This was Korea’s second world fair after 1993. The World Expo 2012 celebrated the world’s oceans and coasts. The event, which was held on a 62-acres site, saw foreign nations share the International Pavilion with separate pavilions for Korea; a theme pavilion, an aquarium, corporate pavilions and performance venues. History of World Fairs The first World Fair was held in 1851 in London. The objective was to allow people to share their ideas, experiences, cultures and scientific advancements on a shared platform for new inventions. This has inspired millions of people from around the world to grow and learn by coming together. Through such fairs, people are given the chance to explore new cultures, advancements in science & technology and the latest inventions. The purpose and goal of holding such fairs has changed with time. While still representing the commercial needs of society, they also present a picture of people’s hopes and aspirations with regard to how they view the future. The world has become a global village; trade and cultural exchange has facilitated the process of bringing people from different backgrounds closer. Through such fairs, people can be provided valuable insight into others’ lives, thereby encouraging tolerance and respect between different races and creeds. 05
  • 7. Securing a Better Future MUST University’s Better Tomorrow Program MUST University’s Better Tomorrow Program Helped Guarantee A Future For Myself Being a single mother of two children, aged 8 and 10, has its challenges, most of them financial. Currently, I am working as a Legal Executive at a local law firm. We live in a small rented apartment in the middle of the city. As of late, I was having a tough time making ends meet; hence, I am now seriously considering changing jobs as my current salary, quite frankly, is not enough to pay for the rent of our apartment and my children’s education, not to mention other expenses. However, before doing so, I wanted to apply for a Master’s degree in Law as I felt that it will increase my worth as a potential employee and help me enhance my skills and capabilities. Unfortunately, my financial situation, at the time, did not allow me to pursue my education needs. Additionally, I did not want to compromise on the time spent with my children. This put me in a deep fix; to find a university that promoted a master’s degree program that was affordable and had flexible timings seemed like an almost impossible task. Just when I was about to lose hope, a friend suggested I check out MUST University’s Better Tomorrow program. After reading about the program’s features on MUST University’s website, I figured it was worth a shot. Soon after I had enlisted for the program, I realized that it was probably the best decision I had ever made. Through MUST University’s Better Tomorrow program, I was able to gain access to high quality education at virtually no cost! As per their agreement, MUST University and various education ministries around the world contribute 80% and 20% to the fund respectively, so that numerous students are given the chance to pursue a high standard of education. In addition, in order to help students acclimatize themselves with the program, native education counselors are present to answer students’ queries. Local faculty is hired to enhance students’ learning with the help of highly structured and comprehensive academic theories combined with real-life insight. Thanks to MUST University’s Better Tomorrow Program, I am now on the road to securing mine as well as my children’s future. Barbara Zane, Minnesota 06
  • 8. Champion of Women’s Rights- Hillary Clinton Hillary Clinton On Women’s Equality and Empowerment Hillary Clinton has always stood up for women’s equality and empowerment. Even at the time when she was the First Lady at the White House, she was the leading voice for women’s rights and equality not only in the United States but in other emerging democracies across the globe. "Yes, it is hard to believe that even here at home, we have to stand up for women’s rights and reject efforts to marginalize any one of us, because America needs to set an example for the entire world," Clinton said. "And it seems clear to me that to do that, we have to live our own values and we have to defend our own values. We need to respect each other, empower all our citizens, and find common ground ” Holding a very prestigious position as the Secretary of State, Clinton has a no-nonsense attitude, which is why she has been ranked the second most powerful woman in the world by Forbes.In her tenure as Secretary of State, Clinton has helped women start businesses, encouraged them to take part in politics and, most importantly, motivated them to build their strengths and courage. Clinton, in one of her statements, said that she had met a young Muslim woman who had been working in partnership with the U.S. Embassy to build Tunisia's democracy. "I told her that in America, in Tunisia, anywhere in the world, women should have the right to make their own choices about what they wear, how they worship, what jobs they should do, and what causes they should support. These are choices women have to make for themselves, and they are a fundamental test of democracy." Clinton firmly believes that America can bring a positive change in the world through women empowerment and equality, especially in third world nations. 07
  • 9. W or l d ’s L a r g e s t Uni v e rsi t y Contact Us In case of any queries, you can contact our education consultants 24/7 via: Phone: 1-866-533-MUST (6878) Request Callback , Chat and Email Us http://www.mustuniversity.com/preapplication/contactus/contactus.aspx www.mustuniversity.com 08