1. Colour Scheme: The grey and light
blue colour scheme is understated,
yet at the same time effective. By
using these dull colours, it
automatically draws the eye to the
red heart, which makes our
primary focus on the artist.
They also chose an artist that is
renowned for his extravagant
fashion sense, which links in with
the fashion section. With it being a
music magazine, the addition of a
fashion segment differentiates it
from the competition, and will
entice a wider range of readers.
Header: The word ‘contents’ has
been separated into three lines,
which means it avoids having to be
spread across the page, and cover
the letter ‘V’ which represents the
name of the magazine. It is also
large and bold so that it stands out
on the dull colour scheme of the
page
Layout: This contents page
does not have much
information on it, and it is
much more visual than
most. The simple layout of
the majority of the text to
the right of the page, and
the picture to the left
Central Image: The image of KanyeWest
is in black and white in order to fit in
with the colour scheme, with the only
aspect of bright colour being the love
heart held by a woman’s hand. This
adds an emotional depth to the picture
which correlates with his facial
expression. The heart is probably a
reference to his album ‘808’s &
Heartbreak’.
The posh, calligraphy style font used adds
a sense of class, giving it a more
professional look.
Kanye’s clothing doesn’t have
the stereotypical rapper look
about them, reinforcing the
idea of him being a fashion icon.
His clothingare of dull colours
like the scheme and portray him
as a ‘sophisticated rapper’,
fitting in with the overall
professional look of the page.

2. Central Image: A stereotypical rapper
‘Plies’, with tattoo’s, gold
teeth,expensive, flashy jewellery and a
hat. He presents himself as quite
arrogant due to him showing off both his
body and wearing an over the top
amount of chains. By doing this it
presents him as someone who likes to
show off his wealth. The diamond
studded balaclava (which would be
stereotypically used by robbers etc.)
chain with the word ‘Goon’ on it,
glamorises criminal activity, further
supporting the thug like image he is
portraying.
Header: Has the same three lined
structure in every issue,
differentiating the magazine, which
may connote that the magazine has
something different/special to
offer.
Layout: The contents information has
been placed of the left side, and split into
two sections for easy reading. By placing
it to the left, it allows the central image to
dominate the page, suggesting that this is
what they want to be the main focus.
Background: The
burgundy background
connotes class and
sophistication, which
could be the values the
magazine wants to
portray, suggesting its
superiority. The ‘V’ is
subtle, yet easily visible
and promotes the brands
identity.
The posh, calligraphy style font used adds
a sense of class, giving it a more
professional look.
Colour scheme: The white font on
the burgundy background gives the
page a more professional look. This
is due to the simplicity of the use of
only two colours making it look less
childish and more formal.

3. Header: The font style is quite
different, but isn’t very clear or
easy to read. It is also quite small,
and therefore does not stand out
as, or immediately attract the
attention of the eye. The white
font on the red background
however, makes it stand out more
than if it was on the dull red
background.
Layout: The rapper ‘GZA’ is
predominately to the right of the page,
whilst the contents information is to the
right. By keeping the two separate it
allows for easy reading. The layout is very
simple, and with only the basic features
used.
Central Image: Therapper GZA
doesn’t have the stereotypical
over the top thug look about
him that the majority of
rappers portray. This is due to
his lack of jewellery, his bright
orange jacket, and his ‘soft’
looking pose. His hand on his
chin and the way he is looking
directly into the camera,
conduct him to look very
thoughtful, and as if he has a
story to tell, adding a sense of
mystery and depth to him.
Colour scheme: The predominately red and white
colour scheme, with a bit of black is quite plain
and boring to look at. However, the magazine may
have been trying to portray the magazine as being
more formal, and as if it is full of beneficial
content. The tone of red is quite dull, which allows
the bright orange of his jacket to stand out more,
and therefore direct the attention onto the
central image.
Font: The style is very
basic, allowing for easy
reading. It looks neither
childish nor formal,
suggesting the
magazine’s content will
also be somewhere in
the middle.
By placing the page number of the main
article in a bigger font under the relevant
central image, it tells us that he is the
selling point. Meaning those who bought
it specifically for the rapper, have no
trouble finding the page.

4. Layout: This is not the usual contents
page layout. The majority of contents
information in is accompanied by an
image of an artist. This will entice
consumers as it is mostly visual, therefore
making it easier to follow and
understand. The image of the woman
pouting is significantly bigger than the
other images, instantly telling us she is
the artist that the magazine is focusing
on, which is further suggested by having
her slightly covering the header.
Header: The header goes across the entire
page, and is in a bold font of lower case
letters. By doing this is makes it stand out and
easy to read, however by not using capitals
like the majority of magazines do, it adds
some individuality to the title.
The magazines masthead is small
and neatly placed to the right of
the page. This is a small
representation of the magazine,
and without making it dramatically
big it adds a professional look.
The inclusion of the ‘less
important’ stories at the
bottom page, are there to
simply make the consumer
aware that they are there,
in hope of maintaining
interest, through the buzz
word ‘PLUS’.
The Issue date informs
any readers of when
the next issue will be
available, informing
consumers that they
are issued monthly.
Central Image: Unusually the
image is not of a music artist, but
model, actress, stylist, &
entrepreneurKeyshia Dior. By
choosing her as the main focus, it
shows the magazines versatility
of its content. Her body language
portrays her as extremely
confident, with her pout and up
right stance connoting she views
herself as superior, but at the
same time adding a sense of
humour. Her clothing is slightly
revealing but by her posing to
the side it presents her as being
confident and in control of how
she portrays herself. She is
dressed in all black, connoting
power, mystery and danger.
Colour scheme: The predominately
black and white scheme, with
small amounts of red, allows the
magazine to make the graphic
features to be the main focus. The
simplicity of the scheme adds a
professional look, and shows that
the target audience is likely to be
in their late teens/early 20’s.

5. Central Image: The image of rapper Rick Ross renowned
for consistently removing his shirt when rapping, poses
with only an open jacket on. This allows his tattoos to be
seen and present him as carefree, and not valuing others
opinions on it. His sunglasses enforce the stereotypical
rapper image, which can also be viewed as arrogance, as if
he is superior. He is wearing the prestigious colour black
which has connotations of power, strength and mystery.
Layout: The central image is
immediately what catches the
attention of the eye, due to it
being placed directly in the
middle of the page. This
instantly informs us that the
rapper Rick Ross will be the
main focus of the magazine.
The contents information is
placed to the right of the page,
with a basic layout, making it
easy to understand. The header
is subtly placed the right,
alongside the main article, a
cover story, which is on the
artist in the central image.
A mention of the
photographer, who held the
photo shoot for the front and
contents page. Doubling up as
an advertisement, in case any
consumers liked his work.
Colour scheme:
Predominately white, with
a slight inclusion of yellow.
This is due to the dark
background, and clothing
of the artist, this means
the page is less dull and
easier to read.
Header: This is placed sideways
along the right side of the
magazine, by doing this is
allows more room for content
information. It is written in
bold white, which doesn’t
significantly stand out amongst
the other text.